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Friday, March 12
 

1:30pm CST

The Young and the Digital
In 2006, S. Craig Watkins participated in the MacArthur Foundation's well-funded digital media initiative alongside a select team of scholars and tech experts. The goal was simple: to understand young people's emphatic embrace of social and mobile media. Watkins went on to build a small research team that skillfully collected over...
http://my.sxsw.com/events/event/6122

Friday March 12, 2010 1:30pm - 2:30pm CST
Day Stage Austin Convention Center

1:50pm CST

S. Craig Watkins
The Young and the Digital
http://my.sxsw.com/events/event/8371

Friday March 12, 2010 1:50pm - 2:50pm CST
South By Bookstore Austin Convention Center

2:00pm CST

Asians: The Silent Minority
Stereotypically known to blend into the background both personally and professionally, a significant amount of web professionals around the world are of Asian descent. How do they reconcile identity given one's history, heritage and contemporary culture? Given linguistic and cultural divides? While marketers and businesses perceive Asians as a target market,...
http://my.sxsw.com/events/event/4175

Friday March 12, 2010 2:00pm - 3:00pm CST
8A Austin Convention Center

2:00pm CST

Beauty in Web Design
Great web design is all around us, but can we go beyond 'cool', 'usable' and 'fun' to create something truly beautiful? This session examines our changing attitudes to beauty, art and meaning, and why the web is ideally suited to become a vehicle for true beauty in the Information Age.
http://my.sxsw.com/events/event/415

Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom E Austin Convention Center

2:00pm CST

Content Strategy: What's in it for You?
Designing a comprehensive user experience without thinking about body copy, calls to action, errors, and nomenclature? Think again--about content strategy. If you're an IA, designer, search marketer, or strategist, content strategy can help you understand clients' needs, articulate an approach, and align with a brand-driven, user-centered message architecture.
http://my.sxsw.com/events/event/450

Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom F Austin Convention Center

2:00pm CST

Dude, This is My Car!
Discover the platform that makes the car a part of your family -- to plan your trip, suggest places where you can impress your wife with hand-crafted antiques. This session covers a new generation of automobiles that can guide you to low carbon living as well as keep you connected with...
http://my.sxsw.com/events/event/7313

Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom A Austin Convention Center

2:00pm CST

Game On: Funding Gaming Start-Ups In A Recession
The gaming industry is full of entrepreneurs jockeying to fund the next big idea. While gaming has thrived despite the recession, it's still harder than ever to secure funding. Learn first-hand from gaming entrepreneurs about how to attract funding success and how to turn that money into a profitable venture.
http://my.sxsw.com/events/event/514

Friday March 12, 2010 2:00pm - 3:00pm CST
5ABC Austin Convention Center

2:00pm CST

History of the Button
Even though technology evolved at a crazy pace the last 100 years, the humble button has stayed at the center of it all. What is its past, its future? Why is it important? What does it say about the interaction between humans and technology? Pictures, stories, revelations, maybe movies.
http://my.sxsw.com/events/event/521

Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom C Austin Convention Center

2:00pm CST

How Sci-Fi Shapes the Internet
What if Rod Serling had a blog? Would Alfred Hitchcock Tweet? These great producers and directors brought suspense and irony to the popular medium of the time; television. How did their work shape the minds of the young people of the time who would grow up to create "our" Internet?
http://my.sxsw.com/events/event/531

Friday March 12, 2010 2:00pm - 3:00pm CST
9ABC Austin Convention Center

2:00pm CST

How to Rawk SXSW
Panels or parties? Sleep or Sessions? Veteran SXSW speakers and attendees give their light-hearted insights and tips on making the most of your next few days in geek wunderland.
http://my.sxsw.com/events/event/861

Friday March 12, 2010 2:00pm - 3:00pm CST
18ABCD Austin Convention Center

2:00pm CST

In Code We Trust: Open Government Awesomeness
"In Code We Trust" is the new motto for Government in the 21st century. Across the country, geeks inside and outside of government are developing a new model for a participatory and transparent Federal, State and Municipal governments. Built upon open-source tools, open standards, and best practices, this panel will highlight...
http://my.sxsw.com/events/event/553

Friday March 12, 2010 2:00pm - 3:00pm CST
10AB Austin Convention Center

2:00pm CST

Organizational Pitfalls on the Path to Multichannel Experience
Customers expect the same treatment from a company, whether they interact with it through a physical store, website, or mobile device. We relish simplifying these experiences yet often ignore critical institutional barriers of the organizations we serve. This panel flags five critical pitfalls on the path to Multichannel integration.
http://my.sxsw.com/events/event/767

Friday March 12, 2010 2:00pm - 3:00pm CST
19B Austin Convention Center

2:00pm CST

Program or be Programmed: Ten Commands for a Digital Age
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom D Austin Convention Center

2:00pm CST

Smackdown: Consumers Privacy vs. Advertiser Revenue
In early 2009 the Federal Trade Commission became more vocal on its opinions regarding online advertising and privacy policies. To sum it up, the FTC has basically been saying advertisers are not disclosing how they collect information on users well enough. So what could happen to the future of advertising and...
http://my.sxsw.com/events/event/885

Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton C Hilton Hotel

2:00pm CST

Social Media Marketing for Your Business
Learn to look further than Twitter and Facebook when it comes to using social media to help your business succeed on the web. Learn solid strategies, how to measure success, and all the tools you need to succeed in the fastest growing marketing medium on the web.
http://my.sxsw.com/events/event/7436

Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton D Hilton Hotel

2:00pm CST

SXSW SARS
Each year at SXSW, you hear about "SXSW SARS" or "SXSW Scurvy." Days packed with panels, movies, and concerts are exhausting and wear down your immune system. Learn some ways in which you can prepare for, and stay clear of getting sick at SXSW.
http://my.sxsw.com/events/event/784

Friday March 12, 2010 2:00pm - 3:00pm CST
7 Austin Convention Center

2:00pm CST

Take Over The World With XNA Indie Games
Microsoft's XNA blows open the barn doors to make creating indie games possible on their next generation console (XBOX 360) and a variety of other platforms. Come learn the WHAT, HOW and WHY of making games with XNA in this exciting and entertaining session.
http://my.sxsw.com/events/event/7795

Friday March 12, 2010 2:00pm - 3:00pm CST
6AB Austin Convention Center

2:00pm CST

The Broke Diaries: Using Blogs And Twitter To Live Cheaply
The word, "recessionista" was just coined last year, but there are cheapskates who have been writing and sharing creative tips about how to live frugally for years. The panel will discuss how they scope out the best deals and tips to share with their readers. Panels will talk about the thrill...
http://my.sxsw.com/events/event/676

Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton A/B Hilton Hotel

2:00pm CST

The UX of Mobile
The term 'user experience' used to be an afterthought in mobile application design. The iPhone changed all that and has set a new benchmark for user experience on mobile devices. This panel will serve as a primer for anyone interested in learning how to apply UX principles to the creation of...
http://my.sxsw.com/events/event/694

Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom B Austin Convention Center

2:00pm CST

Touch + The Holy Grail of Delight
An in-store multi-touch experience can be a lonely star without the supporting roles of mobile, print, digital signage, and the Web. The key is designing the right experience for the right channel ' and the Holy Grail, is then finding a way for all these elements to seamlessly work together to...
http://my.sxsw.com/events/event/6124

Friday March 12, 2010 2:00pm - 3:00pm CST
12AB Austin Convention Center

2:00pm CST

Upstarts! GenY Entrepreneurs Are Rocking the Business World
Why does the CEO next door look like he'd be more comfortable in a skate park than in a board room? Because we're smack in the middle of a youth entrepreneurship revolution. Donna Fenn, author of Upstarts! How GenY Entrepreneurs are Rocking the World of Business, talks about how a new...
http://my.sxsw.com/events/event/801

Friday March 12, 2010 2:00pm - 3:00pm CST
Day Stage Austin Convention Center

2:00pm CST

Why Austin is the Killer App
Over the years, Austin has acquired many monikers: Live Music Capital of the World, Keep Austin Weird, Silicon Hills, Human Capital, Open City, Killer App. The city has a unique blend of openness, creativity, supportiveness and good ole Texas friendliness. Events like SXSW and ACL Festival, bring visitors from around the...
http://my.sxsw.com/events/event/7851

Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton E Hilton Hotel

2:20pm CST

Donna Fenn
Upstarts! Gen Y Entrepreneurs
http://my.sxsw.com/events/event/8372

Friday March 12, 2010 2:20pm - 3:20pm CST
South By Bookstore Austin Convention Center

2:30pm CST

2:50pm CST

Anya Kamenetz
DIY U: Edupunks, Edupreneurs and the Coming Transformation
http://my.sxsw.com/events/event/8373

Friday March 12, 2010 2:50pm - 3:50pm CST
South By Bookstore Austin Convention Center

3:00pm CST

The Backchannel
Armed with laptops and smartphones, audiences are no longer sitting still at conferences like SXSW - instead they're using Twitter and social media to create a backchannel and start their own conversations while the presenter is talking. Is this a good thing? Or a does it spell the end of presentations?...
http://my.sxsw.com/events/event/790

Friday March 12, 2010 3:00pm - 4:00pm CST
Day Stage Austin Convention Center

3:20pm CST

Cliff Atkinson

Friday March 12, 2010 3:20pm - 4:20pm CST
South By Bookstore Austin Convention Center

3:20pm CST

Doug Rushkoff
Life Inc.: How the World Became a Corporation and How to Take It Back
http://my.sxsw.com/events/event/8375

Friday March 12, 2010 3:20pm - 4:20pm CST
South By Bookstore Austin Convention Center

3:30pm CST

A Touchy History of the Future
We pinch it, tap it, shake it and poke it. We're so enthralled with finally getting to touch our products. But there's so much more to direct manipulation than just tapping it with our fingers! Let's explore some progressive interaction models that go beyond touch and into movement, infrared, wearable computing,...
http://my.sxsw.com/events/event/7498

Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom C Austin Convention Center

3:30pm CST

Battledecks 2010
Battledecks is a fast-paced, fun, laugh riot where "contestants" have to put together a presentation on the fly as slides are randomly projected for their confusion and the delight of the audience. Contestants are then judged by a panel of low-level celebrities, who can be bought. Battledecks was performed at SXSW...
http://my.sxsw.com/events/event/414

Friday March 12, 2010 3:30pm - 4:30pm CST
18ABCD Austin Convention Center

3:30pm CST

Black Blogging Rockstars
Past SXSW panels have shown that Black bloggers and bloggers of color are becoming more prominent and well-known as the years progress. From "Blogging While Black" to being "Digital Urbanites", being a Black blogger is definitely not limited to any monolithic stereotype. Learn from some of the pioneers and thought-leaders in...
http://my.sxsw.com/events/event/424

Friday March 12, 2010 3:30pm - 4:30pm CST
9ABC Austin Convention Center

3:30pm CST

Chasing Virtual Good in the Real World
Friday March 12, 2010 3:30pm - 4:30pm CST
6AB Austin Convention Center

3:30pm CST

Crime Scene: Digital Identity Theft
ID privacy, hijacking and the use of stolen identities in site registrations, e-mail, e-commerce and social networking has become a real threat. Web 2.0 has brought about gaps for social engineering and the need for Identity 2.0 and voice biometrics. Learn about technologies to secure your ID or your customers'.
http://my.sxsw.com/events/event/4180

Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom A Austin Convention Center

3:30pm CST

Do Cool Kids Leave When the Suits Arrive?
What happens when business models get in the way of being social online? How can the social web evolve and meet the needs of all users rather then the loudest? Join this important panel discussion on co-creating fun and valuable experiences with your users from a design, business and user perspective....
http://my.sxsw.com/events/event/476

Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton E Hilton Hotel

3:30pm CST

Drawing Board: Innovation Lessons from Cartooning
Everything I needed to know about innovation, I learned by drawing cartoons. Launching a cartoon has a far lower success rate than innovation. Successful cartoonists have to be experts at generating ideas and breaking through the clutter. I'll share my experience, but also insights from Watterson, Groening, Adams, and others.
http://my.sxsw.com/events/event/483

Friday March 12, 2010 3:30pm - 4:30pm CST
19B Austin Convention Center

3:30pm CST

Get Stoked on Web Typography
Typography can make or break a design, but there are big differences between what makes jaw-dropping type offline from what makes great type online? In this presentation, Samantha will evaluate interesting offline lettering and discuss how you can translate those principles and leverage CSS3, @font-face, and new font-as-service web apps to...
http://my.sxsw.com/events/event/712

Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom E Austin Convention Center

3:30pm CST

Google in China: Context and Consequences
When Google announced it would cease censoring Chinese search results even if it meant decamping from China, most observers assumed that Beijing wouldn't hesitate to show them the door. But as weeks passed, the other shoe refused to drop. Even after Hillary Clinton's policy address on Internet freedom less than two...
http://my.sxsw.com/events/event/7424

Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom D Austin Convention Center

3:30pm CST

How Your Brand Can Succeed in the New Web
Engage is the new book by Brian Solis that will debut at SXSW. Representing the 3rd book on New Media and its impact on society, culture and communication. Engage will help anyone not only understand the changes in the media landscape but also how to lead it. Brian Solis will be...
http://my.sxsw.com/events/event/752

Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton C Hilton Hotel

3:30pm CST

Improv Lessons For Freelancers
Learn how the fundamentals of improvised comedy can help you achieve freelance success. Active listening, trusting yourself, and saying "yes, and..." are essential to good improv - and good freelancing. You'll learn skills to help you sign clients you love and get paid what you're worth. And we'll play games!
http://my.sxsw.com/events/event/552

Friday March 12, 2010 3:30pm - 4:30pm CST
Courtyard Brazos 2/3 Austin Convention Center

3:30pm CST

Is Technology Weakening Interpersonal Relationships?
By referencing research in Communication studies, we will examine the role of technology within interpersonal relationships. Specifically, we will analyze negatives and positives in three distinct relational categories: professional, familial, and romantic. This would be an academic panel to educate an audience about the potential repercussions of always being ''online.''
http://my.sxsw.com/events/event/563

Friday March 12, 2010 3:30pm - 4:30pm CST
12AB Austin Convention Center

3:30pm CST

Jacks of All Trades or Masters of One?
The web originated with generalists - webmasters designing, building, and developing. Today, a web team can have a dozen different specialist roles, each highly-focused. With that in mind, what are the strengths of specialists and generalists, and when are each put to their best use on a project or in an...
http://my.sxsw.com/events/event/569

Friday March 12, 2010 3:30pm - 4:30pm CST
10AB Austin Convention Center

3:30pm CST

Long Distance UX
Collaboration is key to the UX process, but it becomes increasingly difficult across locations. Working remotely with engineers, product managers and other UX'ers is challenging. Learn how members of the Google UX team work with other offices and team members domestically and internationally to create the best user experiences possible.
http://my.sxsw.com/events/event/580

Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom B Austin Convention Center

3:30pm CST

Making Genuine Connections: Putting Passion Over Process
Writers, musicians and other creatives are always on the lookout for new strategies to help get their work in front of key influencers. Sure, off-the-shelf solutions can be helpful, but they can take the adventure out of making genuine connections. This presentation will focus on letting go of outcomes and following...
http://my.sxsw.com/events/event/760

Friday March 12, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande B Austin Convention Center

3:30pm CST

Memory Matters! How Do Elephants Do It?
Can Princess Leia eating an Apple Pie help me remember a number? Want to learn techniques the Memory Masters use? With a bunch of audience participation demonstrations, Grand Master of Memory - Mark Channon shows you how to unleash creativity, consume information and take away tools you can instantly put into...
http://my.sxsw.com/events/event/763

Friday March 12, 2010 3:30pm - 4:30pm CST
8A Austin Convention Center

3:30pm CST

Second Life: Where Are They Now?
Second Life was all the rage just a few years ago. Talked about at every technology conference and covered by mainstream media, it quickly went from being hyped to being ignored. Learn what happened to Second Life and and find out where its earliest creators, users and embedded journalists are now....
http://my.sxsw.com/events/event/7794

Friday March 12, 2010 3:30pm - 4:30pm CST
5ABC Austin Convention Center

3:30pm CST

Selling Your Milk When the Cow is Free
Using open source is one thing, but can your idea succeed if you give your own work away? Scrappy entrepreneurs will discuss that question, share their own experiences with open source business models, and offer advice to others considering open source licenses.
http://my.sxsw.com/events/event/654

Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton A/B Hilton Hotel

3:30pm CST

Seven Years in Online Dating
Since 2003, online dating has evolved in how web sites, profiles and photos are constructed to attract potential mates. Expectations and resultant relationships have changed as well. In this talk we illustrate how web site design and user savvy have created an alternate universe of intimate social protocols.
http://my.sxsw.com/events/event/777

Friday March 12, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande A Austin Convention Center

3:30pm CST

Shadows' Revolution: Cracking the Content and Breaking the Molds
Content is the king, right? Maybe not. Content was the king in the 500 years-long literate-mass-media era initiated by Gutenberg's printing press. But it seems the king was deposed on SXSW 2008 and most people didn't notice it yet. Evanescent experiences and participative crowds are claiming back the power they once...
http://my.sxsw.com/events/event/779

Friday March 12, 2010 3:30pm - 4:30pm CST
Day Stage Austin Convention Center

3:30pm CST

Successful Networking for Introverts, Rebels and Misfits
Don't change you; change how you network. Make sure you have a realistic strategy that plays to your strengths and then act on it. This interactive session will help you identify your special strategy and give you the confidence to network successfully in the real world and online.
http://my.sxsw.com/events/event/4997

Friday March 12, 2010 3:30pm - 4:30pm CST
7 Austin Convention Center

3:30pm CST

Understanding Content: The Stuff We Design For
We design websites for users, but if we don't also have a deep and thorough grasp of the content that will be served up to those users, we're not going to be able to create optimal experiences for them. Learn how to do Content Research to augment your User Research.
http://my.sxsw.com/events/event/701

Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom F Austin Convention Center

3:30pm CST

What Are Analytics? A Guide To Practical Data
Analytics are often a confusing and convoluted mess, but that doesn't mean that they have to be. The Guide to Practical Data will help ensure you're reaching your full analytical potential. Learn how to analyze public and proprietary data to accelerate the success of any initiative. Featuring detailed demonstrations from top...
http://my.sxsw.com/events/event/5286

Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton D Hilton Hotel

3:50pm CST

Orestes Carvalho
Shadows' Revolution: Cracking the Content and Breaking the Molds
http://my.sxsw.com/events/event/8376

Friday March 12, 2010 3:50pm - 4:50pm CST
South By Bookstore Austin Convention Center

4:00pm CST

Growing Up Global: Raising Children to Be At Home in the World
Friday March 12, 2010 4:00pm - 5:00pm CST
Day Stage Austin Convention Center

4:20pm CST

Homa S. Tavangar
Growing Up Global: Raising Children to Be At Home in the World
http://my.sxsw.com/events/event/8377

Friday March 12, 2010 4:20pm - 5:20pm CST
South By Bookstore Austin Convention Center

4:30pm CST

The Happiness Project
The Happiness Project is one of the most thoughtful works on happiness to have emerged from the recent explosion of interest in the subject. Rubin weaves together philosophy, scientific research, history, analysis, and real-life experiences as she explains what worked for her'and what didn't. Her conclusions are sometimes counter-intuitive ' for...
http://my.sxsw.com/events/event/6120

Friday March 12, 2010 4:30pm - 5:30pm CST
Day Stage Austin Convention Center

4:50pm CST

Gretchen Rubin

Friday March 12, 2010 4:50pm - 5:50pm CST
South By Bookstore Austin Convention Center

5:00pm CST

Beyond BBQs: The Future Of Corporate Culture
Mallory Messina, a Culture Activities Representative from Southwest Airlines, will begin with the most obvious question: what exactly is a ''CAR'' and what kind of company would create this job? Beyond trust falls and cheesy team activities, how can a company build upon their culture and engage their employees online?
http://my.sxsw.com/events/event/5282

Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton D Hilton Hotel

5:00pm CST

Cooking for Geeks: Science, Hacks, & Good Food
Cooking for Geeks covers a new way of looking at how to cook for the hacker, maker, and creative person. By bringing science and experimentation into the kitchen, this panel will show how to create better food and new experiences at the dinner table.
http://my.sxsw.com/events/event/451

Friday March 12, 2010 5:00pm - 6:00pm CST
9ABC Austin Convention Center

5:00pm CST

Critical Tits: Rights, Cameras and the Immediacy Age
The EFF recently argued that Burning Man's not as open or nurturing as people think, and uses the DMCA to control photographers' rights. This caused a firestorm of controversy, forcing Burning Man to say its interests are protecting its trademark and attendees from being exploited by unscrupulous photographers. This panel will...
http://my.sxsw.com/events/event/7311

Friday March 12, 2010 5:00pm - 6:00pm CST
19B Austin Convention Center

5:00pm CST

CyberSex2.0: Is Social Networking Ruining Your Sex Life?
In the world of social networking, constant access, and real time updates, has the way in which we date evolved for the better or for the worse? This panel hopes to address the issues that have been created with "dating" and interacting online. We also hope to discuss the future of...
http://my.sxsw.com/events/event/462

Friday March 12, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande A Austin Convention Center

5:00pm CST

Eight Ways to Deal with Bastards
If 99% of your customers are fantastic, you're still going to deal with bastards. And even the best of us make bad hiring decisions. But there are time-honored approaches to defusing crises, deflecting attacks, and denuding d-bags. This panel of seasoned pros will discuss and advise.
http://my.sxsw.com/events/event/4521

Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton A/B Hilton Hotel

5:00pm CST

Fashion 2.0: Hotter Styles vs Better Community Engagement
Is it enough in this economy to simply create great designs? Are people buying for style or to be a part of a lifestyle? The panel will explore whether fashion and product designers should spend as much time creating communities utilizing social media as they do picking the right color and...
http://my.sxsw.com/events/event/4990

Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton C Hilton Hotel

5:00pm CST

Getting Your Game on an iPhone: The Good, the Bad and the Ugly
IPhone development was once a gold rush for any self-funded game developer with an idea. Is this still the case for today's developers? What tips are there to get ahead with your new iPhone app? What common pitfalls should you avoid? And what just generally stinks about iPhone development? Join the...
http://my.sxsw.com/events/event/8354

Friday March 12, 2010 5:00pm - 6:00pm CST
5ABC Austin Convention Center

5:00pm CST

Handheld Awesome Detectors: World Changing Mobile Apps
Five billion of us already have the tool we need to change the world. Open data on mobile devices is a lens for daily choices. Check in with game changing apps and platforms that made a difference in Haiti (Ushahidi, Extraordinaries), feed safe food to kids (Good Guide), and get sustainable...
http://my.sxsw.com/events/event/7606

Friday March 12, 2010 5:00pm - 6:00pm CST
10AB Austin Convention Center

5:00pm CST

How To Not Be A Douchebag At SXSW
Aimed at both first-time and long-time attendees to SXSW Interactive, this biting and humorous, yet useful panel takes a look at the common actions and behaviors to avoid if you don't want to be described as "doing it wrong."
http://my.sxsw.com/events/event/4992

Friday March 12, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande B Austin Convention Center

5:00pm CST

How to Run a Startup Without a Tech Cofounder
This panel will discuss how to run a startup without a technical cofounder. For people who just have passion but can't code shit, this panel is about what to do. Fake it til you make it. We still are.
http://my.sxsw.com/events/event/4993

Friday March 12, 2010 5:00pm - 6:00pm CST
7 Austin Convention Center

5:00pm CST

Networked Love, Bonding, Intimacy: Our Interactive Culture Clouds
Visual mapping of relationship circles: exploring tools for appropriate social technology in conference cultures where work and pleasure meet. Intimate boundaries, mixing business and love and the essentials of compassion in network culture will be explored through interactive visualization Q&A. Fluid dynamics and connections discussed.
http://my.sxsw.com/events/event/610

Friday March 12, 2010 5:00pm - 6:00pm CST
12AB Austin Convention Center

5:00pm CST

Networking at a Multi-Day Conference
One of the main reasons that people attend a multi-day conference is for the "networking opportunities". However, once there they fail to make meaningful connections that will lead to ongoing relationship and future opportunities. This presentation delivers usable tips and actionable advice that will help people get them most out of...
http://my.sxsw.com/events/event/765

Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton E Hilton Hotel

5:00pm CST

PayTV vs. Internet - The Battle For Your TV
Two high-profile industry mavericks narrate the battle for your living room. The first thinks that Internet is the future of entertainment, video included. The second thinks Cable/Satellite will always deliver a better video experience and that Internet video will remain a small niche.
http://my.sxsw.com/events/event/625

Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom D Austin Convention Center

5:00pm CST

ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
Friday March 12, 2010 5:00pm - 6:00pm CST
Day Stage Austin Convention Center

5:00pm CST

Roadtwip
Last Spring, three kids set out in one car for two weeks. Their mission was to discover the emerging future for a new America, one town at a time. While they captured and produced plenty of content along their "roadtwip". The most valuable thing was the relationships they established. This panel...
http://my.sxsw.com/events/event/775

Friday March 12, 2010 5:00pm - 6:00pm CST
8A Austin Convention Center

5:00pm CST

Securing Web Behemoths - Web Applications That Are Large
As the trend of 'webifying' continues, the smallness and simplicity of web applications will become a thing of the past. This raises the challenge of securing these web behemoths. An industry panel of Security engineering managers will discuss the approaches they use to secure their web behemoths. The attendees will gain...
http://my.sxsw.com/events/event/4995

Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom A Austin Convention Center

5:00pm CST

Simple Steps to Great Web Design
Creating beautiful web design is largely a matter of mastering a handful of simple techniques. The best designs employ systems of color, contrast, typography, and white space to achieve hierarchy, balance, and rhythm. The rest is just ingenuity and creativity. Matthew will review dozens of great and nearly great sites, explaining...
http://my.sxsw.com/events/event/883

Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom E Austin Convention Center

5:00pm CST

The Revenge Of Editorials
As the Internet has accelerated the creation of all types of content, it's become more and more difficult to sift through that content and find something of quality. We've tried it with machines and even mass consensus but the results are either wrong or lowest common denominator. The irony in all...
http://my.sxsw.com/events/event/690

Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom F Austin Convention Center

5:00pm CST

Time + Social + Location. What's Next In Mobile Experiences?
As more devices become location aware, social uses will continue to evolve beyond just who and what, to WHEN. Adding the temporal dimension creates new opportunities for social interaction. Learn about ways to leverage and use technology to add features at the intersection of temporal, social, and location.
http://my.sxsw.com/events/event/5285

Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom B Austin Convention Center

5:00pm CST

Ukulele for Geeks: Secrets of the Pentatonic Scales
At first glance the fretboard of a ukulele (or guitar) looks incomprehensible, but with the magic of pentatonic scales - ancient, nearly universal 5-note patterns, you can "crack the code" and hack the fretboard and start jamming along with your favorite tunes or musician friends in no time. You don't need...
http://my.sxsw.com/events/event/5000

Friday March 12, 2010 5:00pm - 6:00pm CST
18ABCD Austin Convention Center

5:00pm CST

Using Social Media to Score...a Job (Obviously)
You use social media for our friends, dating and... finding a kicka** job you love? If you aren't using sites like twitter, linkedin, facebook and more for anything other than a bootycall or posting pic's - you aren't even REALLY trying! Come get a job the fun way!
http://my.sxsw.com/events/event/803

Friday March 12, 2010 5:00pm - 6:00pm CST
Courtyard Brazos 2/3 Austin Convention Center

5:00pm CST

Wave and Communication's (R)evolution: Better Than Being There?
Smartphones, broadband, and social networks have changed the way we communicate. They affect everything from workplace productivity to personal relationships. Where are we headed? Both the architects and users of social tools will benefit from a look at communications research and the technologies on the horizon.
http://my.sxsw.com/events/event/5283

Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom C Austin Convention Center

5:00pm CST

With Great Power Comes Great Responsibility: The Future of Video Games
Video games are more popular than ever, and new games are delivering all kinds of social benefits, from video-game therapy for treating PTSD, to sims for train surgeons, to alternate-reality games that actually bring people together in real life. Will video games be a positive force for people and society in...
http://my.sxsw.com/events/event/729

Friday March 12, 2010 5:00pm - 6:00pm CST
6AB Austin Convention Center

5:20pm CST

Darren Rowse
ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
http://my.sxsw.com/events/event/8379

Friday March 12, 2010 5:20pm - 6:20pm CST
South By Bookstore Austin Convention Center

5:30pm CST

Awkward Family Photos
With just ten photos (including ones of their own families) and a mission to celebrate the awkwardness of family, awkwardfamilyphotos.com was launched in May, 2009 by childhood friends Mike Bender and Doug Chernack. After the site's link was posted on a radio station website, word spread virally and just one week...
http://my.sxsw.com/events/event/6640

Friday March 12, 2010 5:30pm - 6:30pm CST
Day Stage Austin Convention Center

6:00pm CST

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8563

Friday March 12, 2010 6:00pm - 7:00pm CST
South Brush Square Park 500 East Cesar Chavez Street
 
Saturday, March 13
 

9:30am CST

ActivityStrea.ms: Is It Getting Streamy In Here?
From Facebook's newsfeed to Twitter's relentless real-time updates, the metaphor of the "stream" has taken social networking beyond blog posts and on to rich social activities. Learn about ActivityStrea.ms - the open format adopted by Facebook, MySpace, and Windows Live - and how it's fundamentally changing the social web.
http://my.sxsw.com/events/event/400

Saturday March 13, 2010 9:30am - 10:30am CST
Hilton G Hilton Hotel

9:30am CST

Add Some XBOX to Your UX
Tricks and techniques from the game design world can be applied to non-games -- social apps, creative tools, etc. -- to improve user experience, user enjoyment, and results. We'll look at traditional UX in a new light: from the perspective of games and gamers (and zombies, aliens, and goombas).
http://my.sxsw.com/events/event/401

Saturday March 13, 2010 9:30am - 10:30am CST
6AB Austin Convention Center

9:30am CST

Community Funded Reporting
The news industry is dying but in its wake are new business models to support investigative journalism. One of these is "community funded reporting" which is being pioneered by Spot.us but is happening around the country by various individuals. What is it? How does it work? What are its pitfalls? Where...
http://my.sxsw.com/events/event/2687

Saturday March 13, 2010 9:30am - 10:30am CST
10AB Austin Convention Center

9:30am CST

Innovation Overseas - The European Startup Environment
US companies often know little about the European startup environment and the opportunities to be found there. Panelists will share both the highs and lows of their startup lives and will answer questions regarding funding opportunities, cultural idiosyncrasies, legislation and differences between Europe and America.
http://my.sxsw.com/events/event/556

Saturday March 13, 2010 9:30am - 10:30am CST
Hilton A/B Hilton Hotel

9:30am CST

Is The Brain The Ultimate Computer Interface?
Will we be able to jack into the brain and upload helicopter instructions, like in The Matrix? We already have the technology to control a prosthetic arm or Twitter with thoughts alone. Dishes of neurons can control a robot. And scientists have created a working artificial memory chip in rats.
http://my.sxsw.com/events/event/564

Saturday March 13, 2010 9:30am - 10:30am CST
Hilton F Hilton Hotel

9:30am CST

Pain Free Design Signoff
Getting design approval can be like pulling teeth. Clients seem to make irrational decisions based on personal opinion. They ignore our expertise, reducing us to pixel pushers. However, it does not need to be this way. With good communication and a sound methodology, design sign off can be pain free.
http://my.sxsw.com/events/event/623

Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom A Austin Convention Center

9:30am CST

Re-Inventing the Wheel: Sketching your own IA Process
It's the start of a new project. You've got requirements, guidelines, data, research. Now what? Like an artist staring at a blank canvas, information architects often don't know where to begin. Instead of following a rigid methodology or waiting for the perfect idea to appear out of the blue, learn to...
http://my.sxsw.com/events/event/640

Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom E Austin Convention Center

9:30am CST

The Era of Crowdsourcing: Guiding Principles
Communities of skilled people can serve as platforms for sourcing ideas, work, and solutions across industries. But how can we ensure that the new era of crowdsourcing actually empowers those that participate? There are dangerous trends in the world of crowdsourcing, and some principles are required to make this new ecosystem...
http://my.sxsw.com/events/event/679

Saturday March 13, 2010 9:30am - 10:30am CST
Hilton C Hilton Hotel

9:30am CST

The Power Shift: Who Stands Between Creator and Audience
Traditionally a select few individuals holding jobs at Film Distribution Companies stand between a filmmaker and distribution. But only online, social web sites or data driven companies really know how to aggregate audience and learn their tastes. Does this strip the power of the Distributors or will they learn new tricks?...
http://my.sxsw.com/events/event/6121

Saturday March 13, 2010 9:30am - 10:30am CST
18ABCD Austin Convention Center

9:30am CST

Web Content Management Systems from a Designer's Perspective
Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom F Austin Convention Center

9:30am CST

Web Fonts: The Time Has Come
After 15 years of contenting ourselves with system fonts, or image type, the planets are now in line for getting real fonts on the web. Some solutions are already working, and a cross-platform standard is emerging. Here web designer and type designers mix it up on how the font hurdles is...
http://my.sxsw.com/events/event/5001

Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom B Austin Convention Center

9:30am CST

Why Keep Blogging? Real Answers for Smart Tweeple
Now that we think in 140-character strings and live through Facebook, it's tempting to throw out the blog baby with the bathwater. These seasoned bloggers explain the vitality of this still-revolutionary medium--the resources, community, continuity, and space for real ideas that only blogs can provide--and its infinite future potential.
http://my.sxsw.com/events/event/724

Saturday March 13, 2010 9:30am - 10:30am CST
12AB Austin Convention Center

10:00am CST

REWORK by 37signals
From the founders of the trailblazing software company 37signals, here is a different kind of business book ' one that explores a new reality. Today, anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few...
http://my.sxsw.com/events/event/773

Saturday March 13, 2010 10:00am - 11:00am CST
Day Stage Austin Convention Center

10:20am CST

Jason Fried

Saturday March 13, 2010 10:20am - 11:20am CST
South By Bookstore Austin Convention Center

10:30am CST

Socialnomics: How Social Media Transforms the Way we Live and do Business
Saturday March 13, 2010 10:30am - 11:30am CST
Day Stage Austin Convention Center

10:50am CST

Erik Qualman
Socialnomics: How Social Media Transforms the Way we Live and do Business
http://my.sxsw.com/events/event/8381

Saturday March 13, 2010 10:50am - 11:50am CST
South By Bookstore Austin Convention Center

11:00am CST

Are Content Farms Good or Evil? Yes.
Demand Media and other "content farms" are: A) a natural and essential outgrowth of our new media ecosystem. B) a fine way for new writers to actually get paid (if not very well) for their work instead of providing for free to others who make all the money. C) worrisome given...
http://my.sxsw.com/events/event/802

Saturday March 13, 2010 11:00am - 12:00pm CST
Radisson Austin Austin Convention Center

11:00am CST

ARGs and Women: Moving Beyond the Hot Brunette
ARGs are often trotted out as a shining example of woman-friendly games. They boast unusually high rates of female developers and players, and a slew of kick-ass female leads. But if you dig a little deeper, are they just the post-Buffy version of Princess Peach, always needing to be saved?
http://my.sxsw.com/events/event/407

Saturday March 13, 2010 11:00am - 12:00pm CST
6AB Austin Convention Center

11:00am CST

Big Brother in Your Brain: Neuroscience & Marketing
Is interactive marketing art or science? With the advent of neuromarketing, neuroscientists and researchers direct their expertise to selling, using MRIs to analyze brain activity when exposed to different stimuli. Companies like Google use mathematics to develop advertising solutions. Will digital marketers become scientists and mathematicians or will creativity triumph?
http://my.sxsw.com/events/event/422

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton F Hilton Hotel

11:00am CST

Building A Bulletproof Personal-Finance System
At the end of each month, most people look at their finances, wince, and say, "I guess I spent that much." This panel teaches you the tactics of building an automated system to handle your money -- so you can focus on earning more. How to handle irregular income/expenses for entrepreneurs,...
http://my.sxsw.com/events/event/431

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton G Hilton Hotel

11:00am CST

Bumpin' Up: Has The Glass Ceiling Ever Smacked You In The Butt?
Who's to blame for creating the digital-ceiling? Upper management? Rawk star "techies" who fill their presentations with porn? Venture Capitalists who don't fund enough women start-ups? Ourselves? Join tech and social media gurus for a thought-provoking discussion on cracking the boys-club and getting what you want.
http://my.sxsw.com/events/event/433

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton E Hilton Hotel

11:00am CST

Can the Real-Time Web Be Realized?
The emergence of the real-time web enables an unprecedented level of user engagement and dynamic content online. However, the rapidly growing audience puts new, complex demands on the architecture of the web as we know it. This panel will discuss what is needed to make the real-time web achievable.
http://my.sxsw.com/events/event/435

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton H Hilton Hotel

11:00am CST

Citizen Journalism Brigade - Making Your Voice Matter
The future of Journalism lies in your hands. Citizen journalists from coast to coast are launching websites so THEY can write about their interests. But does it work? Can you make money? Where is it going and will it be around in a few years? These questions, and more will be...
http://my.sxsw.com/events/event/444

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton J Hilton Hotel

11:00am CST

CMS Admin. UX Gateway to Heaven or Hell
With so many different people using Content Management Systems there should be a best practice, intuitive user experience for the admin. So why do Drupal, Joomla, Wordpress and others do it so differently? Take an inside look at the UX process used in developing some of the leading CMS admins.
http://my.sxsw.com/events/event/843

Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom F Austin Convention Center

11:00am CST

Community Innovation Summit
This panel is the first Community Innovation Summit of leaders of Developer Networks. It is a lively discussion about fostering innovation in online communities. This panel is sponsored by PayPal.
http://my.sxsw.com/events/event/4989

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton D Hilton Hotel

11:00am CST

Crowdfunding: How The SAfrican Community Financed Online Businesses
The story of how otherwise unconncted South African citizens pooled together their money and resources, and thus helped seed over a dozen online businesses in South Africa - when no other realistic options of finance existed. The presentation will cover lessons learned, and tips for replicating the model in other regions....
http://my.sxsw.com/events/event/459

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton C Hilton Hotel

11:00am CST

Design for Awareness: Mobile Technologies & Health
This presentation will explore an emerging class of design solutions that combine mobile technologies and sensors to target a variety of health issues. These technologies have the potential to heighten our awareness of our own behavior in meaningful ways, opening up new opportunities and challenges for interaction designers. In his talk,...
http://my.sxsw.com/events/event/1733

Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom A Austin Convention Center

11:00am CST

E-Food Revolution: Interactive Tools to Feed the World
The internet could transform transactions across the global food supply chain, from farmers marketing their own produce, to merchants making virtual trades, to consumers choosing products based on highly personalized criteria. This panel explores how the web can coordinate information and facilitate a more transparent, inclusive, and sustainable food system.
http://my.sxsw.com/events/event/488

Saturday March 13, 2010 11:00am - 12:00pm CST
8A Austin Convention Center

11:00am CST

How to Create a Viral Video
From wedding videos to musical mash-ups, elaborate pranks to world-changing speeches, viral videos regularly appear on our radar screen. But how does a video go viral? Panelists from YouTube, TED.com, and elsewhere share the strategies that will help your chances: From editing techniques to emotional resonance, from distribution choices to, well,...
http://my.sxsw.com/events/event/496

Saturday March 13, 2010 11:00am - 12:00pm CST
18ABCD Austin Convention Center

11:00am CST

How To Make A Living As A Blogger
We keep hearing that bloggers, with their successful followings, web ads, and endless heaps of publicity, still don't make much more than a paper delivery route. Then there's the other 99%, with budding blogs, trying to go from $50 a month to at least something in the four-figures/month. This panel will...
http://my.sxsw.com/events/event/536

Saturday March 13, 2010 11:00am - 12:00pm CST
19B Austin Convention Center

11:00am CST

How to Teach Entrepreneurialism Globally
Entrepreneurialism is global. As the world gets small, entrepreneurs develop a more global reach, but how does an entrepreneur start? In what ways does an entrepreneur from Silicon Valley differ to one in Delhi? There is a whole new generation of potential entrepreneurs out there, without a clue how to start....
http://my.sxsw.com/events/event/540

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton A/B Hilton Hotel

11:00am CST

iPad: New Opportunities for Content Creators
With the launch of the iPad, Apple is creating a third category of mobile devices positioned between smartphones and laptop computers. Utilizing the successful iPhone operating system coupled with a tablet form factor, the iPad has the ability to deliver content in a variety of formats - from native apps to...
http://my.sxsw.com/events/event/7427

Saturday March 13, 2010 11:00am - 12:00pm CST
Radisson Travis Austin Convention Center

11:00am CST

Mobile - the Great Channel Equalizer
The proliferation of mobile applications and the mobile web has many talking about the mobile platform as the next great media channel. The relative egalitarianism of the Apple App Store has in many ways flattened the advantage that traditional media channels (broadcasters, cable, national/global web brands) have in reaching consumers. Come...
http://my.sxsw.com/events/event/873

Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton K Hilton Hotel

11:00am CST

Online Marketing Inside Out
Online Marketing Inside Out is an invaluable book for anyone wanting to market products or services online - whether or not marketing is part of your job description. Small-business entrepreneurs and web-site owners will benefit from this information-packed book, as will traditional marketers with little or no experience of online marketing....
http://my.sxsw.com/events/event/890

Saturday March 13, 2010 11:00am - 12:00pm CST
Day Stage Austin Convention Center

11:00am CST

OpenFrameworks - A Powerful Creative Coding Library for Artists
openFrameworks is an open source c++ library used by a growing and extremely active community of software artists, performers, and students. We will present several projects that illustrate the strengths of openFrameworks, and also an introduction to the library itself, including compilation of a simple application.
http://my.sxsw.com/events/event/621

Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom C Austin Convention Center

11:00am CST

Pen & Paper Tools to Get From Research to Design
In the world of user experience, learning about your customers is key to making great stuff. But design research reports are dense and boring. Unlock the power of sketching and pen and paper tools to create research outputs that are vibrant, sticky and that reflect personality, human perspective and that move...
http://my.sxsw.com/events/event/626

Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom B Austin Convention Center

11:00am CST

Technology For Results Not Profits
When technology is leveraged around passion and purpose for the sake of results not profits, powerful things can happen. While most non-profits are not known for technology, some are, and they are defying the traditional business models that drive technology.
http://my.sxsw.com/events/event/787

Saturday March 13, 2010 11:00am - 12:00pm CST
7 Austin Convention Center

11:00am CST

The Future of Influence
The ability to share online has allowed consumers to control and filter the web. For brands and publishers, tapping into Influence is critical to social media's future. What is influence and how is it measured? Leading voices in social media from multiple backgrounds will define the value of influence, discuss best...
http://my.sxsw.com/events/event/889

Saturday March 13, 2010 11:00am - 12:00pm CST
10AB Austin Convention Center

11:00am CST

The Right Way to Wireframe, Part 1
This session will provide a step-by-step explanation of how four designers in the User Experience space approach wireframes. An external resource will provide clear business requirements to the UX designers. Each UX designer will choose their own tool for exploring the requirements via wireframes and specifications. In addition, each UX designer...
http://my.sxsw.com/events/event/691

Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom E Austin Convention Center

11:00am CST

Universities in the "Free" Era
MIT, Yale, Stanford, and others put lectures online. Chris Anderson argues all university lectures should be free. From Academic Earth to TED, it's free. So what is the value-add of a university education? What models of higher education will survive? How will universities leverage the social web to reinvent themselves?
http://my.sxsw.com/events/event/702

Saturday March 13, 2010 11:00am - 12:00pm CST
9ABC Austin Convention Center

11:00am CST

We F*cked Up: Happy Cog and Friends, Exploring Failures, Together
Projects fall apart. We often blame the client, the politics and the personalities. But when it happens, there is a tremendous opportunity to grow as a professional and as a person. Candidly recounting past catastrophes, the panelists explore the emotional experience of project implosion and the silver lining that emerges.
http://my.sxsw.com/events/event/708

Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom D Austin Convention Center

11:00am CST

Where's the Jobs in Social Gaming?
Saturday March 13, 2010 11:00am - 12:00pm CST
5ABC Austin Convention Center

11:00am CST

Wikipedia Gets an Upgrade: Collaborative Video
Wikipedia is the most successful collaborative experiment in human history. Now it's getting a big upgrade: video. OGG Theora video paired with open source tech by Kaltura is evolving the wiki and prompting some big questions. Can wiki video work as well as wiki text? What does video mean to the...
http://my.sxsw.com/events/event/727

Saturday March 13, 2010 11:00am - 12:00pm CST
12AB Austin Convention Center

11:20am CST

Brandon Eley
Online Marketing Inside Out
http://my.sxsw.com/events/event/8384

Saturday March 13, 2010 11:20am - 12:20pm CST
South By Bookstore Austin Convention Center

11:20am CST

Joan Ball
Flirting with Faith: My Spiritual Journey
http://my.sxsw.com/events/event/8382

Saturday March 13, 2010 11:20am - 12:20pm CST
South By Bookstore Austin Convention Center

11:20am CST

Paul Boag
Website Owner's Manual
http://my.sxsw.com/events/event/8383

Saturday March 13, 2010 11:20am - 12:20pm CST
South By Bookstore Austin Convention Center

11:20am CST

The Real Mobile Scoop - Agency, Manufacturer, and Carrier
The world of mobile is here. The opportunities are big and so are the challenges. This talk provides REAL insight on what is going on at the front lines of mobile from Creative Agencies and Device Manufacturers, to Wireless Carriers. Get a glimpse into some untapped market potential, leading trends, and...
http://my.sxsw.com/events/event/793

Saturday March 13, 2010 11:20am - 12:20pm CST
Hilton K Hilton Hotel

11:30am CST

Inbound Marketing: Get Found Using Google, Social Media, and Blogs
Inbound marketing-focused businesses have a 61% lower cost per lead, meaning expensive traditional "outbound" marketing methods (like cold-calling, email blasts, advertising, and direct mail) are becoming increasingly less effective. Inbound Marketing: Get Found Using Google, Social Media, and Blogs, by HubSpot co-founders Brian Halligan and Dharmesh Shah is a how-to guide...
http://my.sxsw.com/events/event/863

Saturday March 13, 2010 11:30am - 12:30pm CST
Day Stage Austin Convention Center

11:30am CST

Lan & Vu Bui (The Bui Brothers), Philip Bloom
Lan & Vu Bui, panelists, The Bui Brothers; Philip Bloom, panelist
http://my.sxsw.com/events/event/7816

Saturday March 13, 2010 11:30am - 12:30pm CST
Studio SX Austin Convention Center

11:40am CST

Web Evolution: The Rise of Mobile, APIs and Runtimes
This will follow-on from the "Browser Wars" panels of the past few years. I propose to this year focus on an important shift happening in the Web: a shift towards mobility and towards use of the browser as an application platform, including advances such as widgets, HTML5 and Geolocation.
http://my.sxsw.com/events/event/749

Saturday March 13, 2010 11:40am - 12:40pm CST
Hilton K Hilton Hotel

11:50am CST

Brian Halligan & Dharmesh Shah

Saturday March 13, 2010 11:50am - 12:50pm CST
South By Bookstore Austin Convention Center

11:50am CST

Scott Belsky

Saturday March 13, 2010 11:50am - 12:50pm CST
South By Bookstore Austin Convention Center

12:00pm CST

David Cohn (Spot.us), Jake Dobkin (Gothamist.com), Jay Rosen (NYU) & Roxanne Cooper (Alternet.org)
David Cohn, Spot.us; Jake Dobkin, Gothamist.com; Jay Rosen, New York University - Community Funded Reporting - in conversation with Roxanne Cooper, Alternet.org
http://my.sxsw.com/events/event/7810

Saturday March 13, 2010 12:00pm - 1:00pm CST
Studio SX Austin Convention Center

12:00pm CST

12:20pm CST

Stephanie Frost & Erik Wolf

Saturday March 13, 2010 12:20pm - 1:20pm CST
South By Bookstore Austin Convention Center

12:30pm CST

A Conversation About Social Change Through Social Media
A few words, a few pictures, a transformative experience. Good stories are three-way - they include the storyteller and the audience both in the experience and transport to a third place, a shared experience, together. Join us for a conversation on how social media can affect real social change!
http://my.sxsw.com/events/event/394

Saturday March 13, 2010 12:30pm - 1:30pm CST
8A Austin Convention Center

12:30pm CST

All About the Browser, Baby!
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom D Austin Convention Center

12:30pm CST

Austin: Latino Internet Capitol of the World!
Austin; Latino Internet Capitol of the World! Something in the Air? Latinos are online now at an unprecedented level. From Social Media to Marketing and Trending, Latinos have created forums for the culture's unique needs. More exciting is these Latino bloggers, specialists, entertainment editors and personalities living and work in Austin....
http://my.sxsw.com/events/event/410

Saturday March 13, 2010 12:30pm - 1:30pm CST
Courtyard Rio Grande A Austin Convention Center

12:30pm CST

Banking 2.0: Financial Services Driven by People & Emerging Technologies
In the midst of the financial crisis, people are compelled to save, budget and lower their dependency on traditional financial services. Stock picking communities, Person-to-Person lending, personal finance management and even FICO-score tracking services have emerged to serve the changing needs of customers exclusively served by traditional banks and Credit Unions....
http://my.sxsw.com/events/event/2686

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton G Hilton Hotel

12:30pm CST

Bringing it All Back Home: CMS Communities
When you adopt a Web content management platform, you're not just getting the software, you're also becoming part of a community that develops, uses, and supports it. With the help of representatives from the Drupal and SharePoint communities, we'll explore how different CMS communities are structured and operate, and the impact...
http://my.sxsw.com/events/event/840

Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom F Austin Convention Center

12:30pm CST

Can You Copyright a Tweet?
What happens if someone sells your tweet on a t-shirt? Or when CNN puts it on their 24 hours news network? These question may initially appear ridiculous, but when authors are penning entire books through their microblogs these are becoming increasingly difficult to ignore. Join us for a mostly serious look...
http://my.sxsw.com/events/event/438

Saturday March 13, 2010 12:30pm - 1:30pm CST
10AB Austin Convention Center

12:30pm CST

Citizen Journalism and the Little NGO that Could.
See what happens when citizen journalists (you) team up with International NGOs (non-government organizations), create and share media projects with their online and offline communities. We will present projects created by travelers from our India and Vietnam trips, what they did with their content and what happened next.
http://my.sxsw.com/events/event/443

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton J Hilton Hotel

12:30pm CST

Crowdsourcing: The Ensemble's Experience With the Netflix Prize
Over 5,100 teams of scientists and engineers worked for almost three years to find a solution to the $1,000,000 Netflix Prize. How did the top two teams meet the challenge? Why did so many teams fail? A member of the leading team shares the inside story on crowdsourcing technical challenges.
http://my.sxsw.com/events/event/460

Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom A Austin Convention Center

12:30pm CST

Debunking the Myth of Social Media Fundraising
This panel will discuss several case studies showing successful fundraising strategies that incorporate Social Media sites like Twitter, Facebook and YouTube. The panel will review results from a recently completed research project investigating social media fundraising strategies specifically supporting events.
http://my.sxsw.com/events/event/849

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton C Hilton Hotel

12:30pm CST

Design Fiction: Props, Prototypes, Predicaments Communicating New Ideas
Design fiction is an approach to design that speculates about new ideas through prototyping and storytelling. The goal is to move away from the routine of lifeless scenarios-based thinking. We will share design fiction projects and discuss related techniques for design thinking, communication and exploration of near future concepts.
http://my.sxsw.com/events/event/465

Saturday March 13, 2010 12:30pm - 1:30pm CST
12AB Austin Convention Center

12:30pm CST

Designing the First Fifteen Minutes
That user who just signed up is about to bail. And a thousand other people just stopped in but didn't even bother to register. Your product is great, but your users don't stay long enough to find that out. The first fifteen minutes of your product are the most important. Learn...
http://my.sxsw.com/events/event/468

Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom B Austin Convention Center

12:30pm CST

Directing the Dead: Genre Directors Spill Their Guts
Come and learn the blood-soaked secrets of lifting genre filmmaking from hack-and-slash potboiler to pulp art, with insight from some of the biggest names and smartest craftsmen in their field.
http://my.sxsw.com/events/event/7312

Saturday March 13, 2010 12:30pm - 1:30pm CST
18ABCD Austin Convention Center

12:30pm CST

Getting Your Game Found In Search Engines
In this roundtable conversation, audience members will share tips and techniques for ensuring their games get visibility in Google and other search engines. How's your SEO? Is your site designed to be search engine friendly? What type of PPC ad campaigns work best? We'll cover these and other search engine marketing...
http://my.sxsw.com/events/event/7978

Saturday March 13, 2010 12:30pm - 1:30pm CST
5ABC Austin Convention Center

12:30pm CST

I Don't Trust You One Stinking Bit
What gives people confidence on the web? Bringing together experts in social capital and online trust, we help you build the company your users can love and call their own.
http://my.sxsw.com/events/event/550

Saturday March 13, 2010 12:30pm - 1:30pm CST
9ABC Austin Convention Center

12:30pm CST

Interviewing the President: How YouTube Can Do It Better
Last month, President Obama gave his first-ever YouTube Interview with crowd-sourced questions submitted and voted on by citizens online. The interviewing format brought citizen voices to the White House and facilitated a direct dialogue between the President and Americans. With cellphone cameras and free YouTube accounts, everyone now has the ability...
http://my.sxsw.com/events/event/7525

Saturday March 13, 2010 12:30pm - 1:30pm CST
Radisson Austin Austin Convention Center

12:30pm CST

iPhone Application Development: Myths and Facts
This session will take you through the ins and outs of the specification, development, submission, approval, pricing, and marketing of an iPhone application. Learn from the experiences of Austin development company Bearded Pony about everything from researching the market for your app to dealing with the Apple.
http://my.sxsw.com/events/event/755

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton K Hilton Hotel

12:30pm CST

Is App-vertising the Answer
The always-on device in our pockets is no longer just a platform for talking and texting. Enter "app-vertising," a new name for a mix of branded mobile applications and in-application advertising. But, we are still scratching the surface of what mobile marketing will start to deliver for brands and consumers.
http://my.sxsw.com/events/event/560

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton D Hilton Hotel

12:30pm CST

Lost In Translation: The Nuances Of European Social Media
Europe is ahead of the US in terms of the consumer usage of social media, and yet little attention is often given to the nuances of what is on one hand is the world's largest economy and on the other a collection of 48 countries with very different cultures. Find out...
http://my.sxsw.com/events/event/581

Saturday March 13, 2010 12:30pm - 1:30pm CST
Courtyard Brazos 2/3 Austin Convention Center

12:30pm CST

Maps 2010: How iPad Impacts the LBS Market
We live in interesting times. The technology around us is constantly evolving, improving, and ever changing. This is especially true in the world of mapping and immersive imagery, where many companies, from big to small, are diving in head first to digitize and record our world ' e.g. Microsoft, Google, NavTeq,...
http://my.sxsw.com/events/event/7430

Saturday March 13, 2010 12:30pm - 1:30pm CST
Radisson Travis Austin Convention Center

12:30pm CST

Measuring Blogger Credibility: FTC Regulation vs. Crowdsourced Solutions
The FTC wants to regulate blogs because many are posting reviews without disclosing conflicts of interest. Is government intervention the answer? This panel discusses new ways to measure blogger credibility using crowdsourced, self-policing systems. It'll examine specific metrics, review the new tools available, and propose new industry standards. We're giving away...
http://my.sxsw.com/events/event/762

Saturday March 13, 2010 12:30pm - 1:30pm CST
19B Austin Convention Center

12:30pm CST

Mind Control: Psychology for the Web
We all know web design tricks to getting people to do what you want - make buttons bigger, use accent colors, etc. There are other strategies, however, that rely on the more proven tools of psychology; this session will explore reciprocity, scarcity, and more, and see how effective they can be....
http://my.sxsw.com/events/event/598

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton F Hilton Hotel

12:30pm CST

Playing with Place: Location-Based Games and Services
Location based games and services are finally ready to go mainstream. This panel of professionals explores how to creatively craft the experiences and business models for different types of places like backyards, cities, towns, suburbs, exurbs, hiking trails, parks, and deserts.
http://my.sxsw.com/events/event/631

Saturday March 13, 2010 12:30pm - 1:30pm CST
6AB Austin Convention Center

12:30pm CST

Real-Time Everything: The Era of Communication Ubiquity
A focus universe research strategy; imagine using the entire internet as your focus group. Analyze every conversation, visualize trends, compare brands, learn insights, envisage it over time, and get real factual answers, not just amplified assumptions based on focus and control groups. Now add IPv6 to the picture, digital invasion, UGC/MGC...
http://my.sxsw.com/events/event/642

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton H Hilton Hotel

12:30pm CST

Shameless Self Promotion Without Looking Like an @#$%^&!
Too often, individuals and businesses take advantage of someone else's turf and excuse it as "shameless self promotion." It's not acceptable and it can lead to you being labeled a spammer or worse. In this panel, we'll tell you how to promote yourself without turning others off.
http://my.sxsw.com/events/event/780

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton E Hilton Hotel

12:30pm CST

The Right Way to Wireframe, Part 2
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom E Austin Convention Center

12:30pm CST

Third Coast: How to Be a Startup Outside of Silicon Valley
It is difficult to establish a startup no matter where you are in the world, but there are great companies and events that began life outside of Silicon Valley. Threadless, 37Signals, FeedBurner, BIG Omaha conference, and SXSW itself are proof that technology life exists away from the coasts. These less-than-obvious locales...
http://my.sxsw.com/events/event/797

Saturday March 13, 2010 12:30pm - 1:30pm CST
Courtyard Rio Grande B Austin Convention Center

12:30pm CST

Time Travelers: Why Australians are Virtual World Innovators
Australia has suffered the 'tyranny of distance' since colonization. Now, for the first time, those barriers are dissolving as the land downunder shifts timezones to be in a virtual playing field. When you login as a virtual avatar there are no international calling codes, no day or night and only the...
http://my.sxsw.com/events/event/896

Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton A/B Hilton Hotel

12:30pm CST

Tools for Good: Design Meets Technology in Service
Call for a 21st Century focus: helping people and saving the planet. Our panel will dive deep into skills, techniques and strategies from successful global initiatives in architecture, education, and community. Experience hands-on how the power of design and technology is the great differentiator guiding collaborations for positive change.
http://my.sxsw.com/events/event/798

Saturday March 13, 2010 12:30pm - 1:30pm CST
7 Austin Convention Center

12:30pm CST

Web Framework Battle Royale
Which web framework will rule them all? As an audience member you pick the winner! We will present an introduction to a variety of web frameworks including Rails, Django, Catalyst, and Sinatra. You can vote for the best web framework in categories such as URL handling, database integration, forms, HTML templating,...
http://my.sxsw.com/events/event/710

Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom C Austin Convention Center

12:50pm CST

Augmenting Your Brain With Android
We all have two brains: one in our head and one in our pocket. At least one is getting smarter every day. How can we improve the squishy one? Learn how to build powerful Android smartphone applications by connecting into an ecosystem of creative developers who are linking their apps together...
http://my.sxsw.com/events/event/748

Saturday March 13, 2010 12:50pm - 1:50pm CST
Hilton K Hilton Hotel

12:50pm CST

Scott Rosenberg
Say Everything: How Blogging Began
http://my.sxsw.com/events/event/8388

Saturday March 13, 2010 12:50pm - 1:50pm CST
South By Bookstore Austin Convention Center

1:00pm CST

Human Business Design
Saturday March 13, 2010 1:00pm - 2:00pm CST
Day Stage Austin Convention Center

1:10pm CST

Mobile Technology: What's New, What's Out, What's Next?
There's lots of talk about creating engaging experiences for consumers on their mobile phones... but what's the reality? Hear some of the industry's top players as they hash out what's hot with mobile technology, what needs to be changed, and what the future holds.
http://my.sxsw.com/events/event/764

Saturday March 13, 2010 1:10pm - 2:10pm CST
Hilton K Hilton Hotel

1:20pm CST

Uwe Hook

Saturday March 13, 2010 1:20pm - 2:20pm CST
South By Bookstore Austin Convention Center

1:30pm CST

Open Government
Saturday March 13, 2010 1:30pm - 2:30pm CST
Day Stage Austin Convention Center

1:50pm CST

Daniel Lathrop

Saturday March 13, 2010 1:50pm - 2:50pm CST
South By Bookstore Austin Convention Center

1:50pm CST

Ramit Sethi
I Will Teach You To Be Rich
http://my.sxsw.com/events/event/8391

Saturday March 13, 2010 1:50pm - 2:50pm CST
South By Bookstore Austin Convention Center

2:00pm CST

CSS Framework Shootout
Many CSS Frameworks have been introduced in recent years, some are now quite popular. The advantages (fast development, cross-browser compatibility, table-less design, etc.) are exciting, but the disadvantages (bloat, lack of flexibility, lack of what is already available in css) are equally compelling. Framework authors discuss the similarities and differences.
http://my.sxsw.com/events/event/461

Saturday March 13, 2010 2:00pm - 3:00pm CST
Ballroom F Austin Convention Center

2:00pm CST

Opening Remarks: Privacy and Publicity
The SXSW Interactive Festival is very excited that danah boyd will serve as the Opening Speaker for the 2010 event. One of the world's foremost authorities on social networks, boyd works at Microsoft Research New England and also serves as a Fellow at the Harvard University Berkman Center for Internet and...
http://my.sxsw.com/events/event/877

Saturday March 13, 2010 2:00pm - 3:00pm CST
Exhibit Hall 1 Austin Convention Center

2:00pm CST

The Ten Commandments of User Experience
50 word version: User experience is the result of your interactions with a product or service, specifically how it's delivered and its related artifacts according to the design. In this presentation we will explain how following the ten commandments can boost your project's ease of use, appeal, conversion rates, and more....
http://my.sxsw.com/events/event/693

Saturday March 13, 2010 2:00pm - 3:00pm CST
Ballroom E Austin Convention Center

3:00pm CST

Tina Shoulders (Fashion 2.0) & Andrew Apostola (Swappler.com)
Tina Shoulders, panelist, Fashion 2.0 - in conversation with Andrew Apostola, primary, Swappler.com
http://my.sxsw.com/events/event/7250

Saturday March 13, 2010 3:00pm - 4:00pm CST
Studio SX Austin Convention Center

3:30pm CST

'Make' vs. 'Gather?' Successful Content Business Models
You make content. Good stuff. But it takes time, and money. Now you're thinking - maybe I'll aggregate content and be a trusted filter. Well, here's your chance to grill the emerging aggregators. We'll bring together folks from Web Publishing, Media, Indie Media, and content aggregation platforms to show what's working...
http://my.sxsw.com/events/event/5002

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton J Hilton Hotel

3:30pm CST

BBC Digital Planet Live at SXSW
Digital Planet, the BBC's top technology programme, presents an interactive radio show recorded in front of a SXSW audience, with host Gareth Mitchell. Two teams, drawn from top names at this year's festival, compete to answer questions on the latest global tech news and trends. From the radical to the ridiculous,...
http://my.sxsw.com/events/event/4176

Saturday March 13, 2010 3:30pm - 4:30pm CST
Radisson Austin Austin Convention Center

3:30pm CST

Celebrity, Microcelebrity, and the Future of Internet Fame
Today, anyone can build a persona and an audience using social media. Simultaneously, traditionally famous people are reaching out directly to fans, without managers or agents. Celebrity is something we do, not something we are. What's prompted this change? What are its implications? And what's the future of "internet fame"?
http://my.sxsw.com/events/event/5799

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton K Hilton Hotel

3:30pm CST

Chainsaws, Slackers and Spy Kids: Thirty Years of Filmmaking in Austin Texas
In Chainsaws, Slackers, and Spy Kids: Thirty Years of Filmmaking in Austin, Texas, former film critic Alison Macor crafts a lively narrative that tells the rollicking history of moviemaking in Austin, Texas. The book features revealing interviews with Richard Linklater, Robert Rodriguez, Mike Judge, Quentin Tarantino, Matthew McConaughey, George Lucas, and...
http://my.sxsw.com/events/event/7953

Saturday March 13, 2010 3:30pm - 4:30pm CST
Day Stage Austin Convention Center

3:30pm CST

Content Strategy FTW
11th hour copy. Fix-it-later launches. Our users deserve more than the last-minute content we often get stuck with. And you have the power to change the game. Learn how to introduce (and sell) content strategy into your web design process.
http://my.sxsw.com/events/event/449

Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom A Austin Convention Center

3:30pm CST

Covering Big News on Small Budgets
In today's tight economy, those with experience producing innovative news coverage on tight budgets may have an advantage over their commercial counterparts. Hear case studies and lessons learned from indie media makers and public broadcasters, experts in creating compelling coverage online and on-air without breaking the bank.
http://my.sxsw.com/events/event/452

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton C Hilton Hotel

3:30pm CST

CSS3 Design with HTML5
As HTML5 and CSS3 gets written, browser vendors are already incorporating their new features allowing for greater design and functionality. However, some major browsers haven't. How should developers build for a constantly moving target? This panel discusses dealing with those older browsers and embracing new Web design technologies with practical HTML5...
http://my.sxsw.com/events/event/546

Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom F Austin Convention Center

3:30pm CST

Digital Marketing for Non-Profits
How to work with limited marketing budgets and a failing economy to build an online brand, raise awareness of a cause and fundraise effectively. We'll also talk about how you can get sizeable online grants and free/discounted help from key professionals.
http://my.sxsw.com/events/event/469

Saturday March 13, 2010 3:30pm - 4:30pm CST
8A Austin Convention Center

3:30pm CST

Drupal in the Cloud!
In the summer of 2009, Chapter Three launched Pantheon, an open-source cloud hosting initiative for the Drupal development community. In this talk, CTO Josh Koenig dissects "The Cloud" as a concept, gives a tour of the marketplace for cloud services, and digs into what it takes to build a application on...
http://my.sxsw.com/events/event/485

Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom B Austin Convention Center

3:30pm CST

Engaging The Queer Community
A discussion on maintaining successful and active blogs and social networking sites that are geared toward the LGBT community and its niches.
http://my.sxsw.com/events/event/491

Saturday March 13, 2010 3:30pm - 4:30pm CST
9ABC Austin Convention Center

3:30pm CST

From Blogger to Social Media Guru to Professional Speaker
How do you make the journey from blogger to social media expert to professional speaker? This panel will spill the secrets of getting started -- and thriving -- in the public speaking world, from creating a knockout presentation to marketing that actually works to getting along with speaker bureaus.
http://my.sxsw.com/events/event/5003

Saturday March 13, 2010 3:30pm - 4:30pm CST
19B Austin Convention Center

3:30pm CST

From The Kitchen Table To $Million Business
Compelling blow-by-blow account of how to take an idea, through to start-up and turn it into a successful business. Practical tips and anecdotal experience of developing a vision, attracting talent, creating a culture, getting the message out, raising money, networking, keeping clients happy whilst ensuring you're on target to reach that...
http://my.sxsw.com/events/event/507

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton E Hilton Hotel

3:30pm CST

How Austin Can Help Your Gaming Career
Whether you are a start-up or major corporation, Austin is one of the best places in the country to run a creative media business. It's a place to find top game development, film & music talent and put them all together in unprecedented ways. If you are a decision-maker in creative...
http://my.sxsw.com/events/event/7946

Saturday March 13, 2010 3:30pm - 4:30pm CST
5ABC Austin Convention Center

3:30pm CST

How Austin Got Socially Experienced
While known as the live music capital of the world, Austin is making serious inroads as the most social media savvy city. With major tech companies as city residents, Austin tech leader AMD will provide will provide attendees social media best practices and insights during this interactive panel.
http://my.sxsw.com/events/event/524

Saturday March 13, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande A Austin Convention Center

3:30pm CST

How Geeks Grabbed Philadelphia by the Balls
Ready to skip town because you think it's played out? Techies aren't techie enough? Creatives aren't creative enough? We'll talk about how Philadelphia turned around in just 2 years by embracing its strengths and local flavor, helping to build new leaders, and inspiring an intense city pride. It's not as tough...
http://my.sxsw.com/events/event/528

Saturday March 13, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande B Austin Convention Center

3:30pm CST

Is WordPress Killing Web Design
Is WordPress killing web design? Leading creatives from the world of web design debate whether CMS tools have made designers lazy, and created a new set of design conventions that designers feel obliged to follow.
http://my.sxsw.com/events/event/566

Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom C Austin Convention Center

3:30pm CST

Jean Russell (Nature Nurture Productions), Kaye Porter (Kaye Porter Coaching & Consulting), Evonne Heyning (Amoration), Amanda Coolong (TechZulu)
Jean Russell, panelist, Nature Nurture Productions; Kaye Porter, panelist, Kaye Porter Coaching & Consulting; Evonne Heyning, panelist, Amoration - interviewed by Amanda Coolong, TechZulu
http://my.sxsw.com/events/event/7408

Saturday March 13, 2010 3:30pm - 4:30pm CST
Studio SX Austin Convention Center

3:30pm CST

Media Armageddon: What Happens When the New York Times Dies
We've entered The Last Days of Media. Traditional publishers' economics can't stand up against the overwhelming volume of new content and ad inventory being manufactured by the likes of blogs, Facebook, Myspace, Craigslist et al. What will New York City and the nation look like without the New York Times?
http://my.sxsw.com/events/event/591

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton H Hilton Hotel

3:30pm CST

Moon 2.0: The Outer Limits of Lunar Exploration
Space sector representatives will discuss how the use of web and mobile technologies create opportunities for participation in future exploration of the Moon. The panel focuses on how X PRIZE, NASA, commercial space companies, and others generate greater interaction and interest in Moon missions using collaborative platforms and social media.
http://my.sxsw.com/events/event/600

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton F Hilton Hotel

3:30pm CST

Nobody Wants to Watch Your Film: Realities of Online Film Distribution
Every respectable film festival these days has a panel talking about online film distribution and increasingly these panels end up in disputes between websites promoting their services and film distributors frustrated at their online revenues. At the same time everyone seems to agree that digital distribution is the future. So what's...
http://my.sxsw.com/events/event/7432

Saturday March 13, 2010 3:30pm - 4:30pm CST
18ABCD Austin Convention Center

3:30pm CST

Rules of BrandFiction from Twittering MadMen
Shorty award winner @BettyDraper steps out of the twitterverse with @Roger_Sterling to talk about transforming traditional advertising communication into entertainment that elicits real-time conversation essential to building brand share today.
http://my.sxsw.com/events/event/389

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton D Hilton Hotel

3:30pm CST

That Game Feels Nice: Tomorrow's Touch Interfaces
Join Microsoft staff and Fuel Industries, the creators of the first Win7 touch games, for a unique client/developer presentation about the creative concepts, technical challenges and future promise of touch-based user interfaces, as they discuss, debate and brainstorm on the current and future potential Touch desktop OS interface for both gaming...
http://my.sxsw.com/events/event/673

Saturday March 13, 2010 3:30pm - 4:30pm CST
6AB Austin Convention Center

3:30pm CST

The Socially Conscious Geek: Makin' Money While Doin' Good
Can you make a living as a geek without sacrificing your ideals? Definitely. These pros have carved out a niche working with mission-driven, ethical clients in both the non-profit and for-profit sectors - and want to show you how to bring your values to work while keeping a roof over your...
http://my.sxsw.com/events/event/794

Saturday March 13, 2010 3:30pm - 4:30pm CST
7 Austin Convention Center

3:30pm CST

Transmedia 2010: Are We There Yet?
The promise and possibilities of transmedia storytelling have been on the horizon for several years. The concept involves immersive storytelling that utilizes multiple media outlets concurrently to enhance and advance the narrative. Some see this as a better way of totally involving an ever more fragmented and distracted audience. So join...
http://my.sxsw.com/events/event/7961

Saturday March 13, 2010 3:30pm - 4:30pm CST
Radisson Travis Austin Convention Center

3:30pm CST

Unsexy & Profitable: Making $$ Without Hype
In a world of hype wars, where many popular yet revenue-challenged startups battle for headline supremacy, a handful of under-the-radar Internet businesses have done the unthinkable: they've become profitable. Hear how your business can turn more profits than heads from this handful of Internet veterans.
http://my.sxsw.com/events/event/703

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton A/B Hilton Hotel

3:30pm CST

Uprising Tide - Inciting Online Communities into Offline Movements
Ready to put your tech community on the map? Some unlikely instigators from New Orleans did just that with little more than passion, a bus, T-shirts, and some duct tape. Let them show you how to create an organic net-roots movement that upends traditional power structures and galvanizes your community.
http://my.sxsw.com/events/event/704

Saturday March 13, 2010 3:30pm - 4:30pm CST
10AB Austin Convention Center

3:30pm CST

User Experience Design Deliverables: Expert's Choice
A myriad of user experience deliverables are available to the UXD practitioner: sitemaps, interaction diagrams, wireframes, storyboards, and much more. But which are most effective for capturing the design concept, process, and vision? We survey preferred sets of deliverables and give pointers for choosing yours.
http://my.sxsw.com/events/event/705

Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom E Austin Convention Center

3:30pm CST

View Source Has a Posse
"View source" is a feature of all modern browsers that few people use, and that more probably wouldn't miss if it disappeared. Still, viewing other people's source code has played an undeniable role in the Web's development, spurring a culture of creativity and sharing, and cementing values of openness and transparency...
http://my.sxsw.com/events/event/5005

Saturday March 13, 2010 3:30pm - 4:30pm CST
12AB Austin Convention Center

3:30pm CST

What Can International Aid Learn From FedEx and Coca-Cola
Real time data is fundamentally changing the way international aid is being designed and administered. Innovative new platforms leveraging SMS text messaging are transforming basic mobile phones into dynamic devices for key areas including education, health care services and supply chain tracking.
http://my.sxsw.com/events/event/805

Saturday March 13, 2010 3:30pm - 4:30pm CST
Courtyard Brazos 2/3 Austin Convention Center

3:30pm CST

You Developed the Content -- Now Build The Hardware
The explosive growth of cloud-based services has the big device manufacturers scrambling to create compelling next-gen gadgets. Most have fallen short, forcing application companies to build their own devices from scratch. This presentation discusses how software/content developers can use open-source hardware to build devices that integrate tightly with their applications.
http://my.sxsw.com/events/event/736

Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton G Hilton Hotel

3:30pm CST

Ze Frank Conversation: The Creative Lifestyle
Expressing yourself. Telling stories. Playing games. Connecting with others. It's what the Web is for, but too often we focus on the latest trendy technology meme or e-commerce scheme' and forget that the Internet is really a sandbox for engagement, fun, and participation. Pioneering Web maker ze frank will sit down...
http://my.sxsw.com/events/event/5240

Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom D Austin Convention Center

3:50pm CST

Storm the Celebrity Studio and Retake the Universe
Saturday March 13, 2010 3:50pm - 4:50pm CST
Hilton K Hilton Hotel

4:10pm CST

Zombies, Vampires & Monsters: Fostering Loyal Genre Communities
The success of horror entertainment is becoming more dependent on niche online communities than the mainstream. This panel explains how to create loyal but vocal genre communities using social media tools. The panelists will also describe how they leveraged their community's involvement to further along the horror genre.
http://my.sxsw.com/events/event/908

Saturday March 13, 2010 4:10pm - 5:10pm CST
Hilton K Hilton Hotel

4:20pm CST

Christian Crumlish
Designing Social Interfaces: Principles, Patterns, and Practices
http://my.sxsw.com/events/event/8392

Saturday March 13, 2010 4:20pm - 5:20pm CST
South By Bookstore Austin Convention Center

4:50pm CST

Brian Solis
Engage: The Complete Guide for Brands and Businesses
http://my.sxsw.com/events/event/8370

Saturday March 13, 2010 4:50pm - 5:50pm CST
South By Bookstore Austin Convention Center

4:50pm CST

Chris Brogan and Julien Smith
Trust Agents: Using the Web to Build Influence
http://my.sxsw.com/events/event/8393

Saturday March 13, 2010 4:50pm - 5:50pm CST
South By Bookstore Austin Convention Center

5:00pm CST

Beyond Advertising: Can Online Video Finally Pay?
Ask content creators if advertising is paying the bills, and most will say it doesn't. While iTunes, Hulu and Netflix serve the major networks, independents rely on a trickle of advertising revenue. We present options for totally portable, embeddable, and viral distribution with micropayments. Power (and payments) to the people!
http://my.sxsw.com/events/event/5792

Saturday March 13, 2010 5:00pm - 6:00pm CST
18ABCD Austin Convention Center

5:00pm CST

Big Brother on the Big Screen: Fact/Fiction?
Can the NSA really do that? Um, yes. Join me at the movies to take a close look at how government surveillance has caught up with the fables dreamed up for Hollywood flicks. Jaunty tin foil hats and popcorn will be provided!
http://my.sxsw.com/events/event/423

Saturday March 13, 2010 5:00pm - 6:00pm CST
8A Austin Convention Center

5:00pm CST

Booze Blogging: Liquid Conversation
Cocktails tell the story of American history, and those leading the conversation today are pioneers on the digital landscape. We hope to explore the relationship between bloggers, bartenders, and brands while discussing how technology has influenced their discussions.
http://my.sxsw.com/events/event/427

Saturday March 13, 2010 5:00pm - 6:00pm CST
19B Austin Convention Center

5:00pm CST

Connecting the 'Dots' to Create Successful Global Brands
Every web company likes to think of themselves as ''global,'' but getting serious about the international market is a lot trickier - and messier - than just running your site through Babelfish and adding a country tag. Hear from start-ups who are successfully building their global brands from the ground up....
http://my.sxsw.com/events/event/448

Saturday March 13, 2010 5:00pm - 6:00pm CST
Courtyard Brazos 2/3 Austin Convention Center

5:00pm CST

CSS and Fonts: Fluid Web Typography
For almost 15 years, Web designers have had a list of 10 "Core Web fonts" to choose from. Many ask, "Why can't I just download a font file from my Web server the same way I can an image?" Well, actually, you can. The verbiage for font linking is a little...
http://my.sxsw.com/events/event/502

Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom F Austin Convention Center

5:00pm CST

Data is Money: How Geeks are Changing Finance
Clearly the financial world needs some innovation, and fast. This panel will bring together experts in finance and technology to talk about how the future of finance will be influenced by data geeks and technologists. We will explore new financial data formats, like XBRL, and discuss how these formats, along with...
http://my.sxsw.com/events/event/464

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton C Hilton Hotel

5:00pm CST

Do The Right Thing: Building Respectful Software
What does it mean to build web services that DoTheRightThingš'¢? A panel about product design decisions and the tradeoffs made in designing social software. We'll discuss understanding user expectations, incentivizing behavior, the impact of default settings, and handling privacy. Avoid becoming the next [company name redacted].
http://my.sxsw.com/events/event/478

Saturday March 13, 2010 5:00pm - 6:00pm CST
7 Austin Convention Center

5:00pm CST

Does My Sh*t-Talking Really Help Your Brand?
We've heard that ''all press is good press.'' But during SXSW 2009, several panels provoked heated audience debates over a new variation: is social marketing successful if people talk about it? Controversial campaigns such as Whopper Sacrifice warrant a discussion about what really makes social media successful... and what doesn't.
http://my.sxsw.com/events/event/479

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton D Hilton Hotel

5:00pm CST

Doing it Wrong: Recently Possible Technology
Like ninjas battling on stage, Bre Pettis and Tal Chalzin will volley projects demonstrations back and forth. From guitar player robots to machines that vomit plastic skulls, the presentation will include a mix of projects they've worked on and that have been worked on at the GarageGeeks, NYCResistor and beyond. This...
http://my.sxsw.com/events/event/481

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton G Hilton Hotel

5:00pm CST

Don't Move! Build a Startup Community Where You Live
As eyes are focused on places well-known for startups and innovation, hear three up-and-coming cities discuss how they're building and fostering their entrepreneurial communities. From Portland, Boulder, Omaha, and beyond, exciting things are happening in places you don't expect.
http://my.sxsw.com/events/event/17

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton A/B Hilton Hotel

5:00pm CST

Engines of Sociality: 2010 and Beyond
The explosion of the real-time web enables an unprecedented level of social interaction and information exchange. Yet tools have been lacking to effectively separate signal from noise and help users keep up with the sheer volume of real-time sources. The dominant web search paradigms are largely inadequate for this new medium....
http://my.sxsw.com/events/event/8351

Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom B Austin Convention Center

5:00pm CST

Everything I Didn't Learn About Startups in VC
Many startups look at venture capital as the Holy Grail--the key to their startup success. This panel will be comprised of former venture professionals who have switched sides--from funding companies at VC funds to starting companies. Apparently, VCs don't know everything about startups and each of these entrepreneurs has had to...
http://my.sxsw.com/events/event/4710

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton J Hilton Hotel

5:00pm CST

Gaming the System with 4chan
4chan -- often referred to as a "meme factory" -- has been responsible for the creation of countless Internet memes, but is perhaps best known for its exploits. In this conversation, we'll explore the game mechanics of online communities. What fosters creativity in an online community? What design elements can we...
http://my.sxsw.com/events/event/7977

Saturday March 13, 2010 5:00pm - 6:00pm CST
5ABC Austin Convention Center

5:00pm CST

How To Spark A Movement In The 21st Century
Technology connects us to each other as never before, making it easier to harness our collective power. Obama's election and post-election Iran barely scratch the surface of what's possible when people self-organize. Hear how to embrace this potential, and what it means for our future.
http://my.sxsw.com/events/event/5004

Saturday March 13, 2010 5:00pm - 6:00pm CST
10AB Austin Convention Center

5:00pm CST

How To Unplan Your Business Idea
The notion that every business needs a detailed plan is broken. If you're launching a business it's more important to put your ideas into action and not over-strategise. Online tools mean you can launch a business faster than you can build a theoretical model. So unplan and just do it.
http://my.sxsw.com/events/event/542

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton E Hilton Hotel

5:00pm CST

Joi Ito Presentation
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom D Austin Convention Center

5:00pm CST

Keeping Sane While Working From Home
In these days of cost cutting and freelancing, telecommuting is becoming more popular. While coworking might be great it doesn't work for everyone. What do you do when you're home all day, no one but you and the cats or the kids? Come learn some ways to stay sane.
http://my.sxsw.com/events/event/572

Saturday March 13, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande B Austin Convention Center

5:00pm CST

New Publishing and Web Content
In this panel we'll explore the creative, strategic, and marketing challenges of traditional and new (internet hybrid) book publishing and online magazine publishing, and how these fields intersect with content strategy and client services.
http://my.sxsw.com/events/event/611

Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom A Austin Convention Center

5:00pm CST

Open Leadership: The Upside Of Giving Up Control
A social or digital strategy often fails because the culture doesn't support it. The rise of participation puts pressure on an organization's traditional way of doing business. A new way of leadership and managing is needed, called "Open Leadership". New technologies make open leadership not only possible, but a necessity.
http://my.sxsw.com/events/event/620

Saturday March 13, 2010 5:00pm - 6:00pm CST
12AB Austin Convention Center

5:00pm CST

People Die, Profiles Don't
Companies and how they deal with users deaths. What can websites do to streamline the process of handling the deceased's wishes for their online accounts?
http://my.sxsw.com/events/event/769

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton K Hilton Hotel

5:00pm CST

Reality Check on Augmented Reality
Augmented Reality (AR) seems to be the next big thing for marketers and advertisers. But how does it work and can marketers make it work for them? Through live demonstrations of the technology metaio will showcase the technology's current capabilities and what can be expected of AR in the near future....
http://my.sxsw.com/events/event/7308

Saturday March 13, 2010 5:00pm - 6:00pm CST
Radisson Travis Austin Convention Center

5:00pm CST

Sleeping Giants: Digital Awakens TV and Media
Television has looked pretty much the same since its inception in the early 40s, give or take a few rabbit ears and a hundred pounds. But, the revolution has already begun. Recently Razorfish has been doing some significant research on the importance television plays in our lives, and what we think...
http://my.sxsw.com/events/event/6646

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton H Hilton Hotel

5:00pm CST

Social Web Security: From Psychology to Programming
The user-generated, interconnected Social Web is ripe for the plucking by criminals and other malicious users. We'll demonstrate how psychology and user experience have as much to do with security as coding and sysadmin skills, and how to apply all of them to protect your users.
http://my.sxsw.com/events/event/4996

Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom C Austin Convention Center

5:00pm CST

SXSW Eats: Austin Foods 101
Hungry yet? Learn about some of Austin's best (and most under-publicized) eating spots and eating habits. Also check out the new technology that lets you easily identify the event's hottest food trends.
http://my.sxsw.com/events/event/7976

Saturday March 13, 2010 5:00pm - 6:00pm CST
Radisson Austin Austin Convention Center

5:00pm CST

Tech Scene Smackdown: LA vs. SF vs. NYC vs. Boston vs. Austin
Presently the online social media space consists of hyper-localized bifurcated tech communities: what is problematic is that many of the more "successful" cool kids are guilty of "being at every single party" and using the scene as a way to "fameball" i.e. gaming it to advance their own popularity instead using...
http://my.sxsw.com/events/event/786

Saturday March 13, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande A Austin Convention Center

5:00pm CST

UX Process Improved: Integrating User Insight
Finding detailed specifications for implementing user research methods is easy - but matching specific methods to your particular needs can be a challenge. We'll outline an underlying framework for research approaches so you'll understand why each method works as well as when to use it.
http://my.sxsw.com/events/event/501

Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom E Austin Convention Center

5:00pm CST

Video Game Research: Failing Our Way to Victory
Users are weird. They tell you one thing and do another. They click everywhere and read nothing. Erica Firment, a User Experience designer for Linden Lab/Second Life, chronicles fast and effective ways to make your software suck less by spending a few hours watching users fail.
http://my.sxsw.com/events/event/6652

Saturday March 13, 2010 5:00pm - 6:00pm CST
6AB Austin Convention Center

5:00pm CST

What Can Carl Sagan Teach Us About The Web?
2010 is the 30th anniversary of Carl Sagan's Cosmos: A Personal Voyage. Not only is his explanation of our universe relevant today, it can teach us a great deal about how to create better websites.
http://my.sxsw.com/events/event/715

Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton F Hilton Hotel

5:00pm CST

What Guys are Doing to Get More Girls in Tech!
Many tech fields have a low percentage of women. If you are a guy do you wonder what you can do about it? Learn about successful strategies and proactive approaches for supporting women you work with and participate in community with. We will even cover some well-intentioned efforts that have gone...
http://my.sxsw.com/events/event/716

Saturday March 13, 2010 5:00pm - 6:00pm CST
9ABC Austin Convention Center

5:20pm CST

RIP Jeff Goldblum: Truth vs. Web BS
Hoaxes, rumors, and misleading stories thrive in a real-time multi-sourced online environment. How do you suss out newsy signals from uninformed, promotional, or ill-intentioned noise? Learn the best ways to cast a critical eye on your media consumption and how to quickly recognize and share only the authentic.
http://my.sxsw.com/events/event/774

Saturday March 13, 2010 5:20pm - 6:20pm CST
Hilton K Hilton Hotel

5:20pm CST

Russ Unger and Todd Zaki Warfel
Prototyping: A Practitioner's Guide
http://my.sxsw.com/events/event/8394

Saturday March 13, 2010 5:20pm - 6:20pm CST
South By Southwest Austin Convention Center

5:40pm CST

Virtual Interviews: A Chat With Darwin's Ghost
Synthetic Interview is a unique technology that allows an individual to have a conversation with a character or persona as if that person were present in real-time. The goal is creating immersive experiences, allowing guests to interact cinematically with a digital character from either the past, the present or the future....
http://my.sxsw.com/events/event/785

Saturday March 13, 2010 5:40pm - 6:40pm CST
Hilton K Hilton Hotel

6:00pm CST

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8565

Saturday March 13, 2010 6:00pm - 7:00pm CST
South Brush Square Park 500 East Cesar Chavez Street

6:20pm CST

Charlene Li

Saturday March 13, 2010 6:20pm - 7:20pm CST
South By Bookstore Austin Convention Center
 
Sunday, March 14
 

9:30am CDT

Accessibility: What It Is For and Where It is Going
This session will start will the basics and quickly move to the future. Sharron Rush introduces web accessibility concepts and background and interviews Rich Schwertdfeger, a leader in the development of the WAI-ARIA principles for accessible rich internet applications. Rich looks at the current static model for providing and designing for...
http://my.sxsw.com/events/event/5290

Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center

9:30am CDT

Africa 3.0: A Look at the Future of a Connected Africa
2010 is the year that Africa will finally connect to the global undersea cable network powering today's broadband internet traffic. How can Africa use the arrival of this high speed super highway to it's advantage? What impact will broadband communications have on Africa's development? Are we looking at Africa 3.0?
http://my.sxsw.com/events/event/402

Sunday March 14, 2010 9:30am - 10:30am CDT
12AB Austin Convention Center

9:30am CDT

Augmenting Maps with Reality
Remember when the utility of an online map consisted of directions and gawking at satellite imagery? With the recent tide of location-based apps such as Foursquare and the introduction of the likes of Twitter Maps, maps is rapidly emerging as the gateway to socially exploring the world around us. But that's...
http://my.sxsw.com/events/event/7270

Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton G Hilton Hotel

9:30am CDT

Beyond LAMP: Scaling Websites Past MySQL
Most startups begin with a basic LAMP stack (on PHP or Python) and then add database replication and memcache as they grow. But then what? There's a big gap between these out-of-the-box solutions and what it takes to run something bigger.
http://my.sxsw.com/events/event/386

Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom B Austin Convention Center

9:30am CDT

Exploiting Chaos -- How to Spark Innovation During Times of Change
One of North America's hottest keynote speakers, the founder of TrendHunter.com, reveals powerful strategies for thriving in any economic climate. DID YOU KNOW THAT Hewlett-Packard, Disney, Hyatt, MTV, CNN, Microsoft, Burger King, and GE all started during periods of economic recession? Periods of uncertainty fuel tremendous opportunity, but the deck gets...
http://my.sxsw.com/events/event/498

Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton C Hilton Hotel

9:30am CDT

From Right-to-Left: Entrepreneurship & the Middle East
Can the Middle East reinvent itself through digital entrepreneurship? Countries like Egypt lead the Arab world in hacking solutions, while Israel is a leader in advanced ICT development. Can the internet and mobile create a bridge for collaboration and co-operation, independent of politics and location?
http://my.sxsw.com/events/event/506

Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton A/B Hilton Hotel

9:30am CDT

Google Hackathon: Android TTS/Accessibility, Geo APIs, Chrome Accessibility Extensions
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7587

Sunday March 14, 2010 9:30am - 10:30am CDT
Radisson Travis Austin Convention Center

9:30am CDT

How WebHooks Will Make Us All Programmers
Programming will increasingly be the most empowering skill on earth... how do we bring it to more people? We can't rely on better academic programs if nobody is taking them! We have to bring back easy discovery and instant utility. See how webhooks (user-defined HTTP callbacks) are the missing link!
http://my.sxsw.com/events/event/543

Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom A Austin Convention Center

9:30am CDT

Imagineering the Fully Digitized and Connected Future
Screw your laptop and the Internet connection it rode in on. It's 2015 and all hurdles to digital ubiquity are history. Our panel of professional visionaries will immerse you in a day of your fully digitized life, supported by every appliance you own and connected to your own personal infocloud.
http://my.sxsw.com/events/event/5075

Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton H Hilton Hotel

9:30am CDT

Offering Your Content in 100 Languages
The web is a global medium, but most websites are siloed in a single language. A social translation program is one way to make your website more accessible to a global audience, while also turning users into contributors. Is social translation an option for your website (or product)? If so, how...
http://my.sxsw.com/events/event/616

Sunday March 14, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center

9:30am CDT

Our Digital Future: The National Broadband Plan And You
What will our digital future look like? By March 17, 2010, the Federal Communications Commission will present a national broadband plan that will shape the future of our Internet and will directly affect bloggers, wireless innovators, entrepreneurs, gamers and everyday Internet users. Come hear about the national broadband plan.
http://my.sxsw.com/events/event/622

Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton K Hilton Hotel

9:30am CDT

Process Journalism: Getting it First, While Getting it Right.
Iterative journalism, process journalism, wiki journalism -- call it what you want -- the 'first draft' of history is rapidly changing with digital reporting and immediate delivery. In this panel, we'll investigate technological tools, best practices from bloggers to NYTimes.com, transparency and ethical challenges faced report accurate news in the social...
http://my.sxsw.com/events/event/633

Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton F Hilton Hotel

9:30am CDT

Social Gaming: Lessons from the Pioneers
As we enter a new era of games designed, produced, distributed and operated to facilitate interaction among players, we'll hear from the pioneers of social games how they think about and approach this new medium.
http://my.sxsw.com/events/event/4729

Sunday March 14, 2010 9:30am - 10:30am CDT
6AB Austin Convention Center

9:30am CDT

Story.Next -- Narrating the Crowd
StoryCorps was built on the principle that ordinary people have extraordinary stories to share - you just need to ask. Social networking and hand-held technology now enables communities to capture and distribute these stories with unprecedented scale and quality. Panelists will discuss the art of blending storytelling with social networking.
http://my.sxsw.com/events/event/666

Sunday March 14, 2010 9:30am - 10:30am CDT
10AB Austin Convention Center

9:30am CDT

Web of Things - Connecting People and Objects on the Web
WoT is a vision of a Web with more devices than people on it. We extend the Web to the real world by enabling devices to become physical Web resources that follow the founding principles of the Web architecture (REST). We will demo a physical mashup with real objects the attendance...
http://my.sxsw.com/events/event/905

Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom E Austin Convention Center

10:50am CDT

Jeffrey Zeldman
Designing With Web Standards
http://my.sxsw.com/events/event/8396

Sunday March 14, 2010 10:50am - 11:50am CDT
South By Bookstore Austin Convention Center

11:00am CDT

2009 Iran Election: Women's Revolution? Twitter Revolution?
By campaigning and protesting Iranian women surprised onlookers through their sociopolitical participation during the 2009 Iranian election. What led to the sudden appearance of an invisible part of Iranian society, and what role did emerging media play? This panel will discuss online political activity during and prior to the election.
http://my.sxsw.com/events/event/392

Sunday March 14, 2010 11:00am - 12:00pm CDT
10AB Austin Convention Center

11:00am CDT

Accessible JavaScript Techniques
Creating accessible JavaScript is difficult and can be time consuming to create. With the right knowledge and forethought, your JavaScript can be made accessible. This session covers a variety of development techniques and paradigms for creating progressively enhanced JavaScript functionality, and explains some features of and how to implement the Web...
http://my.sxsw.com/events/event/399

Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom F Austin Convention Center

11:00am CDT

Blah Blah Blah: Why Words Won't Work
Since the industrial revolution, we've judged human intelligence by our ability to talk. And just look at where that belief has gotten us: from politics to energy, we're deeper in conceptual debt than ever. This session shows how combining our innate verbal and visual skills is the only way we're going...
http://my.sxsw.com/events/event/425

Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom C Austin Convention Center

11:00am CDT

Blamestorm: Who is Holding us Back?
Technology and the internet have the potential to change the world, to address serious issues. But its not happening. Why not? Because some people don't understand and are holding us back. But who? This session is a blamestorm - an opportunity to call out the people and organizations, the technology providers...
http://my.sxsw.com/events/event/426

Sunday March 14, 2010 11:00am - 12:00pm CDT
9ABC Austin Convention Center

11:00am CDT

Can Wikipedia Survive Popular Success and Community Decline?
Wikipedia is a top 10 global web site, but editing activity in the encyclopedia "anyone can edit" has steadily fallen since early 2007. Lih will explain the current crisis with research from the Palo Alto Research Center, Wikipedians and academics on the ability to sustain a lasting content creation community.
http://my.sxsw.com/events/event/437

Sunday March 14, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center

11:00am CDT

Design, Collaboration, Pokemon: How Not to Offend People Globally
In today's economy, global audiences equal vast opportunity. But how do you design your online experience to meet the needs of customers from Taipei to Toledo? How does culture influence design? Learn tips and tricks on designing for global markets, collaborating with colleagues overseas, and not offending your international customers.
http://my.sxsw.com/events/event/467

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton A/B Hilton Hotel

11:00am CDT

Drink Tea: Designing with Middle Eastern Customers
Your next customer could be in the Middle East. Countries like Iraq, UAE, and Jordan and their US divisions are looking to US firms for design and branding help. Find out how cultural differences impact the design process and learn how to create a respectful and productive relationship and design a...
http://my.sxsw.com/events/event/484

Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom B Austin Convention Center

11:00am CDT

ER 2.0
Hospitals and health care providers are slowly but surely using new media and social networking software for some of their primary objectives--treatment, research, education and outreach, and patient-provider communication. This presentation will feature best practices from case studies and prescribe future uses of new media in public health.
http://my.sxsw.com/events/event/492

Sunday March 14, 2010 11:00am - 12:00pm CDT
8A Austin Convention Center

11:00am CDT

Extending Your Brand? There's an App for That
For many, brand extension into the digital realm means a Web site, a banner add, a viral campaign. But applications can extend conversations and perceptions of a brand, as well as add to discussions and ideas in compelling new ways. How can applications help your brand and idea be more authentic,...
http://my.sxsw.com/events/event/856

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton D Hilton Hotel

11:00am CDT

Gaming the Crowd: Turning Work Into Play
What do Amazon Mechanical Turk, the Obama campaign, the 2010 Honda Insight, and the Nike+ all have in common? They all use gameplay mechanics to turn difficult real-world problems into play. I'll discuss practical ways to turn any website into a game, and the serious risks of doing it wrong.
http://my.sxsw.com/events/event/516

Sunday March 14, 2010 11:00am - 12:00pm CDT
6AB Austin Convention Center

11:00am CDT

Google Hackathon: Mobile Maps, App Engine, Chrome Extensions
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7592

Sunday March 14, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center

11:00am CDT

Here Are Lions: The Cartography of the Future
A new breed of maps is revealing breakthroughs in our understanding of biology, neuroscience, ecology and the physical world. We can now map not just physical geographies, but also genomes, neural pathways, emotions, social networks and ideas. These new maps reveal how society will change over the next twenty years.
http://my.sxsw.com/events/event/5073

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton H Hilton Hotel

11:00am CDT

How Social Media Can Destroy Your Business Model
While much has been documented about how social media can hurt companies from a marketing perspective, vulnerabilities exist in every area of an organization's business model. From the lowliest employee to the CEO, social media presents corporate vulnerabilities regardless of rank, title, or department. Risk mitigation strategies are essential.
http://my.sxsw.com/events/event/532

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton J Hilton Hotel

11:00am CDT

Influence and Innovate: Transforming Media Education
The future of media relies heavily on the mindset of those willing to study and enter the field. Professionals, professors and students will discuss transforming the goals of communication education to develop graduates, not only comfortable and fluent with online media, but who can also innovate and influence the profession.
http://my.sxsw.com/events/event/555

Sunday March 14, 2010 11:00am - 12:00pm CDT
7 Austin Convention Center

11:00am CDT

JavaScript Architecture: The Front and the Back of It
A JavaScript code-centric look into UI architecture, including templating and JSON data-interchange, both in browser and on the server. We'll talk about variations on popular patterns such as MVC and how to cleanly implement them independent of your platform or framework of choice.
http://my.sxsw.com/events/event/486

Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom E Austin Convention Center

11:00am CDT

Leave Your Job, Start An Agency
Ever consider leaving it all to start your own Agency? Not entirely sure where to start? This talk will cover the starting and building a Web Design and Development company. The talk tackles to pitfalls and the outstanding benefits of building and cultivating your own Agency. All in a virtual space....
http://my.sxsw.com/events/event/576

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton E Hilton Hotel

11:00am CDT

Merch: The Other White Meat Of Monetization
How do successful web properties delight fans, earn revenue, and achieve self-sufficiency via a healthy direct merchandise business? Advertising receives plenty of deserved attention. Let's dive into merch strategy, tactics, tools.
http://my.sxsw.com/events/event/594

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton C Hilton Hotel

11:00am CDT

Monkeys with Internet Access: Sharing, Human Nature, and Digital Data
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom D Austin Convention Center

11:00am CDT

My Life, Take Two: The Right to Delete
Most of us have incidents in our past that we'd rather leave there - but that's getting harder in a world teeming with tools and devices that capture our actions and record them forever. Do we have a ''right to delete'' records and data about ourselves? Can we? Should we?
http://my.sxsw.com/events/event/607

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton K Hilton Hotel

11:00am CDT

Online News of Tomorrow
Whether newspapers are dead or not, the media is innovating online. Rather than debate journalism's future, let's look at where we're headed, and what the online news sources of tomorrow might look like. This panel will survey some of the most exciting experiments and propose some interesting new directions.
http://my.sxsw.com/events/event/688

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton F Hilton Hotel

11:00am CDT

Puzzling Hour
Every year, my wife Sarah and I design a massive puzzle hunt for our friends. We can't put on a full-scale version at SXSW, but for this hour you will solve some of our best puzzles, plus a few new ones designed especially for this talk... which will be light on...
http://my.sxsw.com/events/event/771

Sunday March 14, 2010 11:00am - 12:00pm CDT
5ABC Austin Convention Center

11:00am CDT

Scott Rosenberg (Wordyard), Emily Gordon (Emdashes.com), Lizzie Skurnick (Jezebel.com)
Scott Rosenberg (Wordyard), Emily Gordon (Emdashes) & Lizzie Skurnick (Jezebel)
http://my.sxsw.com/events/event/8624

Sunday March 14, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center

11:00am CDT

The Yelp Effect: When Everyone's A Restaurant Critic
Nowadays, with restaurant blogs and sites like Yelp and Chowhound, everyone is a restaurant reviewer. Long gone are the days when professional critics had the final say. How are user-generated reviews changing how restaurants operate and how we eat? Is there still a role for the professional critic?
http://my.sxsw.com/events/event/796

Sunday March 14, 2010 11:00am - 12:00pm CDT
19B Austin Convention Center

11:00am CDT

What If Your Phone Had Five Senses?
The phone in your pocket has the sense of sight (camera), sound (microphone), touch and location (still working on taste and smell). Through live demos we'll show off some new mobile hardware (could your phone really be replaced by AR glasses?) and what developers and marketers will be able to create...
http://my.sxsw.com/events/event/717

Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton G Hilton Hotel

11:00am CDT

What's Open Video and Why Does It Matter?
Video cameras and desktop editing software are now cheap and ubiquitous, making it easy for casual computer users to speak to a mass audience. But online video is still mostly a glorified on-demand system--more like Internet TV than a truly participatory medium. The legal and technological battles surrounding online video are,...
http://my.sxsw.com/events/event/719

Sunday March 14, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center

11:00am CDT

Why You Aren't Done Yet
The deadline is looming, you've tweeted how busy you are four times this week, and yet you just can't get the project wrapped up and out the door. Real artists ship and you want to be a real artist, real bad, but you're not. Let me show you how to rework...
http://my.sxsw.com/events/event/726

Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom A Austin Convention Center

11:20am CDT

Yes Mr. Lessig, We Can Change Politics
Last year at SXSWi, Larry Lessig introduced Change Congress, a movement to clean up corruption in Congress. But that's only the beginning. All elected offices (local, state, and yes even Congress) need more techies, scientists, and engineers. Now! Why techies should run for office -- and how they can win.
http://my.sxsw.com/events/event/735

Sunday March 14, 2010 11:20am - 12:20pm CDT
9ABC Austin Convention Center

11:40am CDT

How Nerds Can Foster Democracy in Local Government
Government has been slow to adopt social media. Ignorance, fear of the unknown and negative comments are the primary reasons. Two government communicators who have experience in the SM trenches will discuss how to persuade government agencies to get with the program (it's easier and less scary than they think).
http://my.sxsw.com/events/event/530

Sunday March 14, 2010 11:40am - 12:40pm CDT
9ABC Austin Convention Center

11:50am CDT

Gavin Bell
Building Social Web Applications
http://my.sxsw.com/events/event/8398

Sunday March 14, 2010 11:50am - 12:50pm CDT
South By Bookstore Austin Convention Center

12:20pm CDT

Dan Roam
The Back of the Napkin
http://my.sxsw.com/events/event/8397

Sunday March 14, 2010 12:20pm - 1:20pm CDT
South By Bookstore Austin Convention Center

12:20pm CDT

David Heinemeier Hansson

Sunday March 14, 2010 12:20pm - 1:20pm CDT
South By Bookstore Austin Convention Center

12:30pm CDT

Anything But Typical: Learning to Love JavaScript Prototypes
Frightened and confused by the term "prototype"? Tired of praying that there's some plugin for a framework that will do exactly what you need to do? Unlock a whole new world of interactivity with object-oriented JavaScript programming. Learn how to design and implement classes that let you simplify and extend your...
http://my.sxsw.com/events/event/406

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom E Austin Convention Center

12:30pm CDT

Becoming An Inspiration - One Pixel At A Time
Reggie Bibbs has been a one man crusade to raise awareness for neurofibromatosis (NF) come listen to him tell his story and help you and your organization turn your clients and friends into raving fans for your company or group.
http://my.sxsw.com/events/event/418

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande A Austin Convention Center

12:30pm CDT

Buzz Out Loud Live 2010
CNET's Buzz Out Loud will broadcast live from SXSW. While discussing the day's tech news, hosts Tom Merritt, Jason Howell, Molly Wood and others will chat with the audience and invite special guests to talk about what's happening at the show and beyond.
http://my.sxsw.com/events/event/4178

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Radisson Austin Austin Convention Center

12:30pm CDT

Casual Game Design Competition Sponsored By USA Network
Four teams of emerging game developers give short presentations about their ideas for an innovative new casual game to a jury of industry experts.
http://my.sxsw.com/events/event/5230

Sunday March 14, 2010 12:30pm - 1:30pm CDT
6AB Austin Convention Center

12:30pm CDT

Coding for Pleasure: Developing Killer Spare-Time Apps
Every startup origin story is about a couple of developers who abscond to a garage and end up building the Next Big Thing. But money and fame don't need to be your end goal. You can significantly improve your life--and impact others' lives--by coding for pleasure in your spare time.
http://my.sxsw.com/events/event/446

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom A Austin Convention Center

12:30pm CDT

Conversation with Michel Gondry
Filmmaker, artist and musician Michel Gondry (The Science of Sleep, Be Kind Rewind) sits down with KCRW's Elvis Mitchel to discuss his remarkable body of work and his latest, an intimate portrait of his family entitled The Thorn In The Heart, screening at SXSW.
http://my.sxsw.com/events/event/7310

Sunday March 14, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center

12:30pm CDT

Cross Device Accessibility: Is This For Real?
Does the one-size-fits-all approach of "One Web" meet the needs of all groups of web users, as web content becomes more complicated? We will discuss strategies for improving accessibility across different devices, covering current issues with mobile accessibility, and potential solutions such as geolocation and CSS3 media queries.
http://my.sxsw.com/events/event/456

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center

12:30pm CDT

CrowdControl: Changing The Face Of Media Or Hype?
A discussion about the new media democracy, citizen journalism and the wisdom of the crowd. Readers and consumers of media have exerted a new level control around how news and entertainment is created, shared and consumed. For example, Iranian citizens used social media to report on post-election activity in June 2009...
http://my.sxsw.com/events/event/458

Sunday March 14, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center

12:30pm CDT

Ditch the Old to Build Your Dream Life
Let's face it, few people are really happy with our lives. We wish we could toss it all in and start again, find that elusive š„²balance' & our bliss. Hear from people who've tossed all (or most) of their old lives or jobs to find the life they really wanted.
http://my.sxsw.com/events/event/473

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande B Austin Convention Center

12:30pm CDT

Google Hackathon: HTML5, Chrome Extensions, Android Accessibility
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7590

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center

12:30pm CDT

How Did This Happen? I'm in Business!
Why does business have to so complicated? Where's the checklist for all this? What about the IRS? Learn how to create a business, choose a structure, and figure out which expenses are deductible, all specifically targeted for interactive and new media creators, presented by someone who has been there.
http://my.sxsw.com/events/event/526

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton E Hilton Hotel

12:30pm CDT

Is Innovation Fair?
Andrew Keen, author of Cult of the Amateur, discusses the impact of social media and technological innovation on culture, society and economic justice.
http://my.sxsw.com/events/event/562

Sunday March 14, 2010 12:30pm - 1:30pm CDT
19B Austin Convention Center

12:30pm CDT

Kicking Recession Ass With A Killer Company Culture
Do your employees know how much you love them? We'll talk on creative ways to keep morale up in a low economy, ideas on improving the lives and brains of your greatest assets and how to make it all work for your company's bottom line (no matter how small).
http://my.sxsw.com/events/event/573

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center

12:30pm CDT

Not Just for Obama: New Media Gets Local
Local political campaigns have adopted many of the tools of national campaigns but with varied success. This panel will examine the tools now being used in local races and by local activists (Facebook, Wordpress, Drupal, Twitter, SMS, etc) and give specific examples of success and failures.
http://my.sxsw.com/events/event/766

Sunday March 14, 2010 12:30pm - 1:30pm CDT
7 Austin Convention Center

12:30pm CDT

Perfectly Irrational: Who Put the Monkey in the Driver's Seat
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom D Austin Convention Center

12:30pm CDT

Persuasive Design: Encouraging Your Users To Do What You Want Them To!
So you've designed a great product, fixed a stack of usability problems and spent a fortune on marketing. The only problem is, people aren't using it. In this session you will learn how to get your users to do what you want them to through good design, human psychology and a...
http://my.sxsw.com/events/event/628

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom B Austin Convention Center

12:30pm CDT

Selling Subculture Without Selling Out
The online audience is increasingly fractured into passionate niches. Companies seek to infiltrate subcultures, and alt.tastemakers covet financial backing. But interactions between ''the underground'' and ''The Man'' have been marked with more distrust than respect. This panel will teach marketers have to work with subcultural tastemakers, and indie cool kids how...
http://my.sxsw.com/events/event/653

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton C Hilton Hotel

12:30pm CDT

Should the Government Tweet?
There are over 300 official U.S. federal government twitter accounts. This panel will examine how government can make effective use of twitter and other social media channels to communicate in real time and how these tools are reshaping the communication strategy of government agencies.
http://my.sxsw.com/events/event/656

Sunday March 14, 2010 12:30pm - 1:30pm CDT
9ABC Austin Convention Center

12:30pm CDT

Social Media and China: Different Than You Think
Most Westerners learn about China's social media through traditional media whose coverage tends to focus on conflicts and politics. But that's not the whole story. We will explore the motivation behind massive adoption of social media, reasons behind local brands' domination of the market and social media's impact on business and...
http://my.sxsw.com/events/event/4177

Sunday March 14, 2010 12:30pm - 1:30pm CDT
10AB Austin Convention Center

12:30pm CDT

SXSW Match-Making: Pitching Content to Miller Lite
How do we bring advertising into a digital 21st century? Make a date with motion media. Digitas plays matchmaker as six filmmakers pitch their ideas live on stage to Miller Lite. A fast six minutes each. One will secure $24,000 to make their film. Another $8,000 in prizing to be decided...
http://my.sxsw.com/events/event/6647

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Day Stage Austin Convention Center

12:30pm CDT

The 10-Minute Transmedia Experience
Transmedia experiences '- stories played out across multiple platforms: on the web, through mobile and even in the audience's environment '- are going more and more mainstream. Audiences are beginning to expect collaboration in the creation of the experience. What are the techniques to constructing an immersive, compelling 10-minute experience? Transmedia...
http://my.sxsw.com/events/event/7796

Sunday March 14, 2010 12:30pm - 1:30pm CDT
5ABC Austin Convention Center

12:30pm CDT

Trials and Tribulations of the Pirate Bay
The Pirate Bay is Sweden's biggest export since...Abba. It's been quite a year for TPB -- with a spectacle of a trial, news of a $7.8 million acquisition, and the epic win of the closely-linked Pirate Party. Those Swedes really do love to pirate. But will the titans of P2P prevail?...
http://my.sxsw.com/events/event/700

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton A/B Hilton Hotel

12:30pm CDT

Why Self-Promotion Will Save the World
Self-Promoters are single-handedly saving the world. Without even trying, they're becoming the "go-to" people when someone has a question. Twitter, Facebook, and whatever comes next is, for the first time, allowing the world to contact anyone, for anything, at any time. When other people know to go to you, and you...
http://my.sxsw.com/events/event/725

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton D Hilton Hotel

12:30pm CDT

Writing Web Content For A Living
By now we all know that "content is king," yet there's still a dearth of knowledge about the mechanics and business of web writing. We'll talk about how to write great copy, why web content is special, and how to make money doing it--whether you're an independent, agency, or in-house type....
http://my.sxsw.com/events/event/734

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom C Austin Convention Center

12:30pm CDT

Zero Waste: The Future of Green
Innovation, global warming, and green technology are all pushing in the same direction: zero waste. This concept is in practice in several cities (including Austin) and will soon be in yours. Learn about the current, future, and upcoming needs of this movement and how technology is playing a vital role.
http://my.sxsw.com/events/event/811

Sunday March 14, 2010 12:30pm - 1:30pm CDT
8A Austin Convention Center

12:50pm CDT

I Can See Russia From My iPhone!
Traditionally, international diplomacy has been left to high-level officials and conducted behind closed doors. Today, the rise of new and social media has effectively crowdsourced information that was once only available to elites. How has this shift affected the way in which diplomacy is conducted? Will this change international relations?
http://my.sxsw.com/events/event/549

Sunday March 14, 2010 12:50pm - 1:50pm CDT
9ABC Austin Convention Center

12:50pm CDT

Ian Sanders
Juggle!: Rethink Work, Reclaim Your Life
http://my.sxsw.com/events/event/8400

Sunday March 14, 2010 12:50pm - 1:50pm CDT
South By Bookstore Austin Convention Center

1:10pm CDT

Microformats and Government
For Government to be truly transparent it has to be easily accessible and compelling. We will talk about current standards and discuss the current state of the tech. We will have examples of who is implementing it well/poorly. And we hand out grades to different Governmental entities and technologists.
http://my.sxsw.com/events/event/595

Sunday March 14, 2010 1:10pm - 2:10pm CDT
9ABC Austin Convention Center

1:10pm CDT

Steve Garfield

Sunday March 14, 2010 1:10pm - 2:10pm CDT
South By Bookstore Austin Convention Center

1:50pm CDT

Andrew Keen
The Cult of the Amateur
http://my.sxsw.com/events/event/8401

Sunday March 14, 2010 1:50pm - 2:50pm CDT
South By Bookstore Austin Convention Center

2:00pm CDT

Andrew Huff (Online News of Tomorrow) & Mark Milian (The Los Angeles Times)
Andrew Huff, panelist, Online News of Tomorrow - interviewed by Mark Milian, The Los Angeles Times
http://my.sxsw.com/events/event/6144

Sunday March 14, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center

2:00pm CDT

Google Hackathon: Office Hours
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the Hackathon will run all day long, we will also be hosting two...
http://my.sxsw.com/events/event/7954

Sunday March 14, 2010 2:00pm - 3:00pm CDT
Radisson Travis Austin Convention Center

2:00pm CDT

HTML5: Tales from the Development Trenches
HTML5 is coming. Originally called "web applications 1.0", it brings new semantics, JavaScript APIs for drag and drop, offline storage, generating images, plugin-free video and form validation. It's upset semantic web advocates, accessibility evangelists and baffled developers. Cut through the crap: learn what it is and what it does.
http://my.sxsw.com/events/event/547

Sunday March 14, 2010 2:00pm - 3:00pm CDT
Ballroom F Austin Convention Center

2:00pm CDT

Valerie Casey Keynote
Casey, founder and Executive Director of the Designers Accord, works with organizations all over the world to create positive social and environmental impact. She has been named a "Guru you should know" by Fortune magazine, a "Hero of the Environment" by Time magazine, and a "Master of Design" by Fast Company....
http://my.sxsw.com/events/event/5237

Sunday March 14, 2010 2:00pm - 3:00pm CDT
Exhibit Hall 1 Austin Convention Center

2:00pm CDT

Your Design Process is Killing You
Designers and developers are efficiency experts for our clients, yet we struggle to provide that expertise for ourselves and how we work. Learn how to collaborate and craft an effective process for teamwork and the hectic nature the business. This is a call to arms to every designer and developer in...
http://my.sxsw.com/events/event/737

Sunday March 14, 2010 2:00pm - 3:00pm CDT
Ballroom E Austin Convention Center

2:30pm CDT

Dan Willis (SapientNitro) interviews Imagineering Panelists
Tim Ruder, panelist, Perfect Market Inc; Nadya Direkova, panelist, Google; Chris Bishop, panelist, PBS Kids Interactive - in conversation with Dan Willis, panelist, SapientNitro
http://my.sxsw.com/events/event/7409

Sunday March 14, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center

3:00pm CDT

David Hewitt (SapientNitro), Dennis Crowley (Four Square) & David Gelles (The Financial Times)
David Hewitt (SapientNitro), Dennis Crowley (Four Square) - in conversation with David Gelles (The Financial Times) - Mobile Applications
http://my.sxsw.com/events/event/7963

Sunday March 14, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center

3:00pm CDT

David Hewitt, panelist, SapientNitro, - Dennis Crowley, FourSquare - interviewed by David Gelles, The Financial Times
David Hewitt, panelist, SapientNitro, - Dennis Crowley, FourSquare - interviewed by David Gelles, The Financial Times
http://my.sxsw.com/events/event/8547

Sunday March 14, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center

3:00pm CDT

Sum: Forty Tales from the Afterlives
"Eagleman is a true original. Read Sum and be amazed. Reread it and be reamazed." - Time Magazine Sum is a work of literary fiction composed of forty mutually exclusive stories. Each story offers a different reason for our existence and the meaning of life and death. These are not serious...
http://my.sxsw.com/events/event/783

Sunday March 14, 2010 3:00pm - 4:00pm CDT
Day Stage Austin Convention Center

3:20pm CDT

David Eagleman

Sunday March 14, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center

3:30pm CDT

AAA Game Design Competition Sponsored By USA Network
Four teams of emerging game developers give short presentations about their ideas for an innovative new AAA game to a jury of industry experts.
http://my.sxsw.com/events/event/5228

Sunday March 14, 2010 3:30pm - 4:30pm CDT
6AB Austin Convention Center

3:30pm CDT

Beyond Algorithms: Search and the Semantic Web
New faceted search engines are emerging that promise smarter and more personalized results that take advantage of the Semantic Web. Do they deliver, and what do these engines mean for traditional search? How can obstacles such as scalability and diverse content provisioning platforms be overcome for Semantic Search to succeed?
http://my.sxsw.com/events/event/419

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom A Austin Convention Center

3:30pm CDT

CouchDB: The Definitive Guide
CouchDB is a leader among post-relational databases. The authors of the O'Reilly book will show you why CouchDB is so exciting for web developers, read from the book, and talk about the writing process.
http://my.sxsw.com/events/event/751

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Day Stage Austin Convention Center

3:30pm CDT

Crowd Sourcing Innovative Social Change
Social media builds buzz and raises money, but what about real, on-the-ground change? The Social Change Challenge will crowdsource innovative ideas from nonprofits to change the world. We'll share big ideas for using social media for nonprofit program delivery and some good tips for crowdsourcing for social change.
http://my.sxsw.com/events/event/457

Sunday March 14, 2010 3:30pm - 4:30pm CDT
10AB Austin Convention Center

3:30pm CDT

Experimental Design: Your User Interface Is Your Laboratory
We all know that great designs can only come from the genius of great designers. Except that is complete crap. Great designs come from extensive user testing and making tons of iterations. Learn how the best-designed web apps extensively iterate and test their user interfaces to find what truly works.
http://my.sxsw.com/events/event/497

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom B Austin Convention Center

3:30pm CDT

Extreme Makeover: Profile Edition
Is your Facebook, Twitter, Flickr, etc Avatar a picture of you from 2002? If so, come get a Profile Makeover! Get a makeover from a top beauty blogger, have your picture taken by a noted fashion photographer and finish it off by having a Social Media Expert tweak your bio. You'll...
http://my.sxsw.com/events/event/499

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande A Austin Convention Center

3:30pm CDT

Fans, Friends & Followers: Creating Your Own Cult (of the Non-Apocalyptic Variety)
Finding an audience has become essential to the filmmaker's arsenal. Featuring real-world examples, this panel explores the filmmaker's art of cultivating an audience for their work, spread the word, showing up for screenings, and buying the DVDs or download. ing
http://my.sxsw.com/events/event/7421

Sunday March 14, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center

3:30pm CDT

From Trolls to Stars: The Commenter Ecosystem
This panel will explore the fascinating and often bizarre world of commenter culture. From trolls on 4chan to Star Commenters on Gawker Media blogs, panelists will discuss: - The nuances of commenter/blog symbiosis (including the benefit/detriment to the business side of ad-supported blogs) - The nature of commenter hierarchies - The...
http://my.sxsw.com/events/event/509

Sunday March 14, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center

3:30pm CDT

Google Hackathon: Chrome Accessibility Extensions, App Engine, Android Accessibility
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7589

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

3:30pm CDT

Interactive Agency Workflow: Design and Development Process
Today's interactive agencies face an extensive amount of challenges in workflow and process. This session takes an in-depth look at the interactive process from sales and contracts through design, development and deployment. Archetype will have key employees talk about their roles and how they fit into the full interactive workflow.
http://my.sxsw.com/events/event/557

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom E Austin Convention Center

3:30pm CDT

Is Technology the Great Equalizer?
Is technology the great equalizer or is said meme disguising another truth? This panel will explore said question and reflect on the experience, perspective and vision of the panelists and the community who comes willing to grapple with the question and its relevance in our current digital world.
http://my.sxsw.com/events/event/865

Sunday March 14, 2010 3:30pm - 4:30pm CDT
9ABC Austin Convention Center

3:30pm CDT

It's Time to Save the World with Design Thinking
Design thinking makes information and products better. Why stop there? Often, we address only the symptoms of society's big problems. Design thinking helps us see why problems happen, so we can create lasting solutions. This talk will wake you up, inspire action, and give you blueprints for saving the world.
http://my.sxsw.com/events/event/568

Sunday March 14, 2010 3:30pm - 4:30pm CDT
8A Austin Convention Center

3:30pm CDT

Online Advertising: Losing the Race to the Bottom
How individuals and groups can maintain some shred of dignity and support themselves by creating ad and sponsorship programs that benefit and respect publishers, readers and advertisers. Presented by John Gruber of Daring Fireball and Jim Coudal of Coudal Partners and The Deck Network.
http://my.sxsw.com/events/event/617

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom D Austin Convention Center

3:30pm CDT

Revenge Of Kick-Ass Mash-Ups with Punk Rock APIs
Last time we wrote an API layer for a dozen different sites and services, using nothing but free online tools and client-side JavaScript. This time we'll crack into client-side OAuth. This time actual working code WILL BE WRITTEN BY YOU. This time ... it's personal. :)
http://my.sxsw.com/events/event/648

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom C Austin Convention Center

3:30pm CDT

Sampling the Sea: Classroom Networks Save the Ocean
Sampling the Sea engages students classrooms around the world in sharing information about the declining global fish population. A partnership with Google Ocean, NASA GLOBE, and ePals, it engages the next generation of consumers in a global dialogue on the future of the sea. Funded by the MacArthur Foundation.
http://my.sxsw.com/events/event/776

Sunday March 14, 2010 3:30pm - 4:30pm CDT
7 Austin Convention Center

3:30pm CDT

Sarah Palin Is Your Media Role Model
Media attention is hard to get and harder to keep but one woman has it going on with Caribou style. Join us as we dissect the genius of staying in the spotlight no matter what it takes and learn tips to do it yourself.
http://my.sxsw.com/events/event/5082

Sunday March 14, 2010 3:30pm - 4:30pm CDT
19B Austin Convention Center

3:30pm CDT

Showering Optional: Tips for Remote Employees
Remotely working isn't the same as working remote. Dispel the myths (watching endless hours of daytime television), perpetuate the stereotypes (wearing pajamas to work), and learn the tricks of the trade (pressing mute during conference calls). "Telecommuting" is so 2002. "Remote Employees" are the new black.
http://my.sxsw.com/events/event/781

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande B Austin Convention Center

3:30pm CDT

The Inside Workings of FunnyOrDie.com
Funny Or Die, the comedy website founded by Will Ferrell and Adam McKay is the "place to be seen" for comedic celebrities, and the obvious destination for your comedy fix (not to mention the ultimate platform for up-and-coming comedians). Dick Glover, Funny Or Die's CEO, and Andrew Steele, Creative Director of...
http://my.sxsw.com/events/event/7887

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Radisson Austin Austin Convention Center

3:30pm CDT

Turn Your Passion Into a Business Leveraging Interactive
Make your dream a reality by turning it into a money making business. This session will give you the how to on taking your great idea and turning it into a business by leveraging interactive media as a key element.
http://my.sxsw.com/events/event/4999

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center

3:30pm CDT

Using the Cloud to Scale Your Social Gaming App
Ten of the top 12 Facebook games are managed in the cloud using RightScale. Learn how Zynga, Crowdstar, Playfish and other social gaming companies are using the cloud to scale their social games -- while growing all the way from zero to 35 million active users. If you are in the...
http://my.sxsw.com/events/event/7981

Sunday March 14, 2010 3:30pm - 4:30pm CDT
5ABC Austin Convention Center

3:30pm CDT

Wil Padley (BandCentral), The Boxer Rebellion & Anya Kamenetz (Fast Company)
Wil Padley, principal, BandCentral; Todd Howe, artist, The Boxer Rebellion; Sumit Bothra, manager, The Boxer Rebellion [UK] - in conversation with Anya Kamenetz, Fast Company
http://my.sxsw.com/events/event/7555

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center

3:30pm CDT

Wow, That's Cool... Fun With HTML5 Video
Using the video tag in HTML5, developers can do all sorts of things that are hard or impossible with plugins. In this presentation, Mozilla will show the best and most interesting hacks entered into OVA's Open Video Contest-because when the webmonkeys unleash their creativity, things get interesting.
http://my.sxsw.com/events/event/733

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom F Austin Convention Center

3:50pm CDT

J Chris Anderson
CouchDB: The Definitive Guide
http://my.sxsw.com/events/event/8403

Sunday March 14, 2010 3:50pm - 4:50pm CDT
South By Bookstore Austin Convention Center

3:50pm CDT

The Online Latino: A New Digital Native
The web is inaccessible to the vast majority of Latin Americans because of serious challenges like poverty (which means hunger, not just minimum wage), inequality (social, racial, and anything else that can make some thrive as the rest are forgotten), and censorship (WordPress is unavailable in some countries, and people have...
http://my.sxsw.com/events/event/860

Sunday March 14, 2010 3:50pm - 4:50pm CDT
9ABC Austin Convention Center

4:00pm CDT

Zachary Paradis (SapientNitro) & Daniel Terdiman (CNET)
Zachary Paradis, SapientNitro - interviewed by Daniel Terdiman, CNET
http://my.sxsw.com/events/event/7407

Sunday March 14, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center

4:10pm CDT

Totally Gay for the Web
Sunday March 14, 2010 4:10pm - 5:10pm CDT
9ABC Austin Convention Center

4:20pm CDT

Jason Cranford Teague

Sunday March 14, 2010 4:20pm - 5:20pm CDT
South By Bookstore Austin Convention Center

4:30pm CDT

Marian Goodell & Daniel Terdiman (CNET)
Marian Goodell, Burning Man - interviewed by Daniel Terdiman, CNET
http://my.sxsw.com/events/event/7526

Sunday March 14, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center

4:50pm CDT

Tara Hunt
The Whuffie Factor: Using the Power of Social Networks
http://my.sxsw.com/events/event/8405

Sunday March 14, 2010 4:50pm - 5:50pm CDT
South By Bookstore Austin Convention Center

5:00pm CDT

Dinosaur to Digital: A Museum Convergence Success Story
Case study on how the California Academy of Sciences - a traditional museum in San Francisco's Golden Gate Park -- transformed itself into a global online education and research presence and integral social hub for the City, using the best tools and techniques of technology, social media and design.
http://my.sxsw.com/events/event/472

Sunday March 14, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center

5:00pm CDT

Everyone Can Be a "Professional" Photographer
Everyone is a photographer: a camera in every cellphone, a powerful point-and-shoot in every pocket and bag, a digital SLR camera in every bag or home. With new platforms to create, distribute and sell to a wider range of clientele, everyone can be a *professional* photographer and sell photography in its...
http://my.sxsw.com/events/event/494

Sunday March 14, 2010 5:00pm - 6:00pm CDT
8A Austin Convention Center

5:00pm CDT

Funemployed - Success Stories From the Laid Off Community
This panel will explain how to deal with being laid off / unemployed, and showcase some unique ways that people have spent their time while unemployed. It will feature not only successful startups, but also touch on the various unique and exciting ways one can spend their newly found "free time"...
http://my.sxsw.com/events/event/511

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande B Austin Convention Center

5:00pm CDT

Game Developers Need Lawyers; When and Why
Description: Lawyers are expensive. Lawyers don't understand your business. Lawyers don't live in the "real world" and their advice isn't very useful. While all of these criticisms of the legal profession have an element of truth, timely, accurate legal advice can make the difference between a successful company and one that...
http://my.sxsw.com/events/event/8626

Sunday March 14, 2010 5:00pm - 6:00pm CDT
5ABC Austin Convention Center

5:00pm CDT

Gmail: Behind the Scenes
A conversation with Gmail team members. Hear from engineers, user experience, and product managers about how they work together, what they've learned over the years, and how they see online communication evolving.
http://my.sxsw.com/events/event/5072

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom C Austin Convention Center

5:00pm CDT

Google Hackathon: Maps API, HTML5, Android TTS
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7591

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Radisson Travis Austin Convention Center

5:00pm CDT

Google Hackathon: Office Hours
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the Hackathon will run all day long, we will also be hosting two...
http://my.sxsw.com/events/event/7955

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Radisson Austin Austin Convention Center

5:00pm CDT

HTML5 Accessibility
It appears from the discussions that HTML5 and accessibility are mutually exclusive. The alt and summary attributes were at stake, and we are just beginning to understand the potential of the audio, video, and canvas elements. This panel will show what HTML5 can do for accessibility and how we can bridge...
http://my.sxsw.com/events/event/545

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom F Austin Convention Center

5:00pm CDT

Improving Social Media With Live Streaming Video
In an age where everyone from Cash Money Records to Pepsi to the U.S. Army is touting the value of social media, where do streaming video services fit in? The answer lies in the power of live. Learn about some of the incredible results that have been achieved by employing live...
http://my.sxsw.com/events/event/7979

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom B Austin Convention Center

5:00pm CDT

Moblizing the Power of Interns and Managing GenY
This present economy has created a large young workforce willing to trade a salary for work experience yet organizing and managing interns and young workers is more than it appears. Learn how to recruit, train, and manage young workers and an intern program while providing them a learning experience that also...
http://my.sxsw.com/events/event/4994

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Courtyard Brazos 2/3 Austin Convention Center

5:00pm CDT

Product Prototyping with Customers - Rapid Experiments
We all want to get products to market fast, build products that customers love. But - it's expensive, time-consuming and hard to know you're building what customers want. At Intuit, before we write code, or draw designs, we experiment with customers. We're using this technique to develop new user contribution experiences....
http://my.sxsw.com/events/event/634

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom E Austin Convention Center

5:00pm CDT

Redefining Asians and the Internet: I Am Not Your Fetish
Chances are if you google "Asians on the Internet," you are not going to get a list of the unique and cutting edge ways that different Asian communities interact with online environments. The Asian community in all its diverse and diasporic formations has a long trajectory of interacting with online environments,...
http://my.sxsw.com/events/event/7257

Sunday March 14, 2010 5:00pm - 6:00pm CDT
9ABC Austin Convention Center

5:00pm CDT

Search Patterns: Tangible Futures for Discovery
Search is a surprisingly disruptive innovation and an amazing challenge for designers. We'll explore a pattern language for search that embraces user psychology, emerging technology, social media, rich interaction, and mobile. And, see how tangible futures can create better applications today, and invent the unthinkable discovery tools of tomorrow.
http://my.sxsw.com/events/event/652

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom A Austin Convention Center

5:00pm CDT

The Emotion Engine: Can a Video Game Speak to the Heart?
Many people feel video games will never be as emotionally engaging as movies. Peter Molyneux, the creative force behind the Fable series and the seminal god game Populous, begs to differ. In conversation with Frank Rose of Wired, Peter will discuss the expressive potential of games and what to expect from...
http://my.sxsw.com/events/event/678

Sunday March 14, 2010 5:00pm - 6:00pm CDT
6AB Austin Convention Center

5:00pm CDT

Twitter and Dating in 140 Characters or Less
Can love blossom in 140 characters or less? This panel is made up entirely of couples who have "met", fallen in love and taken their relationship to the next level all via Twitter. Get tips, tricks, challenges and stories that go along with this new fad of "Twating" (twitter dating, yes...
http://my.sxsw.com/events/event/799

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande A Austin Convention Center

5:20pm CDT

How To Be Black
In my talk I will touch on the black online experience (if there is such a thing) included memes, statistics on usage patterns, popular destinations and issues of representation. For example, are black people as represented among the creators, developers and builders of our future or are we more consumer oriented...
http://my.sxsw.com/events/event/7252

Sunday March 14, 2010 5:20pm - 6:20pm CDT
9ABC Austin Convention Center

5:20pm CDT

Molly Crabapple
Scarlett Takes Manhattan
http://my.sxsw.com/events/event/8521

Sunday March 14, 2010 5:20pm - 6:20pm CDT
South By Bookstore Austin Convention Center

5:40pm CDT

Self Hate Isn't Sexy: Gender, Race & Tech
Gender and Race opportunities are two recurring themes in technology. Are we part of the problem, or part of the solution? This panel is about moving beyond the usual "we're oppressed" quagmire discussion and into real, workable solutions, starting with ourselves as individuals to effect change in tech and social media....
http://my.sxsw.com/events/event/882

Sunday March 14, 2010 5:40pm - 6:40pm CDT
9ABC Austin Convention Center

5:40pm CDT

You Win When They Call You a Bitch
Eradicating self-doubt, increasing self-confidence, and trying to get what you want will make people dislike you because no one likes to get "beaten by a girl." We'll look at some creative online attacks against sexism to show if you fight smarter instead of harder you can come out a winner, feel...
http://my.sxsw.com/events/event/8469

Sunday March 14, 2010 5:40pm - 6:40pm CDT
9ABC Austin Convention Center

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8570

Sunday March 14, 2010 6:00pm - 7:00pm CDT
South Brush Square Park 500 East Cesar Chavez Street

6:30pm CDT

Google Hackathon: Apps Review - Prize Giveaway
In this final session of the hackathon, we'll be reviewing the apps built during the hackathon. Developers will be eligible for prizes including Android phones and other give-aways! This session is sponsored by Google.
http://my.sxsw.com/events/event/7588

Sunday March 14, 2010 6:30pm - 7:30pm CDT
Radisson Travis Austin Convention Center
 
Monday, March 15
 

9:30am CDT

ANYONE Can Create a Video Game!
Today, people can create video, photos, and podcasts and share them over the Web. Game creation is the next frontier. However, making games can be terribly difficult. This panel will cover unique approaches from people who dare to make game creation accessible to anyone.
http://my.sxsw.com/events/event/405

Monday March 15, 2010 9:30am - 10:30am CDT
6AB Austin Convention Center

9:30am CDT

Building Mobile Games on the Windows Phone Platform
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center

9:30am CDT

Digitally Rebranding the Republican Party
No brand was under attack in 2008 more than the Republican Party, and the GOP entered 2009 with one goal - rebrand and relaunch. Get a behind-the-brand look at how and why the GOP created and launched its new digital look and the digital strategy driving the brand's future success.
http://my.sxsw.com/events/event/471

Monday March 15, 2010 9:30am - 10:30am CDT
Hilton C Hilton Hotel

9:30am CDT

Don't Get Sued! A Guide For Content Creators
Your content-based website used to fly under the radar. Now you're on your way to becoming the next CollegeHumor.com. Make sure you're ready for the big time. This presentation will cover critical "nuts and bolts" topics such as content ownership, licensing, rights and clearances and employment relationships.
http://my.sxsw.com/events/event/482

Monday March 15, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center

9:30am CDT

DSLR Filmmaking, Unlocking New Visual Possibilities
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom E Austin Convention Center

9:30am CDT

Everything's Bigger in Texas: The Video Game Industry
Monday March 15, 2010 9:30am - 10:30am CDT
5ABC Austin Convention Center

9:30am CDT

Funding Your Projects from the Crowd
Crowdfunding inverts much that is wrong with traditional funding by breaking down the barrier between creators and audiences, and turning fundraising into a interactive experience. This panel brings together several perspectives from the world of crowdfunding to explain different approaches to raising money from the audience for bloggers, artists, podcasters, developers,...
http://my.sxsw.com/events/event/510

Monday March 15, 2010 9:30am - 10:30am CDT
Hilton A/B Hilton Hotel

9:30am CDT

Future of Context: Getting the Bigger Picture Online
Conventional wisdom calls us attention-deprived, constantly seeking the next scrap of info. But Google reveals our true desire: Context. (Wikipedia entries, This American Life's financial crisis explainer, Gizmodo's definitive guide to smartphones, etc.) We'll explore how journalism and media must adapt to meet our insatiable hunger for the bigger picture.
http://my.sxsw.com/events/event/512

Monday March 15, 2010 9:30am - 10:30am CDT
Hilton H Hilton Hotel

9:30am CDT

Interactive Documentaries: A Multidimensional Narrative
Documentaries are just not about 'documenting' an event - they interpret and synthesize many sources of information to explain a situation or express a specific point of view. So where does the user interact with this specific project? How can the users input influence the content and the creators? Meet interactive...
http://my.sxsw.com/events/event/558

Monday March 15, 2010 9:30am - 10:30am CDT
Hilton K Hilton Hotel

9:30am CDT

Managing Your Content Management System
An effective content management system is a must for any content-based web service. This technical session will discuss elements of designing and building a custom CMS that leverages technology and existing web data from sources such as Flickr and Wikipedia to automate research and increase time spent writing original content.
http://my.sxsw.com/events/event/586

Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom B Austin Convention Center

9:30am CDT

Open Science: Create, Collaborate, Communicate
From discovering galaxies to folding proteins: how to actively contribute to science. Science projects are harnessing open collaboration to further discovery and exploration. As a result, citizen science is witnessing a renaissance. The panel will discuss how you can get involved and challenges faced in making science open.
http://my.sxsw.com/events/event/619

Monday March 15, 2010 9:30am - 10:30am CDT
10AB Austin Convention Center

9:30am CDT

Porting Your App the Right Way
With mobile apps becoming a dime a dozen these days, its easy to want to rush the process of bringing your application to a new platform. In this session we'll talk about the ups and downs of taking a single-platform mobile app and making it cross-platform and how, with some simple...
http://my.sxsw.com/events/event/8601

Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center

9:30am CDT

The Art & Science of Seductive Interactions
Usability? Meh. Let's talk about persuasion. Are you designing serendipity, arousal, rewards and other seductive elements into your applications? We'll discuss specific ways that sites like Dopplr, iLike and LinkedIn leverage basic human psychology to motivate and shape online behaviors.
http://my.sxsw.com/events/event/674

Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom A Austin Convention Center

9:30am CDT

The Cause Lab: WeCanEndThis.com #1
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7956

Monday March 15, 2010 9:30am - 10:30am CDT
Austin Suite Austin Convention Center

9:30am CDT

What Does Corporate America Think of 2.0?
Do mainstream companies get Twitter? Are executives in non-high tech industries embracing social technologies and the communities that form on top of them, or are they scared to death? This session will be a report from the field delivered by MIT scientist Andrew McAfee, who coined the phrase "Enterprise 2.0"
http://my.sxsw.com/events/event/5090

Monday March 15, 2010 9:30am - 10:30am CDT
Hilton D Hilton Hotel

10:00am CDT

The Art of Eating In
From 2006-2008, Cathy Erway embarked on a Walden-esque mission to not eat out, in the city that rarely eats in. Her blog, Not Eating Out in New York soon became a compendium of easy, original recipes, cooking-together tips and events, and sustainable foodism that attracted the attention of publishers. She will...
http://my.sxsw.com/events/event/789

Monday March 15, 2010 10:00am - 11:00am CDT
Day Stage Austin Convention Center

10:20am CDT

Cathy Erway

Monday March 15, 2010 10:20am - 11:20am CDT
South By Bookstore Austin Convention Center

10:30am CDT

Microsoft BizSpark Accelerator at SXSW
The second annual Microsoft BizSpark Accelerator at SXSW kicks off on Monday, March 15 this year at the Austin Hilton Downtown and it's sure to be a competition unlike any other. Day 1 of Accelerator will see 32 companies, eight within each category, battle for your taste-making, trend-setting attention and for...
http://my.sxsw.com/events/event/8553

Monday March 15, 2010 10:30am - 11:30am CDT
Hilton G Hilton Hotel

10:50am CDT

Robert Sofia
Complete Idiot's Guide
http://my.sxsw.com/events/event/8407

Monday March 15, 2010 10:50am - 11:50am CDT
South By Bookstore Austin Convention Center

11:00am CDT

After Magazines: WIRED's Digital Rebirth
This panel is sponsored by Adobe.
http://my.sxsw.com/events/event/7267

Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom C Austin Convention Center

11:00am CDT

Alissa Walker (Fast Company), Casey Caplowe (GOOD), Valerie Casey (Designers Accord)
Alissa Walker, Fast Company; Casey Caplowe, panelist, GOOD - in conversation with Valerie Casey, panelist & keynote speaker, Designers Accord
http://my.sxsw.com/events/event/7410

Monday March 15, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center

11:00am CDT

BAM! An Entire Statewide University System Goes Virtual
For the first time in the history of interactive technology and education, the entire statewide University of Texas System has extended all of its 16 campuses into the online virtual world of Second Life and created in a bold move one of the largest virtual learning communities in the world.
http://my.sxsw.com/events/event/412

Monday March 15, 2010 11:00am - 12:00pm CDT
19B Austin Convention Center

11:00am CDT

Becoming a Real-Time Video Blogger in 2010
Video blogging isn't new but the technology has changed. More videos are being uploaded and watched daily online, increasing the chance that your video may be lost in the real-time web. We'll discuss new technologies to use video to tell your story, capture an audience and build online communities.
http://my.sxsw.com/events/event/417

Monday March 15, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center

11:00am CDT

Best Practices for Contextual Applications
The once-hyped idea of a unification device seems to have faded away as we now interact with content across more devices than ever before. From your DVR to your smartphone, from your game console to your nightstand, devices take a myriad of form factors. The only question left then is how...
http://my.sxsw.com/events/event/5791

Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom F Austin Convention Center

11:00am CDT

Can the Creative Class Revolutionize the Energy Business
Get a group of geeks together and the conversation will drift away from design, coding, and human factors and into energy. Having grown up in a world of innovation, many geeks look at the energy world and say, "Hey, that looks like an industry that's ready to be disintermediated. Let's go!"...
http://my.sxsw.com/events/event/7945

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton A/B Hilton Hotel

11:00am CDT

Conducting Great Interviews
How do professional interviewers prepare for their interviews? Which questions elicit great responses from interviewees? What are the best ways to analyze and present your interview results? No matter who you're interviewing or what you're discussing, this discussion will make your interviews more interesting and insightful.
http://my.sxsw.com/events/event/447

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton E Hilton Hotel

11:00am CDT

DSLR Filmmaking, Understanding Strengths and Weaknesses
Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom E Austin Convention Center

11:00am CDT

Duh...It's Like Tech for Girls
How do you engage the imagination of young girls in electronics and technology? This conversation promises to give a breakdown of tactics, which work in igniting that tech spark. We'll cover principles like throwing out all the œgeek speak technology terms and fostering learning through the act of hands-on making using...
http://my.sxsw.com/events/event/487

Monday March 15, 2010 11:00am - 12:00pm CDT
7 Austin Convention Center

11:00am CDT

FCC Broadband Plan: Apps, Innovation and Inclusion
Last year, Congress and the President charged the FCC with developing the first ever national strategy to bring high-speed internet, and the benefits it can unleash, to all Americans. The plan drops March 17th. Why should you care? It means more spectrum, more transparency, more unlocked data, more people online with...
http://my.sxsw.com/events/event/7975

Monday March 15, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center

11:00am CDT

Indirect Collaboration: Collective Creativity on the Web
This discussion will examine the role of crowd-sourced input on the creative process. We will examine art, comics, design, photography and commerce, and the role that the audience plays in directing their creation. We will make a distinction between passive decision-making (i.e. Threadless) and participatory conception (i.e. 700 Hobos Project.)
http://my.sxsw.com/events/event/554

Monday March 15, 2010 11:00am - 12:00pm CDT
10AB Austin Convention Center

11:00am CDT

Making Content Relevant To Me, Here And Now
In a world where content is available anywhere, at any time, users will consume more content if relevant and personalized... based on location, time, entourage, tastes and mood. The panel will talk through practical examples of using data to better match relevant content to users and increase consumption.
http://my.sxsw.com/events/event/583

Monday March 15, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center

11:00am CDT

Mobile Computing and it's Contribution to Technology's Exponential Growth
At SXSW 2010, eSee Technologies is unveiling of the eSee eyeCandy. This exciting, new product will be the first wireless earpiece streaming live, POV audio and video to mobile devices and the Internet. This panel is sponsored by eSee Technologies.
http://my.sxsw.com/events/event/7431

Monday March 15, 2010 11:00am - 12:00pm CDT
Day Stage Austin Convention Center

11:00am CDT

Novel in 2050: Twitter vs. Tolstoy
Which storeytelling forms will prevail in 2050? Is the Internet more of a threat to publishing than film or television were in the 20th century. Have modern Twitter-length attention spans decreased interest literacy forms? How might crowdsourcing and collaboration contribute to the creation of a novel? Three literary prognasticators offer pet...
http://my.sxsw.com/events/event/413

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton K Hilton Hotel

11:00am CDT

Products vs. Users: Who's Winning?
In recent years a new struggle has surfaced between two groups of people closely aligned in affinity but actively working against each other. The tools we create and use, like robots in a sci-fi epic, seem to both invite mob justice and attack the public without warning, with results merely trivial...
http://my.sxsw.com/events/event/770

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton J Hilton Hotel

11:00am CDT

R.I.P. Content Management System
The medium is the message. On the web, the medium is community. This shift has made legacy CMS products as outdated as scribes and printing presses. Open source technologies are disrupting this market and moving into mainstream enterprises. Join Drupal founder Dries Buytaert as he discuss how social publishing will bring...
http://my.sxsw.com/events/event/639

Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom B Austin Convention Center

11:00am CDT

REPO MEN: Extending a Movie's Narrative Online
REPO MEN Director, Miguel Sapochnik, joins Wired "Vanished" writer Evan Ratliffe and Double Barrel Motion Labs CEO Jeff Krelitz in a discussion about extending the story of REPO MEN into the virtual world. The session will feature the worldwide debut of the motion comic character lead-in to the film in RealD...
http://my.sxsw.com/events/event/7509

Monday March 15, 2010 11:00am - 12:00pm CDT
Exhibit Hall 1 Austin Convention Center

11:00am CDT

Results Only Work Environment (ROWE): Why It Works
Imagine a work environment where people do whatever they want whenever they want as long as the work gets done. At midnight or 3am or on Sunday. Whenever and wherever. It's called a Results-Only Work Environment (ROWE), and companies around the world are starting to adopt the ROWE philosophy.
http://my.sxsw.com/events/event/646

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton D Hilton Hotel

11:00am CDT

Scoring a Tech Book Deal
Got an idea for a great tech book? Learn from the author of ''Designing the Obvious'' and ''Designing the Moment'' how to land your first book deal. This core conversation covers developing the concept, pitching the book, writing it, and marketing those books right off the shelf.
http://my.sxsw.com/events/event/5083

Monday March 15, 2010 11:00am - 12:00pm CDT
8A Austin Convention Center

11:00am CDT

Social Search: A Little Help From My Friends
We've got social networks and we've got search engines, but is social search merely the combination of the two? Learn what social search is and what it isn't, who's working on it and getting it right, and hear expert perspectives on making search and discovery more relevant to users.
http://my.sxsw.com/events/event/662

Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom A Austin Convention Center

11:00am CDT

The Cause Lab: WeCanEndThis.com #2
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7957

Monday March 15, 2010 11:00am - 12:00pm CDT
Austin Suite Austin Convention Center

11:00am CDT

The Great 'MMO' Hope
Innovations in business models, design and consumer definition are evolving the landscape of MMOs. As millions continue to enjoy the standard set by the World of Warcraft, millions more are discovering social games and free-to-play MMOs. Engage our thought leaders on how they will drive market adoption through quality, innovation, and...
http://my.sxsw.com/events/event/684

Monday March 15, 2010 11:00am - 12:00pm CDT
6AB Austin Convention Center

11:00am CDT

The HTML5 vs. Flash Debate Invades Mobile
The HTML5 vs. Flash debate for the desktop web has raged on for the past several months in the tech industry. However, with the exponential growth of smartphones and the 'new' iPad category, the debate now broadens to include mobile. In this talk, you will be exposed to the key issues...
http://my.sxsw.com/events/event/8071

Monday March 15, 2010 11:00am - 12:00pm CDT
Radisson Austin Austin Convention Center

11:00am CDT

Video Games, the New, New Media For Music
Video Games have become the New, New Media. Music, and products are featured as prominently in the virtual world of games as they are in films and commercials. Artists are seizing this opportunity to expose their music to an attentive new audience through means that were unthinkable only a few years...
http://my.sxsw.com/events/event/5088

Monday March 15, 2010 11:00am - 12:00pm CDT
5ABC Austin Convention Center

11:00am CDT

Web Accessibility Gone Wild
This session presents a wide variety of mistakes, blunders, misconceptions, over-indulgences, intricacies, and generally silly aspects of modern web accessibility. Sometimes the most serious errors are made by well-meaning developers who misunderstand the concepts or take their limited accessibility knowledge to an extreme level - thus web accessibility gone wild.
http://my.sxsw.com/events/event/709

Monday March 15, 2010 11:00am - 12:00pm CDT
9ABC Austin Convention Center

11:00am CDT

Web Series 2.0: Big Campaigns on Digital Dollars
As social media campaigns move to the forefront of the digital space, major brands and advertisers are looking for savvy producers and content creators to help them maximize their ad budgets. Learn from top producers in this new field how to produce fantastic content with digital (read fewer) dollars.
http://my.sxsw.com/events/event/711

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton C Hilton Hotel

11:00am CDT

What Coworking Tells Us About the Future of Work
What happens when people can work anywhere - home offices, coffee shops, libraries, coworking spaces? With mobile computing, telecommunications, and broadband, knowledge workers are choosing new work arrangements and self-organizing in looser, more transient arrangements. We'll discuss these broad trends and what they mean for work, using coworking as a specific...
http://my.sxsw.com/events/event/5089

Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton H Hilton Hotel

11:00am CDT

What Does Documentary History Look Like in an Interactive World?: From Nanook to @Nanook
How have the challenges facing filmmakers documenting historical events changed in a world where filmed images on-line can be virtually limitless and immediate? Does a multiplicity of sources and authors solve the problem of subjectivity? And as print journalism struggles to survive, what might future documentary projects look like? This panel...
http://my.sxsw.com/events/event/7814

Monday March 15, 2010 11:00am - 12:00pm CDT
16AB Austin Convention Center

11:20am CDT

Video Search Optimization Strategies To Grow Your Business
Due to video sharing sites and universal/blended search results, online videos are a growing trend for B2B and B2C businesses looking for a more creative way to enhance their online brand recognition and reputation, connect with and engage consumers, disseminate information, and get indexed on the search engines. Now is the...
http://my.sxsw.com/events/event/706

Monday March 15, 2010 11:20am - 12:20pm CDT
12AB Austin Convention Center

11:30am CDT

Burnie Burns (Rooster Teeth) & Omar Gallaga (Austin American-Statesman)
Burnie Burns (panelist, Rooster Teeth) - interviewed by Omar Gallaga (Austin American-Statesman)
http://my.sxsw.com/events/event/7845

Monday March 15, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center

11:40am CDT

Not Just the Host: A Web Video Diva Dishes!
New media and old media have a lot to learn from one another. Follow Amanda as she walks you through her 5 year career in the fields of web and mobile television. Learn the positives and negatives of both "mainstream" and "independent" paths in the world of video, and how to...
http://my.sxsw.com/events/event/614

Monday March 15, 2010 11:40am - 12:40pm CDT
12AB Austin Convention Center

12:00pm CDT

Mona Kasra (UT Dallas), Roja Bandari (UCLA), David Parry (UT Dallas), Shireen Mitchell (Digital Sisters/Women Wired In)
Mona Kasra (panelist, UT Dallas), Roja Bandari (panelist, UCLA), David Parry (panelist, UT Dallas) - in conversation with Shireen Mitchell (Digital Sisters/Women Wired In)
http://my.sxsw.com/events/event/7846

Monday March 15, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center

12:30pm CDT

A Brave New Future for Book Publishing
Call SXSW 2009's infamous ''New Think for Old Publishers'' (aka ''Geeks School New York'') a missed opportunity. How did book publishing become the last media industry to embrace digital and how will this change? New publishing models, strategy and a brave future for books and we who love them.
http://my.sxsw.com/events/event/393

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton H Hilton Hotel

12:30pm CDT

Benjamin Joffe (Plus Eight Star), Sam Flemming (CIC), Jacqui Zhou (Dell)
Benjamin Joffe (panelist, Plus Eight Star), Sam Flemming (panelist, CIC) - in conversation with Jacqui Zhou (panelist, Dell)
http://my.sxsw.com/events/event/7847

Monday March 15, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center

12:30pm CDT

Breaking it Open: Open Source Consulting Models
Open source has changed how we build software, but it hasn't transformed how we serve clients. In this conversation, we'll explore new open source models for web developers, ad agencies and other service companies. What does "open source consulting" look like? How do you sell your services if you're also giving...
http://my.sxsw.com/events/event/7679

Monday March 15, 2010 12:30pm - 1:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center

12:30pm CDT

Buzz Out Loud Live 2010
CNET's Buzz Out Loud will broadcast live from SXSW. While discussing the day's tech news, hosts Tom Merritt, Jason Howell, Molly Wood and others will chat with the audience and invite special guests to talk about what's happening at the show and beyond.
http://my.sxsw.com/events/event/5235

Monday March 15, 2010 12:30pm - 1:30pm CDT
Radisson Austin Austin Convention Center

12:30pm CDT

Creative Youth: Organic, Collaborative, and Throw-Away Media
Youth are approaching digital self-expression from a more organic, collaborative angle than previous generations. They jump right in when the creative urge strikes, collaborate with others, and publish an ongoing stream of momentary, mashed-up, disposable media. We discuss our research on youth and the future of creative products.
http://my.sxsw.com/events/event/455

Monday March 15, 2010 12:30pm - 1:30pm CDT
19B Austin Convention Center

12:30pm CDT

Digital's Emerging Role In Unconsumption
''Buy one, give one'' isn't a campaign for charity. It's one facet of the massive values correction that recession-rewired consumers are making. Learn how the digital channel is driving the trend in consumer goods' reuse and repurposing, and why brands should embrace unconsumption for both CSR and ecommerce initiatives.
http://my.sxsw.com/events/event/470

Monday March 15, 2010 12:30pm - 1:30pm CDT
10AB Austin Convention Center

12:30pm CDT

DSLR Filmmaking, Gearing Up For Success
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom E Austin Convention Center

12:30pm CDT

Entrepreneurs Building Virtual Businesses inside Online Virtual Worlds
Virtual Entrepreneurs discuss their businesses in Entropia Universe and Second Life. These worlds have strong economic systems and actively promote the conversion of game currency to real currency, allowing player-run businesses to develop and flourish alongside traditional gaming and social experiences. We will discuss and compare how we got started, growth...
http://my.sxsw.com/events/event/8352

Monday March 15, 2010 12:30pm - 1:30pm CDT
5ABC Austin Convention Center

12:30pm CDT

ExpressionEngine 2.0: Total Domination!
ExpressionEngine is growing in popularity and with the release of 2.0, it's power has expanded to the stratosphere. Powering great websites such as Change.gov, A List Apart, and Campaign Monitor, it represents an amazing way to build websites and publish content. Join us as 5 experts give best practices from a...
http://my.sxsw.com/events/event/5070

Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom B Austin Convention Center

12:30pm CDT

Freedom by Design 2010: Creating Democratic Organizations & Workplaces
WorldBlu's Traci Fenton will explore how organizational democracy is creating some of today's most engaging, innovative, and collaborative workplaces. In addition to explaining organizational democracy and its ten principles, she will discuss economic and social trends fostering this business movement, case studies of democratic organizations, and democratic best practices.
http://my.sxsw.com/events/event/4991

Monday March 15, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande A Austin Convention Center

12:30pm CDT

Freelance Isn't Free: The Twisted Economics of Writing Today
Nearly anyone can publish their work today for free and reach an audience somewhere online. But that great opportunity has made life harder than ever for freelance writers, who must convince people to pay them to publish their work to an audience. Has creative writing become a commodity? Is journalism now...
http://my.sxsw.com/events/event/504

Monday March 15, 2010 12:30pm - 1:30pm CDT
8A Austin Convention Center

12:30pm CDT

Games For Good
You made an amazing, educational, and progressive game using the latest in gaming technology- now how do you get people to actually play it? Hear from the nonprofits that have made it happen.
http://my.sxsw.com/events/event/5071

Monday March 15, 2010 12:30pm - 1:30pm CDT
6AB Austin Convention Center

12:30pm CDT

Gary Vaynerchuk Presentation
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom D Austin Convention Center

12:30pm CDT

How Does an Advertising Pro Adapt to New Communication Techniques?
With the advertising landscape changing at the speed of light, how do the traditional advertising pros adapt ? Does the market now belong only to the tech savvy? How do you migrate what you know in other media over to 2.0? We'll be gathering to share ideas, generate new ones, network,...
http://my.sxsw.com/events/event/527

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton J Hilton Hotel

12:30pm CDT

How Pandora Navigated the Smartphone Seas
Pandora dipped its toe in the mobile waters for the first time three years ago. After experimenting with dozens of "feature phone" implementations in partnership with Sprint and AT&T for over a year, everything changed with the launch of Pandora for iPhone. With 50 million listeners, Pandora quickly turned their attention...
http://my.sxsw.com/events/event/7254

Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center

12:30pm CDT

How We Built the SXSW Mobile App
This session will walk through lessons learned and some of the technology behind the SXSW mobile app. Speakers will discuss how it all came together and talk about what's next. We will also welcome your welcome your feedback on what you like (and don't like) about the app
http://my.sxsw.com/events/event/7524

Monday March 15, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center

12:30pm CDT

Make Me A Damn Good Manager!
We've all had them - TERRIBLE MANAGERS. Nit-picky, micromanaging, douche bags who have no idea what you do or how it's done. They drive you crazy and make your life miserable. Then one day you get a promotion and all of the sudden you're ONE OF THEM! Don't panic, there're lots...
http://my.sxsw.com/events/event/759

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton E Hilton Hotel

12:30pm CDT

Millionaire or Artist? How About Both?
How do some artists make six figure incomes via social media at a time when traditional industries are tanking? Why is now the best time to quit your job and dream big? Learn how to get collectors enthused about telling your story, increase online sales and market art as a social...
http://my.sxsw.com/events/event/597

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton C Hilton Hotel

12:30pm CDT

Nooks & Grannies: Exploring Older Niches Online
Though most of society is now connected to the internet there are still groups, mainly the elderly that are overlooked. The combined age of this panel is older than United States and technology is very much at the centre of their world. These old dogs may still be able to teach...
http://my.sxsw.com/events/event/5079

Monday March 15, 2010 12:30pm - 1:30pm CDT
7 Austin Convention Center

12:30pm CDT

Revealing Design Treasures from the Amazon
On its surface, Amazon.com just seems like a large e-commerce site, albeit a successful one. Its design isn't flashy, nor is it much to write home about. But deep within its pages are hidden secrets -- secrets that every designer should know about. If one looks closely at what the team...
http://my.sxsw.com/events/event/647

Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom A Austin Convention Center

12:30pm CDT

Slow Twitter: Users Who Take Their Time Tweeting
Slow Twitter is like Slow Food, but much sillier. The people who use the most impulse-driven site for the most thought-out one-liners have created a new art form with its own poetic language, economy of space, and a million ways to joke about being drunk, naked and crying on a Monday....
http://my.sxsw.com/events/event/658

Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom C Austin Convention Center

12:30pm CDT

Student Startups: Entrepreneurship in the University
While student startups are not a new phenomenon, universities and venture capitalists are beginning to see the advantages in supporting them. Join a panel of student entrepreneurs in a discussion on finding funding, incorporating a company and balancing homework, work and life, all while attending school full-time.
http://my.sxsw.com/events/event/667

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton A/B Hilton Hotel

12:30pm CDT

Surviving Federal Contracts: From IxD Hell and Back
We're not going to tell you how to win federal contracts. There's plenty of idiots to tell you about that. We're the idiots who will tell you how - as an interaction designer - to survive the government project your idiot boss just won. Otherwise? That idiot just f*&ked you.
http://my.sxsw.com/events/event/4998

Monday March 15, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande B Austin Convention Center

12:30pm CDT

The Cause Lab: WeCanEndThis.com #3
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7958

Monday March 15, 2010 12:30pm - 1:30pm CDT
Austin Suite Austin Convention Center

12:30pm CDT

The Complete Idiot's Guide to Business Success In Your 20s and 30s
Monday March 15, 2010 12:30pm - 1:30pm CDT
Day Stage Austin Convention Center

12:30pm CDT

The Life Graph: You Are Your Location
Bridging the gap between cyberspace and reality, the ''Life Graph'' will revolutionize how individuals interact with the world around them: predictive recommendations with rich local content that matters the most to you here and now. We will explore the Life Graph concept and how it will change your life.
http://my.sxsw.com/events/event/687

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton K Hilton Hotel

12:30pm CDT

Thoughtless Design Leaves Disabled Gamers Logged Out
With approximately 20% of the US having some sort of disability, potential gamers are being left out of game play due to most design being far too conservative. How different disabilities affect game play and how game design can be more innovative to achieve social justice will be discussed.
http://my.sxsw.com/events/event/697

Monday March 15, 2010 12:30pm - 1:30pm CDT
9ABC Austin Convention Center

12:30pm CDT

Visual FX for Indies: Big Impact, Small Budgets
Sure, you can spend thousands on CGI. But digital FX work can just as easily save a film money. "invisible" effects can shave your budget or solve logistic problems. Affordable tools and online resources can give high-end production value for low-budget price.
http://my.sxsw.com/events/event/7438

Monday March 15, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center

12:30pm CDT

Web Video: Can We Now Say Something Sucks?
Online video is becoming a legitimate, engaging storytelling medium. But has it evolved to the point where we can successfully critique it? And how do we as a community draw the line between encouraging new creators to contribute and establishing standards for quality content? Because, face it, sometimes "it stinks!"
http://my.sxsw.com/events/event/713

Monday March 15, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center

12:30pm CDT

Who Needs Venture Capital?
Only a fraction of business financing comes from Sand Hill Road. Yet entrepreneurs still obsess over traditional big meeting/big money Silicon Valley venture capital. This heated panel debates what types of companies actually benefit from VC and reviews concrete examples of alternatives to traditional venture capital.
http://my.sxsw.com/events/event/721

Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton D Hilton Hotel

12:50pm CDT

Attracting Big Sponsors With a Super-Niche Webshow
The Frozen Food Master is the host of Freezer Burns, a unique webshow that capitalizes on the super-niche topic of frozen food reviews. He will talk about how to build a community of obsessive fans, manage to stay objective in reviews, publish regular content and why super-niche doesn't necessarily mean limited...
http://my.sxsw.com/events/event/8468

Monday March 15, 2010 12:50pm - 1:50pm CDT
12AB Austin Convention Center

12:50pm CDT

Douglas Merrill
Getting Organized in the Google Era
http://my.sxsw.com/events/event/8522

Monday March 15, 2010 12:50pm - 1:50pm CDT
South By Bookstore Austin Convention Center

1:10pm CDT

Hyperlocal Focus: Growing A Vibrant Community Media Ecosystem
Filmmakers, videobloggers, podcasters, pirate & low-power radio jocks and public access TV producers are all creating content in your local community, but they often don't collaborate or even talk to each other, despite using the same tools and sometimes even seeking the same audiences. A 15 year-old videoblogger and a 50...
http://my.sxsw.com/events/event/548

Monday March 15, 2010 1:10pm - 2:10pm CDT
12AB Austin Convention Center

1:50pm CDT

Nick Douglas
Twitter Wit: Brilliance in 140 Characters or Less
http://my.sxsw.com/events/event/8409

Monday March 15, 2010 1:50pm - 2:50pm CDT
South By Bookstore Austin Convention Center

2:00pm CDT

Evan Williams Keynote Interview
Williams has co-founded several Internet companies, including Pyra Labs (creator of weblog-authoring software Blogger) and Twitter, the now ubiquitous social media platform that hit its tipping-point at SXSW in 2007. In addition to his role as Director of the Havas Media Lab, Umair Haque founded Bubblegeneration, an agenda-setting advisory boutique that...
http://my.sxsw.com/events/event/5231

Monday March 15, 2010 2:00pm - 3:00pm CDT
Exhibit Hall 1 Austin Convention Center

2:00pm CDT

Game Sound Integration: From Pre-Production to Post
Game audio sound engineering has reached a point where pre production can be just as critical as post. And ten years ago, neither existed in the production process. Which moments of gameplay will you focus on at each milestone and how will your tools enable the creative team to generate fast...
http://my.sxsw.com/events/event/8353

Monday March 15, 2010 2:00pm - 3:00pm CDT
5ABC Austin Convention Center

2:00pm CDT

Hollywood Greenlight: Getting to Yes
For many digital producers, hearing yes from a network or a studio is the promised land. In this session, we'll hear from four network and studio executives who bestowed that much-coveted yes on a digital project. They'll each walk us through case studies on their digital projects, why they greenlit them,...
http://my.sxsw.com/events/event/7253

Monday March 15, 2010 2:00pm - 3:00pm CDT
Ballroom E Austin Convention Center

2:00pm CDT

Screenburn at SXSW Casual Game Design Competition Winner & Judge Interview
Winner of the 2010 ScreenBurn at SXSW Casual Game Design Competition sponsored by USA Network - Interviewed by Kain Shin (Arkane Studios), a judge and panelist from the 2010 ScreenBurn at SXSW Casual Game Design Competition
http://my.sxsw.com/events/event/6157

Monday March 15, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center

2:00pm CDT

Screenburn Casual Game Design Winner & Screenburn Casual
Screenburn Casual Game Design Winner interviewed by Screenburn Casual Game Design Representative
http://my.sxsw.com/events/event/7292

Monday March 15, 2010 2:00pm - 3:00pm CDT
ScreenBurn Arcade Austin Convention Center

2:00pm CDT

Tapworthy: Designing iPhone Interfaces for Delight and Usability
Tapworthy apps cope with small screens and fleeting user attention to make every pixel count, every tap rewarding. Learn to: Focus your feature set and simplify your interface; use iPhone gestures and controls the Apple way; forge ahead with your own custom views; and craft efficient but personality-packed visuals. Look over...
http://my.sxsw.com/events/event/672

Monday March 15, 2010 2:00pm - 3:00pm CDT
Ballroom F Austin Convention Center

2:30pm CDT

Screenburn AAA Winner & Screenburn AAA
Screenburn AAA Game Design Winner interviewed by Screenburn AAA Game Competition Representative
http://my.sxsw.com/events/event/7293

Monday March 15, 2010 2:30pm - 3:30pm CDT
ScreenBurn Arcade Austin Convention Center

2:30pm CDT

Screenburn at SXSW AAA Game Design Competition Winner & Judge Interview
Winner of the 2010 ScreenBurn at SXSW AAA Game Design Competition sponsored by USA Network - Interviewed by Lori Durham (Aspyr), a judge and panelist from the 2010 ScreenBurn at SXSW AAA Game Design Competition.
http://my.sxsw.com/events/event/6158

Monday March 15, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center

3:00pm CDT

Adam Saltsman (Semi Secret Software) & James Renovitch (Austin Chronicle)
Adam Saltsman, panelist, Anyone Can Create A Video Game - interviewed by James Renovitch, Austin Chronicle
http://my.sxsw.com/events/event/6145

Monday March 15, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center

3:00pm CDT

It All Changed in An Instant: More Six-Word Memoirs
When Hemingway wrote the six-word novel "For sale: baby shoes, never worn," he didn't know he'd inspired one the hottest storytelling trends of the Internet age. But with four books and 250,000+ online submissions later, SMITH Magazine's Six-Word Memoirs [sixwordmemoirs.com] have become a part of the national conversation. You probably heard...
http://my.sxsw.com/events/event/756

Monday March 15, 2010 3:00pm - 4:00pm CDT
Day Stage Austin Convention Center

3:20pm CDT

Clara Shih
The Facebook Era: Tapping Online Social Networks
http://my.sxsw.com/events/event/8413

Monday March 15, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center

3:20pm CDT

Jared Spool & Robert Hoekman
Web Anatomy: Interaction Design Frameworks that Work
http://my.sxsw.com/events/event/8410

Monday March 15, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center

3:20pm CDT

Larry Smith
It All Changed in An Instant: More Six-Word Memoirs
http://my.sxsw.com/events/event/8411

Monday March 15, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center

3:30pm CDT

'Seed Combinators': Startup Incubators 2.0
The 'Seed Combinator' is the concept of mashing up angel investing, OpenCoffee Club meetups, tactical workshops, and Coworking that is giving rise to a new class of software and new media startups. Local investors are giving aspiring entrepreneurs capital and intensive mentorship under names like YCombinator, TechStars and Capital Factory. The...
http://my.sxsw.com/events/event/387

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton C Hilton Hotel

3:30pm CDT

AI 2010: Wall-e Or Rise Of The Machines?
Computers have come a long way since green screens; they have evolved into complex creatures. This panel explores artificial intelligence, from advanced cooking robots to algorithms that learn your musical preferences. Do we control AI or does it control us? Are we headed towards cute trash collectors or deadly terminators?
http://my.sxsw.com/events/event/403

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton K Hilton Hotel

3:30pm CDT

Android: What We've Learned About Mobile in the Last Two Months
In January 2010, Google launched the Nexus One, the latest smartphone to be powered by the open source Android platform. This was no ordinary Google product launch however. The Nexus One marked the first time Google had ever started selling its own consumer electronics. Now, two months later, come hear about...
http://my.sxsw.com/events/event/7943

Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

3:30pm CDT

Be Your Own Boss: Create a Life You Love
Is it time to abandon your current professional life for a more fulfilling career online? How do you justify giving up a steady paycheck for a shot at creative fulfillment, especially when your family's financial well being hangs in the balance? In this core conversation, we'll discuss how you can make...
http://my.sxsw.com/events/event/7973

Monday March 15, 2010 3:30pm - 4:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center

3:30pm CDT

Beyond the Desktop: Embracing New Interaction Paradigms
Thanks to the success of Wii and iPhone, the public is getting more familiar with interaction paradigms that go beyond keyboard+mouse. We need to embrace gestures, accelerometers, sensors, and more. This panel will show you where things are headed and what do you need to be ready for them.
http://my.sxsw.com/events/event/421

Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom A Austin Convention Center

3:30pm CDT

Choosing Offline Activities in a Time-Deprived Lifestyle
How we spend our time offline is extremely valuable. With so many events, shows, meetups, parties and get-togethers it's our job to give users the best choices. How do we know they are finding the events best suited to their needs? Join us as some curious characters Discuss & Debate.
http://my.sxsw.com/events/event/442

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton J Hilton Hotel

3:30pm CDT

Community Management: Future Skills You'll Need to Know
Community Management is a key role in any startups but with any new role in a company they need to evolve over time to survive and prosper. Come listen to what the future of community management will look like because the future role is more than just drinking with customers!
http://my.sxsw.com/events/event/4179

Monday March 15, 2010 3:30pm - 4:30pm CDT
19B Austin Convention Center

3:30pm CDT

Connected: The Surprising Power of Our (Real Life) Social Networks
From laughter epidemics to suicide cascades to the socially contagious spread of obesity, I present intriguing evidence to show that our real life social networks drive and shape virtually every aspect of our lives. How we feel, whom we marry, whether we fall ill, how much money we make, and whether...
http://my.sxsw.com/events/event/866

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton H Hilton Hotel

3:30pm CDT

Convergence 2010: Ten Cool Things That Could Happen This Year
In this fast paced session, Dan will guide you through 10 trends that could really help to accelerate us down the path to Convergence in 2010. What's next for social networks, augmented reality, mobile,ecommerce, gaming and more.
http://my.sxsw.com/events/event/844

Monday March 15, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center

3:30pm CDT

First Impressions: The Art of Main Title Design
A strong title sequence can yield some of a film's most memorable images, allowing themes to linger long after the lights go up. This presentation will explore the process of creating such sequences, using case studies from both studio and independent projects.
http://my.sxsw.com/events/event/7422

Monday March 15, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center

3:30pm CDT

Forging Your Ideal Career
You've proven you're a great developer / designer. How do you rise above the production floor to share your ideas and insights, and drive the solution rather than simply implementing it? Presenters will share their strategies for cultivating your career and attaining personal satisfaction while still keeping a steady paycheck!
http://my.sxsw.com/events/event/503

Monday March 15, 2010 3:30pm - 4:30pm CDT
8A Austin Convention Center

3:30pm CDT

Gaston Legorburu (SapientNitro) & Anya Kamenetz (Fast Company)
Gaston Legorburu, Chief Creative Officer, SapientNitro - in conversation with Anya Kamenetz, Fast Company
http://my.sxsw.com/events/event/8426

Monday March 15, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center

3:30pm CDT

Haiti CrisisCamp: Techies Unite for Earthquake Relief
Following Haiti's earthquake, hundreds of techies helped relief efforts at a series of hackathons held in more than a dozen cities worldwide. We'll hear from organizers and learn how this group of geeks tried to help save lives in Haiti, laying the groundwork for future disaster response efforts.
http://my.sxsw.com/events/event/5232

Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Austin Austin Convention Center

3:30pm CDT

How Can Mobile Games Take Advantage of Social Features?
Social and mobile gaming are changing the traditional gaming industry. But so far, we haven't seen any breakout hits that span across these platforms. New opportunities are coming fast, though. Apple's iPad is about to become available, Facebook is working on location services for mobile developers, companies are building social features...
http://my.sxsw.com/events/event/8600

Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

3:30pm CDT

How to Be a Customer Support Rock Star
Software as a Service is more about service than software. Great software companies today have great customer support. If you want to succeed in this industry, learn how to do it right from these customer support rock stars.
http://my.sxsw.com/events/event/535

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton E Hilton Hotel

3:30pm CDT

Mobile Development with the Flash Platform: iPhone and More
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom B Austin Convention Center

3:30pm CDT

My Three-Year Old Is My Usability Expert
Children are perfect testers for the innate usability of visual structures. Learn how neuroscience and cognitive psychology research can make your designs and interfaces more intuitive.
http://my.sxsw.com/events/event/5077

Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom C Austin Convention Center

3:30pm CDT

Objective C Crash Course for Web Developers
Build your first iPhone app in 60 minutes flat. Along the way, you'll tour Apple's developer tools and learn the basics of the Cocoa Touch framework. Discover how to use your PHP and JavaScript experience for an informed approach to coding iPhone apps. Apply familiar JavaScript design patterns, for example, to...
http://my.sxsw.com/events/event/615

Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom F Austin Convention Center

3:30pm CDT

Packaging, Pitching and Presenting Your Digital Content
While a pitch is just the starting point in turning your dream into a reality, that pitch needs to be perfect. Agents, producers and studio executives hear countless pitches every day. What stands out to them? What stories and ideas get them to sit up and take notice? And once you've...
http://my.sxsw.com/events/event/7256

Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom E Austin Convention Center

3:30pm CDT

Sex Education in a Web 3.0 World
This will be a discussion with podcasters, internet based and college sex educators, on the present and future of sex education, the internet and digital technology. The panel will address issues such as countering misinformation, appropriate information for teens and younger, availability of resources, proper and improper use of technology and...
http://my.sxsw.com/events/event/778

Monday March 15, 2010 3:30pm - 4:30pm CDT
7 Austin Convention Center

3:30pm CDT

Social Business By Design
The hype around social media has become deafening. Organizations are feeling pressured to "join the conversation'' or risk being irrelevant. However, a ''social business'' has to be designed from the ground up and the top down in order to achieve transformation which scales. Are we ready to move beyond lip service?...
http://my.sxsw.com/events/event/659

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton D Hilton Hotel

3:30pm CDT

Systemic Development in Borderlands: 16,164,886 = 1
How do we design, create, balance, and test 15 million unique weapons for Borderlands? This discussion focuses on just one of those weapons, following the in-game Gearbuilder system as it creates the weapon step by step, using this framework to explore both the design elements and the technical systems that make...
http://my.sxsw.com/events/event/391

Monday March 15, 2010 3:30pm - 4:30pm CDT
6AB Austin Convention Center

3:30pm CDT

Ten Strategies for Building Happy and High Performing Teams
This session will discuss how to build happy and high performing teams and create an environment that makes for a positive and cohesive workplace. It will not only help supervisors and managers, but all attendees will gain valuable insight in how to create an energetic and enjoyable work environment.
http://my.sxsw.com/events/event/788

Monday March 15, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande A Austin Convention Center

3:30pm CDT

The Cause Lab: WeCanEndThis.com #4
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7959

Monday March 15, 2010 3:30pm - 4:30pm CDT
Austin Suite Austin Convention Center

3:30pm CDT

Twitter Indispensable Tools Seminar
This panel features the founders of the "indispensable" Twitter apps. The purpose is twofold: 1) Enable Twitter users to hear "straight from the horses' mouths" about the creation and use of key Twitter applications; 2) Provide inspiration for other Twitter developers.
http://my.sxsw.com/events/event/5087

Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom D Austin Convention Center

3:30pm CDT

Visual Note-Taking 101
Ever since Leonardo put pen to paper, visual note-taking has been a route to improve the quality of your thinking, make information more memorable, and make your ideas easier to share with others. Learn practical techniques and ''tricks of the trade'' from modern visual note-taking masters: how to write, sketch, and...
http://my.sxsw.com/events/event/707

Monday March 15, 2010 3:30pm - 4:30pm CDT
9ABC Austin Convention Center

3:30pm CDT

Voice Actors 101: A Guide to Care & Handling
You've spent countless hours envisioning a world, crafting a script, and imagining your characters' motivation. Now you've got 4 hours (maybe less) to wring all that back story and immersive emotion out of the actor standing in front of you, waiting. Gain real skills, ask questions, and hear tales from the...
http://my.sxsw.com/events/event/7950

Monday March 15, 2010 3:30pm - 4:30pm CDT
5ABC Austin Convention Center

3:30pm CDT

Why Challenge Prizes Are the Future of Innovation
In 1919, Raymond Orteig offered $25,000 to the first aviator to fly non-stop across the Atlantic. Though it took eight years before Charles Lindbergh finally succeeded and took the award, the Orteig Prize inspired a new model for entrepreneurship and innovation. This panel of Challenge Prize veterans explains why it works,...
http://my.sxsw.com/events/event/722

Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton A/B Hilton Hotel

3:30pm CDT

Why Gen Y Wants to Work 'With' You, Not 'For' You
Put aside the negative stereotypes of entitled, rebellious 20-somethings and take a minute to dig deeper and see what makes us tick. At almost 80 million strong, the Gen Y workforce is shaping the cubicle nation and the way brands are forced to engage consumers. It's more than a desire to...
http://my.sxsw.com/events/event/723

Monday March 15, 2010 3:30pm - 4:30pm CDT
10AB Austin Convention Center

3:30pm CDT

Work In Advertising And Sleep Well At Night
Are you ashamed of your profession when asked about it at a cocktail party? Learn what happens when brands and people have an understanding around each other's credibility, care, and congruency. Trust is fostered, transactions are made more likely, and simple interactions form the basis of a sustainable relationship.
http://my.sxsw.com/events/event/808

Monday March 15, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande B Austin Convention Center

3:50pm CDT

Allison Lewis
Switch Craft: Battery-Powered Crafts to Make and Sew
http://my.sxsw.com/events/event/8412

Monday March 15, 2010 3:50pm - 4:50pm CDT
South By Bookstore Austin Convention Center

3:50pm CDT

Convergence, the Semantic Web and Global Innovation
The day is fast approaching when we will make the relationships and definitions in data clear enough for computers to easily exchange and interpret it without human help or guidance. Following that breakthrough, the discovery of critical patterns in communication, medicine, math, science and commerce will accelerate as computers gain new...
http://my.sxsw.com/events/event/8599

Monday March 15, 2010 3:50pm - 4:50pm CDT
12AB Austin Convention Center

3:50pm CDT

Convergence: Already Here, and Gosh It's a Mess!
Monday March 15, 2010 3:50pm - 4:50pm CDT
12AB Austin Convention Center

4:00pm CDT

Jessamyn West & Latoya Peterson (Racialicious.com)
Jessamyn West, panelist, The Digital Divide - interviewed by Latoya Peterson, Racialicious.com
http://my.sxsw.com/events/event/6148

Monday March 15, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center

4:10pm CDT

From Hulu To Yahoo Widgets: Will The Internet Transform The TV?
Over the past twenty years, technology has morphed the computer into a TV. Now, with the emergence of Internet-connected TVs, widgets, and access to free content sites like Hulu, is the TV becoming a computer? This session will examine the key technological and business issues that are shaking up the traditional...
http://my.sxsw.com/events/event/858

Monday March 15, 2010 4:10pm - 5:10pm CDT
12AB Austin Convention Center

4:30pm CDT

Web Awards Winner & Web Awards Winner
Winner of the 2010 Web Awards - interviewed by Winner of the 2010 Web Awards
http://my.sxsw.com/events/event/6149

Monday March 15, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center

4:50pm CDT

James Fowler
Connected: The Surprising Power of Our Social Networks
http://my.sxsw.com/events/event/8414

Monday March 15, 2010 4:50pm - 5:50pm CDT
South By Bookstore Austin Convention Center

5:00pm CDT

"Mikey Likes It!": Does the FTC?
Customers can express their satisfaction in an emerging variety of ways: from blogging, to microblogging, to geolocated shout-outs. Did you know that you could face liability for postings, and that a company could, for the postings of its champions? This panel will explore the FTC's recently updated Endorsement Guides and the...
http://my.sxsw.com/events/event/5068

Monday March 15, 2010 5:00pm - 6:00pm CDT
19B Austin Convention Center

5:00pm CDT

Architecture, Technology and the Rebuilding of Haiti
As the dust settles and the devastation is catalogued, the strategy of rebuilding Haiti is underway, and tech is at the center of it. Hear up-to-the-minute updates from on the ground demonstrating how transitional education and healthcare solutions are being developed and applied in Port au Prince and beyond, and how...
http://my.sxsw.com/events/event/7681

Monday March 15, 2010 5:00pm - 6:00pm CDT
Radisson Austin Austin Convention Center

5:00pm CDT

Augmented Reality - Gimmicky Trend or Market-Ready Technology?
As of late, marked advancements in mobile phones have rapidly catapulted Augmented Reality to the forefront. AR offers the promise of a breakthrough technology. It possesses the potential to revolutionize cities, education, entertainment, and considerably more. That said, in the early stages of any technological development there's likely to be overeager...
http://my.sxsw.com/events/event/409

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton K Hilton Hotel

5:00pm CDT

Can Social Media Help Banks Rebuild Trust?
Why do so few major brands talk about what they are doing in Social Media? Learn the operational challenges, hard lessons, and surprising outcomes of one major brand's experiences in social media. This isn't for the faint at heart, but for those want a real look at life in the trenches...
http://my.sxsw.com/events/event/7944

Monday March 15, 2010 5:00pm - 6:00pm CDT
Radisson Travis Austin Convention Center

5:00pm CDT

Coconut Valley - Building a Tech Community on the Beach
Starting from a mere handful of people and growing into the thousands, come learn how we grew our tech community out of the sand in South Florida. Learn tips and tricks for growing your own tech community even in the most unfriendly/untechy areas of the world.
http://my.sxsw.com/events/event/445

Monday March 15, 2010 5:00pm - 6:00pm CDT
Courtyard Brazos 2/3 Austin Convention Center

5:00pm CDT

Customer Support in a 140 Character World
Gone are the days of traditional customer support. In a world of Twitter, Facebook, and customer complaint sites like GetSatisfaction, customers are now jumping online to vent and publicize their customer support issues. But does it work for everyone and can complex customer service issues really be resolved within a 140...
http://my.sxsw.com/events/event/847

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton A/B Hilton Hotel

5:00pm CDT

Digital Britain: How to Launch into Europe
The UK's digital sector is thriving boosted by the Digital Britain initiative overhauling the country's Internet infrastructure and legislation. And of course, there's the anticipated Olympic dividend. Our (mostly) shared language makes the UK a natural starting point for US firms to tackle Europe. Quiz our panel on how to setup,...
http://my.sxsw.com/events/event/7586

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton D Hilton Hotel

5:00pm CDT

Don't Stop Believin: Singing our Way to Changing the World
Karaoke came on like a ninja...stealthily entering North American pubs and Koreatowns. But it wasn't here to enterain, no. Karaoke came to unite us in song. In fact, Karaoke is a core part of our reMix culture and this panel will show you how. This stellar group of speakers (some of...
http://my.sxsw.com/events/event/4520

Monday March 15, 2010 5:00pm - 6:00pm CDT
9ABC Austin Convention Center

5:00pm CDT

Email: The Next Frontier
Email is at the center of everything we do online. Even the most popular new social communications ride the back that is email. It is in fact the killer app of the Internet, and has been for some 40 years. It is however, a love-hate relationship. But there's good news. Innovcation...
http://my.sxsw.com/events/event/855

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton C Hilton Hotel

5:00pm CDT

Future Smut: How To Become An 'Adult Webmaster'
From selecting a hosting solution to acquiring content, legal issues to the basics of search engine optimization, the panel would cover a wide swath of issues and challenges that face entrepreneurs making their first foray into the Internet-based sector of the adult entertainment industry.
http://my.sxsw.com/events/event/513

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton E Hilton Hotel

5:00pm CDT

Hold the Cocoa: Building iPhone Apps with HTML, CSS, and JavaScript
Explore an alternative approach to creating iPhone apps. The free PhoneGap framework lets you build first-class native iPhone apps using just HTML, CSS, and JavaScript - a technique that also lets you create Android and Blackberry apps from the very same code base. Explore the pros and cons of this approach...
http://my.sxsw.com/events/event/523

Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom F Austin Convention Center

5:00pm CDT

How I Lost My Job Through Twitter...Again
It's not a matter of how you'll get fired but WHEN. Learn how the words, pictures and status updates you're using right now are being used against you in the corporate world and discuss how we protect ourselves without "protecting ourselves."
http://my.sxsw.com/events/event/529

Monday March 15, 2010 5:00pm - 6:00pm CDT
8A Austin Convention Center

5:00pm CDT

Imminent Fusion of Intelligent Mobile Devices & Entertainment Content
The intersection of mobile devices and entertainment goes beyond the ingestion of audio and video, and potential DRM challenges. This panel will explore how mobile devices have the self-awareness, connectivity and horse power to determine where you are, your activity and what content relates to you and how it's presented.
http://my.sxsw.com/events/event/862

Monday March 15, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center

5:00pm CDT

Jaron Lanier Presentation
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom D Austin Convention Center

5:00pm CDT

Life After Wii Fit: Geeks on Fitness
You've beaten Wii Fit... what's next? This panel will explain how we, a bunch of cyclist/runner/triathlete/fitness-oriented geeks, approach staying active and having fun. Tips on how to track progress, compete with friends/contacts, stay motivated and find like-minded folks. For (m)athletes of all levels!
http://my.sxsw.com/events/event/577

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton J Hilton Hotel

5:00pm CDT

Making the Move from California to Austin
Is California a progressive, cultural oasis, or over-rated and full of itself? Is Austin a young, up-and-coming, tech and music mecca, or a little hillbilly backwater? Come and share your experiences as an area "expert", or merely a curious traveler, as we consider the merits of these two geographically disparate regions...
http://my.sxsw.com/events/event/8070

Monday March 15, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande B Austin Convention Center

5:00pm CDT

Multiplatform Storytelling: A Master Class with Tim Kring
Once upon a time, storytelling was restricted to a single and isolated medium- television, film, a book. Technology has changed all that providing new tools for a story to play out across multiple media and platforms engaging and interacting with audiences across a wide variety of œscreens. Heroes has been held...
http://my.sxsw.com/events/event/7255

Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom E Austin Convention Center

5:00pm CDT

Nina Hartley: Porn Star, Sex Educator, Social Networker
With a career spanning over 25 years, Adult film star Nina Hartley has seen it all - from the explosion of VHS to the advent of internet porn. In this session, Nina and her social media brain trust, MarKyr Media's Marjorie Kase and Kyra Reed, will be discussing how the web...
http://my.sxsw.com/events/event/612

Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton H Hilton Hotel

5:00pm CDT

No Touching! Truly Invisible Interfaces
Our devices know which way we're moving and how dark it is outside. They look us in the face with cameras while we're tweeting away. They sometimes even understand when we talk back to them. Learn about success stories and untapped potential in physical interactivity that doesn't involve touching anything at...
http://my.sxsw.com/events/event/613

Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom A Austin Convention Center

5:00pm CDT

Pass it Back! Kid Apps on Grown-up Devices
The "pass-back effect" -- when parents hand their mobile device to kids in the backseat or whenever they're on-the-go -- creates unique challenges to optimize kid-friendly mobile apps and educational opportunities within the constraints of devices designed for grown-ups. Kids' media industry pros discuss challenges & solutions for this diverse &...
http://my.sxsw.com/events/event/5080

Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom C Austin Convention Center

5:00pm CDT

Passionate People: The Key Ingredient to Social Media Success
Regardless of the different avenues an organization takes to inform online audiences about a cause, there is but one vital factor that successfully binds social change and social media - passionate people. This panel's roster blurs the line between personal and professional to achieve unparalleled success on behalf of their cause,...
http://my.sxsw.com/events/event/768

Monday March 15, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande A Austin Convention Center

5:00pm CDT

RT: I'm Going to Kill Myself. Preventing Suicide Online
Every year, suicide kills more Americans than HIV/AIDS and homicide combined. It's the second highest killer of young people, who don't call hotlines. Full online crisis counseling doesn't exist yet. What can be done? Find out what works (and what doesn't) and how you can save lives using the Internet.
http://my.sxsw.com/events/event/650

Monday March 15, 2010 5:00pm - 6:00pm CDT
10AB Austin Convention Center

5:00pm CDT

Social Games Level Up! Beyond Farmville & World of Warcraft
What's next for social games? What does it take to build an MMO that everyone will play? Can you teach Farmville fans how to play an MMO? Or get devoted World of Warcraft players passionate about a social network game? Susan Wu, CEO and co-founder of gaming industry pioneer, ohai!, shares...
http://my.sxsw.com/events/event/5236

Monday March 15, 2010 5:00pm - 6:00pm CDT
6AB Austin Convention Center

5:00pm CDT

Sound Unbound
Derek Woodgate and DJ Spooky that Subliminal Kid will discuss excerpts from DJ Spooky's book, Sound Unbound, which deals with the role of sound and digital media in an information-based society, talking about the history of the soundsytem and the way networks transform creative processes. As part of the conversation, DJ...
http://my.sxsw.com/events/event/887

Monday March 15, 2010 5:00pm - 6:00pm CDT
18ABCD Austin Convention Center

5:00pm CDT

The Cause Lab: WeCanEndThis.com #5
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7960

Monday March 15, 2010 5:00pm - 6:00pm CDT
Austin Suite Austin Convention Center

5:00pm CDT

Visual Problem Solving: 5 Diagrams in 15 Minutes
Can you solve problems visually? Using 5 diagrams in 15 minutes, you do not need to know how to draw in order to discover and identify tools, resources, ideas methods and processes to figure out how to do everything from making breakfast to examining new ideas to improve business.
http://my.sxsw.com/events/event/804

Monday March 15, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center

5:00pm CDT

Web Education Rocks: 2010 WaSP InterAct Annual Meeting
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom B Austin Convention Center

5:20pm CDT

Hugh MacLeod

Monday March 15, 2010 5:20pm - 6:20pm CDT
South By Bookstore Austin Convention Center

5:20pm CDT

Transmedia Storytelling - Creating Stories That Work Over all Platforms
Why and how are narrative worlds, be it traditional Film, Television, or New Media stories expanding across different media outlets and platforms? What are the emerging features of 'Transmedia' behavior, consumption and production? What do these new forms of storytelling, product and service design and branding tell us about future convergence...
http://my.sxsw.com/events/event/897

Monday March 15, 2010 5:20pm - 6:20pm CDT
12AB Austin Convention Center

5:40pm CDT

Convergence 2015 ' A Look Ahead
It's 2015, and the future of convergence is here. But which future? You'll experience how three very different paths play out, from the idealistic to the apocalyptic. Then it will be up to you to make your preferred future happen.
http://my.sxsw.com/events/event/845

Monday March 15, 2010 5:40pm - 6:40pm CDT
12AB Austin Convention Center

5:50pm CDT

Austin Kleon

Monday March 15, 2010 5:50pm - 6:50pm CDT
South By Bookstore Austin Convention Center

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8571

Monday March 15, 2010 6:00pm - 7:00pm CDT
South Brush Square Park 500 East Cesar Chavez Street

6:20pm CDT

Jaron Lanier

Monday March 15, 2010 6:20pm - 7:20pm CDT
South By Bookstore Austin Convention Center
 
Tuesday, March 16
 

9:30am CDT

14,000 Songs in 28 Days: A Case Study
What if you united thousands of indie musicians worldwide, and told them each to write an album's worth of new songs during the shortest month of the year? In this talk, February Album Writing Month (FAWM.ORG) founder Burr Settles discusses both technical and social aspects of building and maintaining an online...
http://my.sxsw.com/events/event/390

Tuesday March 16, 2010 9:30am - 10:30am CDT
12AB Austin Convention Center

9:30am CDT

Artists, Labels Embrace Virtual Worlds
Music labels (Atlantic Records, EMI, Sony BMG) and musicians (Rob Thomas, Ice-T, New Found Glory) are embracing virtual worlds by creating branded stores and virtual merchandise that engage their fans and promote and sell music and memorabilia. Learn how virtual worlds are changing the music industry and creating new revenue streams...
http://my.sxsw.com/events/event/408

Tuesday March 16, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center

9:30am CDT

Cinematic Software
This session will discuss how digital design firm thirteen23 has learned to borrow ideas from the disciplines of filmmaking and motion graphics to create engaging applications people want to use. Attendees can expect to see a lot of real-world software examples to accompany the theories and ideas expressed in the talk....
http://my.sxsw.com/events/event/7499

Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom E Austin Convention Center

9:30am CDT

Design for the Dark Side
Design usually focuses on making the world around us better - optimism often rules the roost in our industry. But what might happen if we forced ourselves to design for a catastrophic or dystopian future? Can we learn something by designing for a darker side of human experience?
http://my.sxsw.com/events/event/466

Tuesday March 16, 2010 9:30am - 10:30am CDT
10AB Austin Convention Center

9:30am CDT

Do Evolutions In Design Thinking Promote Innovation?
This panel highlights the evolution of User Experience as a discipline, and analyzes how different tactics and strategies introduced by experience organizations impact companies' innovation pipelines. Panelists compare global experiences across industries, and debate which factors promote innovation, versus which do not. Some factors widely considered valuable apparently deliver little value....
http://my.sxsw.com/events/event/477

Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom B Austin Convention Center

9:30am CDT

Is Too Much Math Killing Marketing?
Breakthrough marketing used to come from creative genius, from big ideas, from empathy with customers. But now all the attention goes to rigorous testing and algorithmic approaches to customer insight. So is the science driving out creativity - or are we focused on the wrong kind of maths?
http://my.sxsw.com/events/event/565

Tuesday March 16, 2010 9:30am - 10:30am CDT
Hilton C Hilton Hotel

9:30am CDT

Kids' Online Video: Challenges and Success
thePlatform's SXSW panelists are professionals in the children's media industry. They will discuss challenges and solutions for this diverse and growing niche audience, and what methods and technologies have brought them success. This panel is sponsored by thePlatform.
http://my.sxsw.com/events/event/868

Tuesday March 16, 2010 9:30am - 10:30am CDT
Hilton H Hilton Hotel

9:30am CDT

LBS 101: Geolocation On The "Horizon"
Location Based Services [LBS] have finally arrived. Geolocation is proving to be a truly horizontal market; it can be applied to dozens of different types of businesses. Hear from industry experts about the vast array of LBS use cases and what trends are on the horizon in the LBS space.
http://my.sxsw.com/events/event/575

Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center

9:30am CDT

Playing with 140 Characters: Designing Games for Twitter
Twitter: a strange new platform for games. In this panel, the design collective Local No. 12 discusses how they have learned to work within the tight constraints of Twitter, while exploring new forms of gameplay and social interaction. This session will cover the state of games on Twitter, what has and...
http://my.sxsw.com/events/event/630

Tuesday March 16, 2010 9:30am - 10:30am CDT
6AB Austin Convention Center

9:30am CDT

Prototyping Web Apps - Nobody Loves a Wireframe
Wireframes and mocks aren't enough on their own. Functional specs are boring. We've found prototypes to be an incredible tool for bringing a design spec or concept to life. Learn how to make and present prototypes to improve all stages of the design and development cycle.
http://my.sxsw.com/events/event/637

Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom A Austin Convention Center

9:30am CDT

The Birth of Eye-Def Acting
Hollywood is breaking boundaries when it comes to creating practically indistinguishable, lifelike human characters in films such as Avatar and games such as Assassin's Creed II. We'll discuss the future of film and video games and how recent innovations in technology are allowing movie makers and game developers to create a...
http://my.sxsw.com/events/event/675

Tuesday March 16, 2010 9:30am - 10:30am CDT
Hilton K Hilton Hotel

10:00am CDT

The Future of Collective Licensing
Tuesday March 16, 2010 10:00am - 11:00am CDT
Day Stage Austin Convention Center

10:20am CDT

Steven Masur
The Future of Collective Licensing
http://my.sxsw.com/events/event/8417

Tuesday March 16, 2010 10:20am - 11:20am CDT
South By Bookstore Austin Convention Center

10:30am CDT

Journalism Next: Thriving in the Digital Age
There's never been a more challenging-yet exciting-time to be a journalist. Journalism Next, a guidebook for digital reporting and publishing, explains how to use the latest software, tools, and concepts, empowering journalists to harness technology and take control of their futures in journalism.
http://my.sxsw.com/events/event/757

Tuesday March 16, 2010 10:30am - 11:30am CDT
Day Stage Austin Convention Center

10:30am CDT

Microsoft BizSpark Accelerator at SXSW
The second annual Microsoft BizSpark Accelerator at SXSW kicks off on Monday, March 15 this year at the Austin Hilton Downtown and it's sure to be a competition unlike any other. Day 1 of Accelerator will see 32 companies, eight within each category, battle for your taste-making, trend-setting attention and for...
http://my.sxsw.com/events/event/8554

Tuesday March 16, 2010 10:30am - 11:30am CDT
Hilton G Hilton Hotel

10:50am CDT

Mark Briggs

Tuesday March 16, 2010 10:50am - 11:50am CDT
South By Bookstore Austin Convention Center

11:00am CDT

Beyond Ring Around The Collar: Reaching Tastemaker Moms
There's buzz around marketing to moms. WOM practitioners: Reach beyond the domestic aspects of women, hit a sweet spot, and engage a whole different niche market- the Tastemaker Moms. The sooner Mad Ave realizes that influence reaches beyond the kitchen, the more effective their efforts will be.
http://my.sxsw.com/events/event/7668

Tuesday March 16, 2010 11:00am - 12:00pm CDT
8A Austin Convention Center

11:00am CDT

Broadcast to Broadband: Bringing Motion Graphics to Interactive Television
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom E Austin Convention Center

11:00am CDT

Can Social Media Save Business So Business Can Save the Planet?
In the era of GM-like businesses, now just past, opaque layers of hierarchy were used to control the flow of information to create an effective coordination of action. But new communications and information technology, including the new social media, now drop the costs of coordination so low business has to adopt...
http://my.sxsw.com/events/event/434

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton J Hilton Hotel

11:00am CDT

Can You Run a 'Serverless' Business?
With today's robust on demand computing infrastructure, is it reality for an organization of any size to run a completely Serverless'' business. Yes it is! With cloud computing gaining credibility, SaaS reaching maturity, all combined with traditional hosting services, businesses can now truly run a ''serverless'' business with confidence.
http://my.sxsw.com/events/event/439

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton C Hilton Hotel

11:00am CDT

Change the World, Lives, with Bikes
This core conversation will talk about how cycling, the bike, and social media are changing the world and lives. You'll learn about Livestrong's community and Bike Hugger's blog, events like the Mobile Social, and the millions who follow Lance Armstrong on Twitter. It's a discussion of bike and pop culture and...
http://my.sxsw.com/events/event/841

Tuesday March 16, 2010 11:00am - 12:00pm CDT
7 Austin Convention Center

11:00am CDT

Effective Dashboard Design: Why Your Baby Is Ugly
Effective dashboard design delivers on the promise of targeted, accessible, and actionable information for organizations looking to maximize their profits. Through good, bad, and very ugly examples, you will learn about practical design techniques and challenges that dashboard designers face today.
http://my.sxsw.com/events/event/7314

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom A Austin Convention Center

11:00am CDT

How to Access the Chinese Music Market
Everybody already knows that China is the world's largest start up, and will soon be the largest music market in the world, but how does an artist break into the Chinese music scene? Distribution to this market that carries 700m mobile phones, all of whom readily buy ringtones and ringback tones...
http://my.sxsw.com/events/event/7682

Tuesday March 16, 2010 11:00am - 12:00pm CDT
19B Austin Convention Center

11:00am CDT

Hulu and Hollywood: Love on the Rocks?
Media news is dominated by Netflix and Hulu, BitTorrent and Boxee. As viewers fall in love with new platforms, many check their $150 cable bill and wonder whether to cancel. Viacom's recent demand that Hulu take down all episodes of The Daily Show and The Colbert Report is the latest battleground,...
http://my.sxsw.com/events/event/8355

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center

11:00am CDT

Location Beyond iPhone: Locating 100+M Phones
Mobile Carriers are opening up their location infrastructure via Location Aggregation platforms: what world-changing SMS applications, web services, WAP sites, or Facebook widgets will emerge now that any developer in a garage can access any mobile phone's location from a simple web service? What are the Privacy implications for users?
http://my.sxsw.com/events/event/578

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom F Austin Convention Center

11:00am CDT

Marketing Goes Social
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton D Hilton Hotel

11:00am CDT

Music Licensing for Emerging Media: Apps, Widgets, Viral Videos
In the era of apps, widgets, streaming sites, viral videos and mashups, developers are constantly pushing the boundaries of music licensing. This panel opens a lively debate between the major labels and publishers who control the songs, the music supervisors who negotiate the rights and fees, and the music and media...
http://my.sxsw.com/events/event/605

Tuesday March 16, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center

11:00am CDT

No Straight Lines: Straight Line Thinking Stops Here
''I needs we, to truly be I,'' wrote Carl Jung, and that is why we as a species are on a quest to rediscover our role in society. Humanity, deconstructed, over the last 50 years, to the point of deconstruction is deploying technologies of cooperation to regain its true identity. The...
http://my.sxsw.com/events/event/5078

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom B Austin Convention Center

11:00am CDT

Online Tastemakers: Death or Rebirth of Music Curation?
Free infinite music has fragmented across every digital nook and cranny, making it hard for consumers to keep up with new quality artists online. A new breed of tastemakers are cropping up with innovative twists. Are they helping or hurting? Is online music curation dying or evolving?
http://my.sxsw.com/events/event/618

Tuesday March 16, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center

11:00am CDT

Pervasive Games and Playful Experiences: Rendering the Real World
The most photorealistic, networked environment you can play in is real life''. Mobile internet, pervasive gaming and sensor-enriched public spaces enable new possibilities in game-play, distributed story-telling and immersive events. Building on previous SXSW events, leading practitioners will explore the ethics, design challenges and business potential of this new form. This...
http://my.sxsw.com/events/event/629

Tuesday March 16, 2010 11:00am - 12:00pm CDT
6AB Austin Convention Center

11:00am CDT

Recession 2009-2010: Grab Your Opportunity Now
While it may seem counter intuitive, economic hardship is the crucible from which great businesses emerge. More than half of the world's largest and most successful companies were started during an economic recession or depression. What does that mean for today's would-be entrepreneurs? It means now is the best time to...
http://my.sxsw.com/events/event/7686

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Radisson Austin Austin Convention Center

11:00am CDT

SETI: Building a Better Search Using Your 'Thinkons'
For years you've been leaving your computers turned on in order to process data packets for UC Berkeley's SETI@home - that's great! Please keep it up! Did you ever want to get more involved? Do you think about the 'why', 'how', 'what if?' of SETI and want to offer improvements? Do...
http://my.sxsw.com/events/event/6645

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom D Austin Convention Center

11:00am CDT

Snappy Strategies for Selling Art & Craft Online: Part Deux
More people than ever are starting their own art/craft businesses or supplementing their income with passion projects and, as always, technology rises to meet the challenge. Even as the economy worsens, our passions strengthen! Come discuss all the online tools and creative strategies that can help you sell your work online....
http://my.sxsw.com/events/event/782

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton E Hilton Hotel

11:00am CDT

Sports Media Distribution: Beyond the TV
Successful sports media has traditionally been about television distribution. Now, new sports leagues as well as members of the old guard are challenging that model and looking to the internet to connect with fans anytime, anywhere. A new generation of fans demands this experience and it means more than just pushing...
http://my.sxsw.com/events/event/665

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton A/B Hilton Hotel

11:00am CDT

The Chaos Scenario
Bob Garfield, Ad Age columnist and co-host of NPR's "On the Media," sent shockwaves through the worlds of media and marketing with his apocalyptic vision of a post-mass-media Brave new World. But he also prescribes a new path, called "Listenomics," and he reads about his own, hilarious titanic battle with the...
http://my.sxsw.com/events/event/792

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Day Stage Austin Convention Center

11:00am CDT

The City Is A Platform
Cities abound in data generated by their inhabitants (virtual worlds, city websites) and created automatically by systems or monitoring. How does this online manifestation of the city interact in tangible ways with urban design and informal urban constructs? Is there such a thing as "the street as platform"?
http://my.sxsw.com/events/event/2688

Tuesday March 16, 2010 11:00am - 12:00pm CDT
9ABC Austin Convention Center

11:00am CDT

The Parody Home Companion: DIY Fair Use Determinations
Does your media masterpiece make good use of fair use? We rate, you decide. In public radio talk/game show style, our experts will screen your clips, rate your take based on Center for Social Media fair use codes, and share tips for maximizing how to use other people's media and still...
http://my.sxsw.com/events/event/5086

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom C Austin Convention Center

11:00am CDT

The Voice Behind the Gun: Voice Acting In Video Games
Tuesday March 16, 2010 11:00am - 12:00pm CDT
5ABC Austin Convention Center

11:00am CDT

Web Video Thunderdome: Branded vs Unbranded, You Decide
Does your branded web video pass the "I'd rather be watching porn/kittens" test? Looking at the most viewed branded and unbranded web videos of the past 6 months, and the key metrics behind them, our audience will vote to decide which web videos reign supreme. Trophies included!
http://my.sxsw.com/events/event/574

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton H Hilton Hotel

11:00am CDT

When Swine Flew: Embracing Innovation in H1N1 Response
With social media and emerging technology, public health agencies can utilize more tools than ever in a public health emergency. In this panel, social media strategists and researchers, working in the front lines of the pandemic H1N1 response, will discuss strategy, innovations and the changing relationship between citizens and government.
http://my.sxsw.com/events/event/720

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton K Hilton Hotel

11:00am CDT

Will Kiva Kill Your Nonprofit? Donations 2.0
Connecting donors directly to the beneficiaries of contributions is a game-changing fundraising strategy. Will traditional nonprofits need to adopt new technologies and fundraising models as donors demand greater accountability for their funds? This vibrant, moderated discussion will include representatives from Kiva, OptINnow, and 2 national advocacy organizations.
http://my.sxsw.com/events/event/728

Tuesday March 16, 2010 11:00am - 12:00pm CDT
10AB Austin Convention Center

11:20am CDT

Alexandra Levit
New Job, New You: A Guide to Reinventing Yourself in a Bright New Career
http://my.sxsw.com/events/event/8408

Tuesday March 16, 2010 11:20am - 12:20pm CDT
South By Bookstore Austin Convention Center

11:20am CDT

Bob Garfield

Tuesday March 16, 2010 11:20am - 12:20pm CDT
South By Bookstore Austin Convention Center

11:20am CDT

Media Relations Goes Social
Tuesday March 16, 2010 11:20am - 12:20pm CDT
Hilton D Hilton Hotel

11:30am CDT

Matt Thompson (NPR) & Emily Ramshaw (The Texas Tribune)
Matt Thompson, Editorial Product Manager, NPR - interviewed by Emily Ramshaw, The Texas Tribune
http://my.sxsw.com/events/event/6150

Tuesday March 16, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center

11:30am CDT

The Shallows: What the Internet Is Doing to Our Brains
The Net is rerouting our neural pathways, making us adept at skimming information but incapable of concentration and contemplation. The subtle mind of the book reader is being replaced by the distracted mind of the screen watcher.
http://my.sxsw.com/events/event/892

Tuesday March 16, 2010 11:30am - 12:30pm CDT
Day Stage Austin Convention Center

11:40am CDT

Customer Service Goes Social
Community-focused culture is changing relationships between companies and customers and how they work together. Customers/users are becoming community members, a more active role beneficial to everyone involved. We'll discuss evolving customer service, integration into company culture, adoption curve, different challenges depending on business/community type, and balancing service with selling.
http://my.sxsw.com/events/event/753

Tuesday March 16, 2010 11:40am - 12:40pm CDT
Hilton D Hilton Hotel

11:50am CDT

Nicholas Carr
Shallows: What the Internet Is Doing to Our Brains
http://my.sxsw.com/events/event/8421

Tuesday March 16, 2010 11:50am - 12:50pm CDT
South By Bookstore Austin Convention Center

12:00pm CDT

12:20pm CDT

Jeff Ulin
Business of Media Distribution
http://my.sxsw.com/events/event/8422

Tuesday March 16, 2010 12:20pm - 1:20pm CDT
South By Bookstore Austin Convention Center

12:30pm CDT

2010: The Year We Broadcast Our Credit Card
Ashvin Kumar, co-founder & CEO of Blippy, will discuss the changing social norms of privacy. From privately sharing photos to publicly sharing credit card statements, he will examine how the internet has changed our notions of privacy and our willingness to share personal information.
http://my.sxsw.com/events/event/7309

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Radisson Austin Austin Convention Center

12:30pm CDT

Accountability's Hot, Anonymity's Not: Trumping the Trolls
There's an ocean of untapped value in the 90% of people who don't contribute content online, and merely consume. They'll never participate with snarky trolls intimidating them and degenerating UGC quality. Quality skyrockets when there's more accountability and less anonymity. Explore how online contribution will evolve to balance this dynamic.
http://my.sxsw.com/events/event/7948

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton J Hilton Hotel

12:30pm CDT

Balance is Bullshit
Blogging is a constant balancing act of creating new content, networking, marketing, monetizing and keeping up on the latest social media trends. It also leaves little room to have an offline social life. Popular bloggers will share their secrets on why balance is bullshit and how they really get it all...
http://my.sxsw.com/events/event/411

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
8A Austin Convention Center

12:30pm CDT

Be Creative and Get Paid
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom E Austin Convention Center

12:30pm CDT

Conversation and Community: The Social Web for Documentation
A reading by the author of Conversation and Community: The Social Web for Documentation. This book brings together the worlds of technical communication and social media. It shows how technical communicators can effectively use social media, and describes why quality technical content is essential to a successful social media strategy.
http://my.sxsw.com/events/event/5284

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Day Stage Austin Convention Center

12:30pm CDT

Dangerous Curves: Hockey Sticks, Swine Flu And More
Those who don't understand history are doomed to repeat it. Control the destiny of your business and technology by mastering the early detection of elusive patterns of growth - and decline. Learn the five dangerous curves so you can understand where you are, what's next, and how to avoid common pitfalls....
http://my.sxsw.com/events/event/463

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton K Hilton Hotel

12:30pm CDT

Data Control: Who's Nibbling at Your Cookie
Consumers are concerned with being tracked too much online and with information being collected for advertising purposes. Yet in the same vein, consumers want to be served with relevant information online. Instead of pointing fingers, let's discuss how to balance the benefits of data openness with the need for privacy.
http://my.sxsw.com/events/event/807

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton E Hilton Hotel

12:30pm CDT

DMCA & ToS 101
Hear from industry experts who have crafted the terms for sites you use everyday so that the next time you meet with counsel, you'll be a little more prepared and won't accidentally trigger a user insurrection.
http://my.sxsw.com/events/event/475

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
19B Austin Convention Center

12:30pm CDT

Epic Lulz: Creating Funny Content on the Web
Comedy rules the Web. There's no better way of creating viral buzz and generating traffic than through funny, well-written content. We'll explain how to make your own content funnier, as well as how to "optimize" funny content for the Web so it gets noticed, linked, and passed along.
http://my.sxsw.com/events/event/4709

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
9ABC Austin Convention Center

12:30pm CDT

Games in the Cloud
"Patience" isn't in the DNA of the next generation of Game & Application users. Long page load times, pre-registration friction, downloading... It's got to go. So do we make "simplified" web-based games and applications? Is that the winning solution? Asia (now with more investment than the USA) is our crystal ball,...
http://my.sxsw.com/events/event/6648

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
5ABC Austin Convention Center

12:30pm CDT

Getting Better: The Designer's Path From Good To Great
The gap between good and great: there are tried and true ways to improve; but the best road isn't someone else's. Forge your own Desire Path: how personal projects will take you where you want to go. Join Thinking For a Living Network's inside discussion on doing what you love.
http://my.sxsw.com/events/event/806

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande B Austin Convention Center

12:30pm CDT

Hiring and Recruitment Goes Social
Markets are conversations: something the $8 billion online recruitment industry has forgotten. Learn how KODA.us hurdles the disconnect and monetizes hiring transactions by creating an intelligent and relevant forum for emerging talent and organizations to talk. Online recruitment: meet Web 2.0, in an environment that fosters authentic conversation.
http://my.sxsw.com/events/event/772

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton D Hilton Hotel

12:30pm CDT

How Telemedicine is Healing Haiti
This one-hour presentation describes what we're doing in Haiti to provide emergency medical services with telemedicine. The presentation includes pictures and info about what the first Haiti 2010 mission accomplished and what the second mission, currently underway, is doing. The session will also include a discussion of what makes telemedicine different...
http://my.sxsw.com/events/event/7425

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center

12:30pm CDT

How The Other Half Lives - Touring The Digital Divide
People who have been online since there was an online have no idea about the day-to-day realities of people just learning about computers. Two librarians, one rural and one urban, will talk about the challenges they face teaching basic technology skills and doing usability testing with brand new technology users.
http://my.sxsw.com/events/event/534

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
10AB Austin Convention Center

12:30pm CDT

Is Canvas the End of Flash?
Increasingly impressive HTML5 Canvas-based graphics, animation, and interaction have some proponents claiming that Canvas can do everything Flash can do -- but without the plug in. But what about browser support? Performance? Is Canvas really ready to dethrone Flash?
http://my.sxsw.com/events/event/561

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom A Austin Convention Center

12:30pm CDT

Location-Based Marketing and Advertising: Targeting the Mobile Consumer
Location based advertising is a new, exciting mobile advertising opportunity with huge potential. Powering navigation devices, mapping and social networking applications with advertising enables advertisers to target consumers where they are and when they are looking for information and incentives. Consumers will thus receive enticing offers and promotions in an unobtrusive...
http://my.sxsw.com/events/event/579

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center

12:30pm CDT

Love AND Money: Can Fansites Pay the Bills?
Some people build content around things that they love, other people build content to make money. Can't you do both? Let's get together and talk about this issue and see if we can come up with some middle ground.
http://my.sxsw.com/events/event/758

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande A Austin Convention Center

12:30pm CDT

Making Sure The World Doesn't Suck: How Independent Content Can Save The Media
Featuring expert from all 3 SXSW content areas, this panel will explore why it's more important than ever for the indie community to use the power of numbers, and how to harness the energy and activity in the independent culture and community to create a competitive advantage in the race for...
http://my.sxsw.com/events/event/7428

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center

12:30pm CDT

Microsoft Bing: Behind the Scenes of The Decision Engine
One of the most anticipated, high-profile product re-branding and re-launch efforts of this past year, Microsoft's Bing didn't just gain mind- and search-share, it earned it through unique positioning and a holistic social media marketing strategy. An informative, entertaining look into how the right advertising and social media marketing efforts made...
http://my.sxsw.com/events/event/2685

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom C Austin Convention Center

12:30pm CDT

Music 2010: Playlists, Networks, Radio & Numbers You Need
Technology has opened floodgates to a sea of music marketing resources and overabundance of data generated by behaviors and transactions. What are the most important numbers & what do they mean? What numbers are missing? Examine complex human interactions with music online: learn to define & synthesize data generated by music...
http://my.sxsw.com/events/event/601

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center

12:30pm CDT

Power-Ups & Press: How the Game Media Impacts the Gaming Industry
From Pong to Starcraft II, from BBS to Twitter, from G4 to Ustream, how have media advancements shape the way we talk about video games? A creative crew of game press forerunners from unique backgrounds chat about their craft, history, observations, and predictions.
http://my.sxsw.com/events/event/632

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
6AB Austin Convention Center

12:30pm CDT

Swarming Plato's Cave: Rethinking Digital Fantasies
Technology has always been packaged with promises of better democracy, media, education, minds, and bodies. An intellectual tradition, from Plato onward, questions whether technology can actually deliver on these promises. Working from--and questioning--this tradition, we will examine how material technology is inextricable from fantasies of an ideal world.
http://my.sxsw.com/events/event/5084

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom B Austin Convention Center

12:30pm CDT

The Future of the Digital Living Room
The living room is the hub of home entertainment, but where is it headed? From betamax to VHS, DVD and Blu-ray...what's next? What role will the internet play in the living room, and how interactive will our entertainment become? Will hardware or content innovation ultimately effect the most change?
http://my.sxsw.com/events/event/683

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom D Austin Convention Center

12:30pm CDT

The Viral Lift: How Social Advertising Can PWN the Industry
We will be discussing realtime advertising models that leverage the contagious web. Using StumbleUpon and BuzzFeed's ad platforms as examples, we will provide insight into ways this new form of social advertising boosts campaigns and provides clients with bonus ROI aka "the viral lift."
http://my.sxsw.com/events/event/7947

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton C Hilton Hotel

12:30pm CDT

Twittering Through Chemo - Survivors Unite
Two to three days a week for months chemo was lonely - twitter was there for me 24/7. No matter how sick I looked my tweets were all smiles. Social networks united me with the outside world! We are the greatest club you dont ask to be in. Twitter united us....
http://my.sxsw.com/events/event/800

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
7 Austin Convention Center

12:30pm CDT

What We Learned Watching Kids with Homemade Flamethrowers
There lies an often overlooked universe of microcommunities flourishing in the nooks and crannies of the web. We have explored one of these: a vast, underground world of homemade flamethower videos. 1,500 clips later, we've returned with unexpected conclusions about the nature of community and culture online. Fantastically dangerous awesomeness guaranteed!...
http://my.sxsw.com/events/event/718

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton H Hilton Hotel

12:30pm CDT

World Cup 2010: Engaging U.S. Soccer Fans Online
In June, U.S. Soccer will step into the spotlight as the 2010 FIFA World Cup is staged in South Africa. ussoccer.com, online communities and social media tools play an important role in U.S. Soccer's efforts to grow the domestic passion around the world's most popular sport. Hear from U.S. Soccer's online...
http://my.sxsw.com/events/event/732

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton A/B Hilton Hotel

12:50pm CDT

Anne Gentle
Conversation and Community
http://my.sxsw.com/events/event/8423

Tuesday March 16, 2010 12:50pm - 1:50pm CDT
South By Bookstore Austin Convention Center

12:50pm CDT

Workplace Collaboration Goes Social
It's obvious that "business as usual" isn't working. Managers and leaders are asked to create strategies that will win market share, create lasting value, and drive profits for their organizations. Unfortunately, the tools in creating business solutions that work haven't changed in more than 20 years -- until now. This session...
http://my.sxsw.com/events/event/750

Tuesday March 16, 2010 12:50pm - 1:50pm CDT
Hilton D Hilton Hotel

1:00pm CDT

Think Outside the Box Office
Think Outside the Box Office is the first nuts-and-bolts guide for filmmakers who want to take control of their own distribution and marketing destiny. Each chapter addresses an essential aspect of a film's release and gives specific techniques to filmmakers to create success with their films in today's marketplace. Covering everything...
http://my.sxsw.com/events/event/7984

Tuesday March 16, 2010 1:00pm - 2:00pm CDT
Day Stage Austin Convention Center

1:10pm CDT

Outsourcing Goes Social
Tuesday March 16, 2010 1:10pm - 2:10pm CDT
Hilton D Hilton Hotel

1:50pm CDT

Jen Lancaster
Pretty in Plaid: A Life, a Witch, and a Wardrobe
http://my.sxsw.com/events/event/8424

Tuesday March 16, 2010 1:50pm - 2:50pm CDT
South By Bookstore Austin Convention Center

2:00pm CDT

Daniel Ek Keynote Interview
SXSW Interactive is excited that Daniel Ek will participate in a keynote interview at 2:00 pm on Tuesday, March 16. The 26-year-old CEO and co-founder of the innovative online music service Spotify, Ek has been characterized as a serial entrepreneur. He started his first company in 1997 at the age of...
http://my.sxsw.com/events/event/848

Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Exhibit Hall 1 Austin Convention Center

2:00pm CDT

Mobile Content is Social
This whirlwind tour through various interaction models, content strategies, use cases and interface tweaks will be peppered with anecdotes, secrets and tips to help you create addictive social experiences on mobile. You'll hear from Michael Sharon and Tom Watson of Facebook, and Justin Shaffer of Hot Potato.
http://my.sxsw.com/events/event/876

Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Ballroom F Austin Convention Center

2:00pm CDT

Welcome to the State of Now
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Ballroom E Austin Convention Center

2:20pm CDT

The Twitter Kids of Tanzania
Tuesday March 16, 2010 2:20pm - 3:20pm CDT
Ballroom E Austin Convention Center

2:30pm CDT

Epic Lulz Competition Winner & John Hargrave (Epic Lulz)
Epic Lulz "Funniest Content on the Web" Competition Winner - interviewed by John Hargrave, panelist, Epic Lulz: Secrets of Hilariouser Web Content
http://my.sxsw.com/events/event/6146

Tuesday March 16, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center

2:35pm CDT

Love 2.0
Tuesday March 16, 2010 2:35pm - 3:35pm CDT
Ballroom E Austin Convention Center

2:45pm CDT

Digital Producers and Disruptors
Tuesday March 16, 2010 2:45pm - 3:45pm CDT
Ballroom E Austin Convention Center

3:00pm CDT

Ian Albinson & Alex Ulloa (The Art of the Title Sequence) & Austin Kleon
Ian Albinson & Alex Ulloa (panelists, The Art of the Title Sequence) - interviewed by Austin Kleon (panelist)
http://my.sxsw.com/events/event/7822

Tuesday March 16, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center

3:20pm CDT

Rob Denbleyker

Tuesday March 16, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center

3:30pm CDT

3D & Media: The Language of Sight
Using 3D animation we can mold and create stories that could never before be captured, felt, or described. We're often driven and inspired by what we can see, whether that's seeing the bottom line or seeing the benefits of an iPhone. Using 3D animation and video, language is no longer a...
http://my.sxsw.com/events/event/7281

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
9ABC Austin Convention Center

3:30pm CDT

Airing Your Dirty Laundry Online - Therapy or Revenge?
With sites popping up left and right which deride the people we've dated and hooked up with, are we crossing the line between talking things out to get it off our chest and putting things up for the general public to see in order to humiliate them?
http://my.sxsw.com/events/event/404

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande A Austin Convention Center

3:30pm CDT

Artists + Fans = Powerful Change
Music has long been used to drive social change because it connects people on a pure emotional level, leveraging the power of artists' relationships with their fans. As new digital platforms continue to evolve, so do the opportunities for artists and causes to drive awareness, passion and action across vast audiences...
http://my.sxsw.com/events/event/7972

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
19B Austin Convention Center

3:30pm CDT

Can Web 2.0 Kill the Real Estate Industry?
As web tools become more open sourced and mainstream, is the real estate industry in danger? Hear how the industry has failed as well as succeeded in adapting to the changes in technology. Learn if the industry has a future or if technology can supplant agents as it did in the...
http://my.sxsw.com/events/event/436

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton E Hilton Hotel

3:30pm CDT

Could The iPad Have Saved Gourmet? The (New) Future of Magazines
The magazine world is in turmoil. Between 2007 and 2010, 1684 magazines have folded, including bona fide institutions, like Gourmet. Those left standing, however, are finally getting up the innovation curve. But what a curve - in their expensive (and top-heavy!) quest for glossy perfection, magazines have fumbled at creating compelling...
http://my.sxsw.com/events/event/7500

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Radisson Austin Austin Convention Center

3:30pm CDT

Cracking the Books ' User-Generated Content in Education
"Age considers; youth ventures." This aphorism has never seemed more real than in a typical U.S. public school classroom: the students are operating on several levels simultaneously in media-saturated environments, while classroom teachers and publishers all seem to be standing on the sidelines, trying to catch up.
http://my.sxsw.com/events/event/5069

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom B Austin Convention Center

3:30pm CDT

Devo, the Internet and You
Devo, representatives of Warner Brothers Records and Devo's advertising agency, Mother LA, are making a special joint appearance at South By Southwest Interactive. Whether you're a music maker, a music manager, manage programmer, designer, information architect or just an unashamed music lover you're going to want to join us in this...
http://my.sxsw.com/events/event/8464

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center

3:30pm CDT

Get What You Want, Whatever It Is
Unleash the power of your mind and emotions. How you think and feel affects what happens. Learn how to - use your thoughts and emotions for good; visualize what you want, feel gratitude and then manifest it; stop paddling against the current and float downstream toward success and happiness.
http://my.sxsw.com/events/event/517

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande B Austin Convention Center

3:30pm CDT

Getting Your Company Funded
In this presentation, learn all the basics on how to take your company to the next level. Get the skinny on how to accept angel or VC funding without giving away the farm. There's so much jargon around financing and this session will debunk it all -- including term sheets, liquidation...
http://my.sxsw.com/events/event/7423

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton A/B Hilton Hotel

3:30pm CDT

How the Internet is Disrupting the Concert Industry
Much has been said about how the internet has disrupted the recorded music industry. The live music industry is starting to be disrupted as fundamentally. This talk will explore how the internet is changing the way a concert is promoted, ticketed, discovered, experienced, shared and remembered.
http://my.sxsw.com/events/event/533

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center

3:30pm CDT

How To Save Journalism
Much has been said about the death of journalism, but little has been offered in way of solutions. This panel will focus on solutions instead of problems, consensus viewpoints from both old and new media, and offer new insights into the operational structure of journalism and media for the 21st century....
http://my.sxsw.com/events/event/5234

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton C Hilton Hotel

3:30pm CDT

Interactive Infographics
Insights and examples from the frontier of interactive infographics. The smart, interactive presentation of data is emerging as a new form of media. Still in an early stage, this format shows major promise. We'll explore what this is all about and where it's going.
http://my.sxsw.com/events/event/559

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom A Austin Convention Center

3:30pm CDT

Judaism 2.0
In a world that has become somewhat hostile, this panel will explore the different avenues Jews have started using New Media to talk about Judaism, Religion and Israel
http://my.sxsw.com/events/event/570

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
7 Austin Convention Center

3:30pm CDT

Listen and Hear
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom E Austin Convention Center

3:30pm CDT

Maps, Books, Spimes, Paper: Post-Digital Media Design
The Internet is situated in the real world, and interesting experiences have to blend physical and digital. Mixing new technology - Arduinos, GPS, RFID, QRcodes - and old (web, paper), we present examples of the recently possible future, and the lessons we've learnt. And we'll make something along the way.
http://my.sxsw.com/events/event/588

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton H Hilton Hotel

3:30pm CDT

Marketing Strategies for Social Wait Now I'm Lost
Successful social media marketing campaigns are hard to engineer; harder to implement, except when your users do it for you without you asking... or even knowing. We'll discuss how - and why - exactly that happened when Sandwich Dynamics launched Birdhouse, and what social media marketers can learn about NOT leveraging...
http://my.sxsw.com/events/event/761

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton J Hilton Hotel

3:30pm CDT

Mobile Advertising in 2010: How to Pay the Bills
Dennis Crowley runs one of the hottest social networking applications, Foursquare, and Justin Siegel runs the one of the largest mobile social networks. Both of these mobile social veterans have unique ways of incorporating advertising into their platforms. Come and listen to real case studies with local businesses and big brands...
http://my.sxsw.com/events/event/874

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom F Austin Convention Center

3:30pm CDT

Negotiating the Parent/Teen Divide Over Social Networking
Parents are often at odds with their teenagers being on social networking sites. Can these sites please parents and appeal to teens simultaneously? This panel brings parents, teens, and experts together to address this digital divide and offer suggestions on how social networking sites can build a workable bridge.
http://my.sxsw.com/events/event/609

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
10AB Austin Convention Center

3:30pm CDT

Richard Rosenblatt Interview: Content On Demand
As CEO of Demand Media and former Chairman of MySpace, Richard Rosenblatt is no stranger to harnessing the power of the crowd to build industry-changing business models. Having sold Internet companies with a combined value of more than $1.3 billion, the Web visionary's latest hit, Demand Media, is making world-wide waves...
http://my.sxsw.com/events/event/7434

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom D Austin Convention Center

3:30pm CDT

Screw Brand Equity - Connected Brands Rule
Brand equity has historically been the method to evaluate the performance and worth of a brand. Does the measure need to evolve? Consumers live in a network world, where individuals, tribes, and experts, are all connecting with one another. Brands need to be connected to and intimate with these networks. We...
http://my.sxsw.com/events/event/881

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton D Hilton Hotel

3:30pm CDT

Social Health Summit 2010: What We Learned
Prior to SXSW, a diverse group of healthcare leaders representing clinical, pharmaceutical, marketing, benefit/insurance and patient perspectives gathered at a one-day "unconference" style event in Austin. The objective was to share ideas for overcoming knowledge silos in the healthcare segment, especially among emerging healthcare social networks. Specialization, segmentation and silos are...
http://my.sxsw.com/events/event/8368

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton K Hilton Hotel

3:30pm CDT

Social Justice and Video Games
This panel would look at racism and sexism in game design from the view of those in the industry and players. It will discuss solutions to create more inclusive games and work/online environments in a fun, interactive style conversation.
http://my.sxsw.com/events/event/660

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
6AB Austin Convention Center

3:30pm CDT

The Future is Now: Immersive Advertising as Gameplay
Zoic Studios Director Loni Peristere discusses an innovative production process developed during the creation of the first ever "4-D" interactive commercial for the highly anticipated game Killzone 2. Zoic Studos and Guerrilla Games companies, along with clear guidance from Deutsch Advertising, strategized a multi-stage project that would simultaneously address the design...
http://my.sxsw.com/events/event/5085

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
5ABC Austin Convention Center

3:30pm CDT

Veterans Find Unlikely Reinforcements Online: Nerds
It's the revenge of the nerds in America right now. Self-proclaimed, highly-influential nerds are using the power of online technology to play a huge role in driving public policy, political campaigns and organizing grassroots engagement. But social networking isn't just for electoral battles. It's transforming the way communities organize for the...
http://my.sxsw.com/events/event/7949

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

3:30pm CDT

Way Cool Maps: Beyond Simple Mashups
Creatively add location to your websites or streamline your mapping process. Make your maps stand out from all the others. Learn how you can write code once and use it with Google Maps, Yahoo, Bing, MapQuest and more.
http://my.sxsw.com/events/event/6125

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom C Austin Convention Center

3:30pm CDT

What New Media Has Wrought: Changing Legal Architecture
Today, movies are often available online illegally BEFORE they reach theaters, DVD sales are tanking and Blu Ray hasn't met its promise yet. Many popular primetime TV shows are now distributed to viewers via the internet, and TV sets, PCs, set-top boxes and game consoles can now connect to the internet...
http://my.sxsw.com/events/event/907

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
13AB Austin Convention Center

3:30pm CDT

Your Online Identity After Death and Digital Wills
If you died tomorrow, would someone take care of your internet accounts? How do you tell subscribers the blogger has died? Every day people die and no one can access their email. Let's explore what can be done to manage your online identity after you pass on.
http://my.sxsw.com/events/event/810

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
8A Austin Convention Center

3:45pm CDT

Time To Change The Way We See Social Media
Tuesday March 16, 2010 3:45pm - 4:45pm CDT
Ballroom E Austin Convention Center

3:50pm CDT

Slashing Through Red-Tape to Revolutionize Corporate Communication
After four years of blood, sweat and tears, sleepless nights, blunders and triumphs, Southwest Airline's social media efforts have emerged as a light-house for the Company's communication. Find out how they knocked traditional PR and Marketing strategy on its ass to revolutionize the company's voice.
http://my.sxsw.com/events/event/884

Tuesday March 16, 2010 3:50pm - 4:50pm CDT
Hilton D Hilton Hotel

4:00pm CDT

Twitter and Photography
Tuesday March 16, 2010 4:00pm - 5:00pm CDT
Ballroom E Austin Convention Center

4:10pm CDT

Brand 2.0: Elevating an Icon Using Next-Gen Technologies
How do you convert a classic, iconic brand into an interactive experience using next-generation technologies? Using examples from National Geographic and Barnes & Noble, this session will explore how to celebrate 21st century innovations without compromising historic brands.
http://my.sxsw.com/events/event/838

Tuesday March 16, 2010 4:10pm - 5:10pm CDT
Hilton D Hilton Hotel

4:10pm CDT

Twitter and An Airline: Our Story
Tuesday March 16, 2010 4:10pm - 5:10pm CDT
Ballroom E Austin Convention Center

4:20pm CDT

Twitter and Integrity
Tuesday March 16, 2010 4:20pm - 5:20pm CDT
Ballroom E Austin Convention Center

5:00pm CDT

Become Immortal: Understanding the Digital After Life
When you leave the mortal world, your identity will ascend into the cloud. But the complications of digital preservation pose serious questions. Join us for an engaging discussion about the control, format and sustainability of the digital beyond.
http://my.sxsw.com/events/event/416

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
8A Austin Convention Center

5:00pm CDT

Beyond Scifi: Design For Surfaces and Big Screens
New computing is emerging with touch/gestural input and large-format displays. Interacting with big-screen TVs, tables and walls makes us feel like sci-fi visions of the future have finally arrived. But once the novelty wears off, what will be compelling and practical uses of these unique, social, often public platforms?
http://my.sxsw.com/events/event/420

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton K Hilton Hotel

5:00pm CDT

Brilliant Second Acts You Must Steal Tricks From
Few expect a lifelong job anymore and, in the creative industry, reinvention can be key to career longevity. This presentation curates jaw-dropping second acts of trailblazers who have matched or exceeded the success of their career first acts and presents the common predictors to steal for your own use.
http://my.sxsw.com/events/event/429

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande B Austin Convention Center

5:00pm CDT

Bruce Sterling Presentation
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Exhibit Hall 1 Austin Convention Center

5:00pm CDT

David After Dentist: Family Video to Viral Sensation
What motivated our family to post the first "David After Dentist" video. What was our reaction to the video going viral -- and why we decided to embrace the massive popularity. How David has reacted to all the attention and how we have tried to control his exposure. The negative aspects...
http://my.sxsw.com/events/event/8367

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton H Hilton Hotel

5:00pm CDT

Facebook Status: 'Its Complicated'
''Sally Henderson is no longer in a relationship'' -Facebook We all read that line before about one of our friends. Facebook has penetrated our dating world. When did facebook status determine our relationships? What's the deal with Facebook flirting? How is it I know more about you from Facebook than you...
http://my.sxsw.com/events/event/500

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande A Austin Convention Center

5:00pm CDT

Financing Media Productions in the New World of Distribution
New media (internet, mobile, and other wired/wireless technology) presents exciting distribution opportunities for independent works. But we know that 'digital dimes', the revenue from new media, have not yet replaced 'analog dollars', the revenue from (shrinking) DVD sales. This panel explores how independent producers will finance their works in light of...
http://my.sxsw.com/events/event/857

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
13AB Austin Convention Center

5:00pm CDT

Here Be Dragons ' Open Source Textbooks in K-12
For decades, large publishing companies have œowned the content we were taught, and in so doing structured the way teachers and schools delivered education. As Open Source publishing development expands moves, we are left with many questions about what students should be taught and how.
http://my.sxsw.com/events/event/5074

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom B Austin Convention Center

5:00pm CDT

Hitting Bombs: Better Social Business Through Sports Metaphors
Teamwork. Preparation. Execution. Sports abounds with lessons for today's socially enabled business. This panel's Murderer's Row of sports fans/social media pros will make you laugh, make you think, and give you fresh perspective on how sports metaphors can elevate social media practice for you and your company.
http://my.sxsw.com/events/event/522

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton J Hilton Hotel

5:00pm CDT

How to Be an Emergency Response Technician (ERT)
For many small businesses, the need for an IT person (aka "Emergency Response Technician" or "ERT") often falls on one employee who primarily has non-IT responsibilities. This humorous presentation will offer valuable tips and philosophies to improve the productivity, prioritization and sanity of that often-overwhelmed individual.
http://my.sxsw.com/events/event/5233

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center

5:00pm CDT

Mapping and Geolocation: Turnkey Approaches You Need to Know
Local and location are all the rage right now, and it's become clear that sooner rather than later every app in the world, big or small, mobile or not, will have mapping and geolocative abilities baked right in. So what about yours? This panel will cover the ins and outs of...
http://my.sxsw.com/events/event/7429

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom C Austin Convention Center

5:00pm CDT

Mobile Commerce
The Future of Money is Mobile: the wallet you carry in your pocket today will be in the could tomorrow, and you'll use your mobile phone to access it. Join Francesco Rovetta, director of business development for PayPal Mobile, on Tuesday, March 16th at 5pm in Ballroom F for a workshop...
http://my.sxsw.com/events/event/875

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom F Austin Convention Center

5:00pm CDT

QR Codes and 2D Barcodes: Bridging Physical & Digital
With SXSW launching 2D Barcodes as part of the registration process and as a way of accessing digital content on your mobile there will be a lot of interest in this technology in the coming months. This panel will explore these emerging technologies that create a link between the physical and...
http://my.sxsw.com/events/event/428

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom A Austin Convention Center

5:00pm CDT

Remixing For The Masses
In this panel we show how automatic music analysis and remix technology is making it easier for anyone to create their own music remixes, from simple alterations like adding more cowbell to your favorite song to complex manipulations that would be worthy of the next 'Grey Album'.
http://my.sxsw.com/events/event/645

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
18ABCD Austin Convention Center

5:00pm CDT

Sexting+Nudie Pics = Digital Violence Among Teens
Pressure to send nude photos. Incessant text messages. Invasion of social networking accounts. All qualify as digital dating abuse, a growing problem in teen relationships. Find out how R/GA and the Ad Council have empowered teens to recognize and put an end to the abuse.
http://my.sxsw.com/events/event/655

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
10AB Austin Convention Center

5:00pm CDT

Sick Clicks: The Evolution of Health Online
Will the Internet be the life support that saves the current U.S. health care system from death? As more people seek health information and alternative care through online mediums, a health care evolution is emerging where we are all the remedy.
http://my.sxsw.com/events/event/657

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
9ABC Austin Convention Center

5:00pm CDT

Smarter Social Media
Smarter social media at IBM has required an embrace of not only a more open and conversational approach to marketing -- it has required a harmonic integration of the company's revitalized, crowdsourced values with a simultaneous transformation of its business model. This session will explore how social media helped invent and...
http://my.sxsw.com/events/event/7435

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton D Hilton Hotel

5:00pm CDT

The Future of Social Gaming: 2012 and Beyond
With the explosive growth of social gaming, the entire gaming industry is moving towards more interactive social gaming experiences. This future-focused presentation by John Pleasants-former President of Publishing/COO of Electronic Arts and current CEO of Playdom-will discuss what this shift means for gaming companies and players.
http://my.sxsw.com/events/event/682

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
6AB Austin Convention Center

5:00pm CDT

The New Happy Hour - Getting Social With Games
Let's discover the next generation of social networking. What are meaningful ways people and friends can connect in today's world of IM, BBM and DM? Social gaming is the new happy hour as millions of people are connecting with their friends that are separated by time or distance through playing games....
http://my.sxsw.com/events/event/7982

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
5ABC Austin Convention Center

5:00pm CDT

The State of Music Blogs In 2010
Just how important are music blogs to the industry today, is that prominence growing or fading, and how will new technologies and strategies impact the marketing mix in the coming year? Join prominent music bloggers, record label and PR firm executives to discuss the state of the industry and what's around...
http://my.sxsw.com/events/event/692

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center

5:00pm CDT

The Sweet, Sweet Sound of Internet Radio Advertising
If you want to make a real connection with consumers, tune into internet radio advertising. This emerging medium takes the emotional impact of radio and combines with the benefits of digital to create a powerhouse environment that attracts an audience you need to reach. Find out why they're so important...
http://my.sxsw.com/events/event/795

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
19B Austin Convention Center

5:00pm CDT

Twitter and Music
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom E Austin Convention Center

5:00pm CDT

User Enhanced Content for Personal Gain
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton E Hilton Hotel

5:00pm CDT

Web-First Publishing: How Alt Weeklies Can Survive
In late 2008, Creative Loafing (the second largest alt-weekly chain in the U.S.) redefined what it meant to be a newspaper publisher. Using the Tampa market as an experiment, they undertook a massive site redesign, built a production studio in a storage closet and opened their blog up to community journalists....
http://my.sxsw.com/events/event/5239

Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton C Hilton Hotel

5:20pm CDT

User Generated Advertising
The panel discussion will explore ideas around making advertising a more useful and participatory experience for consumers. What if users had incentives to create advertisements based on their own experiences? Could they engage the right audience with an appropriate message? Today's social web could take this mainstream in a spam free...
http://my.sxsw.com/events/event/903

Tuesday March 16, 2010 5:20pm - 6:20pm CDT
Hilton D Hilton Hotel

5:30pm CDT

It's All About The People
Tuesday March 16, 2010 5:30pm - 6:30pm CDT
Ballroom E Austin Convention Center

5:40pm CDT

Brands Don't Think Like You Think They Think
One of the hopeful revenue sources for many internet startups is "ad dollars". How come they don't usually show up? Turns out that what you think brands want from the internet is not what they want. We will share some tips and insights learned from working with nearly 100 brands in...
http://my.sxsw.com/events/event/839

Tuesday March 16, 2010 5:40pm - 6:40pm CDT
Hilton D Hilton Hotel

5:40pm CDT

The Effects of Twitter on News
Tuesday March 16, 2010 5:40pm - 6:40pm CDT
Ballroom E Austin Convention Center
 


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