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Friday, March 12
 

1:30pm CST

The Young and the Digital
In 2006, S. Craig Watkins participated in the MacArthur Foundation's well-funded digital media initiative alongside a select team of scholars and tech experts. The goal was simple: to understand young people's emphatic embrace of social and mobile media. Watkins went on to build a small research team that skillfully collected over...
http://my.sxsw.com/events/event/6122
Friday March 12, 2010 1:30pm - 2:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

1:50pm CST

S. Craig Watkins
The Young and the Digital
http://my.sxsw.com/events/event/8371
Friday March 12, 2010 1:50pm - 2:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

2:00pm CST

Asians: The Silent Minority
Stereotypically known to blend into the background both personally and professionally, a significant amount of web professionals around the world are of Asian descent. How do they reconcile identity given one's history, heritage and contemporary culture? Given linguistic and cultural divides? While marketers and businesses perceive Asians as a target market,...
http://my.sxsw.com/events/event/4175
Friday March 12, 2010 2:00pm - 3:00pm CST
8A Austin Convention Center
  Panel, Interactive

2:00pm CST

Beauty in Web Design
Great web design is all around us, but can we go beyond 'cool', 'usable' and 'fun' to create something truly beautiful? This session examines our changing attitudes to beauty, art and meaning, and why the web is ideally suited to become a vehicle for true beauty in the Information Age.
http://my.sxsw.com/events/event/415
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

2:00pm CST

Content Strategy: What's in it for You?
Designing a comprehensive user experience without thinking about body copy, calls to action, errors, and nomenclature? Think again--about content strategy. If you're an IA, designer, search marketer, or strategist, content strategy can help you understand clients' needs, articulate an approach, and align with a brand-driven, user-centered message architecture.
http://my.sxsw.com/events/event/450
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

2:00pm CST

Dude, This is My Car!
Discover the platform that makes the car a part of your family -- to plan your trip, suggest places where you can impress your wife with hand-crafted antiques. This session covers a new generation of automobiles that can guide you to low carbon living as well as keep you connected with...
http://my.sxsw.com/events/event/7313
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

2:00pm CST

Game On: Funding Gaming Start-Ups In A Recession
The gaming industry is full of entrepreneurs jockeying to fund the next big idea. While gaming has thrived despite the recession, it's still harder than ever to secure funding. Learn first-hand from gaming entrepreneurs about how to attract funding success and how to turn that money into a profitable venture.
http://my.sxsw.com/events/event/514
Friday March 12, 2010 2:00pm - 3:00pm CST
5ABC Austin Convention Center
  Panel, Interactive

2:00pm CST

History of the Button
Even though technology evolved at a crazy pace the last 100 years, the humble button has stayed at the center of it all. What is its past, its future? Why is it important? What does it say about the interaction between humans and technology? Pictures, stories, revelations, maybe movies.
http://my.sxsw.com/events/event/521
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

2:00pm CST

How Sci-Fi Shapes the Internet
What if Rod Serling had a blog? Would Alfred Hitchcock Tweet? These great producers and directors brought suspense and irony to the popular medium of the time; television. How did their work shape the minds of the young people of the time who would grow up to create "our" Internet?
http://my.sxsw.com/events/event/531
Friday March 12, 2010 2:00pm - 3:00pm CST
9ABC Austin Convention Center
  Panel, Interactive

2:00pm CST

How to Rawk SXSW
Panels or parties? Sleep or Sessions? Veteran SXSW speakers and attendees give their light-hearted insights and tips on making the most of your next few days in geek wunderland.
http://my.sxsw.com/events/event/861
Friday March 12, 2010 2:00pm - 3:00pm CST
18ABCD Austin Convention Center
  Panel, Interactive

2:00pm CST

How to Rawk SXSW
Panels or parties? Sleep or Sessions? Veteran SXSW speakers and attendees give their light-hearted insights and tips on making the most of your next few days in geek wunderland. Min Jung Kim (minjungkim.com) Ben Huh (Cheezburger Network) Denise Jacobs (denisejacobs.com) Jeremy Keith (adactio.com)
http://my.sxsw.com/events/event/7287
Friday March 12, 2010 2:00pm - 3:00pm CST
18ABCD Austin Convention Center
  Panel, Film

2:00pm CST

In Code We Trust: Open Government Awesomeness
"In Code We Trust" is the new motto for Government in the 21st century. Across the country, geeks inside and outside of government are developing a new model for a participatory and transparent Federal, State and Municipal governments. Built upon open-source tools, open standards, and best practices, this panel will highlight...
http://my.sxsw.com/events/event/553
Friday March 12, 2010 2:00pm - 3:00pm CST
10AB Austin Convention Center
  Panel, Interactive

2:00pm CST

Organizational Pitfalls on the Path to Multichannel Experience
Customers expect the same treatment from a company, whether they interact with it through a physical store, website, or mobile device. We relish simplifying these experiences yet often ignore critical institutional barriers of the organizations we serve. This panel flags five critical pitfalls on the path to Multichannel integration.
http://my.sxsw.com/events/event/767
Friday March 12, 2010 2:00pm - 3:00pm CST
19B Austin Convention Center
  Panel, Interactive

2:00pm CST

Program or be Programmed: Ten Commands for a Digital Age
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

2:00pm CST

Smackdown: Consumers Privacy vs. Advertiser Revenue
In early 2009 the Federal Trade Commission became more vocal on its opinions regarding online advertising and privacy policies. To sum it up, the FTC has basically been saying advertisers are not disclosing how they collect information on users well enough. So what could happen to the future of advertising and...
http://my.sxsw.com/events/event/885
Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton C Hilton Hotel
  Panel, Interactive

2:00pm CST

Social Media Marketing for Your Business
Learn to look further than Twitter and Facebook when it comes to using social media to help your business succeed on the web. Learn solid strategies, how to measure success, and all the tools you need to succeed in the fastest growing marketing medium on the web.
http://my.sxsw.com/events/event/7436
Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton D Hilton Hotel
  Panel, Interactive

2:00pm CST

SXSW SARS
Each year at SXSW, you hear about "SXSW SARS" or "SXSW Scurvy." Days packed with panels, movies, and concerts are exhausting and wear down your immune system. Learn some ways in which you can prepare for, and stay clear of getting sick at SXSW.
http://my.sxsw.com/events/event/784
Friday March 12, 2010 2:00pm - 3:00pm CST
7 Austin Convention Center
  Panel, Interactive

2:00pm CST

Take Over The World With XNA Indie Games
Microsoft's XNA blows open the barn doors to make creating indie games possible on their next generation console (XBOX 360) and a variety of other platforms. Come learn the WHAT, HOW and WHY of making games with XNA in this exciting and entertaining session.
http://my.sxsw.com/events/event/7795
Friday March 12, 2010 2:00pm - 3:00pm CST
6AB Austin Convention Center
  Panel, Interactive

2:00pm CST

The Broke Diaries: Using Blogs And Twitter To Live Cheaply
The word, "recessionista" was just coined last year, but there are cheapskates who have been writing and sharing creative tips about how to live frugally for years. The panel will discuss how they scope out the best deals and tips to share with their readers. Panels will talk about the thrill...
http://my.sxsw.com/events/event/676
Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

2:00pm CST

The UX of Mobile
The term 'user experience' used to be an afterthought in mobile application design. The iPhone changed all that and has set a new benchmark for user experience on mobile devices. This panel will serve as a primer for anyone interested in learning how to apply UX principles to the creation of...
http://my.sxsw.com/events/event/694
Friday March 12, 2010 2:00pm - 3:00pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

2:00pm CST

Touch + The Holy Grail of Delight
An in-store multi-touch experience can be a lonely star without the supporting roles of mobile, print, digital signage, and the Web. The key is designing the right experience for the right channel ' and the Holy Grail, is then finding a way for all these elements to seamlessly work together to...
http://my.sxsw.com/events/event/6124
Friday March 12, 2010 2:00pm - 3:00pm CST
12AB Austin Convention Center
  Panel, Interactive

2:00pm CST

Upstarts! GenY Entrepreneurs Are Rocking the Business World
Why does the CEO next door look like he'd be more comfortable in a skate park than in a board room? Because we're smack in the middle of a youth entrepreneurship revolution. Donna Fenn, author of Upstarts! How GenY Entrepreneurs are Rocking the World of Business, talks about how a new...
http://my.sxsw.com/events/event/801
Friday March 12, 2010 2:00pm - 3:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

2:00pm CST

Why Austin is the Killer App
Over the years, Austin has acquired many monikers: Live Music Capital of the World, Keep Austin Weird, Silicon Hills, Human Capital, Open City, Killer App. The city has a unique blend of openness, creativity, supportiveness and good ole Texas friendliness. Events like SXSW and ACL Festival, bring visitors from around the...
http://my.sxsw.com/events/event/7851
Friday March 12, 2010 2:00pm - 3:00pm CST
Hilton E Hilton Hotel
  Panel, Interactive

2:20pm CST

Donna Fenn
Upstarts! Gen Y Entrepreneurs
http://my.sxsw.com/events/event/8372
Friday March 12, 2010 2:20pm - 3:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

2:30pm CST

DIY U: Edupunks, Edupreneurs and the Coming Transformation of Higher Education.
Friday March 12, 2010 2:30pm - 3:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

2:50pm CST

Anya Kamenetz
DIY U: Edupunks, Edupreneurs and the Coming Transformation
http://my.sxsw.com/events/event/8373
Friday March 12, 2010 2:50pm - 3:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

3:00pm CST

The Backchannel
Armed with laptops and smartphones, audiences are no longer sitting still at conferences like SXSW - instead they're using Twitter and social media to create a backchannel and start their own conversations while the presenter is talking. Is this a good thing? Or a does it spell the end of presentations?...
http://my.sxsw.com/events/event/790
Friday March 12, 2010 3:00pm - 4:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

3:20pm CST

Cliff Atkinson
BackChannel
http://my.sxsw.com/events/event/8374
Friday March 12, 2010 3:20pm - 4:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

3:20pm CST

Doug Rushkoff
Life Inc.: How the World Became a Corporation and How to Take It Back
http://my.sxsw.com/events/event/8375
Friday March 12, 2010 3:20pm - 4:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

3:30pm CST

A Touchy History of the Future
We pinch it, tap it, shake it and poke it. We're so enthralled with finally getting to touch our products. But there's so much more to direct manipulation than just tapping it with our fingers! Let's explore some progressive interaction models that go beyond touch and into movement, infrared, wearable computing,...
http://my.sxsw.com/events/event/7498
Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

3:30pm CST

Battledecks 2010
Battledecks is a fast-paced, fun, laugh riot where "contestants" have to put together a presentation on the fly as slides are randomly projected for their confusion and the delight of the audience. Contestants are then judged by a panel of low-level celebrities, who can be bought. Battledecks was performed at SXSW...
http://my.sxsw.com/events/event/7284
Friday March 12, 2010 3:30pm - 4:30pm CST
18ABCD Austin Convention Center
  Panel, Film

3:30pm CST

Battledecks 2010
Battledecks is a fast-paced, fun, laugh riot where "contestants" have to put together a presentation on the fly as slides are randomly projected for their confusion and the delight of the audience. Contestants are then judged by a panel of low-level celebrities, who can be bought. Battledecks was performed at SXSW...
http://my.sxsw.com/events/event/414
Friday March 12, 2010 3:30pm - 4:30pm CST
18ABCD Austin Convention Center
  Panel, Interactive

3:30pm CST

Black Blogging Rockstars
Past SXSW panels have shown that Black bloggers and bloggers of color are becoming more prominent and well-known as the years progress. From "Blogging While Black" to being "Digital Urbanites", being a Black blogger is definitely not limited to any monolithic stereotype. Learn from some of the pioneers and thought-leaders in...
http://my.sxsw.com/events/event/424
Friday March 12, 2010 3:30pm - 4:30pm CST
9ABC Austin Convention Center
  Panel, Interactive

3:30pm CST

Chasing Virtual Good in the Real World
Friday March 12, 2010 3:30pm - 4:30pm CST
6AB Austin Convention Center
  Panel, Interactive

3:30pm CST

Crime Scene: Digital Identity Theft
ID privacy, hijacking and the use of stolen identities in site registrations, e-mail, e-commerce and social networking has become a real threat. Web 2.0 has brought about gaps for social engineering and the need for Identity 2.0 and voice biometrics. Learn about technologies to secure your ID or your customers'.
http://my.sxsw.com/events/event/4180
Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

3:30pm CST

Do Cool Kids Leave When the Suits Arrive?
What happens when business models get in the way of being social online? How can the social web evolve and meet the needs of all users rather then the loudest? Join this important panel discussion on co-creating fun and valuable experiences with your users from a design, business and user perspective....
http://my.sxsw.com/events/event/476
Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton E Hilton Hotel
  Panel, Interactive

3:30pm CST

Drawing Board: Innovation Lessons from Cartooning
Everything I needed to know about innovation, I learned by drawing cartoons. Launching a cartoon has a far lower success rate than innovation. Successful cartoonists have to be experts at generating ideas and breaking through the clutter. I'll share my experience, but also insights from Watterson, Groening, Adams, and others.
http://my.sxsw.com/events/event/483
Friday March 12, 2010 3:30pm - 4:30pm CST
19B Austin Convention Center
  Panel, Interactive

3:30pm CST

Get Stoked on Web Typography
Typography can make or break a design, but there are big differences between what makes jaw-dropping type offline from what makes great type online? In this presentation, Samantha will evaluate interesting offline lettering and discuss how you can translate those principles and leverage CSS3, @font-face, and new font-as-service web apps to...
http://my.sxsw.com/events/event/712
Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

3:30pm CST

Google in China: Context and Consequences
When Google announced it would cease censoring Chinese search results even if it meant decamping from China, most observers assumed that Beijing wouldn't hesitate to show them the door. But as weeks passed, the other shoe refused to drop. Even after Hillary Clinton's policy address on Internet freedom less than two...
http://my.sxsw.com/events/event/7424
Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

3:30pm CST

How to Rawk SXSW Film
In addition to Interactive, SXSW also hosts a giant film conference and festival. Learn how to make meaningful connections with all the independent film & new media professionals in town for the event
http://my.sxsw.com/events/event/3317
Friday March 12, 2010 3:30pm - 4:30pm CST
16AB Austin Convention Center
  Panel, Film

3:30pm CST

How Your Brand Can Succeed in the New Web
Engage is the new book by Brian Solis that will debut at SXSW. Representing the 3rd book on New Media and its impact on society, culture and communication. Engage will help anyone not only understand the changes in the media landscape but also how to lead it. Brian Solis will be...
http://my.sxsw.com/events/event/752
Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton C Hilton Hotel
  Panel, Interactive

3:30pm CST

Improv Lessons For Freelancers
Learn how the fundamentals of improvised comedy can help you achieve freelance success. Active listening, trusting yourself, and saying "yes, and..." are essential to good improv - and good freelancing. You'll learn skills to help you sign clients you love and get paid what you're worth. And we'll play games!
http://my.sxsw.com/events/event/552
Friday March 12, 2010 3:30pm - 4:30pm CST
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

3:30pm CST

Is Technology Weakening Interpersonal Relationships?
By referencing research in Communication studies, we will examine the role of technology within interpersonal relationships. Specifically, we will analyze negatives and positives in three distinct relational categories: professional, familial, and romantic. This would be an academic panel to educate an audience about the potential repercussions of always being ''online.''
http://my.sxsw.com/events/event/563
Friday March 12, 2010 3:30pm - 4:30pm CST
12AB Austin Convention Center
  Panel, Interactive

3:30pm CST

Jacks of All Trades or Masters of One?
The web originated with generalists - webmasters designing, building, and developing. Today, a web team can have a dozen different specialist roles, each highly-focused. With that in mind, what are the strengths of specialists and generalists, and when are each put to their best use on a project or in an...
http://my.sxsw.com/events/event/569
Friday March 12, 2010 3:30pm - 4:30pm CST
10AB Austin Convention Center
  Panel, Interactive

3:30pm CST

Long Distance UX
Collaboration is key to the UX process, but it becomes increasingly difficult across locations. Working remotely with engineers, product managers and other UX'ers is challenging. Learn how members of the Google UX team work with other offices and team members domestically and internationally to create the best user experiences possible.
http://my.sxsw.com/events/event/580
Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

3:30pm CST

Making Genuine Connections: Putting Passion Over Process
Writers, musicians and other creatives are always on the lookout for new strategies to help get their work in front of key influencers. Sure, off-the-shelf solutions can be helpful, but they can take the adventure out of making genuine connections. This presentation will focus on letting go of outcomes and following...
http://my.sxsw.com/events/event/760
Friday March 12, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

3:30pm CST

Memory Matters! How Do Elephants Do It?
Can Princess Leia eating an Apple Pie help me remember a number? Want to learn techniques the Memory Masters use? With a bunch of audience participation demonstrations, Grand Master of Memory - Mark Channon shows you how to unleash creativity, consume information and take away tools you can instantly put into...
http://my.sxsw.com/events/event/763
Friday March 12, 2010 3:30pm - 4:30pm CST
8A Austin Convention Center
  Panel, Interactive

3:30pm CST

Second Life: Where Are They Now?
Second Life was all the rage just a few years ago. Talked about at every technology conference and covered by mainstream media, it quickly went from being hyped to being ignored. Learn what happened to Second Life and and find out where its earliest creators, users and embedded journalists are now....
http://my.sxsw.com/events/event/7794
Friday March 12, 2010 3:30pm - 4:30pm CST
5ABC Austin Convention Center
  Panel, Interactive

3:30pm CST

Selling Your Milk When the Cow is Free
Using open source is one thing, but can your idea succeed if you give your own work away? Scrappy entrepreneurs will discuss that question, share their own experiences with open source business models, and offer advice to others considering open source licenses.
http://my.sxsw.com/events/event/654
Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

3:30pm CST

Seven Years in Online Dating
Since 2003, online dating has evolved in how web sites, profiles and photos are constructed to attract potential mates. Expectations and resultant relationships have changed as well. In this talk we illustrate how web site design and user savvy have created an alternate universe of intimate social protocols.
http://my.sxsw.com/events/event/777
Friday March 12, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

3:30pm CST

Shadows' Revolution: Cracking the Content and Breaking the Molds
Content is the king, right? Maybe not. Content was the king in the 500 years-long literate-mass-media era initiated by Gutenberg's printing press. But it seems the king was deposed on SXSW 2008 and most people didn't notice it yet. Evanescent experiences and participative crowds are claiming back the power they once...
http://my.sxsw.com/events/event/779
Friday March 12, 2010 3:30pm - 4:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

3:30pm CST

Successful Networking for Introverts, Rebels and Misfits
Don't change you; change how you network. Make sure you have a realistic strategy that plays to your strengths and then act on it. This interactive session will help you identify your special strategy and give you the confidence to network successfully in the real world and online.
http://my.sxsw.com/events/event/4997
Friday March 12, 2010 3:30pm - 4:30pm CST
7 Austin Convention Center
  Panel, Interactive

3:30pm CST

Understanding Content: The Stuff We Design For
We design websites for users, but if we don't also have a deep and thorough grasp of the content that will be served up to those users, we're not going to be able to create optimal experiences for them. Learn how to do Content Research to augment your User Research.
http://my.sxsw.com/events/event/701
Friday March 12, 2010 3:30pm - 4:30pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

3:30pm CST

What Are Analytics? A Guide To Practical Data
Analytics are often a confusing and convoluted mess, but that doesn't mean that they have to be. The Guide to Practical Data will help ensure you're reaching your full analytical potential. Learn how to analyze public and proprietary data to accelerate the success of any initiative. Featuring detailed demonstrations from top...
http://my.sxsw.com/events/event/5286
Friday March 12, 2010 3:30pm - 4:30pm CST
Hilton D Hilton Hotel
  Panel, Interactive

3:50pm CST

Orestes Carvalho
Shadows' Revolution: Cracking the Content and Breaking the Molds
http://my.sxsw.com/events/event/8376
Friday March 12, 2010 3:50pm - 4:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

4:00pm CST

Growing Up Global: Raising Children to Be At Home in the World
Friday March 12, 2010 4:00pm - 5:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

4:20pm CST

Homa S. Tavangar
Growing Up Global: Raising Children to Be At Home in the World
http://my.sxsw.com/events/event/8377
Friday March 12, 2010 4:20pm - 5:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

4:30pm CST

The Happiness Project
The Happiness Project is one of the most thoughtful works on happiness to have emerged from the recent explosion of interest in the subject. Rubin weaves together philosophy, scientific research, history, analysis, and real-life experiences as she explains what worked for her'and what didn't. Her conclusions are sometimes counter-intuitive ' for...
http://my.sxsw.com/events/event/6120
Friday March 12, 2010 4:30pm - 5:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

4:50pm CST

Gretchen Rubin
The Happiness Project
http://my.sxsw.com/events/event/8378
Friday March 12, 2010 4:50pm - 5:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

5:00pm CST

Beyond BBQs: The Future Of Corporate Culture
Mallory Messina, a Culture Activities Representative from Southwest Airlines, will begin with the most obvious question: what exactly is a ''CAR'' and what kind of company would create this job? Beyond trust falls and cheesy team activities, how can a company build upon their culture and engage their employees online?
http://my.sxsw.com/events/event/5282
Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton D Hilton Hotel
  Panel, Interactive

5:00pm CST

Cooking for Geeks: Science, Hacks, & Good Food
Cooking for Geeks covers a new way of looking at how to cook for the hacker, maker, and creative person. By bringing science and experimentation into the kitchen, this panel will show how to create better food and new experiences at the dinner table.
http://my.sxsw.com/events/event/451
Friday March 12, 2010 5:00pm - 6:00pm CST
9ABC Austin Convention Center
  Panel, Interactive

5:00pm CST

Critical Tits: Rights, Cameras and the Immediacy Age
The EFF recently argued that Burning Man's not as open or nurturing as people think, and uses the DMCA to control photographers' rights. This caused a firestorm of controversy, forcing Burning Man to say its interests are protecting its trademark and attendees from being exploited by unscrupulous photographers. This panel will...
http://my.sxsw.com/events/event/7311
Friday March 12, 2010 5:00pm - 6:00pm CST
19B Austin Convention Center
  Panel, Interactive

5:00pm CST

CyberSex2.0: Is Social Networking Ruining Your Sex Life?
In the world of social networking, constant access, and real time updates, has the way in which we date evolved for the better or for the worse? This panel hopes to address the issues that have been created with "dating" and interacting online. We also hope to discuss the future of...
http://my.sxsw.com/events/event/462
Friday March 12, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

5:00pm CST

Eight Ways to Deal with Bastards
If 99% of your customers are fantastic, you're still going to deal with bastards. And even the best of us make bad hiring decisions. But there are time-honored approaches to defusing crises, deflecting attacks, and denuding d-bags. This panel of seasoned pros will discuss and advise.
http://my.sxsw.com/events/event/4521
Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

5:00pm CST

Fashion 2.0: Hotter Styles vs Better Community Engagement
Is it enough in this economy to simply create great designs? Are people buying for style or to be a part of a lifestyle? The panel will explore whether fashion and product designers should spend as much time creating communities utilizing social media as they do picking the right color and...
http://my.sxsw.com/events/event/4990
Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton C Hilton Hotel
  Panel, Interactive

5:00pm CST

Getting Your Game on an iPhone: The Good, the Bad and the Ugly
IPhone development was once a gold rush for any self-funded game developer with an idea. Is this still the case for today's developers? What tips are there to get ahead with your new iPhone app? What common pitfalls should you avoid? And what just generally stinks about iPhone development? Join the...
http://my.sxsw.com/events/event/8354
Friday March 12, 2010 5:00pm - 6:00pm CST
5ABC Austin Convention Center
  Panel, Interactive

5:00pm CST

Handheld Awesome Detectors: World Changing Mobile Apps
Five billion of us already have the tool we need to change the world. Open data on mobile devices is a lens for daily choices. Check in with game changing apps and platforms that made a difference in Haiti (Ushahidi, Extraordinaries), feed safe food to kids (Good Guide), and get sustainable...
http://my.sxsw.com/events/event/7606
Friday March 12, 2010 5:00pm - 6:00pm CST
10AB Austin Convention Center
  Panel, Interactive

5:00pm CST

How To Not Be A Douchebag At SXSW
Aimed at both first-time and long-time attendees to SXSW Interactive, this biting and humorous, yet useful panel takes a look at the common actions and behaviors to avoid if you don't want to be described as "doing it wrong."
http://my.sxsw.com/events/event/4992
Friday March 12, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

5:00pm CST

How to Run a Startup Without a Tech Cofounder
This panel will discuss how to run a startup without a technical cofounder. For people who just have passion but can't code shit, this panel is about what to do. Fake it til you make it. We still are.
http://my.sxsw.com/events/event/4993
Friday March 12, 2010 5:00pm - 6:00pm CST
7 Austin Convention Center
  Panel, Interactive

5:00pm CST

Networked Love, Bonding, Intimacy: Our Interactive Culture Clouds
Visual mapping of relationship circles: exploring tools for appropriate social technology in conference cultures where work and pleasure meet. Intimate boundaries, mixing business and love and the essentials of compassion in network culture will be explored through interactive visualization Q&A. Fluid dynamics and connections discussed.
http://my.sxsw.com/events/event/610
Friday March 12, 2010 5:00pm - 6:00pm CST
12AB Austin Convention Center
  Panel, Interactive

5:00pm CST

Networking at a Multi-Day Conference
One of the main reasons that people attend a multi-day conference is for the "networking opportunities". However, once there they fail to make meaningful connections that will lead to ongoing relationship and future opportunities. This presentation delivers usable tips and actionable advice that will help people get them most out of...
http://my.sxsw.com/events/event/765
Friday March 12, 2010 5:00pm - 6:00pm CST
Hilton E Hilton Hotel
  Panel, Interactive

5:00pm CST

PayTV vs. Internet - The Battle For Your TV
Two high-profile industry mavericks narrate the battle for your living room. The first thinks that Internet is the future of entertainment, video included. The second thinks Cable/Satellite will always deliver a better video experience and that Internet video will remain a small niche.
http://my.sxsw.com/events/event/625
Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

5:00pm CST

ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
Friday March 12, 2010 5:00pm - 6:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

5:00pm CST

Roadtwip
Last Spring, three kids set out in one car for two weeks. Their mission was to discover the emerging future for a new America, one town at a time. While they captured and produced plenty of content along their "roadtwip". The most valuable thing was the relationships they established. This panel...
http://my.sxsw.com/events/event/775
Friday March 12, 2010 5:00pm - 6:00pm CST
8A Austin Convention Center
  Panel, Interactive

5:00pm CST

Securing Web Behemoths - Web Applications That Are Large
As the trend of 'webifying' continues, the smallness and simplicity of web applications will become a thing of the past. This raises the challenge of securing these web behemoths. An industry panel of Security engineering managers will discuss the approaches they use to secure their web behemoths. The attendees will gain...
http://my.sxsw.com/events/event/4995
Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

5:00pm CST

Simple Steps to Great Web Design
Creating beautiful web design is largely a matter of mastering a handful of simple techniques. The best designs employ systems of color, contrast, typography, and white space to achieve hierarchy, balance, and rhythm. The rest is just ingenuity and creativity. Matthew will review dozens of great and nearly great sites, explaining...
http://my.sxsw.com/events/event/883
Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

5:00pm CST

The Revenge Of Editorials
As the Internet has accelerated the creation of all types of content, it's become more and more difficult to sift through that content and find something of quality. We've tried it with machines and even mass consensus but the results are either wrong or lowest common denominator. The irony in all...
http://my.sxsw.com/events/event/690
Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

5:00pm CST

Time + Social + Location. What's Next In Mobile Experiences?
As more devices become location aware, social uses will continue to evolve beyond just who and what, to WHEN. Adding the temporal dimension creates new opportunities for social interaction. Learn about ways to leverage and use technology to add features at the intersection of temporal, social, and location.
http://my.sxsw.com/events/event/5285
Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

5:00pm CST

Ukulele for Geeks: Secrets of the Pentatonic Scales
At first glance the fretboard of a ukulele (or guitar) looks incomprehensible, but with the magic of pentatonic scales - ancient, nearly universal 5-note patterns, you can "crack the code" and hack the fretboard and start jamming along with your favorite tunes or musician friends in no time. You don't need...
http://my.sxsw.com/events/event/7285
Friday March 12, 2010 5:00pm - 6:00pm CST
18ABCD Austin Convention Center
  Panel, Film

5:00pm CST

Ukulele for Geeks: Secrets of the Pentatonic Scales
At first glance the fretboard of a ukulele (or guitar) looks incomprehensible, but with the magic of pentatonic scales - ancient, nearly universal 5-note patterns, you can "crack the code" and hack the fretboard and start jamming along with your favorite tunes or musician friends in no time. You don't need...
http://my.sxsw.com/events/event/5000
Friday March 12, 2010 5:00pm - 6:00pm CST
18ABCD Austin Convention Center
  Panel, Interactive

5:00pm CST

Using Social Media to Score...a Job (Obviously)
You use social media for our friends, dating and... finding a kicka** job you love? If you aren't using sites like twitter, linkedin, facebook and more for anything other than a bootycall or posting pic's - you aren't even REALLY trying! Come get a job the fun way!
http://my.sxsw.com/events/event/803
Friday March 12, 2010 5:00pm - 6:00pm CST
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

5:00pm CST

Wave and Communication's (R)evolution: Better Than Being There?
Smartphones, broadband, and social networks have changed the way we communicate. They affect everything from workplace productivity to personal relationships. Where are we headed? Both the architects and users of social tools will benefit from a look at communications research and the technologies on the horizon.
http://my.sxsw.com/events/event/5283
Friday March 12, 2010 5:00pm - 6:00pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

5:00pm CST

With Great Power Comes Great Responsibility: The Future of Video Games
Video games are more popular than ever, and new games are delivering all kinds of social benefits, from video-game therapy for treating PTSD, to sims for train surgeons, to alternate-reality games that actually bring people together in real life. Will video games be a positive force for people and society in...
http://my.sxsw.com/events/event/729
Friday March 12, 2010 5:00pm - 6:00pm CST
6AB Austin Convention Center
  Panel, Interactive

5:20pm CST

Darren Rowse
ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
http://my.sxsw.com/events/event/8379
Friday March 12, 2010 5:20pm - 6:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

5:30pm CST

Awkward Family Photos
With just ten photos (including ones of their own families) and a mission to celebrate the awkwardness of family, awkwardfamilyphotos.com was launched in May, 2009 by childhood friends Mike Bender and Doug Chernack. After the site's link was posted on a radio station website, word spread virally and just one week...
http://my.sxsw.com/events/event/6640
Friday March 12, 2010 5:30pm - 6:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

6:00pm CST

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8563
Friday March 12, 2010 6:00pm - 7:00pm CST
South Brush Square Park 500 East Cesar Chavez Street
  Panel, Interactive

6:00pm CST

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 20, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8283
Friday March 12, 2010 6:00pm - 7:00pm CST
South Brush Square Park 500 East Cesar Chavez Street
  Panel, Film
 
Saturday, March 13
 

9:30am CST

ActivityStrea.ms: Is It Getting Streamy In Here?
From Facebook's newsfeed to Twitter's relentless real-time updates, the metaphor of the "stream" has taken social networking beyond blog posts and on to rich social activities. Learn about ActivityStrea.ms - the open format adopted by Facebook, MySpace, and Windows Live - and how it's fundamentally changing the social web.
http://my.sxsw.com/events/event/400
Saturday March 13, 2010 9:30am - 10:30am CST
Hilton G Hilton Hotel
  Panel, Interactive

9:30am CST

Add Some XBOX to Your UX
Tricks and techniques from the game design world can be applied to non-games -- social apps, creative tools, etc. -- to improve user experience, user enjoyment, and results. We'll look at traditional UX in a new light: from the perspective of games and gamers (and zombies, aliens, and goombas).
http://my.sxsw.com/events/event/401
Saturday March 13, 2010 9:30am - 10:30am CST
6AB Austin Convention Center
  Panel, Interactive

9:30am CST

Community Funded Reporting
The news industry is dying but in its wake are new business models to support investigative journalism. One of these is "community funded reporting" which is being pioneered by Spot.us but is happening around the country by various individuals. What is it? How does it work? What are its pitfalls? Where...
http://my.sxsw.com/events/event/2687
Saturday March 13, 2010 9:30am - 10:30am CST
10AB Austin Convention Center
  Panel, Interactive

9:30am CST

Innovation Overseas - The European Startup Environment
US companies often know little about the European startup environment and the opportunities to be found there. Panelists will share both the highs and lows of their startup lives and will answer questions regarding funding opportunities, cultural idiosyncrasies, legislation and differences between Europe and America.
http://my.sxsw.com/events/event/556
Saturday March 13, 2010 9:30am - 10:30am CST
Hilton A/B Hilton Hotel
  Panel, Interactive

9:30am CST

Is The Brain The Ultimate Computer Interface?
Will we be able to jack into the brain and upload helicopter instructions, like in The Matrix? We already have the technology to control a prosthetic arm or Twitter with thoughts alone. Dishes of neurons can control a robot. And scientists have created a working artificial memory chip in rats.
http://my.sxsw.com/events/event/564
Saturday March 13, 2010 9:30am - 10:30am CST
Hilton F Hilton Hotel
  Panel, Interactive

9:30am CST

Pain Free Design Signoff
Getting design approval can be like pulling teeth. Clients seem to make irrational decisions based on personal opinion. They ignore our expertise, reducing us to pixel pushers. However, it does not need to be this way. With good communication and a sound methodology, design sign off can be pain free.
http://my.sxsw.com/events/event/623
Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom A Austin Convention Center
  Panel, Interactive

9:30am CST

Re-Inventing the Wheel: Sketching your own IA Process
It's the start of a new project. You've got requirements, guidelines, data, research. Now what? Like an artist staring at a blank canvas, information architects often don't know where to begin. Instead of following a rigid methodology or waiting for the perfect idea to appear out of the blue, learn to...
http://my.sxsw.com/events/event/640
Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom E Austin Convention Center
  Panel, Interactive

9:30am CST

The Era of Crowdsourcing: Guiding Principles
Communities of skilled people can serve as platforms for sourcing ideas, work, and solutions across industries. But how can we ensure that the new era of crowdsourcing actually empowers those that participate? There are dangerous trends in the world of crowdsourcing, and some principles are required to make this new ecosystem...
http://my.sxsw.com/events/event/679
Saturday March 13, 2010 9:30am - 10:30am CST
Hilton C Hilton Hotel
  Panel, Interactive

9:30am CST

The Power Shift: Who Stands Between Creator and Audience
Traditionally a select few individuals holding jobs at Film Distribution Companies stand between a filmmaker and distribution. But only online, social web sites or data driven companies really know how to aggregate audience and learn their tastes. Does this strip the power of the Distributors or will they learn new tricks?...
http://my.sxsw.com/events/event/7319
Saturday March 13, 2010 9:30am - 10:30am CST
18ABCD Austin Convention Center
  Panel, Film

9:30am CST

The Power Shift: Who Stands Between Creator and Audience
Traditionally a select few individuals holding jobs at Film Distribution Companies stand between a filmmaker and distribution. But only online, social web sites or data driven companies really know how to aggregate audience and learn their tastes. Does this strip the power of the Distributors or will they learn new tricks?...
http://my.sxsw.com/events/event/6121
Saturday March 13, 2010 9:30am - 10:30am CST
18ABCD Austin Convention Center
  Panel, Interactive

9:30am CST

Web Content Management Systems from a Designer's Perspective
Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom F Austin Convention Center
  Panel, Interactive

9:30am CST

Web Fonts: The Time Has Come
After 15 years of contenting ourselves with system fonts, or image type, the planets are now in line for getting real fonts on the web. Some solutions are already working, and a cross-platform standard is emerging. Here web designer and type designers mix it up on how the font hurdles is...
http://my.sxsw.com/events/event/5001
Saturday March 13, 2010 9:30am - 10:30am CST
Ballroom B Austin Convention Center
  Panel, Interactive

9:30am CST

Why Keep Blogging? Real Answers for Smart Tweeple
Now that we think in 140-character strings and live through Facebook, it's tempting to throw out the blog baby with the bathwater. These seasoned bloggers explain the vitality of this still-revolutionary medium--the resources, community, continuity, and space for real ideas that only blogs can provide--and its infinite future potential.
http://my.sxsw.com/events/event/724
Saturday March 13, 2010 9:30am - 10:30am CST
12AB Austin Convention Center
  Panel, Interactive

10:00am CST

REWORK by 37signals
From the founders of the trailblazing software company 37signals, here is a different kind of business book ' one that explores a new reality. Today, anyone can be in business. Tools that used to be out of reach are now easily accessible. Technology that cost thousands is now just a few...
http://my.sxsw.com/events/event/773
Saturday March 13, 2010 10:00am - 11:00am CST
Day Stage Austin Convention Center
  Panel, Interactive

10:20am CST

Jason Fried
ReWork
http://my.sxsw.com/events/event/8380
Saturday March 13, 2010 10:20am - 11:20am CST
South By Bookstore Austin Convention Center
  Panel, Interactive

10:30am CST

Socialnomics: How Social Media Transforms the Way we Live and do Business
Saturday March 13, 2010 10:30am - 11:30am CST
Day Stage Austin Convention Center
  Panel, Interactive

10:50am CST

Erik Qualman
Socialnomics: How Social Media Transforms the Way we Live and do Business
http://my.sxsw.com/events/event/8381
Saturday March 13, 2010 10:50am - 11:50am CST
South By Bookstore Austin Convention Center
  Panel, Interactive

11:00am CST

Alexandre O. Philippe (director, "The People vs. George Lucas") & Lewis Wallace (Wired)
Alexandre O. Philippe (director, "The People vs. George Lucas") - interviewed by Lewis Wallace (Wired)
http://my.sxsw.com/events/event/7815
Saturday March 13, 2010 11:00am - 12:00pm CST
Studio SX Austin Convention Center
  Panel, Film

11:00am CST

Are Content Farms Good or Evil? Yes.
Demand Media and other "content farms" are: A) a natural and essential outgrowth of our new media ecosystem. B) a fine way for new writers to actually get paid (if not very well) for their work instead of providing for free to others who make all the money. C) worrisome given...
http://my.sxsw.com/events/event/802
Saturday March 13, 2010 11:00am - 12:00pm CST
Radisson Austin Austin Convention Center
  Panel, Interactive

11:00am CST

ARGs and Women: Moving Beyond the Hot Brunette
ARGs are often trotted out as a shining example of woman-friendly games. They boast unusually high rates of female developers and players, and a slew of kick-ass female leads. But if you dig a little deeper, are they just the post-Buffy version of Princess Peach, always needing to be saved?
http://my.sxsw.com/events/event/407
Saturday March 13, 2010 11:00am - 12:00pm CST
6AB Austin Convention Center
  Panel, Interactive

11:00am CST

Big Brother in Your Brain: Neuroscience & Marketing
Is interactive marketing art or science? With the advent of neuromarketing, neuroscientists and researchers direct their expertise to selling, using MRIs to analyze brain activity when exposed to different stimuli. Companies like Google use mathematics to develop advertising solutions. Will digital marketers become scientists and mathematicians or will creativity triumph?
http://my.sxsw.com/events/event/422
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton F Hilton Hotel
  Panel, Interactive

11:00am CST

Building A Bulletproof Personal-Finance System
At the end of each month, most people look at their finances, wince, and say, "I guess I spent that much." This panel teaches you the tactics of building an automated system to handle your money -- so you can focus on earning more. How to handle irregular income/expenses for entrepreneurs,...
http://my.sxsw.com/events/event/431
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton G Hilton Hotel
  Panel, Interactive

11:00am CST

Bumpin' Up: Has The Glass Ceiling Ever Smacked You In The Butt?
Who's to blame for creating the digital-ceiling? Upper management? Rawk star "techies" who fill their presentations with porn? Venture Capitalists who don't fund enough women start-ups? Ourselves? Join tech and social media gurus for a thought-provoking discussion on cracking the boys-club and getting what you want.
http://my.sxsw.com/events/event/433
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton E Hilton Hotel
  Panel, Interactive

11:00am CST

Can the Real-Time Web Be Realized?
The emergence of the real-time web enables an unprecedented level of user engagement and dynamic content online. However, the rapidly growing audience puts new, complex demands on the architecture of the web as we know it. This panel will discuss what is needed to make the real-time web achievable.
http://my.sxsw.com/events/event/435
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton H Hilton Hotel
  Panel, Interactive

11:00am CST

Citizen Journalism Brigade - Making Your Voice Matter
The future of Journalism lies in your hands. Citizen journalists from coast to coast are launching websites so THEY can write about their interests. But does it work? Can you make money? Where is it going and will it be around in a few years? These questions, and more will be...
http://my.sxsw.com/events/event/444
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton J Hilton Hotel
  Panel, Interactive

11:00am CST

CMS Admin. UX Gateway to Heaven or Hell
With so many different people using Content Management Systems there should be a best practice, intuitive user experience for the admin. So why do Drupal, Joomla, Wordpress and others do it so differently? Take an inside look at the UX process used in developing some of the leading CMS admins.
http://my.sxsw.com/events/event/843
Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

11:00am CST

Community Innovation Summit
This panel is the first Community Innovation Summit of leaders of Developer Networks. It is a lively discussion about fostering innovation in online communities. This panel is sponsored by PayPal.
http://my.sxsw.com/events/event/4989
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton D Hilton Hotel
  Panel, Interactive

11:00am CST

Crowdfunding: How The SAfrican Community Financed Online Businesses
The story of how otherwise unconncted South African citizens pooled together their money and resources, and thus helped seed over a dozen online businesses in South Africa - when no other realistic options of finance existed. The presentation will cover lessons learned, and tips for replicating the model in other regions....
http://my.sxsw.com/events/event/459
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton C Hilton Hotel
  Panel, Interactive

11:00am CST

Design for Awareness: Mobile Technologies & Health
This presentation will explore an emerging class of design solutions that combine mobile technologies and sensors to target a variety of health issues. These technologies have the potential to heighten our awareness of our own behavior in meaningful ways, opening up new opportunities and challenges for interaction designers. In his talk,...
http://my.sxsw.com/events/event/1733
Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

11:00am CST

Distribution Deals: Caveat Seller
After hours, weeks, and years creating your film, music or game, don't sign away your rights without understanding your contract. This workshop explains typical distribution contracts, key concepts and terms common to traditional and new media deals.
http://my.sxsw.com/events/event/5904
Saturday March 13, 2010 11:00am - 12:00pm CST
13AB Austin Convention Center
  Panel, Film

11:00am CST

E-Food Revolution: Interactive Tools to Feed the World
The internet could transform transactions across the global food supply chain, from farmers marketing their own produce, to merchants making virtual trades, to consumers choosing products based on highly personalized criteria. This panel explores how the web can coordinate information and facilitate a more transparent, inclusive, and sustainable food system.
http://my.sxsw.com/events/event/488
Saturday March 13, 2010 11:00am - 12:00pm CST
8A Austin Convention Center
  Panel, Interactive

11:00am CST

How to Create a Viral Video
From wedding videos to musical mash-ups, elaborate pranks to world-changing speeches, viral videos regularly appear on our radar screen. But how does a video go viral? Panelists from YouTube, TED.com, and elsewhere share the strategies that will help your chances: From editing techniques to emotional resonance, from distribution choices to, well,...
http://my.sxsw.com/events/event/496
Saturday March 13, 2010 11:00am - 12:00pm CST
18ABCD Austin Convention Center
  Panel, Interactive

11:00am CST

How to Create a Viral Video
From wedding videos to musical mash-ups, elaborate pranks to world-changing speeches, viral videos regularly appear on our radar screen. But how does a video go viral? Panelists from YouTube, TED.com, and elsewhere share the strategies that will help your chances: From editing techniques to emotional resonance, from distribution choices to, well,...
http://my.sxsw.com/events/event/7288
Saturday March 13, 2010 11:00am - 12:00pm CST
18ABCD Austin Convention Center
  Panel, Film

11:00am CST

How To Make A Living As A Blogger
We keep hearing that bloggers, with their successful followings, web ads, and endless heaps of publicity, still don't make much more than a paper delivery route. Then there's the other 99%, with budding blogs, trying to go from $50 a month to at least something in the four-figures/month. This panel will...
http://my.sxsw.com/events/event/536
Saturday March 13, 2010 11:00am - 12:00pm CST
19B Austin Convention Center
  Panel, Interactive

11:00am CST

How to Teach Entrepreneurialism Globally
Entrepreneurialism is global. As the world gets small, entrepreneurs develop a more global reach, but how does an entrepreneur start? In what ways does an entrepreneur from Silicon Valley differ to one in Delhi? There is a whole new generation of potential entrepreneurs out there, without a clue how to start....
http://my.sxsw.com/events/event/540
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

11:00am CST

iPad: New Opportunities for Content Creators
With the launch of the iPad, Apple is creating a third category of mobile devices positioned between smartphones and laptop computers. Utilizing the successful iPhone operating system coupled with a tablet form factor, the iPad has the ability to deliver content in a variety of formats - from native apps to...
http://my.sxsw.com/events/event/7427
Saturday March 13, 2010 11:00am - 12:00pm CST
Radisson Travis Austin Convention Center
  Panel, Interactive

11:00am CST

Mentors: Programmers
Festivals and markets are as vital as ever in today's filmmaking scene. Learn what to do - and more importantly, what not to do - when it comes to festival submissions, festival attendance, and beyond. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come,...
http://my.sxsw.com/events/event/5907
Saturday March 13, 2010 11:00am - 12:00pm CST
11AB Austin Convention Center
  Panel, Film

11:00am CST

Mobile - the Great Channel Equalizer
The proliferation of mobile applications and the mobile web has many talking about the mobile platform as the next great media channel. The relative egalitarianism of the Apple App Store has in many ways flattened the advantage that traditional media channels (broadcasters, cable, national/global web brands) have in reaching consumers. Come...
http://my.sxsw.com/events/event/873
Saturday March 13, 2010 11:00am - 12:00pm CST
Hilton K Hilton Hotel
  Panel, Interactive

11:00am CST

Online Marketing Inside Out
Online Marketing Inside Out is an invaluable book for anyone wanting to market products or services online - whether or not marketing is part of your job description. Small-business entrepreneurs and web-site owners will benefit from this information-packed book, as will traditional marketers with little or no experience of online marketing....
http://my.sxsw.com/events/event/890
Saturday March 13, 2010 11:00am - 12:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

11:00am CST

OpenFrameworks - A Powerful Creative Coding Library for Artists
openFrameworks is an open source c++ library used by a growing and extremely active community of software artists, performers, and students. We will present several projects that illustrate the strengths of openFrameworks, and also an introduction to the library itself, including compilation of a simple application.
http://my.sxsw.com/events/event/621
Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

11:00am CST

Pen & Paper Tools to Get From Research to Design
In the world of user experience, learning about your customers is key to making great stuff. But design research reports are dense and boring. Unlock the power of sketching and pen and paper tools to create research outputs that are vibrant, sticky and that reflect personality, human perspective and that move...
http://my.sxsw.com/events/event/626
Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

11:00am CST

Ripping Reality - Creativity and the New Documentary
Where does creativity factor into documentary film? If documentaries are to remain relevant in film culture, creativity is essential. Festival filmmakers and doc experts discuss their creative choices, and the ramifications on representing reality.
http://my.sxsw.com/events/event/649
Saturday March 13, 2010 11:00am - 12:00pm CST
15 Austin Convention Center
  Panel, Film

11:00am CST

Technology For Results Not Profits
When technology is leveraged around passion and purpose for the sake of results not profits, powerful things can happen. While most non-profits are not known for technology, some are, and they are defying the traditional business models that drive technology.
http://my.sxsw.com/events/event/787
Saturday March 13, 2010 11:00am - 12:00pm CST
7 Austin Convention Center
  Panel, Interactive

11:00am CST

The Future of Influence
The ability to share online has allowed consumers to control and filter the web. For brands and publishers, tapping into Influence is critical to social media's future. What is influence and how is it measured? Leading voices in social media from multiple backgrounds will define the value of influence, discuss best...
http://my.sxsw.com/events/event/889
Saturday March 13, 2010 11:00am - 12:00pm CST
10AB Austin Convention Center
  Panel, Interactive

11:00am CST

The KICK-ASS Cast Can't See Through Walls But They Can Kick Your ASS
Join the cast and director of SXSW's opening film of 2010, KICK-ASS to learn what it takes to be a super hero! No need for special powers to kick ass! This highly anticipated film's panel will talk about the making of the film, which opens on 4/16. Learn how to pick...
http://my.sxsw.com/events/event/5919
Saturday March 13, 2010 11:00am - 12:00pm CST
16AB Austin Convention Center
  Panel, Film

11:00am CST

The Right Way to Wireframe, Part 1
This session will provide a step-by-step explanation of how four designers in the User Experience space approach wireframes. An external resource will provide clear business requirements to the UX designers. Each UX designer will choose their own tool for exploring the requirements via wireframes and specifications. In addition, each UX designer...
http://my.sxsw.com/events/event/691
Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

11:00am CST

Universities in the "Free" Era
MIT, Yale, Stanford, and others put lectures online. Chris Anderson argues all university lectures should be free. From Academic Earth to TED, it's free. So what is the value-add of a university education? What models of higher education will survive? How will universities leverage the social web to reinvent themselves?
http://my.sxsw.com/events/event/702
Saturday March 13, 2010 11:00am - 12:00pm CST
9ABC Austin Convention Center
  Panel, Interactive

11:00am CST

We F*cked Up: Happy Cog and Friends, Exploring Failures, Together
Projects fall apart. We often blame the client, the politics and the personalities. But when it happens, there is a tremendous opportunity to grow as a professional and as a person. Candidly recounting past catastrophes, the panelists explore the emotional experience of project implosion and the silver lining that emerges.
http://my.sxsw.com/events/event/708
Saturday March 13, 2010 11:00am - 12:00pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

11:00am CST

Where's the Jobs in Social Gaming?
Saturday March 13, 2010 11:00am - 12:00pm CST
5ABC Austin Convention Center
  Panel, Interactive

11:00am CST

Wikipedia Gets an Upgrade: Collaborative Video
Wikipedia is the most successful collaborative experiment in human history. Now it's getting a big upgrade: video. OGG Theora video paired with open source tech by Kaltura is evolving the wiki and prompting some big questions. Can wiki video work as well as wiki text? What does video mean to the...
http://my.sxsw.com/events/event/727
Saturday March 13, 2010 11:00am - 12:00pm CST
12AB Austin Convention Center
  Panel, Interactive

11:20am CST

Brandon Eley
Online Marketing Inside Out
http://my.sxsw.com/events/event/8384
Saturday March 13, 2010 11:20am - 12:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

11:20am CST

Joan Ball
Flirting with Faith: My Spiritual Journey
http://my.sxsw.com/events/event/8382
Saturday March 13, 2010 11:20am - 12:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

11:20am CST

Paul Boag
Website Owner's Manual
http://my.sxsw.com/events/event/8383
Saturday March 13, 2010 11:20am - 12:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

11:20am CST

The Real Mobile Scoop - Agency, Manufacturer, and Carrier
The world of mobile is here. The opportunities are big and so are the challenges. This talk provides REAL insight on what is going on at the front lines of mobile from Creative Agencies and Device Manufacturers, to Wireless Carriers. Get a glimpse into some untapped market potential, leading trends, and...
http://my.sxsw.com/events/event/793
Saturday March 13, 2010 11:20am - 12:20pm CST
Hilton K Hilton Hotel
  Panel, Interactive

11:30am CST

Inbound Marketing: Get Found Using Google, Social Media, and Blogs
Inbound marketing-focused businesses have a 61% lower cost per lead, meaning expensive traditional "outbound" marketing methods (like cold-calling, email blasts, advertising, and direct mail) are becoming increasingly less effective. Inbound Marketing: Get Found Using Google, Social Media, and Blogs, by HubSpot co-founders Brian Halligan and Dharmesh Shah is a how-to guide...
http://my.sxsw.com/events/event/863
Saturday March 13, 2010 11:30am - 12:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

11:30am CST

Lan & Vu Bui (The Bui Brothers), Philip Bloom
Lan & Vu Bui, panelists, The Bui Brothers; Philip Bloom, panelist
http://my.sxsw.com/events/event/7816
Saturday March 13, 2010 11:30am - 12:30pm CST
Studio SX Austin Convention Center
  Panel, Interactive

11:40am CST

Web Evolution: The Rise of Mobile, APIs and Runtimes
This will follow-on from the "Browser Wars" panels of the past few years. I propose to this year focus on an important shift happening in the Web: a shift towards mobility and towards use of the browser as an application platform, including advances such as widgets, HTML5 and Geolocation.
http://my.sxsw.com/events/event/749
Saturday March 13, 2010 11:40am - 12:40pm CST
Hilton K Hilton Hotel
  Panel, Interactive

11:50am CST

Brian Halligan & Dharmesh Shah
Inbound Marketing
http://my.sxsw.com/events/event/8385
Saturday March 13, 2010 11:50am - 12:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

11:50am CST

Scott Belsky
Making Ideas Happen
http://my.sxsw.com/events/event/8386
Saturday March 13, 2010 11:50am - 12:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

12:00pm CST

David Cohn (Spot.us), Jake Dobkin (Gothamist.com), Jay Rosen (NYU) & Roxanne Cooper (Alternet.org)
David Cohn, Spot.us; Jake Dobkin, Gothamist.com; Jay Rosen, New York University - Community Funded Reporting - in conversation with Roxanne Cooper, Alternet.org
http://my.sxsw.com/events/event/7810
Saturday March 13, 2010 12:00pm - 1:00pm CST
Studio SX Austin Convention Center
  Panel, Interactive

12:00pm CST

Marketing: Unmasked: Insider's Tips + Tricks for Success in Small Business Marketing
Saturday March 13, 2010 12:00pm - 1:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

12:20pm CST

Stephanie Frost & Erik Wolf
Marketing Unmasked
http://my.sxsw.com/events/event/8387
Saturday March 13, 2010 12:20pm - 1:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

12:30pm CST

A Conversation About Social Change Through Social Media
A few words, a few pictures, a transformative experience. Good stories are three-way - they include the storyteller and the audience both in the experience and transport to a third place, a shared experience, together. Join us for a conversation on how social media can affect real social change!
http://my.sxsw.com/events/event/394
Saturday March 13, 2010 12:30pm - 1:30pm CST
8A Austin Convention Center
  Panel, Interactive

12:30pm CST

Aaron Johnson, Chloe Moretz, Christopher Mintz-Plasse ("Kick Ass"), Eric Vespe (Ain't It Cool News)
Aaron Johnson, Chloe Moretz, Christopher Mintz-Plasse (cast, "Kick Ass") - interviewed by Eric Vespe (Ain't It Cool News)
http://my.sxsw.com/events/event/7817
Saturday March 13, 2010 12:30pm - 1:30pm CST
Studio SX Austin Convention Center
  Panel, Film

12:30pm CST

All About the Browser, Baby!
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

12:30pm CST

Austin: Latino Internet Capitol of the World!
Austin; Latino Internet Capitol of the World! Something in the Air? Latinos are online now at an unprecedented level. From Social Media to Marketing and Trending, Latinos have created forums for the culture's unique needs. More exciting is these Latino bloggers, specialists, entertainment editors and personalities living and work in Austin....
http://my.sxsw.com/events/event/410
Saturday March 13, 2010 12:30pm - 1:30pm CST
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

12:30pm CST

Banking 2.0: Financial Services Driven by People & Emerging Technologies
In the midst of the financial crisis, people are compelled to save, budget and lower their dependency on traditional financial services. Stock picking communities, Person-to-Person lending, personal finance management and even FICO-score tracking services have emerged to serve the changing needs of customers exclusively served by traditional banks and Credit Unions....
http://my.sxsw.com/events/event/2686
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton G Hilton Hotel
  Panel, Interactive

12:30pm CST

Bringing it All Back Home: CMS Communities
When you adopt a Web content management platform, you're not just getting the software, you're also becoming part of a community that develops, uses, and supports it. With the help of representatives from the Drupal and SharePoint communities, we'll explore how different CMS communities are structured and operate, and the impact...
http://my.sxsw.com/events/event/840
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

12:30pm CST

Can You Copyright a Tweet?
What happens if someone sells your tweet on a t-shirt? Or when CNN puts it on their 24 hours news network? These question may initially appear ridiculous, but when authors are penning entire books through their microblogs these are becoming increasingly difficult to ignore. Join us for a mostly serious look...
http://my.sxsw.com/events/event/438
Saturday March 13, 2010 12:30pm - 1:30pm CST
10AB Austin Convention Center
  Panel, Interactive

12:30pm CST

Citizen Journalism and the Little NGO that Could.
See what happens when citizen journalists (you) team up with International NGOs (non-government organizations), create and share media projects with their online and offline communities. We will present projects created by travelers from our India and Vietnam trips, what they did with their content and what happened next.
http://my.sxsw.com/events/event/443
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton J Hilton Hotel
  Panel, Interactive

12:30pm CST

Crowdsourcing: The Ensemble's Experience With the Netflix Prize
Over 5,100 teams of scientists and engineers worked for almost three years to find a solution to the $1,000,000 Netflix Prize. How did the top two teams meet the challenge? Why did so many teams fail? A member of the leading team shares the inside story on crowdsourcing technical challenges.
http://my.sxsw.com/events/event/460
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

12:30pm CST

Debunking the Myth of Social Media Fundraising
This panel will discuss several case studies showing successful fundraising strategies that incorporate Social Media sites like Twitter, Facebook and YouTube. The panel will review results from a recently completed research project investigating social media fundraising strategies specifically supporting events.
http://my.sxsw.com/events/event/849
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton C Hilton Hotel
  Panel, Interactive

12:30pm CST

Design Fiction: Props, Prototypes, Predicaments Communicating New Ideas
Design fiction is an approach to design that speculates about new ideas through prototyping and storytelling. The goal is to move away from the routine of lifeless scenarios-based thinking. We will share design fiction projects and discuss related techniques for design thinking, communication and exploration of near future concepts.
http://my.sxsw.com/events/event/465
Saturday March 13, 2010 12:30pm - 1:30pm CST
12AB Austin Convention Center
  Panel, Interactive

12:30pm CST

Designing the First Fifteen Minutes
That user who just signed up is about to bail. And a thousand other people just stopped in but didn't even bother to register. Your product is great, but your users don't stay long enough to find that out. The first fifteen minutes of your product are the most important. Learn...
http://my.sxsw.com/events/event/468
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

12:30pm CST

Directing the Dead: Genre Directors Spill Their Guts
Come and learn the blood-soaked secrets of lifting genre filmmaking from hack-and-slash potboiler to pulp art, with insight from some of the biggest names and smartest craftsmen in their field.
http://my.sxsw.com/events/event/7312
Saturday March 13, 2010 12:30pm - 1:30pm CST
18ABCD Austin Convention Center
  Panel, Interactive

12:30pm CST

Directing the Dead: Genre Directors Spill Their Guts
Come and learn the blood-soaked secrets of lifting genre filmmaking from hack-and-slash potboiler to pulp art, with insight from some of the biggest names and smartest craftsmen in their field.
http://my.sxsw.com/events/event/3493
Saturday March 13, 2010 12:30pm - 1:30pm CST
18ABCD Austin Convention Center
  Panel, Film

12:30pm CST

From Screening Room to Living Room
More indies are being made than ever before, and fewer distributors willing to take the risk to try to bring them to theaters. With specialist distributors retrenching or going under, is there an opportunity for filmmakers to target TV as an outlet?
http://my.sxsw.com/events/event/3495
Saturday March 13, 2010 12:30pm - 1:30pm CST
16AB Austin Convention Center
  Panel, Film

12:30pm CST

Getting Your Game Found In Search Engines
In this roundtable conversation, audience members will share tips and techniques for ensuring their games get visibility in Google and other search engines. How's your SEO? Is your site designed to be search engine friendly? What type of PPC ad campaigns work best? We'll cover these and other search engine marketing...
http://my.sxsw.com/events/event/7978
Saturday March 13, 2010 12:30pm - 1:30pm CST
5ABC Austin Convention Center
  Panel, Interactive

12:30pm CST

I Don't Trust You One Stinking Bit
What gives people confidence on the web? Bringing together experts in social capital and online trust, we help you build the company your users can love and call their own.
http://my.sxsw.com/events/event/550
Saturday March 13, 2010 12:30pm - 1:30pm CST
9ABC Austin Convention Center
  Panel, Interactive

12:30pm CST

IDFA DocLab @ SXSW
IDFA's DocLab presents some of the most innovative web projects and interactive documentaries in internet media production. Come and learn more from some representatives and experts of the genre.
http://my.sxsw.com/events/event/3494
Saturday March 13, 2010 12:30pm - 1:30pm CST
13AB Austin Convention Center
  Panel, Film

12:30pm CST

Interviewing the President: How YouTube Can Do It Better
Last month, President Obama gave his first-ever YouTube Interview with crowd-sourced questions submitted and voted on by citizens online. The interviewing format brought citizen voices to the White House and facilitated a direct dialogue between the President and Americans. With cellphone cameras and free YouTube accounts, everyone now has the ability...
http://my.sxsw.com/events/event/7525
Saturday March 13, 2010 12:30pm - 1:30pm CST
Radisson Austin Austin Convention Center
  Panel, Interactive

12:30pm CST

iPhone Application Development: Myths and Facts
This session will take you through the ins and outs of the specification, development, submission, approval, pricing, and marketing of an iPhone application. Learn from the experiences of Austin development company Bearded Pony about everything from researching the market for your app to dealing with the Apple.
http://my.sxsw.com/events/event/755
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton K Hilton Hotel
  Panel, Interactive

12:30pm CST

Is App-vertising the Answer
The always-on device in our pockets is no longer just a platform for talking and texting. Enter "app-vertising," a new name for a mix of branded mobile applications and in-application advertising. But, we are still scratching the surface of what mobile marketing will start to deliver for brands and consumers.
http://my.sxsw.com/events/event/560
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton D Hilton Hotel
  Panel, Interactive

12:30pm CST

Lost In Translation: The Nuances Of European Social Media
Europe is ahead of the US in terms of the consumer usage of social media, and yet little attention is often given to the nuances of what is on one hand is the world's largest economy and on the other a collection of 48 countries with very different cultures. Find out...
http://my.sxsw.com/events/event/581
Saturday March 13, 2010 12:30pm - 1:30pm CST
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

12:30pm CST

Maps 2010: How iPad Impacts the LBS Market
We live in interesting times. The technology around us is constantly evolving, improving, and ever changing. This is especially true in the world of mapping and immersive imagery, where many companies, from big to small, are diving in head first to digitize and record our world ' e.g. Microsoft, Google, NavTeq,...
http://my.sxsw.com/events/event/7430
Saturday March 13, 2010 12:30pm - 1:30pm CST
Radisson Travis Austin Convention Center
  Panel, Interactive

12:30pm CST

Measuring Blogger Credibility: FTC Regulation vs. Crowdsourced Solutions
The FTC wants to regulate blogs because many are posting reviews without disclosing conflicts of interest. Is government intervention the answer? This panel discusses new ways to measure blogger credibility using crowdsourced, self-policing systems. It'll examine specific metrics, review the new tools available, and propose new industry standards. We're giving away...
http://my.sxsw.com/events/event/762
Saturday March 13, 2010 12:30pm - 1:30pm CST
19B Austin Convention Center
  Panel, Interactive

12:30pm CST

Mentors: Producers
What secrets does the producer hold, from pre-production to distribution? Learn some of the ways to perfect the relationship between "producer" and "production." Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before...
http://my.sxsw.com/events/event/5909
Saturday March 13, 2010 12:30pm - 1:30pm CST
11AB Austin Convention Center
  Panel, Film

12:30pm CST

Mind Control: Psychology for the Web
We all know web design tricks to getting people to do what you want - make buttons bigger, use accent colors, etc. There are other strategies, however, that rely on the more proven tools of psychology; this session will explore reciprocity, scarcity, and more, and see how effective they can be....
http://my.sxsw.com/events/event/598
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton F Hilton Hotel
  Panel, Interactive

12:30pm CST

Playing with Place: Location-Based Games and Services
Location based games and services are finally ready to go mainstream. This panel of professionals explores how to creatively craft the experiences and business models for different types of places like backyards, cities, towns, suburbs, exurbs, hiking trails, parks, and deserts.
http://my.sxsw.com/events/event/631
Saturday March 13, 2010 12:30pm - 1:30pm CST
6AB Austin Convention Center
  Panel, Interactive

12:30pm CST

Real-Time Everything: The Era of Communication Ubiquity
A focus universe research strategy; imagine using the entire internet as your focus group. Analyze every conversation, visualize trends, compare brands, learn insights, envisage it over time, and get real factual answers, not just amplified assumptions based on focus and control groups. Now add IPv6 to the picture, digital invasion, UGC/MGC...
http://my.sxsw.com/events/event/642
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton H Hilton Hotel
  Panel, Interactive

12:30pm CST

Shameless Self Promotion Without Looking Like an @#$%^&!
Too often, individuals and businesses take advantage of someone else's turf and excuse it as "shameless self promotion." It's not acceptable and it can lead to you being labeled a spammer or worse. In this panel, we'll tell you how to promote yourself without turning others off.
http://my.sxsw.com/events/event/780
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton E Hilton Hotel
  Panel, Interactive

12:30pm CST

The Insider's Guide to Independent Film Financing & Packaging in a Troubled Economy
This panel will provide an overview of how independent films are currently being developed, packaged, produced, financed and distributed in a down market. We'll discuss current trends and clever ways to raise money, attach talent, and avoid legal pitfalls.
http://my.sxsw.com/events/event/4929
Saturday March 13, 2010 12:30pm - 1:30pm CST
15 Austin Convention Center
  Panel, Film

12:30pm CST

The Right Way to Wireframe, Part 2
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

12:30pm CST

Third Coast: How to Be a Startup Outside of Silicon Valley
It is difficult to establish a startup no matter where you are in the world, but there are great companies and events that began life outside of Silicon Valley. Threadless, 37Signals, FeedBurner, BIG Omaha conference, and SXSW itself are proof that technology life exists away from the coasts. These less-than-obvious locales...
http://my.sxsw.com/events/event/797
Saturday March 13, 2010 12:30pm - 1:30pm CST
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

12:30pm CST

Time Travelers: Why Australians are Virtual World Innovators
Australia has suffered the 'tyranny of distance' since colonization. Now, for the first time, those barriers are dissolving as the land downunder shifts timezones to be in a virtual playing field. When you login as a virtual avatar there are no international calling codes, no day or night and only the...
http://my.sxsw.com/events/event/896
Saturday March 13, 2010 12:30pm - 1:30pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

12:30pm CST

Tools for Good: Design Meets Technology in Service
Call for a 21st Century focus: helping people and saving the planet. Our panel will dive deep into skills, techniques and strategies from successful global initiatives in architecture, education, and community. Experience hands-on how the power of design and technology is the great differentiator guiding collaborations for positive change.
http://my.sxsw.com/events/event/798
Saturday March 13, 2010 12:30pm - 1:30pm CST
7 Austin Convention Center
  Panel, Interactive

12:30pm CST

Web Framework Battle Royale
Which web framework will rule them all? As an audience member you pick the winner! We will present an introduction to a variety of web frameworks including Rails, Django, Catalyst, and Sinatra. You can vote for the best web framework in categories such as URL handling, database integration, forms, HTML templating,...
http://my.sxsw.com/events/event/710
Saturday March 13, 2010 12:30pm - 1:30pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

12:50pm CST

Augmenting Your Brain With Android
We all have two brains: one in our head and one in our pocket. At least one is getting smarter every day. How can we improve the squishy one? Learn how to build powerful Android smartphone applications by connecting into an ecosystem of creative developers who are linking their apps together...
http://my.sxsw.com/events/event/748
Saturday March 13, 2010 12:50pm - 1:50pm CST
Hilton K Hilton Hotel
  Panel, Interactive

12:50pm CST

Scott Rosenberg
Say Everything: How Blogging Began
http://my.sxsw.com/events/event/8388
Saturday March 13, 2010 12:50pm - 1:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

1:00pm CST

Human Business Design
Saturday March 13, 2010 1:00pm - 2:00pm CST
Day Stage Austin Convention Center
  Panel, Interactive

1:10pm CST

Mobile Technology: What's New, What's Out, What's Next?
There's lots of talk about creating engaging experiences for consumers on their mobile phones... but what's the reality? Hear some of the industry's top players as they hash out what's hot with mobile technology, what needs to be changed, and what the future holds.
http://my.sxsw.com/events/event/764
Saturday March 13, 2010 1:10pm - 2:10pm CST
Hilton K Hilton Hotel
  Panel, Interactive

1:20pm CST

Uwe Hook
Human Business Design
http://my.sxsw.com/events/event/8389
Saturday March 13, 2010 1:20pm - 2:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

1:30pm CST

Open Government
Saturday March 13, 2010 1:30pm - 2:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

1:50pm CST

Daniel Lathrop
Open Government
http://my.sxsw.com/events/event/8390
Saturday March 13, 2010 1:50pm - 2:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

1:50pm CST

Ramit Sethi
I Will Teach You To Be Rich
http://my.sxsw.com/events/event/8391
Saturday March 13, 2010 1:50pm - 2:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

2:00pm CST

Blow Something Up!: Live Action Special Effects
Explosions, Snow, Rain, Smoke, Fire, and Stunts add sizzle to movies, TV, Commercials, music videos and live events. Experience how easily and affordably you can put these proven attention grabbers to work for you, your film, and your thrill-seeking audience.
http://my.sxsw.com/events/event/12
Saturday March 13, 2010 2:00pm - 3:00pm CST
13AB Austin Convention Center
  Panel, Film

2:00pm CST

CSS Framework Shootout
Many CSS Frameworks have been introduced in recent years, some are now quite popular. The advantages (fast development, cross-browser compatibility, table-less design, etc.) are exciting, but the disadvantages (bloat, lack of flexibility, lack of what is already available in css) are equally compelling. Framework authors discuss the similarities and differences.
http://my.sxsw.com/events/event/461
Saturday March 13, 2010 2:00pm - 3:00pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

2:00pm CST

Mentors: Distribution
Details, details. From casting, to planning, to more planning. Come talk with industry veterans who've been through it before, and learn from their mistakes. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes...
http://my.sxsw.com/events/event/3502
Saturday March 13, 2010 2:00pm - 3:00pm CST
11AB Austin Convention Center
  Panel, Film

2:00pm CST

Opening Remarks: Privacy and Publicity
The SXSW Interactive Festival is very excited that danah boyd will serve as the Opening Speaker for the 2010 event. One of the world's foremost authorities on social networks, boyd works at Microsoft Research New England and also serves as a Fellow at the Harvard University Berkman Center for Internet and...
http://my.sxsw.com/events/event/877
Saturday March 13, 2010 2:00pm - 3:00pm CST
Exhibit Hall 1 Austin Convention Center
  Panel, Interactive

2:00pm CST

Reel To Reality: How Good Film Does Good
Non-profits and cause-driven organizations are rapidly turning to new media to tell their stories. Panelists will provide advice to filmmakers, non-profits, novices and grassroots organizations looking to spread their message with film and video.
http://my.sxsw.com/events/event/30
Saturday March 13, 2010 2:00pm - 3:00pm CST
15 Austin Convention Center
  Panel, Film

2:00pm CST

The Kids Are Alright: Jay & Mark Duplass Plus
Riding a wave of critical acclaim, audience adulation and finely tuned filmmaking skills, this panel brings you the skinny on some of the sharpest, smartest and buzziest collaborators and indie innovators in new American cinema.
http://my.sxsw.com/events/event/5905
Saturday March 13, 2010 2:00pm - 3:00pm CST
16AB Austin Convention Center
  Panel, Film

2:00pm CST

The Ten Commandments of User Experience
50 word version: User experience is the result of your interactions with a product or service, specifically how it's delivered and its related artifacts according to the design. In this presentation we will explain how following the ten commandments can boost your project's ease of use, appeal, conversion rates, and more....
http://my.sxsw.com/events/event/693
Saturday March 13, 2010 2:00pm - 3:00pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

2:00pm CST

Ti West ("The House of the Devil") & Ruben Fleischer ("Zombieland")
Ti West (director, "The House of the Devil") & Ruben Fleischer (director, "Zombieland")
http://my.sxsw.com/events/event/7818
Saturday March 13, 2010 2:00pm - 3:00pm CST
Studio SX Austin Convention Center
  Panel, Film

2:30pm CST

Eli Craig (director, "Tucker & Dale vs. Evil") - interviewed by Scott Hutcheson (Wearemoviegeeks.com)
Eli Craig (director, "Tucker & Dale vs. Evil") - interviewed by Scott Hutcheson (Wearemoviegeeks.com)
http://my.sxsw.com/events/event/8545
Saturday March 13, 2010 2:30pm - 3:30pm CST
Studio SX Austin Convention Center
  Panel, Film

3:00pm CST

Lawrence Wright
Pulitzer Prize winning author, Lawrence Wright, will be stopping by the South By Bookstore to meet fans and sign copies of The Looming Tower.
http://my.sxsw.com/events/event/8158
Saturday March 13, 2010 3:00pm - 4:00pm CST
South By Bookstore Austin Convention Center
  Panel, Film

3:00pm CST

Tina Shoulders (Fashion 2.0) & Andrew Apostola (Swappler.com)
Tina Shoulders, panelist, Fashion 2.0 - in conversation with Andrew Apostola, primary, Swappler.com
http://my.sxsw.com/events/event/7250
Saturday March 13, 2010 3:00pm - 4:00pm CST
Studio SX Austin Convention Center
  Panel, Interactive

3:30pm CST

'Make' vs. 'Gather?' Successful Content Business Models
You make content. Good stuff. But it takes time, and money. Now you're thinking - maybe I'll aggregate content and be a trusted filter. Well, here's your chance to grill the emerging aggregators. We'll bring together folks from Web Publishing, Media, Indie Media, and content aggregation platforms to show what's working...
http://my.sxsw.com/events/event/5002
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton J Hilton Hotel
  Panel, Interactive

3:30pm CST

A Conversation with David Gordon Green
David Gordon Green first gained critical attention for his debut feature George Washington (2000), and has gone on to further acclaim for films like All The Real Girls (2003) and Undertow (2004). More recently, he directed Danny McBride, Jody Hill and Ben Best's the cult show Eastbound & Down for HBO,...
http://my.sxsw.com/events/event/5906
Saturday March 13, 2010 3:30pm - 4:30pm CST
16AB Austin Convention Center
  Panel, Film

3:30pm CST

BBC Digital Planet Live at SXSW
Digital Planet, the BBC's top technology programme, presents an interactive radio show recorded in front of a SXSW audience, with host Gareth Mitchell. Two teams, drawn from top names at this year's festival, compete to answer questions on the latest global tech news and trends. From the radical to the ridiculous,...
http://my.sxsw.com/events/event/4176
Saturday March 13, 2010 3:30pm - 4:30pm CST
Radisson Austin Austin Convention Center
  Panel, Interactive

3:30pm CST

Celebrity, Microcelebrity, and the Future of Internet Fame
Today, anyone can build a persona and an audience using social media. Simultaneously, traditionally famous people are reaching out directly to fans, without managers or agents. Celebrity is something we do, not something we are. What's prompted this change? What are its implications? And what's the future of "internet fame"?
http://my.sxsw.com/events/event/5799
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton K Hilton Hotel
  Panel, Interactive

3:30pm CST

Chainsaws, Slackers and Spy Kids: Thirty Years of Filmmaking in Austin Texas
In Chainsaws, Slackers, and Spy Kids: Thirty Years of Filmmaking in Austin, Texas, former film critic Alison Macor crafts a lively narrative that tells the rollicking history of moviemaking in Austin, Texas. The book features revealing interviews with Richard Linklater, Robert Rodriguez, Mike Judge, Quentin Tarantino, Matthew McConaughey, George Lucas, and...
http://my.sxsw.com/events/event/7953
Saturday March 13, 2010 3:30pm - 4:30pm CST
Day Stage Austin Convention Center
  Panel, Interactive

3:30pm CST

Content Strategy FTW
11th hour copy. Fix-it-later launches. Our users deserve more than the last-minute content we often get stuck with. And you have the power to change the game. Learn how to introduce (and sell) content strategy into your web design process.
http://my.sxsw.com/events/event/449
Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

3:30pm CST

Covering Big News on Small Budgets
In today's tight economy, those with experience producing innovative news coverage on tight budgets may have an advantage over their commercial counterparts. Hear case studies and lessons learned from indie media makers and public broadcasters, experts in creating compelling coverage online and on-air without breaking the bank.
http://my.sxsw.com/events/event/452
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton C Hilton Hotel
  Panel, Interactive

3:30pm CST

CSS3 Design with HTML5
As HTML5 and CSS3 gets written, browser vendors are already incorporating their new features allowing for greater design and functionality. However, some major browsers haven't. How should developers build for a constantly moving target? This panel discusses dealing with those older browsers and embracing new Web design technologies with practical HTML5...
http://my.sxsw.com/events/event/546
Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

3:30pm CST

Digital Marketing for Non-Profits
How to work with limited marketing budgets and a failing economy to build an online brand, raise awareness of a cause and fundraise effectively. We'll also talk about how you can get sizeable online grants and free/discounted help from key professionals.
http://my.sxsw.com/events/event/469
Saturday March 13, 2010 3:30pm - 4:30pm CST
8A Austin Convention Center
  Panel, Interactive

3:30pm CST

Drupal in the Cloud!
In the summer of 2009, Chapter Three launched Pantheon, an open-source cloud hosting initiative for the Drupal development community. In this talk, CTO Josh Koenig dissects "The Cloud" as a concept, gives a tour of the marketplace for cloud services, and digs into what it takes to build a application on...
http://my.sxsw.com/events/event/485
Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

3:30pm CST

Engaging The Queer Community
A discussion on maintaining successful and active blogs and social networking sites that are geared toward the LGBT community and its niches.
http://my.sxsw.com/events/event/491
Saturday March 13, 2010 3:30pm - 4:30pm CST
9ABC Austin Convention Center
  Panel, Interactive

3:30pm CST

From Blogger to Social Media Guru to Professional Speaker
How do you make the journey from blogger to social media expert to professional speaker? This panel will spill the secrets of getting started -- and thriving -- in the public speaking world, from creating a knockout presentation to marketing that actually works to getting along with speaker bureaus.
http://my.sxsw.com/events/event/5003
Saturday March 13, 2010 3:30pm - 4:30pm CST
19B Austin Convention Center
  Panel, Interactive

3:30pm CST

From The Kitchen Table To $Million Business
Compelling blow-by-blow account of how to take an idea, through to start-up and turn it into a successful business. Practical tips and anecdotal experience of developing a vision, attracting talent, creating a culture, getting the message out, raising money, networking, keeping clients happy whilst ensuring you're on target to reach that...
http://my.sxsw.com/events/event/507
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton E Hilton Hotel
  Panel, Interactive

3:30pm CST

How Austin Can Help Your Gaming Career
Whether you are a start-up or major corporation, Austin is one of the best places in the country to run a creative media business. It's a place to find top game development, film & music talent and put them all together in unprecedented ways. If you are a decision-maker in creative...
http://my.sxsw.com/events/event/7946
Saturday March 13, 2010 3:30pm - 4:30pm CST
5ABC Austin Convention Center
  Panel, Interactive

3:30pm CST

How Austin Got Socially Experienced
While known as the live music capital of the world, Austin is making serious inroads as the most social media savvy city. With major tech companies as city residents, Austin tech leader AMD will provide will provide attendees social media best practices and insights during this interactive panel.
http://my.sxsw.com/events/event/524
Saturday March 13, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

3:30pm CST

How Geeks Grabbed Philadelphia by the Balls
Ready to skip town because you think it's played out? Techies aren't techie enough? Creatives aren't creative enough? We'll talk about how Philadelphia turned around in just 2 years by embracing its strengths and local flavor, helping to build new leaders, and inspiring an intense city pride. It's not as tough...
http://my.sxsw.com/events/event/528
Saturday March 13, 2010 3:30pm - 4:30pm CST
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

3:30pm CST

Is WordPress Killing Web Design
Is WordPress killing web design? Leading creatives from the world of web design debate whether CMS tools have made designers lazy, and created a new set of design conventions that designers feel obliged to follow.
http://my.sxsw.com/events/event/566
Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

3:30pm CST

Jean Russell (Nature Nurture Productions), Kaye Porter (Kaye Porter Coaching & Consulting), Evonne Heyning (Amoration), Amanda Coolong (TechZulu)
Jean Russell, panelist, Nature Nurture Productions; Kaye Porter, panelist, Kaye Porter Coaching & Consulting; Evonne Heyning, panelist, Amoration - interviewed by Amanda Coolong, TechZulu
http://my.sxsw.com/events/event/7408
Saturday March 13, 2010 3:30pm - 4:30pm CST
Studio SX Austin Convention Center
  Panel, Interactive

3:30pm CST

Media Armageddon: What Happens When the New York Times Dies
We've entered The Last Days of Media. Traditional publishers' economics can't stand up against the overwhelming volume of new content and ad inventory being manufactured by the likes of blogs, Facebook, Myspace, Craigslist et al. What will New York City and the nation look like without the New York Times?
http://my.sxsw.com/events/event/591
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton H Hilton Hotel
  Panel, Interactive

3:30pm CST

Mentors: Publicity
Do you need a publicist? Maybe so, and maybe no. Come get some hands-on information about the modern role of the PR person, and how that impacts filmmakers today. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up...
http://my.sxsw.com/events/event/3504
Saturday March 13, 2010 3:30pm - 4:30pm CST
11AB Austin Convention Center
  Panel, Film

3:30pm CST

Moon 2.0: The Outer Limits of Lunar Exploration
Space sector representatives will discuss how the use of web and mobile technologies create opportunities for participation in future exploration of the Moon. The panel focuses on how X PRIZE, NASA, commercial space companies, and others generate greater interaction and interest in Moon missions using collaborative platforms and social media.
http://my.sxsw.com/events/event/600
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton F Hilton Hotel
  Panel, Interactive

3:30pm CST

Nobody Wants to Watch Your Film: Realities of Online Film Distribution
Every respectable film festival these days has a panel talking about online film distribution and increasingly these panels end up in disputes between websites promoting their services and film distributors frustrated at their online revenues. At the same time everyone seems to agree that digital distribution is the future. So what's...
http://my.sxsw.com/events/event/29
Saturday March 13, 2010 3:30pm - 4:30pm CST
18ABCD Austin Convention Center
  Panel, Film

3:30pm CST

Nobody Wants to Watch Your Film: Realities of Online Film Distribution
Every respectable film festival these days has a panel talking about online film distribution and increasingly these panels end up in disputes between websites promoting their services and film distributors frustrated at their online revenues. At the same time everyone seems to agree that digital distribution is the future. So what's...
http://my.sxsw.com/events/event/7432
Saturday March 13, 2010 3:30pm - 4:30pm CST
18ABCD Austin Convention Center
  Panel, Interactive

3:30pm CST

Not So Usual Suspects - Players on the Future of Film Distribution
There's the film business how it's been, and of course, as we all know, how it's changing. Here are experts on the top of their game dispelling some myths and giving a reality check on the future.
http://my.sxsw.com/events/event/7558
Saturday March 13, 2010 3:30pm - 4:30pm CST
15 Austin Convention Center
  Panel, Film

3:30pm CST

Rules of BrandFiction from Twittering MadMen
Shorty award winner @BettyDraper steps out of the twitterverse with @Roger_Sterling to talk about transforming traditional advertising communication into entertainment that elicits real-time conversation essential to building brand share today.
http://my.sxsw.com/events/event/389
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton D Hilton Hotel
  Panel, Interactive

3:30pm CST

That Game Feels Nice: Tomorrow's Touch Interfaces
Join Microsoft staff and Fuel Industries, the creators of the first Win7 touch games, for a unique client/developer presentation about the creative concepts, technical challenges and future promise of touch-based user interfaces, as they discuss, debate and brainstorm on the current and future potential Touch desktop OS interface for both gaming...
http://my.sxsw.com/events/event/673
Saturday March 13, 2010 3:30pm - 4:30pm CST
6AB Austin Convention Center
  Panel, Interactive

3:30pm CST

The Power of Super 8 Film
Super 8 is the OG of guerilla filmmaking. Find out how you can make this beautiful, classic film gauge work in an HD world. From cameras to film stock, scanning and encoding, inclusive workflows, tips and more...these aren't your grandpa's home movies!
http://my.sxsw.com/events/event/36
Saturday March 13, 2010 3:30pm - 4:30pm CST
13AB Austin Convention Center
  Panel, Film

3:30pm CST

The Socially Conscious Geek: Makin' Money While Doin' Good
Can you make a living as a geek without sacrificing your ideals? Definitely. These pros have carved out a niche working with mission-driven, ethical clients in both the non-profit and for-profit sectors - and want to show you how to bring your values to work while keeping a roof over your...
http://my.sxsw.com/events/event/794
Saturday March 13, 2010 3:30pm - 4:30pm CST
7 Austin Convention Center
  Panel, Interactive

3:30pm CST

Transmedia 2010: Are We There Yet?
The promise and possibilities of transmedia storytelling have been on the horizon for several years. The concept involves immersive storytelling that utilizes multiple media outlets concurrently to enhance and advance the narrative. Some see this as a better way of totally involving an ever more fragmented and distracted audience. So join...
http://my.sxsw.com/events/event/7961
Saturday March 13, 2010 3:30pm - 4:30pm CST
Radisson Travis Austin Convention Center
  Panel, Interactive

3:30pm CST

Unsexy & Profitable: Making $$ Without Hype
In a world of hype wars, where many popular yet revenue-challenged startups battle for headline supremacy, a handful of under-the-radar Internet businesses have done the unthinkable: they've become profitable. Hear how your business can turn more profits than heads from this handful of Internet veterans.
http://my.sxsw.com/events/event/703
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

3:30pm CST

Uprising Tide - Inciting Online Communities into Offline Movements
Ready to put your tech community on the map? Some unlikely instigators from New Orleans did just that with little more than passion, a bus, T-shirts, and some duct tape. Let them show you how to create an organic net-roots movement that upends traditional power structures and galvanizes your community.
http://my.sxsw.com/events/event/704
Saturday March 13, 2010 3:30pm - 4:30pm CST
10AB Austin Convention Center
  Panel, Interactive

3:30pm CST

User Experience Design Deliverables: Expert's Choice
A myriad of user experience deliverables are available to the UXD practitioner: sitemaps, interaction diagrams, wireframes, storyboards, and much more. But which are most effective for capturing the design concept, process, and vision? We survey preferred sets of deliverables and give pointers for choosing yours.
http://my.sxsw.com/events/event/705
Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

3:30pm CST

View Source Has a Posse
"View source" is a feature of all modern browsers that few people use, and that more probably wouldn't miss if it disappeared. Still, viewing other people's source code has played an undeniable role in the Web's development, spurring a culture of creativity and sharing, and cementing values of openness and transparency...
http://my.sxsw.com/events/event/5005
Saturday March 13, 2010 3:30pm - 4:30pm CST
12AB Austin Convention Center
  Panel, Interactive

3:30pm CST

What Can International Aid Learn From FedEx and Coca-Cola
Real time data is fundamentally changing the way international aid is being designed and administered. Innovative new platforms leveraging SMS text messaging are transforming basic mobile phones into dynamic devices for key areas including education, health care services and supply chain tracking.
http://my.sxsw.com/events/event/805
Saturday March 13, 2010 3:30pm - 4:30pm CST
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

3:30pm CST

You Developed the Content -- Now Build The Hardware
The explosive growth of cloud-based services has the big device manufacturers scrambling to create compelling next-gen gadgets. Most have fallen short, forcing application companies to build their own devices from scratch. This presentation discusses how software/content developers can use open-source hardware to build devices that integrate tightly with their applications.
http://my.sxsw.com/events/event/736
Saturday March 13, 2010 3:30pm - 4:30pm CST
Hilton G Hilton Hotel
  Panel, Interactive

3:30pm CST

Ze Frank Conversation: The Creative Lifestyle
Expressing yourself. Telling stories. Playing games. Connecting with others. It's what the Web is for, but too often we focus on the latest trendy technology meme or e-commerce scheme' and forget that the Internet is really a sandbox for engagement, fun, and participation. Pioneering Web maker ze frank will sit down...
http://my.sxsw.com/events/event/5240
Saturday March 13, 2010 3:30pm - 4:30pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

3:50pm CST

Storm the Celebrity Studio and Retake the Universe
Saturday March 13, 2010 3:50pm - 4:50pm CST
Hilton K Hilton Hotel
  Panel, Interactive

4:00pm CST

Ryan Werner (IFC Films), Matt Dentler (Cinetic Rights Management), Larry Greenberg (Phase 4 Films), Eric Kohn (indieWIRE)
Ryan Werner (IFC Films), Matt Dentler (Cinetic Rights Management), Larry Greenberg (Phase 4 Films) - interviewed by Eric Kohn (indieWIRE)
http://my.sxsw.com/events/event/7819
Saturday March 13, 2010 4:00pm - 5:00pm CST
Studio SX Austin Convention Center
  Panel, Film

4:10pm CST

Zombies, Vampires & Monsters: Fostering Loyal Genre Communities
The success of horror entertainment is becoming more dependent on niche online communities than the mainstream. This panel explains how to create loyal but vocal genre communities using social media tools. The panelists will also describe how they leveraged their community's involvement to further along the horror genre.
http://my.sxsw.com/events/event/908
Saturday March 13, 2010 4:10pm - 5:10pm CST
Hilton K Hilton Hotel
  Panel, Interactive

4:15pm CST

Alison Macor
Alison Macor, a long time Austin film journalist, will be signing copies of her recent book, Chainsaws, Slackers, and Spy Kids: 30 Years of Filmmaking in Austin, Texas (UT Press)
http://my.sxsw.com/events/event/8053
Saturday March 13, 2010 4:15pm - 5:15pm CST
South By Bookstore Austin Convention Center
  Panel, Film

4:20pm CST

Christian Crumlish
Designing Social Interfaces: Principles, Patterns, and Practices
http://my.sxsw.com/events/event/8392
Saturday March 13, 2010 4:20pm - 5:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

4:30pm CST

Aaron Katz, Ben Stambler, Brendan McFadden ("Cold Weather"), Mark Olsen (LA Times)
Aaron Katz (writer/director, "Cold Weather"), Ben Stambler (writer/producer), Brendan McFadden (writer/producer) - interviewed by Mark Olsen (LA Times)
http://my.sxsw.com/events/event/7820
Saturday March 13, 2010 4:30pm - 5:30pm CST
Studio SX Austin Convention Center
  Panel, Film

4:50pm CST

Brian Solis
Engage: The Complete Guide for Brands and Businesses
http://my.sxsw.com/events/event/8370
Saturday March 13, 2010 4:50pm - 5:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

4:50pm CST

Chris Brogan and Julien Smith
Trust Agents: Using the Web to Build Influence
http://my.sxsw.com/events/event/8393
Saturday March 13, 2010 4:50pm - 5:50pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive

5:00pm CST

Beyond Advertising: Can Online Video Finally Pay?
Ask content creators if advertising is paying the bills, and most will say it doesn't. While iTunes, Hulu and Netflix serve the major networks, independents rely on a trickle of advertising revenue. We present options for totally portable, embeddable, and viral distribution with micropayments. Power (and payments) to the people! Rob...
http://my.sxsw.com/events/event/7283
Saturday March 13, 2010 5:00pm - 6:00pm CST
18ABCD Austin Convention Center
  Panel, Film

5:00pm CST

Beyond Advertising: Can Online Video Finally Pay?
Ask content creators if advertising is paying the bills, and most will say it doesn't. While iTunes, Hulu and Netflix serve the major networks, independents rely on a trickle of advertising revenue. We present options for totally portable, embeddable, and viral distribution with micropayments. Power (and payments) to the people!
http://my.sxsw.com/events/event/5792
Saturday March 13, 2010 5:00pm - 6:00pm CST
18ABCD Austin Convention Center
  Panel, Interactive

5:00pm CST

Big Brother on the Big Screen: Fact/Fiction?
Can the NSA really do that? Um, yes. Join me at the movies to take a close look at how government surveillance has caught up with the fables dreamed up for Hollywood flicks. Jaunty tin foil hats and popcorn will be provided!
http://my.sxsw.com/events/event/423
Saturday March 13, 2010 5:00pm - 6:00pm CST
8A Austin Convention Center
  Panel, Interactive

5:00pm CST

Booze Blogging: Liquid Conversation
Cocktails tell the story of American history, and those leading the conversation today are pioneers on the digital landscape. We hope to explore the relationship between bloggers, bartenders, and brands while discussing how technology has influenced their discussions.
http://my.sxsw.com/events/event/427
Saturday March 13, 2010 5:00pm - 6:00pm CST
19B Austin Convention Center
  Panel, Interactive

5:00pm CST

Connecting the 'Dots' to Create Successful Global Brands
Every web company likes to think of themselves as ''global,'' but getting serious about the international market is a lot trickier - and messier - than just running your site through Babelfish and adding a country tag. Hear from start-ups who are successfully building their global brands from the ground up....
http://my.sxsw.com/events/event/448
Saturday March 13, 2010 5:00pm - 6:00pm CST
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

5:00pm CST

CSS and Fonts: Fluid Web Typography
For almost 15 years, Web designers have had a list of 10 "Core Web fonts" to choose from. Many ask, "Why can't I just download a font file from my Web server the same way I can an image?" Well, actually, you can. The verbiage for font linking is a little...
http://my.sxsw.com/events/event/502
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom F Austin Convention Center
  Panel, Interactive

5:00pm CST

Data is Money: How Geeks are Changing Finance
Clearly the financial world needs some innovation, and fast. This panel will bring together experts in finance and technology to talk about how the future of finance will be influenced by data geeks and technologists. We will explore new financial data formats, like XBRL, and discuss how these formats, along with...
http://my.sxsw.com/events/event/464
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton C Hilton Hotel
  Panel, Interactive

5:00pm CST

Do The Right Thing: Building Respectful Software
What does it mean to build web services that DoTheRightThingš'¢? A panel about product design decisions and the tradeoffs made in designing social software. We'll discuss understanding user expectations, incentivizing behavior, the impact of default settings, and handling privacy. Avoid becoming the next [company name redacted].
http://my.sxsw.com/events/event/478
Saturday March 13, 2010 5:00pm - 6:00pm CST
7 Austin Convention Center
  Panel, Interactive

5:00pm CST

Does My Sh*t-Talking Really Help Your Brand?
We've heard that ''all press is good press.'' But during SXSW 2009, several panels provoked heated audience debates over a new variation: is social marketing successful if people talk about it? Controversial campaigns such as Whopper Sacrifice warrant a discussion about what really makes social media successful... and what doesn't.
http://my.sxsw.com/events/event/479
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton D Hilton Hotel
  Panel, Interactive

5:00pm CST

Doing it Wrong: Recently Possible Technology
Like ninjas battling on stage, Bre Pettis and Tal Chalzin will volley projects demonstrations back and forth. From guitar player robots to machines that vomit plastic skulls, the presentation will include a mix of projects they've worked on and that have been worked on at the GarageGeeks, NYCResistor and beyond. This...
http://my.sxsw.com/events/event/481
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton G Hilton Hotel
  Panel, Interactive

5:00pm CST

Don't Move! Build a Startup Community Where You Live
As eyes are focused on places well-known for startups and innovation, hear three up-and-coming cities discuss how they're building and fostering their entrepreneurial communities. From Portland, Boulder, Omaha, and beyond, exciting things are happening in places you don't expect.
http://my.sxsw.com/events/event/17
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton A/B Hilton Hotel
  Panel, Interactive

5:00pm CST

Engines of Sociality: 2010 and Beyond
The explosion of the real-time web enables an unprecedented level of social interaction and information exchange. Yet tools have been lacking to effectively separate signal from noise and help users keep up with the sheer volume of real-time sources. The dominant web search paradigms are largely inadequate for this new medium....
http://my.sxsw.com/events/event/8351
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom B Austin Convention Center
  Panel, Interactive

5:00pm CST

Everything I Didn't Learn About Startups in VC
Many startups look at venture capital as the Holy Grail--the key to their startup success. This panel will be comprised of former venture professionals who have switched sides--from funding companies at VC funds to starting companies. Apparently, VCs don't know everything about startups and each of these entrepreneurs has had to...
http://my.sxsw.com/events/event/4710
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton J Hilton Hotel
  Panel, Interactive

5:00pm CST

Gaming the System with 4chan
4chan -- often referred to as a "meme factory" -- has been responsible for the creation of countless Internet memes, but is perhaps best known for its exploits. In this conversation, we'll explore the game mechanics of online communities. What fosters creativity in an online community? What design elements can we...
http://my.sxsw.com/events/event/7977
Saturday March 13, 2010 5:00pm - 6:00pm CST
5ABC Austin Convention Center
  Panel, Interactive

5:00pm CST

How To Spark A Movement In The 21st Century
Technology connects us to each other as never before, making it easier to harness our collective power. Obama's election and post-election Iran barely scratch the surface of what's possible when people self-organize. Hear how to embrace this potential, and what it means for our future.
http://my.sxsw.com/events/event/5004
Saturday March 13, 2010 5:00pm - 6:00pm CST
10AB Austin Convention Center
  Panel, Interactive

5:00pm CST

How To Unplan Your Business Idea
The notion that every business needs a detailed plan is broken. If you're launching a business it's more important to put your ideas into action and not over-strategise. Online tools mean you can launch a business faster than you can build a theoretical model. So unplan and just do it.
http://my.sxsw.com/events/event/542
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton E Hilton Hotel
  Panel, Interactive

5:00pm CST

Joi Ito Presentation
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom D Austin Convention Center
  Panel, Interactive

5:00pm CST

Keeping Sane While Working From Home
In these days of cost cutting and freelancing, telecommuting is becoming more popular. While coworking might be great it doesn't work for everyone. What do you do when you're home all day, no one but you and the cats or the kids? Come learn some ways to stay sane.
http://my.sxsw.com/events/event/572
Saturday March 13, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

5:00pm CST

New Publishing and Web Content
In this panel we'll explore the creative, strategic, and marketing challenges of traditional and new (internet hybrid) book publishing and online magazine publishing, and how these fields intersect with content strategy and client services.
http://my.sxsw.com/events/event/611
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom A Austin Convention Center
  Panel, Interactive

5:00pm CST

Open Leadership: The Upside Of Giving Up Control
A social or digital strategy often fails because the culture doesn't support it. The rise of participation puts pressure on an organization's traditional way of doing business. A new way of leadership and managing is needed, called "Open Leadership". New technologies make open leadership not only possible, but a necessity.
http://my.sxsw.com/events/event/620
Saturday March 13, 2010 5:00pm - 6:00pm CST
12AB Austin Convention Center
  Panel, Interactive

5:00pm CST

People Die, Profiles Don't
Companies and how they deal with users deaths. What can websites do to streamline the process of handling the deceased's wishes for their online accounts?
http://my.sxsw.com/events/event/769
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton K Hilton Hotel
  Panel, Interactive

5:00pm CST

Reality Check on Augmented Reality
Augmented Reality (AR) seems to be the next big thing for marketers and advertisers. But how does it work and can marketers make it work for them? Through live demonstrations of the technology metaio will showcase the technology's current capabilities and what can be expected of AR in the near future....
http://my.sxsw.com/events/event/7308
Saturday March 13, 2010 5:00pm - 6:00pm CST
Radisson Travis Austin Convention Center
  Panel, Interactive

5:00pm CST

Sleeping Giants: Digital Awakens TV and Media
Television has looked pretty much the same since its inception in the early 40s, give or take a few rabbit ears and a hundred pounds. But, the revolution has already begun. Recently Razorfish has been doing some significant research on the importance television plays in our lives, and what we think...
http://my.sxsw.com/events/event/6646
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton H Hilton Hotel
  Panel, Interactive

5:00pm CST

Social Web Security: From Psychology to Programming
The user-generated, interconnected Social Web is ripe for the plucking by criminals and other malicious users. We'll demonstrate how psychology and user experience have as much to do with security as coding and sysadmin skills, and how to apply all of them to protect your users.
http://my.sxsw.com/events/event/4996
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom C Austin Convention Center
  Panel, Interactive

5:00pm CST

SXSW Eats: Austin Foods 101
Hungry yet? Learn about some of Austin's best (and most under-publicized) eating spots and eating habits. Also check out the new technology that lets you easily identify the event's hottest food trends.
http://my.sxsw.com/events/event/7976
Saturday March 13, 2010 5:00pm - 6:00pm CST
Radisson Austin Austin Convention Center
  Panel, Interactive

5:00pm CST

Tech Scene Smackdown: LA vs. SF vs. NYC vs. Boston vs. Austin
Presently the online social media space consists of hyper-localized bifurcated tech communities: what is problematic is that many of the more "successful" cool kids are guilty of "being at every single party" and using the scene as a way to "fameball" i.e. gaming it to advance their own popularity instead using...
http://my.sxsw.com/events/event/786
Saturday March 13, 2010 5:00pm - 6:00pm CST
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

5:00pm CST

UX Process Improved: Integrating User Insight
Finding detailed specifications for implementing user research methods is easy - but matching specific methods to your particular needs can be a challenge. We'll outline an underlying framework for research approaches so you'll understand why each method works as well as when to use it.
http://my.sxsw.com/events/event/501
Saturday March 13, 2010 5:00pm - 6:00pm CST
Ballroom E Austin Convention Center
  Panel, Interactive

5:00pm CST

Video Game Research: Failing Our Way to Victory
Users are weird. They tell you one thing and do another. They click everywhere and read nothing. Erica Firment, a User Experience designer for Linden Lab/Second Life, chronicles fast and effective ways to make your software suck less by spending a few hours watching users fail.
http://my.sxsw.com/events/event/6652
Saturday March 13, 2010 5:00pm - 6:00pm CST
6AB Austin Convention Center
  Panel, Interactive

5:00pm CST

What Can Carl Sagan Teach Us About The Web?
2010 is the 30th anniversary of Carl Sagan's Cosmos: A Personal Voyage. Not only is his explanation of our universe relevant today, it can teach us a great deal about how to create better websites.
http://my.sxsw.com/events/event/715
Saturday March 13, 2010 5:00pm - 6:00pm CST
Hilton F Hilton Hotel
  Panel, Interactive

5:00pm CST

What Guys are Doing to Get More Girls in Tech!
Many tech fields have a low percentage of women. If you are a guy do you wonder what you can do about it? Learn about successful strategies and proactive approaches for supporting women you work with and participate in community with. We will even cover some well-intentioned efforts that have gone...
http://my.sxsw.com/events/event/716
Saturday March 13, 2010 5:00pm - 6:00pm CST
9ABC Austin Convention Center
  Panel, Interactive

5:20pm CST

RIP Jeff Goldblum: Truth vs. Web BS
Hoaxes, rumors, and misleading stories thrive in a real-time multi-sourced online environment. How do you suss out newsy signals from uninformed, promotional, or ill-intentioned noise? Learn the best ways to cast a critical eye on your media consumption and how to quickly recognize and share only the authentic.
http://my.sxsw.com/events/event/774
Saturday March 13, 2010 5:20pm - 6:20pm CST
Hilton K Hilton Hotel
  Panel, Interactive

5:20pm CST

Russ Unger and Todd Zaki Warfel
Prototyping: A Practitioner's Guide
http://my.sxsw.com/events/event/8394
Saturday March 13, 2010 5:20pm - 6:20pm CST
South By Southwest Austin Convention Center
  Panel, Interactive

5:40pm CST

Virtual Interviews: A Chat With Darwin's Ghost
Synthetic Interview is a unique technology that allows an individual to have a conversation with a character or persona as if that person were present in real-time. The goal is creating immersive experiences, allowing guests to interact cinematically with a digital character from either the past, the present or the future....
http://my.sxsw.com/events/event/785
Saturday March 13, 2010 5:40pm - 6:40pm CST
Hilton K Hilton Hotel
  Panel, Interactive

6:00pm CST

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 20, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8284
Saturday March 13, 2010 6:00pm - 7:00pm CST
South Brush Square Park 500 East Cesar Chavez Street
  Panel, Film

6:00pm CST

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8565
Saturday March 13, 2010 6:00pm - 7:00pm CST
South Brush Square Park 500 East Cesar Chavez Street
  Panel, Interactive

6:20pm CST

Charlene Li
Groundswell
http://my.sxsw.com/events/event/8395
Saturday March 13, 2010 6:20pm - 7:20pm CST
South By Bookstore Austin Convention Center
  Panel, Interactive
 
Sunday, March 14
 

9:30am CDT

Accessibility: What It Is For and Where It is Going
This session will start will the basics and quickly move to the future. Sharron Rush introduces web accessibility concepts and background and interviews Rich Schwertdfeger, a leader in the development of the WAI-ARIA principles for accessible rich internet applications. Rich looks at the current static model for providing and designing for...
http://my.sxsw.com/events/event/5290
Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center
  Panel, Interactive

9:30am CDT

Africa 3.0: A Look at the Future of a Connected Africa
2010 is the year that Africa will finally connect to the global undersea cable network powering today's broadband internet traffic. How can Africa use the arrival of this high speed super highway to it's advantage? What impact will broadband communications have on Africa's development? Are we looking at Africa 3.0?
http://my.sxsw.com/events/event/402
Sunday March 14, 2010 9:30am - 10:30am CDT
12AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Augmenting Maps with Reality
Remember when the utility of an online map consisted of directions and gawking at satellite imagery? With the recent tide of location-based apps such as Foursquare and the introduction of the likes of Twitter Maps, maps is rapidly emerging as the gateway to socially exploring the world around us. But that's...
http://my.sxsw.com/events/event/7270
Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton G Hilton Hotel
  Panel, Interactive

9:30am CDT

Beyond LAMP: Scaling Websites Past MySQL
Most startups begin with a basic LAMP stack (on PHP or Python) and then add database replication and memcache as they grow. But then what? There's a big gap between these out-of-the-box solutions and what it takes to run something bigger.
http://my.sxsw.com/events/event/386
Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom B Austin Convention Center
  Panel, Interactive

9:30am CDT

Exploiting Chaos -- How to Spark Innovation During Times of Change
One of North America's hottest keynote speakers, the founder of TrendHunter.com, reveals powerful strategies for thriving in any economic climate. DID YOU KNOW THAT Hewlett-Packard, Disney, Hyatt, MTV, CNN, Microsoft, Burger King, and GE all started during periods of economic recession? Periods of uncertainty fuel tremendous opportunity, but the deck gets...
http://my.sxsw.com/events/event/498
Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton C Hilton Hotel
  Panel, Interactive

9:30am CDT

From Right-to-Left: Entrepreneurship & the Middle East
Can the Middle East reinvent itself through digital entrepreneurship? Countries like Egypt lead the Arab world in hacking solutions, while Israel is a leader in advanced ICT development. Can the internet and mobile create a bridge for collaboration and co-operation, independent of politics and location?
http://my.sxsw.com/events/event/506
Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

9:30am CDT

Google Hackathon: Android TTS/Accessibility, Geo APIs, Chrome Accessibility Extensions
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7587
Sunday March 14, 2010 9:30am - 10:30am CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

9:30am CDT

How WebHooks Will Make Us All Programmers
Programming will increasingly be the most empowering skill on earth... how do we bring it to more people? We can't rely on better academic programs if nobody is taking them! We have to bring back easy discovery and instant utility. See how webhooks (user-defined HTTP callbacks) are the missing link!
http://my.sxsw.com/events/event/543
Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom A Austin Convention Center
  Panel, Interactive

9:30am CDT

Imagineering the Fully Digitized and Connected Future
Screw your laptop and the Internet connection it rode in on. It's 2015 and all hurdles to digital ubiquity are history. Our panel of professional visionaries will immerse you in a day of your fully digitized life, supported by every appliance you own and connected to your own personal infocloud.
http://my.sxsw.com/events/event/5075
Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton H Hilton Hotel
  Panel, Interactive

9:30am CDT

Offering Your Content in 100 Languages
The web is a global medium, but most websites are siloed in a single language. A social translation program is one way to make your website more accessible to a global audience, while also turning users into contributors. Is social translation an option for your website (or product)? If so, how...
http://my.sxsw.com/events/event/616
Sunday March 14, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center
  Panel, Interactive

9:30am CDT

Offering Your Content in 100 Languages
The web is growing at a rapid pace and in hundreds of different languages, but professionally translating content is expensive and time-consuming. A social translation program is one way you can make your website more accessible to a global audience for less. Representatives from successful translation projects share what works. June...
http://my.sxsw.com/events/event/7291
Sunday March 14, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center
  Panel, Film

9:30am CDT

Our Digital Future: The National Broadband Plan And You
What will our digital future look like? By March 17, 2010, the Federal Communications Commission will present a national broadband plan that will shape the future of our Internet and will directly affect bloggers, wireless innovators, entrepreneurs, gamers and everyday Internet users. Come hear about the national broadband plan.
http://my.sxsw.com/events/event/622
Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton K Hilton Hotel
  Panel, Interactive

9:30am CDT

Process Journalism: Getting it First, While Getting it Right.
Iterative journalism, process journalism, wiki journalism -- call it what you want -- the 'first draft' of history is rapidly changing with digital reporting and immediate delivery. In this panel, we'll investigate technological tools, best practices from bloggers to NYTimes.com, transparency and ethical challenges faced report accurate news in the social...
http://my.sxsw.com/events/event/633
Sunday March 14, 2010 9:30am - 10:30am CDT
Hilton F Hilton Hotel
  Panel, Interactive

9:30am CDT

Social Gaming: Lessons from the Pioneers
As we enter a new era of games designed, produced, distributed and operated to facilitate interaction among players, we'll hear from the pioneers of social games how they think about and approach this new medium.
http://my.sxsw.com/events/event/4729
Sunday March 14, 2010 9:30am - 10:30am CDT
6AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Story.Next -- Narrating the Crowd
StoryCorps was built on the principle that ordinary people have extraordinary stories to share - you just need to ask. Social networking and hand-held technology now enables communities to capture and distribute these stories with unprecedented scale and quality. Panelists will discuss the art of blending storytelling with social networking.
http://my.sxsw.com/events/event/666
Sunday March 14, 2010 9:30am - 10:30am CDT
10AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Web of Things - Connecting People and Objects on the Web
WoT is a vision of a Web with more devices than people on it. We extend the Web to the real world by enabling devices to become physical Web resources that follow the founding principles of the Web architecture (REST). We will demo a physical mashup with real objects the attendance...
http://my.sxsw.com/events/event/905
Sunday March 14, 2010 9:30am - 10:30am CDT
Ballroom E Austin Convention Center
  Panel, Interactive

10:50am CDT

Jeffrey Zeldman
Designing With Web Standards
http://my.sxsw.com/events/event/8396
Sunday March 14, 2010 10:50am - 11:50am CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

11:00am CDT

2009 Iran Election: Women's Revolution? Twitter Revolution?
By campaigning and protesting Iranian women surprised onlookers through their sociopolitical participation during the 2009 Iranian election. What led to the sudden appearance of an invisible part of Iranian society, and what role did emerging media play? This panel will discuss online political activity during and prior to the election.
http://my.sxsw.com/events/event/392
Sunday March 14, 2010 11:00am - 12:00pm CDT
10AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Accessible JavaScript Techniques
Creating accessible JavaScript is difficult and can be time consuming to create. With the right knowledge and forethought, your JavaScript can be made accessible. This session covers a variety of development techniques and paradigms for creating progressively enhanced JavaScript functionality, and explains some features of and how to implement the Web...
http://my.sxsw.com/events/event/399
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

11:00am CDT

Blah Blah Blah: Why Words Won't Work
Since the industrial revolution, we've judged human intelligence by our ability to talk. And just look at where that belief has gotten us: from politics to energy, we're deeper in conceptual debt than ever. This session shows how combining our innate verbal and visual skills is the only way we're going...
http://my.sxsw.com/events/event/425
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

11:00am CDT

Blamestorm: Who is Holding us Back?
Technology and the internet have the potential to change the world, to address serious issues. But its not happening. Why not? Because some people don't understand and are holding us back. But who? This session is a blamestorm - an opportunity to call out the people and organizations, the technology providers...
http://my.sxsw.com/events/event/426
Sunday March 14, 2010 11:00am - 12:00pm CDT
9ABC Austin Convention Center
  Panel, Interactive

11:00am CDT

Can Wikipedia Survive Popular Success and Community Decline?
Wikipedia is a top 10 global web site, but editing activity in the encyclopedia "anyone can edit" has steadily fallen since early 2007. Lih will explain the current crisis with research from the Palo Alto Research Center, Wikipedians and academics on the ability to sustain a lasting content creation community.
http://my.sxsw.com/events/event/437
Sunday March 14, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Design, Collaboration, Pokemon: How Not to Offend People Globally
In today's economy, global audiences equal vast opportunity. But how do you design your online experience to meet the needs of customers from Taipei to Toledo? How does culture influence design? Learn tips and tricks on designing for global markets, collaborating with colleagues overseas, and not offending your international customers.
http://my.sxsw.com/events/event/467
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

11:00am CDT

Drink Tea: Designing with Middle Eastern Customers
Your next customer could be in the Middle East. Countries like Iraq, UAE, and Jordan and their US divisions are looking to US firms for design and branding help. Find out how cultural differences impact the design process and learn how to create a respectful and productive relationship and design a...
http://my.sxsw.com/events/event/484
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

11:00am CDT

ER 2.0
Hospitals and health care providers are slowly but surely using new media and social networking software for some of their primary objectives--treatment, research, education and outreach, and patient-provider communication. This presentation will feature best practices from case studies and prescribe future uses of new media in public health.
http://my.sxsw.com/events/event/492
Sunday March 14, 2010 11:00am - 12:00pm CDT
8A Austin Convention Center
  Panel, Interactive

11:00am CDT

Extending Your Brand? There's an App for That
For many, brand extension into the digital realm means a Web site, a banner add, a viral campaign. But applications can extend conversations and perceptions of a brand, as well as add to discussions and ideas in compelling new ways. How can applications help your brand and idea be more authentic,...
http://my.sxsw.com/events/event/856
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

11:00am CDT

Gaming the Crowd: Turning Work Into Play
What do Amazon Mechanical Turk, the Obama campaign, the 2010 Honda Insight, and the Nike+ all have in common? They all use gameplay mechanics to turn difficult real-world problems into play. I'll discuss practical ways to turn any website into a game, and the serious risks of doing it wrong.
http://my.sxsw.com/events/event/516
Sunday March 14, 2010 11:00am - 12:00pm CDT
6AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Google Hackathon: Mobile Maps, App Engine, Chrome Extensions
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7592
Sunday March 14, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

11:00am CDT

Here Are Lions: The Cartography of the Future
A new breed of maps is revealing breakthroughs in our understanding of biology, neuroscience, ecology and the physical world. We can now map not just physical geographies, but also genomes, neural pathways, emotions, social networks and ideas. These new maps reveal how society will change over the next twenty years.
http://my.sxsw.com/events/event/5073
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

11:00am CDT

How Social Media Can Destroy Your Business Model
While much has been documented about how social media can hurt companies from a marketing perspective, vulnerabilities exist in every area of an organization's business model. From the lowliest employee to the CEO, social media presents corporate vulnerabilities regardless of rank, title, or department. Risk mitigation strategies are essential.
http://my.sxsw.com/events/event/532
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

11:00am CDT

How to Cast Your Indie or New Media Production using the latest in Online Tools
Learn from our panel of Casting Directors and Industry Professionals how to cast your Indie or New Media production using tools that are right at your fingertips. From free services to pay services learn which of the casting sites are right for you, and your budget.
http://my.sxsw.com/events/event/27
Sunday March 14, 2010 11:00am - 12:00pm CDT
13AB Austin Convention Center
  Panel, Film

11:00am CDT

Influence and Innovate: Transforming Media Education
The future of media relies heavily on the mindset of those willing to study and enter the field. Professionals, professors and students will discuss transforming the goals of communication education to develop graduates, not only comfortable and fluent with online media, but who can also innovate and influence the profession.
http://my.sxsw.com/events/event/555
Sunday March 14, 2010 11:00am - 12:00pm CDT
7 Austin Convention Center
  Panel, Interactive

11:00am CDT

JavaScript Architecture: The Front and the Back of It
A JavaScript code-centric look into UI architecture, including templating and JSON data-interchange, both in browser and on the server. We'll talk about variations on popular patterns such as MVC and how to cleanly implement them independent of your platform or framework of choice.
http://my.sxsw.com/events/event/486
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

11:00am CDT

Leave Your Job, Start An Agency
Ever consider leaving it all to start your own Agency? Not entirely sure where to start? This talk will cover the starting and building a Web Design and Development company. The talk tackles to pitfalls and the outstanding benefits of building and cultivating your own Agency. All in a virtual space....
http://my.sxsw.com/events/event/576
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

11:00am CDT

Mentors: Press & Bloggers
As a filmmaker, the press can be your best friend or your worst nightmare. Learn how to make nice. Or, if you're an aspiring journalist, learn how to make a living. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who...
http://my.sxsw.com/events/event/3503
Sunday March 14, 2010 11:00am - 12:00pm CDT
11AB Austin Convention Center
  Panel, Film

11:00am CDT

Merch: The Other White Meat Of Monetization
How do successful web properties delight fans, earn revenue, and achieve self-sufficiency via a healthy direct merchandise business? Advertising receives plenty of deserved attention. Let's dive into merch strategy, tactics, tools.
http://my.sxsw.com/events/event/594
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

11:00am CDT

Monkeys with Internet Access: Sharing, Human Nature, and Digital Data
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

11:00am CDT

My Life, Take Two: The Right to Delete
Most of us have incidents in our past that we'd rather leave there - but that's getting harder in a world teeming with tools and devices that capture our actions and record them forever. Do we have a ''right to delete'' records and data about ourselves? Can we? Should we?
http://my.sxsw.com/events/event/607
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

11:00am CDT

Online News of Tomorrow
Whether newspapers are dead or not, the media is innovating online. Rather than debate journalism's future, let's look at where we're headed, and what the online news sources of tomorrow might look like. This panel will survey some of the most exciting experiments and propose some interesting new directions.
http://my.sxsw.com/events/event/688
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton F Hilton Hotel
  Panel, Interactive

11:00am CDT

Puzzling Hour
Every year, my wife Sarah and I design a massive puzzle hunt for our friends. We can't put on a full-scale version at SXSW, but for this hour you will solve some of our best puzzles, plus a few new ones designed especially for this talk... which will be light on...
http://my.sxsw.com/events/event/771
Sunday March 14, 2010 11:00am - 12:00pm CDT
5ABC Austin Convention Center
  Panel, Interactive

11:00am CDT

Scott Rosenberg (Wordyard), Emily Gordon (Emdashes.com), Lizzie Skurnick (Jezebel.com)
Scott Rosenberg (Wordyard), Emily Gordon (Emdashes) & Lizzie Skurnick (Jezebel)
http://my.sxsw.com/events/event/8624
Sunday March 14, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

11:00am CDT

Sound Decisions: A Reality Check on Using Music in Film
Film music drives audience emotions, and individual scenes can be defined by a particular song or music cue. Essential as it is, film music is often under budgeted and misunderstood. Hosted by BMI, this roundtable discussion will explore effective tactics for finding a film's sound as well as the practical realities...
http://my.sxsw.com/events/event/33
Sunday March 14, 2010 11:00am - 12:00pm CDT
16AB Austin Convention Center
  Panel, Film

11:00am CDT

The Yelp Effect: When Everyone's A Restaurant Critic
Nowadays, with restaurant blogs and sites like Yelp and Chowhound, everyone is a restaurant reviewer. Long gone are the days when professional critics had the final say. How are user-generated reviews changing how restaurants operate and how we eat? Is there still a role for the professional critic?
http://my.sxsw.com/events/event/796
Sunday March 14, 2010 11:00am - 12:00pm CDT
19B Austin Convention Center
  Panel, Interactive

11:00am CDT

What If Your Phone Had Five Senses?
The phone in your pocket has the sense of sight (camera), sound (microphone), touch and location (still working on taste and smell). Through live demos we'll show off some new mobile hardware (could your phone really be replaced by AR glasses?) and what developers and marketers will be able to create...
http://my.sxsw.com/events/event/717
Sunday March 14, 2010 11:00am - 12:00pm CDT
Hilton G Hilton Hotel
  Panel, Interactive

11:00am CDT

What's Open Video and Why Does it Matter?
Video cameras and desktop editing software are now cheap and ubiquitous, making it easy for casual computer users to speak to a mass audience. But online video is still mostly a glorified on-demand system--more like Internet TV than a truly participatory medium. The legal and technological battles surrounding online video are,...
http://my.sxsw.com/events/event/7322
Sunday March 14, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center
  Panel, Film

11:00am CDT

What's Open Video and Why Does It Matter?
Video cameras and desktop editing software are now cheap and ubiquitous, making it easy for casual computer users to speak to a mass audience. But online video is still mostly a glorified on-demand system--more like Internet TV than a truly participatory medium. The legal and technological battles surrounding online video are,...
http://my.sxsw.com/events/event/719
Sunday March 14, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

11:00am CDT

Why You Aren't Done Yet
The deadline is looming, you've tweeted how busy you are four times this week, and yet you just can't get the project wrapped up and out the door. Real artists ship and you want to be a real artist, real bad, but you're not. Let me show you how to rework...
http://my.sxsw.com/events/event/726
Sunday March 14, 2010 11:00am - 12:00pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

11:00am CDT

Writing a Successful Screenplay: Consider the Source
This kind of "presold" source material like books, news and real-life events are grist to the mill of the modern studio scriptwriter. This panel discusses the wide range of source material, how to use it, and how to write an effective adaptation that sells.
http://my.sxsw.com/events/event/37
Sunday March 14, 2010 11:00am - 12:00pm CDT
15 Austin Convention Center
  Panel, Film

11:20am CDT

Yes Mr. Lessig, We Can Change Politics
Last year at SXSWi, Larry Lessig introduced Change Congress, a movement to clean up corruption in Congress. But that's only the beginning. All elected offices (local, state, and yes even Congress) need more techies, scientists, and engineers. Now! Why techies should run for office -- and how they can win.
http://my.sxsw.com/events/event/735
Sunday March 14, 2010 11:20am - 12:20pm CDT
9ABC Austin Convention Center
  Panel, Interactive

11:30am CDT

Barbara Smith Conrad & Mat Hames ("When I Rise") & Charles Ramirez Berg (UT Austin)
Barbara Smith Conrad & Mat Hames ("When I Rise") - interviewed by Charles Ramirez Berg (UT Austin)
http://my.sxsw.com/events/event/7821
Sunday March 14, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Film

11:40am CDT

How Nerds Can Foster Democracy in Local Government
Government has been slow to adopt social media. Ignorance, fear of the unknown and negative comments are the primary reasons. Two government communicators who have experience in the SM trenches will discuss how to persuade government agencies to get with the program (it's easier and less scary than they think).
http://my.sxsw.com/events/event/530
Sunday March 14, 2010 11:40am - 12:40pm CDT
9ABC Austin Convention Center
  Panel, Interactive

11:50am CDT

Gavin Bell
Building Social Web Applications
http://my.sxsw.com/events/event/8398
Sunday March 14, 2010 11:50am - 12:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

12:00pm CDT

Amy Hobby, Kathleen Russo, Susan Littenberg ("And Everything Is Going Fine")
Amy Hobby, Kathleen Russo, Susan Littenberg ("And Everything Is Going Fine")
http://my.sxsw.com/events/event/8546
Sunday March 14, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Film

12:20pm CDT

Dan Roam
The Back of the Napkin
http://my.sxsw.com/events/event/8397
Sunday March 14, 2010 12:20pm - 1:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

12:20pm CDT

David Heinemeier Hansson
Rework
http://my.sxsw.com/events/event/8399
Sunday March 14, 2010 12:20pm - 1:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

12:30pm CDT

A Conversation with Michel Gondry
Filmmaker, artist and musician Michel Gondry (The Science of Sleep, Eternal Sunshine of the Spotless Mind) sits down with KCRW's Elvis Mitchel to discuss his remarkable body of work and his latest, an intimate portrait of his family entitled The Thorn In The Heart, screening at SXSW.
http://my.sxsw.com/events/event/6639
Sunday March 14, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center
  Panel, Film

12:30pm CDT

Anything But Typical: Learning to Love JavaScript Prototypes
Frightened and confused by the term "prototype"? Tired of praying that there's some plugin for a framework that will do exactly what you need to do? Unlock a whole new world of interactivity with object-oriented JavaScript programming. Learn how to design and implement classes that let you simplify and extend your...
http://my.sxsw.com/events/event/406
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

12:30pm CDT

Becoming An Inspiration - One Pixel At A Time
Reggie Bibbs has been a one man crusade to raise awareness for neurofibromatosis (NF) come listen to him tell his story and help you and your organization turn your clients and friends into raving fans for your company or group.
http://my.sxsw.com/events/event/418
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Buzz Out Loud Live 2010
CNET's Buzz Out Loud will broadcast live from SXSW. While discussing the day's tech news, hosts Tom Merritt, Jason Howell, Molly Wood and others will chat with the audience and invite special guests to talk about what's happening at the show and beyond.
http://my.sxsw.com/events/event/4178
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

12:30pm CDT

Casual Game Design Competition Sponsored By USA Network
Four teams of emerging game developers give short presentations about their ideas for an innovative new casual game to a jury of industry experts.
http://my.sxsw.com/events/event/5230
Sunday March 14, 2010 12:30pm - 1:30pm CDT
6AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

Coding for Pleasure: Developing Killer Spare-Time Apps
Every startup origin story is about a couple of developers who abscond to a garage and end up building the Next Big Thing. But money and fame don't need to be your end goal. You can significantly improve your life--and impact others' lives--by coding for pleasure in your spare time.
http://my.sxsw.com/events/event/446
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Conversation with Michel Gondry
Filmmaker, artist and musician Michel Gondry (The Science of Sleep, Be Kind Rewind) sits down with KCRW's Elvis Mitchel to discuss his remarkable body of work and his latest, an intimate portrait of his family entitled The Thorn In The Heart, screening at SXSW.
http://my.sxsw.com/events/event/7310
Sunday March 14, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

12:30pm CDT

Cross Device Accessibility: Is This For Real?
Does the one-size-fits-all approach of "One Web" meet the needs of all groups of web users, as web content becomes more complicated? We will discuss strategies for improving accessibility across different devices, covering current issues with mobile accessibility, and potential solutions such as geolocation and CSS3 media queries.
http://my.sxsw.com/events/event/456
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

12:30pm CDT

CrowdControl: Changing The Face Of Media Or Hype?
A discussion about the new media democracy, citizen journalism and the wisdom of the crowd. Readers and consumers of media have exerted a new level control around how news and entertainment is created, shared and consumed. For example, Iranian citizens used social media to report on post-election activity in June 2009...
http://my.sxsw.com/events/event/458
Sunday March 14, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

Ditch the Old to Build Your Dream Life
Let's face it, few people are really happy with our lives. We wish we could toss it all in and start again, find that elusive š„²balance' & our bliss. Hear from people who've tossed all (or most) of their old lives or jobs to find the life they really wanted.
http://my.sxsw.com/events/event/473
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Editing Fiction, Non-Fiction and Everything In-Between
The best editors work like sculptors to craft their footage into the most effective film possible. Learn how editors are able to wring magic from a huge range of source material, how you can work with them, or simply to hone your own editing skills and become one of the best....
http://my.sxsw.com/events/event/18
Sunday March 14, 2010 12:30pm - 1:30pm CDT
13AB Austin Convention Center
  Panel, Film

12:30pm CDT

Google Hackathon: HTML5, Chrome Extensions, Android Accessibility
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7590
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

12:30pm CDT

How Did This Happen? I'm in Business!
Why does business have to so complicated? Where's the checklist for all this? What about the IRS? Learn how to create a business, choose a structure, and figure out which expenses are deductible, all specifically targeted for interactive and new media creators, presented by someone who has been there.
http://my.sxsw.com/events/event/526
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

12:30pm CDT

Hyperbole In Film Criticism & Analysis
The panel will examine the increased trend in film writers to accentuate their reviews (both positive and negative) in order to either draw more attention to themselves or to curry favor with the studios instead of finding film's place in modern and historical context.
http://my.sxsw.com/events/event/3496
Sunday March 14, 2010 12:30pm - 1:30pm CDT
16AB Austin Convention Center
  Panel, Film

12:30pm CDT

Is Innovation Fair?
Andrew Keen, author of Cult of the Amateur, discusses the impact of social media and technological innovation on culture, society and economic justice.
http://my.sxsw.com/events/event/562
Sunday March 14, 2010 12:30pm - 1:30pm CDT
19B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Kicking Recession Ass With A Killer Company Culture
Do your employees know how much you love them? We'll talk on creative ways to keep morale up in a low economy, ideas on improving the lives and brains of your greatest assets and how to make it all work for your company's bottom line (no matter how small).
http://my.sxsw.com/events/event/573
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

12:30pm CDT

Mentors: Distribution
Details, details. From casting, to planning, to more planning. Come talk with industry veterans who've been through it before, and learn from their mistakes. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes...
http://my.sxsw.com/events/event/7315
Sunday March 14, 2010 12:30pm - 1:30pm CDT
11AB Austin Convention Center
  Panel, Film

12:30pm CDT

Not Just for Obama: New Media Gets Local
Local political campaigns have adopted many of the tools of national campaigns but with varied success. This panel will examine the tools now being used in local races and by local activists (Facebook, Wordpress, Drupal, Twitter, SMS, etc) and give specific examples of success and failures.
http://my.sxsw.com/events/event/766
Sunday March 14, 2010 12:30pm - 1:30pm CDT
7 Austin Convention Center
  Panel, Interactive

12:30pm CDT

Perfectly Irrational: Who Put the Monkey in the Driver's Seat
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

12:30pm CDT

Persuasive Design: Encouraging Your Users To Do What You Want Them To!
So you've designed a great product, fixed a stack of usability problems and spent a fortune on marketing. The only problem is, people aren't using it. In this session you will learn how to get your users to do what you want them to through good design, human psychology and a...
http://my.sxsw.com/events/event/628
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Selling Subculture Without Selling Out
The online audience is increasingly fractured into passionate niches. Companies seek to infiltrate subcultures, and alt.tastemakers covet financial backing. But interactions between ''the underground'' and ''The Man'' have been marked with more distrust than respect. This panel will teach marketers have to work with subcultural tastemakers, and indie cool kids how...
http://my.sxsw.com/events/event/653
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

12:30pm CDT

Should the Government Tweet?
There are over 300 official U.S. federal government twitter accounts. This panel will examine how government can make effective use of twitter and other social media channels to communicate in real time and how these tools are reshaping the communication strategy of government agencies.
http://my.sxsw.com/events/event/656
Sunday March 14, 2010 12:30pm - 1:30pm CDT
9ABC Austin Convention Center
  Panel, Interactive

12:30pm CDT

Social Media and China: Different Than You Think
Most Westerners learn about China's social media through traditional media whose coverage tends to focus on conflicts and politics. But that's not the whole story. We will explore the motivation behind massive adoption of social media, reasons behind local brands' domination of the market and social media's impact on business and...
http://my.sxsw.com/events/event/4177
Sunday March 14, 2010 12:30pm - 1:30pm CDT
10AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

SXSW Match-Making: Pitching Content to Miller Lite
How do we bring advertising into a digital 21st century? Make a date with motion media. Digitas plays matchmaker as six filmmakers pitch their ideas live on stage to Miller Lite. A fast six minutes each. One will secure $24,000 to make their film. Another $8,000 in prizing to be decided...
http://my.sxsw.com/events/event/6647
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

12:30pm CDT

The 10-Minute Transmedia Experience
Transmedia experiences '- stories played out across multiple platforms: on the web, through mobile and even in the audience's environment '- are going more and more mainstream. Audiences are beginning to expect collaboration in the creation of the experience. What are the techniques to constructing an immersive, compelling 10-minute experience? Transmedia...
http://my.sxsw.com/events/event/7796
Sunday March 14, 2010 12:30pm - 1:30pm CDT
5ABC Austin Convention Center
  Panel, Interactive

12:30pm CDT

The Main Event: Finding an Audience for Your Film
The music industry is in freefall, bringing speculation that live shows are the revenue stream of the future. But what about film? Learn how to create events from four-walling, to multiple screenings how to make these screenings profitable, both financially and critically.
http://my.sxsw.com/events/event/35
Sunday March 14, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Film

12:30pm CDT

Trials and Tribulations of the Pirate Bay
The Pirate Bay is Sweden's biggest export since...Abba. It's been quite a year for TPB -- with a spectacle of a trial, news of a $7.8 million acquisition, and the epic win of the closely-linked Pirate Party. Those Swedes really do love to pirate. But will the titans of P2P prevail?...
http://my.sxsw.com/events/event/700
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

12:30pm CDT

Why Self-Promotion Will Save the World
Self-Promoters are single-handedly saving the world. Without even trying, they're becoming the "go-to" people when someone has a question. Twitter, Facebook, and whatever comes next is, for the first time, allowing the world to contact anyone, for anything, at any time. When other people know to go to you, and you...
http://my.sxsw.com/events/event/725
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

12:30pm CDT

Writing Web Content For A Living
By now we all know that "content is king," yet there's still a dearth of knowledge about the mechanics and business of web writing. We'll talk about how to write great copy, why web content is special, and how to make money doing it--whether you're an independent, agency, or in-house type....
http://my.sxsw.com/events/event/734
Sunday March 14, 2010 12:30pm - 1:30pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

12:30pm CDT

Zero Waste: The Future of Green
Innovation, global warming, and green technology are all pushing in the same direction: zero waste. This concept is in practice in several cities (including Austin) and will soon be in yours. Learn about the current, future, and upcoming needs of this movement and how technology is playing a vital role.
http://my.sxsw.com/events/event/811
Sunday March 14, 2010 12:30pm - 1:30pm CDT
8A Austin Convention Center
  Panel, Interactive

12:50pm CDT

I Can See Russia From My iPhone!
Traditionally, international diplomacy has been left to high-level officials and conducted behind closed doors. Today, the rise of new and social media has effectively crowdsourced information that was once only available to elites. How has this shift affected the way in which diplomacy is conducted? Will this change international relations?
http://my.sxsw.com/events/event/549
Sunday March 14, 2010 12:50pm - 1:50pm CDT
9ABC Austin Convention Center
  Panel, Interactive

12:50pm CDT

Ian Sanders
Juggle!: Rethink Work, Reclaim Your Life
http://my.sxsw.com/events/event/8400
Sunday March 14, 2010 12:50pm - 1:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

1:10pm CDT

Microformats and Government
For Government to be truly transparent it has to be easily accessible and compelling. We will talk about current standards and discuss the current state of the tech. We will have examples of who is implementing it well/poorly. And we hand out grades to different Governmental entities and technologists.
http://my.sxsw.com/events/event/595
Sunday March 14, 2010 1:10pm - 2:10pm CDT
9ABC Austin Convention Center
  Panel, Interactive

1:10pm CDT

Steve Garfield
Get Seen
http://my.sxsw.com/events/event/8625
Sunday March 14, 2010 1:10pm - 2:10pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

1:45pm CDT

Jon Reiss
Jon Reiss will be signing copies of his latest book, Think Outside the Box Office.
http://my.sxsw.com/events/event/8055
Sunday March 14, 2010 1:45pm - 2:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Film

1:50pm CDT

Andrew Keen
The Cult of the Amateur
http://my.sxsw.com/events/event/8401
Sunday March 14, 2010 1:50pm - 2:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

2:00pm CDT

Andrew Huff (Online News of Tomorrow) & Mark Milian (The Los Angeles Times)
Andrew Huff, panelist, Online News of Tomorrow - interviewed by Mark Milian, The Los Angeles Times
http://my.sxsw.com/events/event/6144
Sunday March 14, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

2:00pm CDT

Cinematic Titles: A Case Study
This workshop takes a film title sequence to pieces and explores the different parts of the process that brought it to the big screen, from conception to realization.
http://my.sxsw.com/events/event/14
Sunday March 14, 2010 2:00pm - 3:00pm CDT
13AB Austin Convention Center
  Panel, Film

2:00pm CDT

FIVE FATAL F*CKUPS-- the biggest legal mistakes every indie producer makes
What does every indie filmmaker consistently screw up? Not the script, the budget, the schedule or the marketing; it's the Legal Stuff! Meet the Five Fatals, so you can avoid them in the future.
http://my.sxsw.com/events/event/23
Sunday March 14, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Film

2:00pm CDT

Google Hackathon: Office Hours
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the Hackathon will run all day long, we will also be hosting two...
http://my.sxsw.com/events/event/7954
Sunday March 14, 2010 2:00pm - 3:00pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

2:00pm CDT

HTML5: Tales from the Development Trenches
HTML5 is coming. Originally called "web applications 1.0", it brings new semantics, JavaScript APIs for drag and drop, offline storage, generating images, plugin-free video and form validation. It's upset semantic web advocates, accessibility evangelists and baffled developers. Cut through the crap: learn what it is and what it does.
http://my.sxsw.com/events/event/547
Sunday March 14, 2010 2:00pm - 3:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

2:00pm CDT

Mentors: Legal/Clearance
There are countless legal pitfalls inherent in the world of film and video. Meet one on one with legal specialists for invaluable information to save you from costly problems in the future. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants...
http://my.sxsw.com/events/event/3500
Sunday March 14, 2010 2:00pm - 3:00pm CDT
11AB Austin Convention Center
  Panel, Film

2:00pm CDT

Saving Cinema in a Digital Era
Amidst the rush to find new digital models and preserve a business for indies, how do we save film as an art form? Can we monetize movies and also save cinema? Do we risk films being judged differently as the vast majority of movies are seen on smaller screens?
http://my.sxsw.com/events/event/7560
Sunday March 14, 2010 2:00pm - 3:00pm CDT
16AB Austin Convention Center
  Panel, Film

2:00pm CDT

Valerie Casey Keynote
Casey, founder and Executive Director of the Designers Accord, works with organizations all over the world to create positive social and environmental impact. She has been named a "Guru you should know" by Fortune magazine, a "Hero of the Environment" by Time magazine, and a "Master of Design" by Fast Company....
http://my.sxsw.com/events/event/5237
Sunday March 14, 2010 2:00pm - 3:00pm CDT
Exhibit Hall 1 Austin Convention Center
  Panel, Interactive

2:00pm CDT

Your Design Process is Killing You
Designers and developers are efficiency experts for our clients, yet we struggle to provide that expertise for ourselves and how we work. Learn how to collaborate and craft an effective process for teamwork and the hectic nature the business. This is a call to arms to every designer and developer in...
http://my.sxsw.com/events/event/737
Sunday March 14, 2010 2:00pm - 3:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

2:20pm CDT

Phil Vigeant
Phil Vigeant, renowned champion of Super 8 film, will be signing copies of his book, The Power of Super 8 Film.
http://my.sxsw.com/events/event/8054
Sunday March 14, 2010 2:20pm - 3:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Film

2:30pm CDT

Dan Willis (SapientNitro) interviews Imagineering Panelists
Tim Ruder, panelist, Perfect Market Inc; Nadya Direkova, panelist, Google; Chris Bishop, panelist, PBS Kids Interactive - in conversation with Dan Willis, panelist, SapientNitro
http://my.sxsw.com/events/event/7409
Sunday March 14, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:00pm CDT

David Hewitt (SapientNitro), Dennis Crowley (Four Square) & David Gelles (The Financial Times)
David Hewitt (SapientNitro), Dennis Crowley (Four Square) - in conversation with David Gelles (The Financial Times) - Mobile Applications
http://my.sxsw.com/events/event/7963
Sunday March 14, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:00pm CDT

David Hewitt, panelist, SapientNitro, - Dennis Crowley, FourSquare - interviewed by David Gelles, The Financial Times
David Hewitt, panelist, SapientNitro, - Dennis Crowley, FourSquare - interviewed by David Gelles, The Financial Times
http://my.sxsw.com/events/event/8547
Sunday March 14, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:00pm CDT

Sum: Forty Tales from the Afterlives
"Eagleman is a true original. Read Sum and be amazed. Reread it and be reamazed." - Time Magazine Sum is a work of literary fiction composed of forty mutually exclusive stories. Each story offers a different reason for our existence and the meaning of life and death. These are not serious...
http://my.sxsw.com/events/event/783
Sunday March 14, 2010 3:00pm - 4:00pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

3:20pm CDT

David Eagleman
Sum
http://my.sxsw.com/events/event/8402
Sunday March 14, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:30pm CDT

AAA Game Design Competition Sponsored By USA Network
Four teams of emerging game developers give short presentations about their ideas for an innovative new AAA game to a jury of industry experts.
http://my.sxsw.com/events/event/5228
Sunday March 14, 2010 3:30pm - 4:30pm CDT
6AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Beyond Algorithms: Search and the Semantic Web
New faceted search engines are emerging that promise smarter and more personalized results that take advantage of the Semantic Web. Do they deliver, and what do these engines mean for traditional search? How can obstacles such as scalability and diverse content provisioning platforms be overcome for Semantic Search to succeed?
http://my.sxsw.com/events/event/419
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

3:30pm CDT

CouchDB: The Definitive Guide
CouchDB is a leader among post-relational databases. The authors of the O'Reilly book will show you why CouchDB is so exciting for web developers, read from the book, and talk about the writing process.
http://my.sxsw.com/events/event/751
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

3:30pm CDT

Crowd Sourcing Innovative Social Change
Social media builds buzz and raises money, but what about real, on-the-ground change? The Social Change Challenge will crowdsource innovative ideas from nonprofits to change the world. We'll share big ideas for using social media for nonprofit program delivery and some good tips for crowdsourcing for social change.
http://my.sxsw.com/events/event/457
Sunday March 14, 2010 3:30pm - 4:30pm CDT
10AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Does Your HD 'Baby' Have its "Pants on the Ground?"
Although it might be an accepted style to walk around with one's low pants exposing their briefs, the same is not true when it comes to planning a production. This discussion will help you œget your pants up, laying out the basics of the Sony XDCAM EX and more.
http://my.sxsw.com/events/event/5291
Sunday March 14, 2010 3:30pm - 4:30pm CDT
13AB Austin Convention Center
  Panel, Film

3:30pm CDT

Experimental Design: Your User Interface Is Your Laboratory
We all know that great designs can only come from the genius of great designers. Except that is complete crap. Great designs come from extensive user testing and making tons of iterations. Learn how the best-designed web apps extensively iterate and test their user interfaces to find what truly works.
http://my.sxsw.com/events/event/497
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

3:30pm CDT

Extreme Makeover: Profile Edition
Is your Facebook, Twitter, Flickr, etc Avatar a picture of you from 2002? If so, come get a Profile Makeover! Get a makeover from a top beauty blogger, have your picture taken by a noted fashion photographer and finish it off by having a Social Media Expert tweak your bio. You'll...
http://my.sxsw.com/events/event/499
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

3:30pm CDT

Fans, Friends & Followers: Creating Your Own Cult (of the Non-Apocalyptic Variety)
Finding an audience has become essential to the filmmaker's arsenal. Featuring real-world examples, this panel explores the filmmaker's art of cultivating an audience for their work, spread the word, showing up for screenings, and buying the DVDs or download. ing
http://my.sxsw.com/events/event/19
Sunday March 14, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center
  Panel, Film

3:30pm CDT

Fans, Friends & Followers: Creating Your Own Cult (of the Non-Apocalyptic Variety)
Finding an audience has become essential to the filmmaker's arsenal. Featuring real-world examples, this panel explores the filmmaker's art of cultivating an audience for their work, spread the word, showing up for screenings, and buying the DVDs or download. ing
http://my.sxsw.com/events/event/7421
Sunday March 14, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

3:30pm CDT

From Trolls to Stars: The Commenter Ecosystem
This panel will explore the fascinating and often bizarre world of commenter culture. From trolls on 4chan to Star Commenters on Gawker Media blogs, panelists will discuss: - The nuances of commenter/blog symbiosis (including the benefit/detriment to the business side of ad-supported blogs) - The nature of commenter hierarchies - The...
http://my.sxsw.com/events/event/509
Sunday March 14, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Google Hackathon: Chrome Accessibility Extensions, App Engine, Android Accessibility
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7589
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

3:30pm CDT

Interactive Agency Workflow: Design and Development Process
Today's interactive agencies face an extensive amount of challenges in workflow and process. This session takes an in-depth look at the interactive process from sales and contracts through design, development and deployment. Archetype will have key employees talk about their roles and how they fit into the full interactive workflow.
http://my.sxsw.com/events/event/557
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

3:30pm CDT

Is Technology the Great Equalizer?
Is technology the great equalizer or is said meme disguising another truth? This panel will explore said question and reflect on the experience, perspective and vision of the panelists and the community who comes willing to grapple with the question and its relevance in our current digital world.
http://my.sxsw.com/events/event/865
Sunday March 14, 2010 3:30pm - 4:30pm CDT
9ABC Austin Convention Center
  Panel, Interactive

3:30pm CDT

It's Time to Save the World with Design Thinking
Design thinking makes information and products better. Why stop there? Often, we address only the symptoms of society's big problems. Design thinking helps us see why problems happen, so we can create lasting solutions. This talk will wake you up, inspire action, and give you blueprints for saving the world.
http://my.sxsw.com/events/event/568
Sunday March 14, 2010 3:30pm - 4:30pm CDT
8A Austin Convention Center
  Panel, Interactive

3:30pm CDT

Jeffrey Tambor's Acting Workshop
Jeffrey Tambor (The Larry Sanders Show, Arrested Development) returns to SXSW for another installment of his highly popular Acting Workshop, featuring two actors from the SXSW 2010 Film Program.
http://my.sxsw.com/events/event/4928
Sunday March 14, 2010 3:30pm - 4:30pm CDT
16AB Austin Convention Center
  Panel, Film

3:30pm CDT

Mentors: Filmmakers
Every filmmaker has a story to tell. Get advice, or share those stories with experienced filmmakers. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your...
http://my.sxsw.com/events/event/3499
Sunday March 14, 2010 3:30pm - 4:30pm CDT
11AB Austin Convention Center
  Panel, Film

3:30pm CDT

Online Advertising: Losing the Race to the Bottom
How individuals and groups can maintain some shred of dignity and support themselves by creating ad and sponsorship programs that benefit and respect publishers, readers and advertisers. Presented by John Gruber of Daring Fireball and Jim Coudal of Coudal Partners and The Deck Network.
http://my.sxsw.com/events/event/617
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

3:30pm CDT

Remix Goes Mainstream: Making Mashups Pay
Remix, mashup, compilation, clip job, footage art: it's what doc filmmakers and online video artists do'from 102 Minutes that Changed America to Moral Kombat to Los Angeles Plays Itself to Buffy v. Edward. But how do they make money, get distribution and stay legal? Learn here!
http://my.sxsw.com/events/event/31
Sunday March 14, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Film

3:30pm CDT

Revenge Of Kick-Ass Mash-Ups with Punk Rock APIs
Last time we wrote an API layer for a dozen different sites and services, using nothing but free online tools and client-side JavaScript. This time we'll crack into client-side OAuth. This time actual working code WILL BE WRITTEN BY YOU. This time ... it's personal. :)
http://my.sxsw.com/events/event/648
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

3:30pm CDT

Sampling the Sea: Classroom Networks Save the Ocean
Sampling the Sea engages students classrooms around the world in sharing information about the declining global fish population. A partnership with Google Ocean, NASA GLOBE, and ePals, it engages the next generation of consumers in a global dialogue on the future of the sea. Funded by the MacArthur Foundation.
http://my.sxsw.com/events/event/776
Sunday March 14, 2010 3:30pm - 4:30pm CDT
7 Austin Convention Center
  Panel, Interactive

3:30pm CDT

Sarah Palin Is Your Media Role Model
Media attention is hard to get and harder to keep but one woman has it going on with Caribou style. Join us as we dissect the genius of staying in the spotlight no matter what it takes and learn tips to do it yourself.
http://my.sxsw.com/events/event/5082
Sunday March 14, 2010 3:30pm - 4:30pm CDT
19B Austin Convention Center
  Panel, Interactive

3:30pm CDT

Showering Optional: Tips for Remote Employees
Remotely working isn't the same as working remote. Dispel the myths (watching endless hours of daytime television), perpetuate the stereotypes (wearing pajamas to work), and learn the tricks of the trade (pressing mute during conference calls). "Telecommuting" is so 2002. "Remote Employees" are the new black.
http://my.sxsw.com/events/event/781
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

3:30pm CDT

The Inside Workings of FunnyOrDie.com
Funny Or Die, the comedy website founded by Will Ferrell and Adam McKay is the "place to be seen" for comedic celebrities, and the obvious destination for your comedy fix (not to mention the ultimate platform for up-and-coming comedians). Dick Glover, Funny Or Die's CEO, and Andrew Steele, Creative Director of...
http://my.sxsw.com/events/event/7887
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

3:30pm CDT

Turn Your Passion Into a Business Leveraging Interactive
Make your dream a reality by turning it into a money making business. This session will give you the how to on taking your great idea and turning it into a business by leveraging interactive media as a key element.
http://my.sxsw.com/events/event/4999
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

3:30pm CDT

Using the Cloud to Scale Your Social Gaming App
Ten of the top 12 Facebook games are managed in the cloud using RightScale. Learn how Zynga, Crowdstar, Playfish and other social gaming companies are using the cloud to scale their social games -- while growing all the way from zero to 35 million active users. If you are in the...
http://my.sxsw.com/events/event/7981
Sunday March 14, 2010 3:30pm - 4:30pm CDT
5ABC Austin Convention Center
  Panel, Interactive

3:30pm CDT

Wil Padley (BandCentral), The Boxer Rebellion & Anya Kamenetz (Fast Company)
Wil Padley, principal, BandCentral; Todd Howe, artist, The Boxer Rebellion; Sumit Bothra, manager, The Boxer Rebellion [UK] - in conversation with Anya Kamenetz, Fast Company
http://my.sxsw.com/events/event/7555
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:30pm CDT

Wow, That's Cool... Fun With HTML5 Video
Using the video tag in HTML5, developers can do all sorts of things that are hard or impossible with plugins. In this presentation, Mozilla will show the best and most interesting hacks entered into OVA's Open Video Contest-because when the webmonkeys unleash their creativity, things get interesting.
http://my.sxsw.com/events/event/733
Sunday March 14, 2010 3:30pm - 4:30pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

3:50pm CDT

J Chris Anderson
CouchDB: The Definitive Guide
http://my.sxsw.com/events/event/8403
Sunday March 14, 2010 3:50pm - 4:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:50pm CDT

The Online Latino: A New Digital Native
The web is inaccessible to the vast majority of Latin Americans because of serious challenges like poverty (which means hunger, not just minimum wage), inequality (social, racial, and anything else that can make some thrive as the rest are forgotten), and censorship (WordPress is unavailable in some countries, and people have...
http://my.sxsw.com/events/event/860
Sunday March 14, 2010 3:50pm - 4:50pm CDT
9ABC Austin Convention Center
  Panel, Interactive

4:00pm CDT

Zachary Paradis (SapientNitro) & Daniel Terdiman (CNET)
Zachary Paradis, SapientNitro - interviewed by Daniel Terdiman, CNET
http://my.sxsw.com/events/event/7407
Sunday March 14, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

4:10pm CDT

Totally Gay for the Web
Sunday March 14, 2010 4:10pm - 5:10pm CDT
9ABC Austin Convention Center
  Panel, Interactive

4:20pm CDT

Jason Cranford Teague
Fluid Web Typography
http://my.sxsw.com/events/event/8404
Sunday March 14, 2010 4:20pm - 5:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

4:30pm CDT

Marian Goodell & Daniel Terdiman (CNET)
Marian Goodell, Burning Man - interviewed by Daniel Terdiman, CNET
http://my.sxsw.com/events/event/7526
Sunday March 14, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

4:50pm CDT

Tara Hunt
The Whuffie Factor: Using the Power of Social Networks
http://my.sxsw.com/events/event/8405
Sunday March 14, 2010 4:50pm - 5:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

5:00pm CDT

Dinosaur to Digital: A Museum Convergence Success Story
Case study on how the California Academy of Sciences - a traditional museum in San Francisco's Golden Gate Park -- transformed itself into a global online education and research presence and integral social hub for the City, using the best tools and techniques of technology, social media and design.
http://my.sxsw.com/events/event/472
Sunday March 14, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center
  Panel, Interactive

5:00pm CDT

Everyone Can Be a "Professional" Photographer
Everyone is a photographer: a camera in every cellphone, a powerful point-and-shoot in every pocket and bag, a digital SLR camera in every bag or home. With new platforms to create, distribute and sell to a wider range of clientele, everyone can be a *professional* photographer and sell photography in its...
http://my.sxsw.com/events/event/494
Sunday March 14, 2010 5:00pm - 6:00pm CDT
8A Austin Convention Center
  Panel, Interactive

5:00pm CDT

Funemployed - Success Stories From the Laid Off Community
This panel will explain how to deal with being laid off / unemployed, and showcase some unique ways that people have spent their time while unemployed. It will feature not only successful startups, but also touch on the various unique and exciting ways one can spend their newly found "free time"...
http://my.sxsw.com/events/event/511
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Game Developers Need Lawyers; When and Why
Description: Lawyers are expensive. Lawyers don't understand your business. Lawyers don't live in the "real world" and their advice isn't very useful. While all of these criticisms of the legal profession have an element of truth, timely, accurate legal advice can make the difference between a successful company and one that...
http://my.sxsw.com/events/event/8626
Sunday March 14, 2010 5:00pm - 6:00pm CDT
5ABC Austin Convention Center
  Panel, Interactive

5:00pm CDT

Gmail: Behind the Scenes
A conversation with Gmail team members. Hear from engineers, user experience, and product managers about how they work together, what they've learned over the years, and how they see online communication evolving.
http://my.sxsw.com/events/event/5072
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

5:00pm CDT

Google Hackathon: Maps API, HTML5, Android TTS
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7591
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

5:00pm CDT

Google Hackathon: Office Hours
The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the Hackathon will run all day long, we will also be hosting two...
http://my.sxsw.com/events/event/7955
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

5:00pm CDT

HTML5 Accessibility
It appears from the discussions that HTML5 and accessibility are mutually exclusive. The alt and summary attributes were at stake, and we are just beginning to understand the potential of the audio, video, and canvas elements. This panel will show what HTML5 can do for accessibility and how we can bridge...
http://my.sxsw.com/events/event/545
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

5:00pm CDT

Improving Social Media With Live Streaming Video
In an age where everyone from Cash Money Records to Pepsi to the U.S. Army is touting the value of social media, where do streaming video services fit in? The answer lies in the power of live. Learn about some of the incredible results that have been achieved by employing live...
http://my.sxsw.com/events/event/7979
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Moblizing the Power of Interns and Managing GenY
This present economy has created a large young workforce willing to trade a salary for work experience yet organizing and managing interns and young workers is more than it appears. Learn how to recruit, train, and manage young workers and an intern program while providing them a learning experience that also...
http://my.sxsw.com/events/event/4994
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

5:00pm CDT

Product Prototyping with Customers - Rapid Experiments
We all want to get products to market fast, build products that customers love. But - it's expensive, time-consuming and hard to know you're building what customers want. At Intuit, before we write code, or draw designs, we experiment with customers. We're using this technique to develop new user contribution experiences....
http://my.sxsw.com/events/event/634
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

5:00pm CDT

Redefining Asians and the Internet: I Am Not Your Fetish
Chances are if you google "Asians on the Internet," you are not going to get a list of the unique and cutting edge ways that different Asian communities interact with online environments. The Asian community in all its diverse and diasporic formations has a long trajectory of interacting with online environments,...
http://my.sxsw.com/events/event/7257
Sunday March 14, 2010 5:00pm - 6:00pm CDT
9ABC Austin Convention Center
  Panel, Interactive

5:00pm CDT

Search Patterns: Tangible Futures for Discovery
Search is a surprisingly disruptive innovation and an amazing challenge for designers. We'll explore a pattern language for search that embraces user psychology, emerging technology, social media, rich interaction, and mobile. And, see how tangible futures can create better applications today, and invent the unthinkable discovery tools of tomorrow.
http://my.sxsw.com/events/event/652
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

5:00pm CDT

The Emotion Engine: Can a Video Game Speak to the Heart?
Many people feel video games will never be as emotionally engaging as movies. Peter Molyneux, the creative force behind the Fable series and the seminal god game Populous, begs to differ. In conversation with Frank Rose of Wired, Peter will discuss the expressive potential of games and what to expect from...
http://my.sxsw.com/events/event/678
Sunday March 14, 2010 5:00pm - 6:00pm CDT
6AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

Twitter and Dating in 140 Characters or Less
Can love blossom in 140 characters or less? This panel is made up entirely of couples who have "met", fallen in love and taken their relationship to the next level all via Twitter. Get tips, tricks, challenges and stories that go along with this new fad of "Twating" (twitter dating, yes...
http://my.sxsw.com/events/event/799
Sunday March 14, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

5:20pm CDT

How To Be Black
In my talk I will touch on the black online experience (if there is such a thing) included memes, statistics on usage patterns, popular destinations and issues of representation. For example, are black people as represented among the creators, developers and builders of our future or are we more consumer oriented...
http://my.sxsw.com/events/event/7252
Sunday March 14, 2010 5:20pm - 6:20pm CDT
9ABC Austin Convention Center
  Panel, Interactive

5:20pm CDT

Molly Crabapple
Scarlett Takes Manhattan
http://my.sxsw.com/events/event/8521
Sunday March 14, 2010 5:20pm - 6:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

5:40pm CDT

Self Hate Isn't Sexy: Gender, Race & Tech
Gender and Race opportunities are two recurring themes in technology. Are we part of the problem, or part of the solution? This panel is about moving beyond the usual "we're oppressed" quagmire discussion and into real, workable solutions, starting with ourselves as individuals to effect change in tech and social media....
http://my.sxsw.com/events/event/882
Sunday March 14, 2010 5:40pm - 6:40pm CDT
9ABC Austin Convention Center
  Panel, Interactive

5:40pm CDT

You Win When They Call You a Bitch
Eradicating self-doubt, increasing self-confidence, and trying to get what you want will make people dislike you because no one likes to get "beaten by a girl." We'll look at some creative online attacks against sexism to show if you fight smarter instead of harder you can come out a winner, feel...
http://my.sxsw.com/events/event/8469
Sunday March 14, 2010 5:40pm - 6:40pm CDT
9ABC Austin Convention Center
  Panel, Interactive

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8570
Sunday March 14, 2010 6:00pm - 7:00pm CDT
South Brush Square Park 500 East Cesar Chavez Street
  Panel, Interactive

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 20, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8285
Sunday March 14, 2010 6:00pm - 7:00pm CDT
Across Brush Square Park 500 East Cesar Chavez Street
  Panel, Film

6:30pm CDT

Google Hackathon: Apps Review - Prize Giveaway
In this final session of the hackathon, we'll be reviewing the apps built during the hackathon. Developers will be eligible for prizes including Android phones and other give-aways! This session is sponsored by Google.
http://my.sxsw.com/events/event/7588
Sunday March 14, 2010 6:30pm - 7:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive
 
Monday, March 15
 

9:30am CDT

ANYONE Can Create a Video Game!
Today, people can create video, photos, and podcasts and share them over the Web. Game creation is the next frontier. However, making games can be terribly difficult. This panel will cover unique approaches from people who dare to make game creation accessible to anyone.
http://my.sxsw.com/events/event/405
Monday March 15, 2010 9:30am - 10:30am CDT
6AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Building Mobile Games on the Windows Phone Platform
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center
  Panel, Interactive

9:30am CDT

Digitally Rebranding the Republican Party
No brand was under attack in 2008 more than the Republican Party, and the GOP entered 2009 with one goal - rebrand and relaunch. Get a behind-the-brand look at how and why the GOP created and launched its new digital look and the digital strategy driving the brand's future success.
http://my.sxsw.com/events/event/471
Monday March 15, 2010 9:30am - 10:30am CDT
Hilton C Hilton Hotel
  Panel, Interactive

9:30am CDT

Don't Get Sued! A Guide For Content Creators
Your content-based website used to fly under the radar. Now you're on your way to becoming the next CollegeHumor.com. Make sure you're ready for the big time. This presentation will cover critical "nuts and bolts" topics such as content ownership, licensing, rights and clearances and employment relationships. Robert Strent (Grubman, Indursky...
http://my.sxsw.com/events/event/7286
Monday March 15, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center
  Panel, Film

9:30am CDT

Don't Get Sued! A Guide For Content Creators
Your content-based website used to fly under the radar. Now you're on your way to becoming the next CollegeHumor.com. Make sure you're ready for the big time. This presentation will cover critical "nuts and bolts" topics such as content ownership, licensing, rights and clearances and employment relationships.
http://my.sxsw.com/events/event/482
Monday March 15, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center
  Panel, Interactive

9:30am CDT

DSLR Filmmaking, Unlocking New Visual Possibilities
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom E Austin Convention Center
  Panel, Interactive

9:30am CDT

Everything's Bigger in Texas: The Video Game Industry
Monday March 15, 2010 9:30am - 10:30am CDT
5ABC Austin Convention Center
  Panel, Interactive

9:30am CDT

Funding Your Projects from the Crowd
Crowdfunding inverts much that is wrong with traditional funding by breaking down the barrier between creators and audiences, and turning fundraising into a interactive experience. This panel brings together several perspectives from the world of crowdfunding to explain different approaches to raising money from the audience for bloggers, artists, podcasters, developers,...
http://my.sxsw.com/events/event/510
Monday March 15, 2010 9:30am - 10:30am CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

9:30am CDT

Future of Context: Getting the Bigger Picture Online
Conventional wisdom calls us attention-deprived, constantly seeking the next scrap of info. But Google reveals our true desire: Context. (Wikipedia entries, This American Life's financial crisis explainer, Gizmodo's definitive guide to smartphones, etc.) We'll explore how journalism and media must adapt to meet our insatiable hunger for the bigger picture.
http://my.sxsw.com/events/event/512
Monday March 15, 2010 9:30am - 10:30am CDT
Hilton H Hilton Hotel
  Panel, Interactive

9:30am CDT

Interactive Documentaries: A Multidimensional Narrative
Documentaries are just not about 'documenting' an event - they interpret and synthesize many sources of information to explain a situation or express a specific point of view. So where does the user interact with this specific project? How can the users input influence the content and the creators? Meet interactive...
http://my.sxsw.com/events/event/558
Monday March 15, 2010 9:30am - 10:30am CDT
Hilton K Hilton Hotel
  Panel, Interactive

9:30am CDT

Managing Your Content Management System
An effective content management system is a must for any content-based web service. This technical session will discuss elements of designing and building a custom CMS that leverages technology and existing web data from sources such as Flickr and Wikipedia to automate research and increase time spent writing original content.
http://my.sxsw.com/events/event/586
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom B Austin Convention Center
  Panel, Interactive

9:30am CDT

Open Science: Create, Collaborate, Communicate
From discovering galaxies to folding proteins: how to actively contribute to science. Science projects are harnessing open collaboration to further discovery and exploration. As a result, citizen science is witnessing a renaissance. The panel will discuss how you can get involved and challenges faced in making science open.
http://my.sxsw.com/events/event/619
Monday March 15, 2010 9:30am - 10:30am CDT
10AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Porting Your App the Right Way
With mobile apps becoming a dime a dozen these days, its easy to want to rush the process of bringing your application to a new platform. In this session we'll talk about the ups and downs of taking a single-platform mobile app and making it cross-platform and how, with some simple...
http://my.sxsw.com/events/event/8601
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center
  Panel, Interactive

9:30am CDT

The Art & Science of Seductive Interactions
Usability? Meh. Let's talk about persuasion. Are you designing serendipity, arousal, rewards and other seductive elements into your applications? We'll discuss specific ways that sites like Dopplr, iLike and LinkedIn leverage basic human psychology to motivate and shape online behaviors.
http://my.sxsw.com/events/event/674
Monday March 15, 2010 9:30am - 10:30am CDT
Ballroom A Austin Convention Center
  Panel, Interactive

9:30am CDT

The Cause Lab: WeCanEndThis.com #1
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7956
Monday March 15, 2010 9:30am - 10:30am CDT
Austin Suite Austin Convention Center
  Panel, Interactive

9:30am CDT

What Does Corporate America Think of 2.0?
Do mainstream companies get Twitter? Are executives in non-high tech industries embracing social technologies and the communities that form on top of them, or are they scared to death? This session will be a report from the field delivered by MIT scientist Andrew McAfee, who coined the phrase "Enterprise 2.0"
http://my.sxsw.com/events/event/5090
Monday March 15, 2010 9:30am - 10:30am CDT
Hilton D Hilton Hotel
  Panel, Interactive

10:00am CDT

The Art of Eating In
From 2006-2008, Cathy Erway embarked on a Walden-esque mission to not eat out, in the city that rarely eats in. Her blog, Not Eating Out in New York soon became a compendium of easy, original recipes, cooking-together tips and events, and sustainable foodism that attracted the attention of publishers. She will...
http://my.sxsw.com/events/event/789
Monday March 15, 2010 10:00am - 11:00am CDT
Day Stage Austin Convention Center
  Panel, Interactive

10:20am CDT

Cathy Erway
The Art of Eating In
http://my.sxsw.com/events/event/8406
Monday March 15, 2010 10:20am - 11:20am CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

10:30am CDT

Microsoft BizSpark Accelerator at SXSW
The second annual Microsoft BizSpark Accelerator at SXSW kicks off on Monday, March 15 this year at the Austin Hilton Downtown and it's sure to be a competition unlike any other. Day 1 of Accelerator will see 32 companies, eight within each category, battle for your taste-making, trend-setting attention and for...
http://my.sxsw.com/events/event/8553
Monday March 15, 2010 10:30am - 11:30am CDT
Hilton G Hilton Hotel
  Panel, Interactive

10:50am CDT

Robert Sofia
Complete Idiot's Guide
http://my.sxsw.com/events/event/8407
Monday March 15, 2010 10:50am - 11:50am CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

11:00am CDT

After Magazines: WIRED's Digital Rebirth
This panel is sponsored by Adobe.
http://my.sxsw.com/events/event/7267
Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

11:00am CDT

Alissa Walker (Fast Company), Casey Caplowe (GOOD), Valerie Casey (Designers Accord)
Alissa Walker, Fast Company; Casey Caplowe, panelist, GOOD - in conversation with Valerie Casey, panelist & keynote speaker, Designers Accord
http://my.sxsw.com/events/event/7410
Monday March 15, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

11:00am CDT

BAM! An Entire Statewide University System Goes Virtual
For the first time in the history of interactive technology and education, the entire statewide University of Texas System has extended all of its 16 campuses into the online virtual world of Second Life and created in a bold move one of the largest virtual learning communities in the world.
http://my.sxsw.com/events/event/412
Monday March 15, 2010 11:00am - 12:00pm CDT
19B Austin Convention Center
  Panel, Interactive

11:00am CDT

Becoming a Real-Time Video Blogger in 2010
Video blogging isn't new but the technology has changed. More videos are being uploaded and watched daily online, increasing the chance that your video may be lost in the real-time web. We'll discuss new technologies to use video to tell your story, capture an audience and build online communities.
http://my.sxsw.com/events/event/417
Monday March 15, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Best Practices for Contextual Applications
The once-hyped idea of a unification device seems to have faded away as we now interact with content across more devices than ever before. From your DVR to your smartphone, from your game console to your nightstand, devices take a myriad of form factors. The only question left then is how...
http://my.sxsw.com/events/event/5791
Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

11:00am CDT

Can the Creative Class Revolutionize the Energy Business
Get a group of geeks together and the conversation will drift away from design, coding, and human factors and into energy. Having grown up in a world of innovation, many geeks look at the energy world and say, "Hey, that looks like an industry that's ready to be disintermediated. Let's go!"...
http://my.sxsw.com/events/event/7945
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

11:00am CDT

Conducting Great Interviews
How do professional interviewers prepare for their interviews? Which questions elicit great responses from interviewees? What are the best ways to analyze and present your interview results? No matter who you're interviewing or what you're discussing, this discussion will make your interviews more interesting and insightful.
http://my.sxsw.com/events/event/447
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

11:00am CDT

Direct a Great Film by Storyboarding with Stick Figures
You don't need to be an expert wacom-jockey or drafting guru to learn the tools necessary to storyboard your dream project. This class will teach the essentials of storyboarding and film composition as pre-visualization tools.
http://my.sxsw.com/events/event/16
Monday March 15, 2010 11:00am - 12:00pm CDT
13AB Austin Convention Center
  Panel, Film

11:00am CDT

DSLR Filmmaking, Understanding Strengths and Weaknesses
Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

11:00am CDT

Duh...It's Like Tech for Girls
How do you engage the imagination of young girls in electronics and technology? This conversation promises to give a breakdown of tactics, which work in igniting that tech spark. We'll cover principles like throwing out all the œgeek speak technology terms and fostering learning through the act of hands-on making using...
http://my.sxsw.com/events/event/487
Monday March 15, 2010 11:00am - 12:00pm CDT
7 Austin Convention Center
  Panel, Interactive

11:00am CDT

FCC Broadband Plan: Apps, Innovation and Inclusion
Last year, Congress and the President charged the FCC with developing the first ever national strategy to bring high-speed internet, and the benefits it can unleash, to all Americans. The plan drops March 17th. Why should you care? It means more spectrum, more transparency, more unlocked data, more people online with...
http://my.sxsw.com/events/event/7975
Monday March 15, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

11:00am CDT

Getting to Know the Unions
Guilds and unions are a major aspect of mainstream filmmaking and if you're serious there's information you need. Meet representatives of the DGA, SAG Indie, WGAW, and IATSE as they investigate the different services they offer both veteran and novice filmmakers.
http://my.sxsw.com/events/event/25
Monday March 15, 2010 11:00am - 12:00pm CDT
15 Austin Convention Center
  Panel, Film

11:00am CDT

Indirect Collaboration: Collective Creativity on the Web
This discussion will examine the role of crowd-sourced input on the creative process. We will examine art, comics, design, photography and commerce, and the role that the audience plays in directing their creation. We will make a distinction between passive decision-making (i.e. Threadless) and participatory conception (i.e. 700 Hobos Project.)
http://my.sxsw.com/events/event/554
Monday March 15, 2010 11:00am - 12:00pm CDT
10AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Making Content Relevant To Me, Here And Now
In a world where content is available anywhere, at any time, users will consume more content if relevant and personalized... based on location, time, entourage, tastes and mood. The panel will talk through practical examples of using data to better match relevant content to users and increase consumption.
http://my.sxsw.com/events/event/583
Monday March 15, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

11:00am CDT

Making Content Relevant To Me, Here and Now
In a world where content is available anywhere, at any time, users will consume more content if relevant and personalized... based on location, time, entourage, tastes and mood. The panel will talk through practical examples of using data to better match relevant content to users and increase consumption. David Maher Roberts...
http://my.sxsw.com/events/event/7289
Monday March 15, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center
  Panel, Film

11:00am CDT

Mentors: Managers/Agents
Agents and Managers are a necessary part of the food chain in filmmaking from pre-production through distribution and release. What do they do exactly? How can they serve you? Talk to several industry professionals one-on-one. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come,...
http://my.sxsw.com/events/event/3501
Monday March 15, 2010 11:00am - 12:00pm CDT
11AB Austin Convention Center
  Panel, Film

11:00am CDT

Mobile Computing and it's Contribution to Technology's Exponential Growth
At SXSW 2010, eSee Technologies is unveiling of the eSee eyeCandy. This exciting, new product will be the first wireless earpiece streaming live, POV audio and video to mobile devices and the Internet. This panel is sponsored by eSee Technologies.
http://my.sxsw.com/events/event/7431
Monday March 15, 2010 11:00am - 12:00pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

11:00am CDT

Novel in 2050: Twitter vs. Tolstoy
Which storeytelling forms will prevail in 2050? Is the Internet more of a threat to publishing than film or television were in the 20th century. Have modern Twitter-length attention spans decreased interest literacy forms? How might crowdsourcing and collaboration contribute to the creation of a novel? Three literary prognasticators offer pet...
http://my.sxsw.com/events/event/413
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

11:00am CDT

Products vs. Users: Who's Winning?
In recent years a new struggle has surfaced between two groups of people closely aligned in affinity but actively working against each other. The tools we create and use, like robots in a sci-fi epic, seem to both invite mob justice and attack the public without warning, with results merely trivial...
http://my.sxsw.com/events/event/770
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

11:00am CDT

R.I.P. Content Management System
The medium is the message. On the web, the medium is community. This shift has made legacy CMS products as outdated as scribes and printing presses. Open source technologies are disrupting this market and moving into mainstream enterprises. Join Drupal founder Dries Buytaert as he discuss how social publishing will bring...
http://my.sxsw.com/events/event/639
Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

11:00am CDT

REPO MEN: Extending a Movie's Narrative Online
REPO MEN Director, Miguel Sapochnik, joins Wired "Vanished" writer Evan Ratliffe and Double Barrel Motion Labs CEO Jeff Krelitz in a discussion about extending the story of REPO MEN into the virtual world. The session will feature the worldwide debut of the motion comic character lead-in to the film in RealD...
http://my.sxsw.com/events/event/7509
Monday March 15, 2010 11:00am - 12:00pm CDT
Exhibit Hall 1 Austin Convention Center
  Panel, Interactive

11:00am CDT

REPO MEN: Extending a Movie's Narrative Online
REPO MEN Director, Miguel Sapochnik, joins Wired "Vanished" writer Evan Ratliffe and Double Barrel Motion Labs CEO Jeff Krelitz in a discussion about extending the story of REPO MEN into the virtual world. The session will feature the worldwide debut of the motion comic character lead-in to the film in RealD...
http://my.sxsw.com/events/event/8523
Monday March 15, 2010 11:00am - 12:00pm CDT
Exhibit Hall 1 Austin Convention Center
  Panel, Film

11:00am CDT

Results Only Work Environment (ROWE): Why It Works
Imagine a work environment where people do whatever they want whenever they want as long as the work gets done. At midnight or 3am or on Sunday. Whenever and wherever. It's called a Results-Only Work Environment (ROWE), and companies around the world are starting to adopt the ROWE philosophy.
http://my.sxsw.com/events/event/646
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

11:00am CDT

Scoring a Tech Book Deal
Got an idea for a great tech book? Learn from the author of ''Designing the Obvious'' and ''Designing the Moment'' how to land your first book deal. This core conversation covers developing the concept, pitching the book, writing it, and marketing those books right off the shelf.
http://my.sxsw.com/events/event/5083
Monday March 15, 2010 11:00am - 12:00pm CDT
8A Austin Convention Center
  Panel, Interactive

11:00am CDT

Social Search: A Little Help From My Friends
We've got social networks and we've got search engines, but is social search merely the combination of the two? Learn what social search is and what it isn't, who's working on it and getting it right, and hear expert perspectives on making search and discovery more relevant to users.
http://my.sxsw.com/events/event/662
Monday March 15, 2010 11:00am - 12:00pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

11:00am CDT

The Cause Lab: WeCanEndThis.com #2
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7957
Monday March 15, 2010 11:00am - 12:00pm CDT
Austin Suite Austin Convention Center
  Panel, Interactive

11:00am CDT

The Great 'MMO' Hope
Innovations in business models, design and consumer definition are evolving the landscape of MMOs. As millions continue to enjoy the standard set by the World of Warcraft, millions more are discovering social games and free-to-play MMOs. Engage our thought leaders on how they will drive market adoption through quality, innovation, and...
http://my.sxsw.com/events/event/684
Monday March 15, 2010 11:00am - 12:00pm CDT
6AB Austin Convention Center
  Panel, Interactive

11:00am CDT

The HTML5 vs. Flash Debate Invades Mobile
The HTML5 vs. Flash debate for the desktop web has raged on for the past several months in the tech industry. However, with the exponential growth of smartphones and the 'new' iPad category, the debate now broadens to include mobile. In this talk, you will be exposed to the key issues...
http://my.sxsw.com/events/event/8071
Monday March 15, 2010 11:00am - 12:00pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

11:00am CDT

Video Games, the New, New Media For Music
Video Games have become the New, New Media. Music, and products are featured as prominently in the virtual world of games as they are in films and commercials. Artists are seizing this opportunity to expose their music to an attentive new audience through means that were unthinkable only a few years...
http://my.sxsw.com/events/event/5088
Monday March 15, 2010 11:00am - 12:00pm CDT
5ABC Austin Convention Center
  Panel, Interactive

11:00am CDT

Web Accessibility Gone Wild
This session presents a wide variety of mistakes, blunders, misconceptions, over-indulgences, intricacies, and generally silly aspects of modern web accessibility. Sometimes the most serious errors are made by well-meaning developers who misunderstand the concepts or take their limited accessibility knowledge to an extreme level - thus web accessibility gone wild.
http://my.sxsw.com/events/event/709
Monday March 15, 2010 11:00am - 12:00pm CDT
9ABC Austin Convention Center
  Panel, Interactive

11:00am CDT

Web Series 2.0: Big Campaigns on Digital Dollars
As social media campaigns move to the forefront of the digital space, major brands and advertisers are looking for savvy producers and content creators to help them maximize their ad budgets. Learn from top producers in this new field how to produce fantastic content with digital (read fewer) dollars.
http://my.sxsw.com/events/event/711
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

11:00am CDT

What Coworking Tells Us About the Future of Work
What happens when people can work anywhere - home offices, coffee shops, libraries, coworking spaces? With mobile computing, telecommunications, and broadband, knowledge workers are choosing new work arrangements and self-organizing in looser, more transient arrangements. We'll discuss these broad trends and what they mean for work, using coworking as a specific...
http://my.sxsw.com/events/event/5089
Monday March 15, 2010 11:00am - 12:00pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

11:00am CDT

What does documentary history look like in an interactive world?: From Nanook to @Nanook
How have the challenges facing filmmakers documenting historical events changed in a world where filmed images on-line can be virtually limitless and immediate? Does a multiplicity of sources and authors solve the problem of subjectivity? And as print journalism struggles to survive, what might future documentary projects look like? This panel...
http://my.sxsw.com/events/event/7321
Monday March 15, 2010 11:00am - 12:00pm CDT
16AB Austin Convention Center
  Panel, Film

11:00am CDT

What Does Documentary History Look Like in an Interactive World?: From Nanook to @Nanook
How have the challenges facing filmmakers documenting historical events changed in a world where filmed images on-line can be virtually limitless and immediate? Does a multiplicity of sources and authors solve the problem of subjectivity? And as print journalism struggles to survive, what might future documentary projects look like? This panel...
http://my.sxsw.com/events/event/7814
Monday March 15, 2010 11:00am - 12:00pm CDT
16AB Austin Convention Center
  Panel, Interactive

11:20am CDT

Video Search Optimization Strategies To Grow Your Business
Due to video sharing sites and universal/blended search results, online videos are a growing trend for B2B and B2C businesses looking for a more creative way to enhance their online brand recognition and reputation, connect with and engage consumers, disseminate information, and get indexed on the search engines. Now is the...
http://my.sxsw.com/events/event/706
Monday March 15, 2010 11:20am - 12:20pm CDT
12AB Austin Convention Center
  Panel, Interactive

11:30am CDT

Burnie Burns (Rooster Teeth) & Omar Gallaga (Austin American-Statesman)
Burnie Burns (panelist, Rooster Teeth) - interviewed by Omar Gallaga (Austin American-Statesman)
http://my.sxsw.com/events/event/7845
Monday March 15, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

11:40am CDT

Not Just the Host: A Web Video Diva Dishes!
New media and old media have a lot to learn from one another. Follow Amanda as she walks you through her 5 year career in the fields of web and mobile television. Learn the positives and negatives of both "mainstream" and "independent" paths in the world of video, and how to...
http://my.sxsw.com/events/event/614
Monday March 15, 2010 11:40am - 12:40pm CDT
12AB Austin Convention Center
  Panel, Interactive

12:00pm CDT

Mona Kasra (UT Dallas), Roja Bandari (UCLA), David Parry (UT Dallas), Shireen Mitchell (Digital Sisters/Women Wired In)
Mona Kasra (panelist, UT Dallas), Roja Bandari (panelist, UCLA), David Parry (panelist, UT Dallas) - in conversation with Shireen Mitchell (Digital Sisters/Women Wired In)
http://my.sxsw.com/events/event/7846
Monday March 15, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

12:00pm CDT

Morrie Warshawski
Morrie Warshawski, a veteran consultant and writer, will be signing copies of his latest book, Shaking the Money Tree: The Art of Getting Grants and Donations for Film and Video Projects.
http://my.sxsw.com/events/event/8056
Monday March 15, 2010 12:00pm - 1:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Film

12:30pm CDT

A Brave New Future for Book Publishing
Call SXSW 2009's infamous ''New Think for Old Publishers'' (aka ''Geeks School New York'') a missed opportunity. How did book publishing become the last media industry to embrace digital and how will this change? New publishing models, strategy and a brave future for books and we who love them.
http://my.sxsw.com/events/event/393
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

12:30pm CDT

Anatomy of a Release; From Conception Through Exhibition
This interactive panel will explore the dynamics of a film's release process. Taking a hypothetical approach, the session will investigate each step, from development through exhibition, with insight provided by key industry figures.
http://my.sxsw.com/events/event/11
Monday March 15, 2010 12:30pm - 1:30pm CDT
16AB Austin Convention Center
  Panel, Film

12:30pm CDT

Benjamin Joffe (Plus Eight Star), Sam Flemming (CIC), Jacqui Zhou (Dell)
Benjamin Joffe (panelist, Plus Eight Star), Sam Flemming (panelist, CIC) - in conversation with Jacqui Zhou (panelist, Dell)
http://my.sxsw.com/events/event/7847
Monday March 15, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

12:30pm CDT

Breaking it Open: Open Source Consulting Models
Open source has changed how we build software, but it hasn't transformed how we serve clients. In this conversation, we'll explore new open source models for web developers, ad agencies and other service companies. What does "open source consulting" look like? How do you sell your services if you're also giving...
http://my.sxsw.com/events/event/7679
Monday March 15, 2010 12:30pm - 1:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

12:30pm CDT

Buzz Out Loud Live 2010
CNET's Buzz Out Loud will broadcast live from SXSW. While discussing the day's tech news, hosts Tom Merritt, Jason Howell, Molly Wood and others will chat with the audience and invite special guests to talk about what's happening at the show and beyond.
http://my.sxsw.com/events/event/5235
Monday March 15, 2010 12:30pm - 1:30pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

12:30pm CDT

Creative Youth: Organic, Collaborative, and Throw-Away Media
Youth are approaching digital self-expression from a more organic, collaborative angle than previous generations. They jump right in when the creative urge strikes, collaborate with others, and publish an ongoing stream of momentary, mashed-up, disposable media. We discuss our research on youth and the future of creative products.
http://my.sxsw.com/events/event/455
Monday March 15, 2010 12:30pm - 1:30pm CDT
19B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Digital's Emerging Role In Unconsumption
''Buy one, give one'' isn't a campaign for charity. It's one facet of the massive values correction that recession-rewired consumers are making. Learn how the digital channel is driving the trend in consumer goods' reuse and repurposing, and why brands should embrace unconsumption for both CSR and ecommerce initiatives.
http://my.sxsw.com/events/event/470
Monday March 15, 2010 12:30pm - 1:30pm CDT
10AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

DSLR Filmmaking, Gearing Up For Success
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

12:30pm CDT

Entrepreneurs Building Virtual Businesses inside Online Virtual Worlds
Virtual Entrepreneurs discuss their businesses in Entropia Universe and Second Life. These worlds have strong economic systems and actively promote the conversion of game currency to real currency, allowing player-run businesses to develop and flourish alongside traditional gaming and social experiences. We will discuss and compare how we got started, growth...
http://my.sxsw.com/events/event/8352
Monday March 15, 2010 12:30pm - 1:30pm CDT
5ABC Austin Convention Center
  Panel, Interactive

12:30pm CDT

ExpressionEngine 2.0: Total Domination!
ExpressionEngine is growing in popularity and with the release of 2.0, it's power has expanded to the stratosphere. Powering great websites such as Change.gov, A List Apart, and Campaign Monitor, it represents an amazing way to build websites and publish content. Join us as 5 experts give best practices from a...
http://my.sxsw.com/events/event/5070
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Floating Heads are Dead - Why Traditional Posters Suck
Why do studios still rely on the star power of 'floating heads' to sell their film product? Discover the value of a simple, iconic, original poster campaign. With limited stills available to the average indie or documentary, it can mean the difference between success and failure. Find out how less can...
http://my.sxsw.com/events/event/24
Monday March 15, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Film

12:30pm CDT

Freedom by Design 2010: Creating Democratic Organizations & Workplaces
WorldBlu's Traci Fenton will explore how organizational democracy is creating some of today's most engaging, innovative, and collaborative workplaces. In addition to explaining organizational democracy and its ten principles, she will discuss economic and social trends fostering this business movement, case studies of democratic organizations, and democratic best practices.
http://my.sxsw.com/events/event/4991
Monday March 15, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Freelance Isn't Free: The Twisted Economics of Writing Today
Nearly anyone can publish their work today for free and reach an audience somewhere online. But that great opportunity has made life harder than ever for freelance writers, who must convince people to pay them to publish their work to an audience. Has creative writing become a commodity? Is journalism now...
http://my.sxsw.com/events/event/504
Monday March 15, 2010 12:30pm - 1:30pm CDT
8A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Games For Good
You made an amazing, educational, and progressive game using the latest in gaming technology- now how do you get people to actually play it? Hear from the nonprofits that have made it happen.
http://my.sxsw.com/events/event/5071
Monday March 15, 2010 12:30pm - 1:30pm CDT
6AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

Gary Vaynerchuk Presentation
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

12:30pm CDT

How Does an Advertising Pro Adapt to New Communication Techniques?
With the advertising landscape changing at the speed of light, how do the traditional advertising pros adapt ? Does the market now belong only to the tech savvy? How do you migrate what you know in other media over to 2.0? We'll be gathering to share ideas, generate new ones, network,...
http://my.sxsw.com/events/event/527
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

12:30pm CDT

How Pandora Navigated the Smartphone Seas
Pandora dipped its toe in the mobile waters for the first time three years ago. After experimenting with dozens of "feature phone" implementations in partnership with Sprint and AT&T for over a year, everything changed with the launch of Pandora for iPhone. With 50 million listeners, Pandora quickly turned their attention...
http://my.sxsw.com/events/event/7254
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

12:30pm CDT

How We Built the SXSW Mobile App
This session will walk through lessons learned and some of the technology behind the SXSW mobile app. Speakers will discuss how it all came together and talk about what's next. We will also welcome your welcome your feedback on what you like (and don't like) about the app
http://my.sxsw.com/events/event/7524
Monday March 15, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

12:30pm CDT

Make Me A Damn Good Manager!
We've all had them - TERRIBLE MANAGERS. Nit-picky, micromanaging, douche bags who have no idea what you do or how it's done. They drive you crazy and make your life miserable. Then one day you get a promotion and all of the sudden you're ONE OF THEM! Don't panic, there're lots...
http://my.sxsw.com/events/event/759
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

12:30pm CDT

Mentor: Programmers
Festivals and markets are as vital as ever in today's filmmaking scene. Learn what to do - and more importantly, what not to do - when it comes to festival submissions, festival attendance, and beyond. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come,...
http://my.sxsw.com/events/event/3497
Monday March 15, 2010 12:30pm - 1:30pm CDT
11AB Austin Convention Center
  Panel, Film

12:30pm CDT

Millionaire or Artist? How About Both?
How do some artists make six figure incomes via social media at a time when traditional industries are tanking? Why is now the best time to quit your job and dream big? Learn how to get collectors enthused about telling your story, increase online sales and market art as a social...
http://my.sxsw.com/events/event/597
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

12:30pm CDT

Nooks & Grannies: Exploring Older Niches Online
Though most of society is now connected to the internet there are still groups, mainly the elderly that are overlooked. The combined age of this panel is older than United States and technology is very much at the centre of their world. These old dogs may still be able to teach...
http://my.sxsw.com/events/event/5079
Monday March 15, 2010 12:30pm - 1:30pm CDT
7 Austin Convention Center
  Panel, Interactive

12:30pm CDT

Revealing Design Treasures from the Amazon
On its surface, Amazon.com just seems like a large e-commerce site, albeit a successful one. Its design isn't flashy, nor is it much to write home about. But deep within its pages are hidden secrets -- secrets that every designer should know about. If one looks closely at what the team...
http://my.sxsw.com/events/event/647
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Slow Twitter: Users Who Take Their Time Tweeting
Slow Twitter is like Slow Food, but much sillier. The people who use the most impulse-driven site for the most thought-out one-liners have created a new art form with its own poetic language, economy of space, and a million ways to joke about being drunk, naked and crying on a Monday....
http://my.sxsw.com/events/event/658
Monday March 15, 2010 12:30pm - 1:30pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

12:30pm CDT

Student Startups: Entrepreneurship in the University
While student startups are not a new phenomenon, universities and venture capitalists are beginning to see the advantages in supporting them. Join a panel of student entrepreneurs in a discussion on finding funding, incorporating a company and balancing homework, work and life, all while attending school full-time.
http://my.sxsw.com/events/event/667
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

12:30pm CDT

Surviving Federal Contracts: From IxD Hell and Back
We're not going to tell you how to win federal contracts. There's plenty of idiots to tell you about that. We're the idiots who will tell you how - as an interaction designer - to survive the government project your idiot boss just won. Otherwise? That idiot just f*&ked you.
http://my.sxsw.com/events/event/4998
Monday March 15, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Sustainable Filmmaking Workshop
Learn how to green your productions, leave a smaller footprint on an ever-more fragile planet, and by going green actually save money!
http://my.sxsw.com/events/event/34
Monday March 15, 2010 12:30pm - 1:30pm CDT
13AB Austin Convention Center
  Panel, Film

12:30pm CDT

The Cause Lab: WeCanEndThis.com #3
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7958
Monday March 15, 2010 12:30pm - 1:30pm CDT
Austin Suite Austin Convention Center
  Panel, Interactive

12:30pm CDT

The Complete Idiot's Guide to Business Success In Your 20s and 30s
Monday March 15, 2010 12:30pm - 1:30pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

12:30pm CDT

The Life Graph: You Are Your Location
Bridging the gap between cyberspace and reality, the ''Life Graph'' will revolutionize how individuals interact with the world around them: predictive recommendations with rich local content that matters the most to you here and now. We will explore the Life Graph concept and how it will change your life.
http://my.sxsw.com/events/event/687
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

12:30pm CDT

Thoughtless Design Leaves Disabled Gamers Logged Out
With approximately 20% of the US having some sort of disability, potential gamers are being left out of game play due to most design being far too conservative. How different disabilities affect game play and how game design can be more innovative to achieve social justice will be discussed.
http://my.sxsw.com/events/event/697
Monday March 15, 2010 12:30pm - 1:30pm CDT
9ABC Austin Convention Center
  Panel, Interactive

12:30pm CDT

Visual FX for Indies: Big Impact, Small Budgets
Sure, you can spend thousands on CGI. But digital FX work can just as easily save a film money. "invisible" effects can shave your budget or solve logistic problems. Affordable tools and online resources can give high-end production value for low-budget price.
http://my.sxsw.com/events/event/3507
Monday March 15, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center
  Panel, Film

12:30pm CDT

Visual FX for Indies: Big Impact, Small Budgets
Sure, you can spend thousands on CGI. But digital FX work can just as easily save a film money. "invisible" effects can shave your budget or solve logistic problems. Affordable tools and online resources can give high-end production value for low-budget price.
http://my.sxsw.com/events/event/7438
Monday March 15, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

12:30pm CDT

Web Video: Can We Now Say Something Sucks?
Online video is becoming a legitimate, engaging storytelling medium. But has it evolved to the point where we can successfully critique it? And how do we as a community draw the line between encouraging new creators to contribute and establishing standards for quality content? Because, face it, sometimes "it stinks!"
http://my.sxsw.com/events/event/713
Monday March 15, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

Who Needs Venture Capital?
Only a fraction of business financing comes from Sand Hill Road. Yet entrepreneurs still obsess over traditional big meeting/big money Silicon Valley venture capital. This heated panel debates what types of companies actually benefit from VC and reviews concrete examples of alternatives to traditional venture capital.
http://my.sxsw.com/events/event/721
Monday March 15, 2010 12:30pm - 1:30pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

12:50pm CDT

Attracting Big Sponsors With a Super-Niche Webshow
The Frozen Food Master is the host of Freezer Burns, a unique webshow that capitalizes on the super-niche topic of frozen food reviews. He will talk about how to build a community of obsessive fans, manage to stay objective in reviews, publish regular content and why super-niche doesn't necessarily mean limited...
http://my.sxsw.com/events/event/8468
Monday March 15, 2010 12:50pm - 1:50pm CDT
12AB Austin Convention Center
  Panel, Interactive

12:50pm CDT

Douglas Merrill
Getting Organized in the Google Era
http://my.sxsw.com/events/event/8522
Monday March 15, 2010 12:50pm - 1:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

1:10pm CDT

Hyperlocal Focus: Growing A Vibrant Community Media Ecosystem
Filmmakers, videobloggers, podcasters, pirate & low-power radio jocks and public access TV producers are all creating content in your local community, but they often don't collaborate or even talk to each other, despite using the same tools and sometimes even seeking the same audiences. A 15 year-old videoblogger and a 50...
http://my.sxsw.com/events/event/548
Monday March 15, 2010 1:10pm - 2:10pm CDT
12AB Austin Convention Center
  Panel, Interactive

1:50pm CDT

Nick Douglas
Twitter Wit: Brilliance in 140 Characters or Less
http://my.sxsw.com/events/event/8409
Monday March 15, 2010 1:50pm - 2:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

2:00pm CDT

Cash Flow Workflow: Funding Docs From Start to Finish
How can you efficiently utilize the various funding options available to fit you production schedule? From grants to contributions, pre-sales to investment, what makes for effective fundraising -- and how can you make a living along the way?
http://my.sxsw.com/events/event/13
Monday March 15, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Film

2:00pm CDT

Cinematography for Improvised Films: Lighting the Unknown
How does a cinematographer extract killer visuals from little or no script? What about live, uncontrolled locations? Free-roaming actors with little regard for "hitting their light"? This workshop explores the unpredictable, unique challenges of shooting improvised cinema.
http://my.sxsw.com/events/event/15
Monday March 15, 2010 2:00pm - 3:00pm CDT
16AB Austin Convention Center
  Panel, Film

2:00pm CDT

Evan Williams Keynote Interview
Williams has co-founded several Internet companies, including Pyra Labs (creator of weblog-authoring software Blogger) and Twitter, the now ubiquitous social media platform that hit its tipping-point at SXSW in 2007. In addition to his role as Director of the Havas Media Lab, Umair Haque founded Bubblegeneration, an agenda-setting advisory boutique that...
http://my.sxsw.com/events/event/5231
Monday March 15, 2010 2:00pm - 3:00pm CDT
Exhibit Hall 1 Austin Convention Center
  Panel, Interactive

2:00pm CDT

Game Sound Integration: From Pre-Production to Post
Game audio sound engineering has reached a point where pre production can be just as critical as post. And ten years ago, neither existed in the production process. Which moments of gameplay will you focus on at each milestone and how will your tools enable the creative team to generate fast...
http://my.sxsw.com/events/event/8353
Monday March 15, 2010 2:00pm - 3:00pm CDT
5ABC Austin Convention Center
  Panel, Interactive

2:00pm CDT

Hollywood Greenlight: Getting to Yes
For many digital producers, hearing yes from a network or a studio is the promised land. In this session, we'll hear from four network and studio executives who bestowed that much-coveted yes on a digital project. They'll each walk us through case studies on their digital projects, why they greenlit them,...
http://my.sxsw.com/events/event/7253
Monday March 15, 2010 2:00pm - 3:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

2:00pm CDT

How to Avoid "Fixing it in the Mix"
Make your film sound as good as it looks, and learn the pitfalls and solutions of production/location audio. Expert advice is provided by a Hollywood sound supervisor and Indie filmmaker, and a sound designer/mixer with extensive experience in Indie and Documentary,
http://my.sxsw.com/events/event/26
Monday March 15, 2010 2:00pm - 3:00pm CDT
13AB Austin Convention Center
  Panel, Film

2:00pm CDT

Mentors: Producers
What secrets does the producer hold, from pre-production to distribution? Learn some of the ways to perfect the relationship between "producer" and "production." Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before...
http://my.sxsw.com/events/event/28
Monday March 15, 2010 2:00pm - 3:00pm CDT
11AB Austin Convention Center
  Panel, Film

2:00pm CDT

Screenburn at SXSW Casual Game Design Competition Winner & Judge Interview
Winner of the 2010 ScreenBurn at SXSW Casual Game Design Competition sponsored by USA Network - Interviewed by Kain Shin (Arkane Studios), a judge and panelist from the 2010 ScreenBurn at SXSW Casual Game Design Competition
http://my.sxsw.com/events/event/6157
Monday March 15, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

2:00pm CDT

Screenburn Casual Game Design Winner & Screenburn Casual
Screenburn Casual Game Design Winner interviewed by Screenburn Casual Game Design Representative
http://my.sxsw.com/events/event/7292
Monday March 15, 2010 2:00pm - 3:00pm CDT
ScreenBurn Arcade Austin Convention Center
  Panel, Interactive

2:00pm CDT

Tapworthy: Designing iPhone Interfaces for Delight and Usability
Tapworthy apps cope with small screens and fleeting user attention to make every pixel count, every tap rewarding. Learn to: Focus your feature set and simplify your interface; use iPhone gestures and controls the Apple way; forge ahead with your own custom views; and craft efficient but personality-packed visuals. Look over...
http://my.sxsw.com/events/event/672
Monday March 15, 2010 2:00pm - 3:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

2:30pm CDT

Screenburn AAA Winner & Screenburn AAA
Screenburn AAA Game Design Winner interviewed by Screenburn AAA Game Competition Representative
http://my.sxsw.com/events/event/7293
Monday March 15, 2010 2:30pm - 3:30pm CDT
ScreenBurn Arcade Austin Convention Center
  Panel, Interactive

2:30pm CDT

Screenburn at SXSW AAA Game Design Competition Winner & Judge Interview
Winner of the 2010 ScreenBurn at SXSW AAA Game Design Competition sponsored by USA Network - Interviewed by Lori Durham (Aspyr), a judge and panelist from the 2010 ScreenBurn at SXSW AAA Game Design Competition.
http://my.sxsw.com/events/event/6158
Monday March 15, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:00pm CDT

Adam Saltsman (Semi Secret Software) & James Renovitch (Austin Chronicle)
Adam Saltsman, panelist, Anyone Can Create A Video Game - interviewed by James Renovitch, Austin Chronicle
http://my.sxsw.com/events/event/6145
Monday March 15, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:00pm CDT

It All Changed in An Instant: More Six-Word Memoirs
When Hemingway wrote the six-word novel "For sale: baby shoes, never worn," he didn't know he'd inspired one the hottest storytelling trends of the Internet age. But with four books and 250,000+ online submissions later, SMITH Magazine's Six-Word Memoirs [sixwordmemoirs.com] have become a part of the national conversation. You probably heard...
http://my.sxsw.com/events/event/756
Monday March 15, 2010 3:00pm - 4:00pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

3:20pm CDT

Chloe Sevigny, Rhys Ifans, Bernard Rose ("Mr. Nice") - interviewed by James Rocchi (MSN Movies/The Rocchi Report)
Chloe Sevigny, Rhys Ifans, Bernard Rose ("Mr. Nice") - interviewed by James Rocchi (MSN Movies/The Rocchi Report)
http://my.sxsw.com/events/event/8548
Monday March 15, 2010 3:20pm - 4:20pm CDT
Studio SX Austin Convention Center
  Panel, Film

3:20pm CDT

Clara Shih
The Facebook Era: Tapping Online Social Networks
http://my.sxsw.com/events/event/8413
Monday March 15, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:20pm CDT

Jared Spool & Robert Hoekman
Web Anatomy: Interaction Design Frameworks that Work
http://my.sxsw.com/events/event/8410
Monday March 15, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:20pm CDT

Larry Smith
It All Changed in An Instant: More Six-Word Memoirs
http://my.sxsw.com/events/event/8411
Monday March 15, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:30pm CDT

'Seed Combinators': Startup Incubators 2.0
The 'Seed Combinator' is the concept of mashing up angel investing, OpenCoffee Club meetups, tactical workshops, and Coworking that is giving rise to a new class of software and new media startups. Local investors are giving aspiring entrepreneurs capital and intensive mentorship under names like YCombinator, TechStars and Capital Factory. The...
http://my.sxsw.com/events/event/387
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

3:30pm CDT

A Conversation with Gilbert Shelton
Cult comics legend Gilbert Shelton created characters like Fabulous Furry Freak Brothers, and has sold over 40 million comic books in 15 languages. Come and hear this Austin legend in rare conversation at SXSW.
http://my.sxsw.com/events/event/9
Monday March 15, 2010 3:30pm - 4:30pm CDT
16AB Austin Convention Center
  Panel, Film

3:30pm CDT

AI 2010: Wall-e Or Rise Of The Machines?
Computers have come a long way since green screens; they have evolved into complex creatures. This panel explores artificial intelligence, from advanced cooking robots to algorithms that learn your musical preferences. Do we control AI or does it control us? Are we headed towards cute trash collectors or deadly terminators?
http://my.sxsw.com/events/event/403
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

3:30pm CDT

Android: What We've Learned About Mobile in the Last Two Months
In January 2010, Google launched the Nexus One, the latest smartphone to be powered by the open source Android platform. This was no ordinary Google product launch however. The Nexus One marked the first time Google had ever started selling its own consumer electronics. Now, two months later, come hear about...
http://my.sxsw.com/events/event/7943
Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

3:30pm CDT

Be Your Own Boss: Create a Life You Love
Is it time to abandon your current professional life for a more fulfilling career online? How do you justify giving up a steady paycheck for a shot at creative fulfillment, especially when your family's financial well being hangs in the balance? In this core conversation, we'll discuss how you can make...
http://my.sxsw.com/events/event/7973
Monday March 15, 2010 3:30pm - 4:30pm CDT
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

3:30pm CDT

Beyond the Desktop: Embracing New Interaction Paradigms
Thanks to the success of Wii and iPhone, the public is getting more familiar with interaction paradigms that go beyond keyboard+mouse. We need to embrace gestures, accelerometers, sensors, and more. This panel will show you where things are headed and what do you need to be ready for them.
http://my.sxsw.com/events/event/421
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

3:30pm CDT

Choosing Offline Activities in a Time-Deprived Lifestyle
How we spend our time offline is extremely valuable. With so many events, shows, meetups, parties and get-togethers it's our job to give users the best choices. How do we know they are finding the events best suited to their needs? Join us as some curious characters Discuss & Debate.
http://my.sxsw.com/events/event/442
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

3:30pm CDT

Community Management: Future Skills You'll Need to Know
Community Management is a key role in any startups but with any new role in a company they need to evolve over time to survive and prosper. Come listen to what the future of community management will look like because the future role is more than just drinking with customers!
http://my.sxsw.com/events/event/4179
Monday March 15, 2010 3:30pm - 4:30pm CDT
19B Austin Convention Center
  Panel, Interactive

3:30pm CDT

Connected: The Surprising Power of Our (Real Life) Social Networks
From laughter epidemics to suicide cascades to the socially contagious spread of obesity, I present intriguing evidence to show that our real life social networks drive and shape virtually every aspect of our lives. How we feel, whom we marry, whether we fall ill, how much money we make, and whether...
http://my.sxsw.com/events/event/866
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

3:30pm CDT

Convergence 2010: Ten Cool Things That Could Happen This Year
In this fast paced session, Dan will guide you through 10 trends that could really help to accelerate us down the path to Convergence in 2010. What's next for social networks, augmented reality, mobile,ecommerce, gaming and more.
http://my.sxsw.com/events/event/844
Monday March 15, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Creating a Graphic Novel Hollywood Will Buy
Graphic novels are red hot in Hollywood. Combining words and visuals in one package, a comic book can be a great sales tool when pitching. In this panel, industry professionals will teach you how to make a graphic novel to attract the attention of movie producers.
http://my.sxsw.com/events/event/3492
Monday March 15, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Film

3:30pm CDT

Finding the Money: NEH and ITVS
Meet representatives from the National Endowment for the Humanities and the Independent Television Service. Come hear about funding opportunities for your documentary film, funding priorities, the review process, and tips for a successful application.
http://my.sxsw.com/events/event/21
Monday March 15, 2010 3:30pm - 4:30pm CDT
13AB Austin Convention Center
  Panel, Film

3:30pm CDT

First Impressions: The Art of Main Title Design
A strong title sequence can yield some of a film's most memorable images, allowing themes to linger long after the lights go up. This presentation will explore the process of creating such sequences, using case studies from both studio and independent projects.
http://my.sxsw.com/events/event/22
Monday March 15, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center
  Panel, Film

3:30pm CDT

First Impressions: The Art of Main Title Design
A strong title sequence can yield some of a film's most memorable images, allowing themes to linger long after the lights go up. This presentation will explore the process of creating such sequences, using case studies from both studio and independent projects.
http://my.sxsw.com/events/event/7422
Monday March 15, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

3:30pm CDT

Forging Your Ideal Career
You've proven you're a great developer / designer. How do you rise above the production floor to share your ideas and insights, and drive the solution rather than simply implementing it? Presenters will share their strategies for cultivating your career and attaining personal satisfaction while still keeping a steady paycheck!
http://my.sxsw.com/events/event/503
Monday March 15, 2010 3:30pm - 4:30pm CDT
8A Austin Convention Center
  Panel, Interactive

3:30pm CDT

Gaston Legorburu (SapientNitro) & Anya Kamenetz (Fast Company)
Gaston Legorburu, Chief Creative Officer, SapientNitro - in conversation with Anya Kamenetz, Fast Company
http://my.sxsw.com/events/event/8426
Monday March 15, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:30pm CDT

Haiti CrisisCamp: Techies Unite for Earthquake Relief
Following Haiti's earthquake, hundreds of techies helped relief efforts at a series of hackathons held in more than a dozen cities worldwide. We'll hear from organizers and learn how this group of geeks tried to help save lives in Haiti, laying the groundwork for future disaster response efforts.
http://my.sxsw.com/events/event/5232
Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

3:30pm CDT

How Can Mobile Games Take Advantage of Social Features?
Social and mobile gaming are changing the traditional gaming industry. But so far, we haven't seen any breakout hits that span across these platforms. New opportunities are coming fast, though. Apple's iPad is about to become available, Facebook is working on location services for mobile developers, companies are building social features...
http://my.sxsw.com/events/event/8600
Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

3:30pm CDT

How to Be a Customer Support Rock Star
Software as a Service is more about service than software. Great software companies today have great customer support. If you want to succeed in this industry, learn how to do it right from these customer support rock stars.
http://my.sxsw.com/events/event/535
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

3:30pm CDT

Mentors: Distribution
Get some one-on-one face time with people who can decide if a film makes it to a theater or your local video store. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before...
http://my.sxsw.com/events/event/3498
Monday March 15, 2010 3:30pm - 4:30pm CDT
11AB Austin Convention Center
  Panel, Film

3:30pm CDT

Mobile Development with the Flash Platform: iPhone and More
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

3:30pm CDT

My Three-Year Old Is My Usability Expert
Children are perfect testers for the innate usability of visual structures. Learn how neuroscience and cognitive psychology research can make your designs and interfaces more intuitive.
http://my.sxsw.com/events/event/5077
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

3:30pm CDT

Objective C Crash Course for Web Developers
Build your first iPhone app in 60 minutes flat. Along the way, you'll tour Apple's developer tools and learn the basics of the Cocoa Touch framework. Discover how to use your PHP and JavaScript experience for an informed approach to coding iPhone apps. Apply familiar JavaScript design patterns, for example, to...
http://my.sxsw.com/events/event/615
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

3:30pm CDT

Packaging, Pitching and Presenting Your Digital Content
While a pitch is just the starting point in turning your dream into a reality, that pitch needs to be perfect. Agents, producers and studio executives hear countless pitches every day. What stands out to them? What stories and ideas get them to sit up and take notice? And once you've...
http://my.sxsw.com/events/event/7256
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

3:30pm CDT

Sex Education in a Web 3.0 World
This will be a discussion with podcasters, internet based and college sex educators, on the present and future of sex education, the internet and digital technology. The panel will address issues such as countering misinformation, appropriate information for teens and younger, availability of resources, proper and improper use of technology and...
http://my.sxsw.com/events/event/778
Monday March 15, 2010 3:30pm - 4:30pm CDT
7 Austin Convention Center
  Panel, Interactive

3:30pm CDT

Social Business By Design
The hype around social media has become deafening. Organizations are feeling pressured to "join the conversation'' or risk being irrelevant. However, a ''social business'' has to be designed from the ground up and the top down in order to achieve transformation which scales. Are we ready to move beyond lip service?...
http://my.sxsw.com/events/event/659
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

3:30pm CDT

Systemic Development in Borderlands: 16,164,886 = 1
How do we design, create, balance, and test 15 million unique weapons for Borderlands? This discussion focuses on just one of those weapons, following the in-game Gearbuilder system as it creates the weapon step by step, using this framework to explore both the design elements and the technical systems that make...
http://my.sxsw.com/events/event/391
Monday March 15, 2010 3:30pm - 4:30pm CDT
6AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Ten Strategies for Building Happy and High Performing Teams
This session will discuss how to build happy and high performing teams and create an environment that makes for a positive and cohesive workplace. It will not only help supervisors and managers, but all attendees will gain valuable insight in how to create an energetic and enjoyable work environment.
http://my.sxsw.com/events/event/788
Monday March 15, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

3:30pm CDT

The Cause Lab: WeCanEndThis.com #4
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7959
Monday March 15, 2010 3:30pm - 4:30pm CDT
Austin Suite Austin Convention Center
  Panel, Interactive

3:30pm CDT

Twitter Indispensable Tools Seminar
This panel features the founders of the "indispensable" Twitter apps. The purpose is twofold: 1) Enable Twitter users to hear "straight from the horses' mouths" about the creation and use of key Twitter applications; 2) Provide inspiration for other Twitter developers.
http://my.sxsw.com/events/event/5087
Monday March 15, 2010 3:30pm - 4:30pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

3:30pm CDT

Visual Note-Taking 101
Ever since Leonardo put pen to paper, visual note-taking has been a route to improve the quality of your thinking, make information more memorable, and make your ideas easier to share with others. Learn practical techniques and ''tricks of the trade'' from modern visual note-taking masters: how to write, sketch, and...
http://my.sxsw.com/events/event/707
Monday March 15, 2010 3:30pm - 4:30pm CDT
9ABC Austin Convention Center
  Panel, Interactive

3:30pm CDT

Voice Actors 101: A Guide to Care & Handling
You've spent countless hours envisioning a world, crafting a script, and imagining your characters' motivation. Now you've got 4 hours (maybe less) to wring all that back story and immersive emotion out of the actor standing in front of you, waiting. Gain real skills, ask questions, and hear tales from the...
http://my.sxsw.com/events/event/7950
Monday March 15, 2010 3:30pm - 4:30pm CDT
5ABC Austin Convention Center
  Panel, Interactive

3:30pm CDT

Why Challenge Prizes Are the Future of Innovation
In 1919, Raymond Orteig offered $25,000 to the first aviator to fly non-stop across the Atlantic. Though it took eight years before Charles Lindbergh finally succeeded and took the award, the Orteig Prize inspired a new model for entrepreneurship and innovation. This panel of Challenge Prize veterans explains why it works,...
http://my.sxsw.com/events/event/722
Monday March 15, 2010 3:30pm - 4:30pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

3:30pm CDT

Why Gen Y Wants to Work 'With' You, Not 'For' You
Put aside the negative stereotypes of entitled, rebellious 20-somethings and take a minute to dig deeper and see what makes us tick. At almost 80 million strong, the Gen Y workforce is shaping the cubicle nation and the way brands are forced to engage consumers. It's more than a desire to...
http://my.sxsw.com/events/event/723
Monday March 15, 2010 3:30pm - 4:30pm CDT
10AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Work In Advertising And Sleep Well At Night
Are you ashamed of your profession when asked about it at a cocktail party? Learn what happens when brands and people have an understanding around each other's credibility, care, and congruency. Trust is fostered, transactions are made more likely, and simple interactions form the basis of a sustainable relationship.
http://my.sxsw.com/events/event/808
Monday March 15, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

3:40pm CDT

Will Forte & Jorma Taccone (MacGruber) interviewed by Drew McWeeny (HitFlix)
Will Forte & Jorma Taccone (MacGruber) interviewed by Drew McWeeny (HitFlix)
http://my.sxsw.com/events/event/8633
Monday March 15, 2010 3:40pm - 4:40pm CDT
Studio SX Austin Convention Center
  Panel, Film

3:50pm CDT

Allison Lewis
Switch Craft: Battery-Powered Crafts to Make and Sew
http://my.sxsw.com/events/event/8412
Monday March 15, 2010 3:50pm - 4:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:50pm CDT

Convergence, the Semantic Web and Global Innovation
The day is fast approaching when we will make the relationships and definitions in data clear enough for computers to easily exchange and interpret it without human help or guidance. Following that breakthrough, the discovery of critical patterns in communication, medicine, math, science and commerce will accelerate as computers gain new...
http://my.sxsw.com/events/event/8599
Monday March 15, 2010 3:50pm - 4:50pm CDT
12AB Austin Convention Center
  Panel, Interactive

3:50pm CDT

Convergence: Already Here, and Gosh It's a Mess!
Monday March 15, 2010 3:50pm - 4:50pm CDT
12AB Austin Convention Center
  Panel, Interactive

4:00pm CDT

Jessamyn West & Latoya Peterson (Racialicious.com)
Jessamyn West, panelist, The Digital Divide - interviewed by Latoya Peterson, Racialicious.com
http://my.sxsw.com/events/event/6148
Monday March 15, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

4:10pm CDT

From Hulu To Yahoo Widgets: Will The Internet Transform The TV?
Over the past twenty years, technology has morphed the computer into a TV. Now, with the emergence of Internet-connected TVs, widgets, and access to free content sites like Hulu, is the TV becoming a computer? This session will examine the key technological and business issues that are shaking up the traditional...
http://my.sxsw.com/events/event/858
Monday March 15, 2010 4:10pm - 5:10pm CDT
12AB Austin Convention Center
  Panel, Interactive

4:15pm CDT

3D Stereoscopic Production Tools, Production and Post
With 3D cinema on the uptick again, and probably for good, you need to know how it works. From production, through post, distribution and exhibition, this panel gives you the overview on how you too can integrate Stereoscopic tools and pipelines on your next film.
http://my.sxsw.com/events/event/8
Monday March 15, 2010 4:15pm - 5:15pm CDT
Alamo Lamar Theater 2 Austin Convention Center
  Panel, Film

4:30pm CDT

Web Awards Winner & Web Awards Winner
Winner of the 2010 Web Awards - interviewed by Winner of the 2010 Web Awards
http://my.sxsw.com/events/event/6149
Monday March 15, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

4:50pm CDT

James Fowler
Connected: The Surprising Power of Our Social Networks
http://my.sxsw.com/events/event/8414
Monday March 15, 2010 4:50pm - 5:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

5:00pm CDT

"Mikey Likes It!": Does the FTC?
Customers can express their satisfaction in an emerging variety of ways: from blogging, to microblogging, to geolocated shout-outs. Did you know that you could face liability for postings, and that a company could, for the postings of its champions? This panel will explore the FTC's recently updated Endorsement Guides and the...
http://my.sxsw.com/events/event/5068
Monday March 15, 2010 5:00pm - 6:00pm CDT
19B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Architecture, Technology and the Rebuilding of Haiti
As the dust settles and the devastation is catalogued, the strategy of rebuilding Haiti is underway, and tech is at the center of it. Hear up-to-the-minute updates from on the ground demonstrating how transitional education and healthcare solutions are being developed and applied in Port au Prince and beyond, and how...
http://my.sxsw.com/events/event/7681
Monday March 15, 2010 5:00pm - 6:00pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

5:00pm CDT

Augmented Reality - Gimmicky Trend or Market-Ready Technology?
As of late, marked advancements in mobile phones have rapidly catapulted Augmented Reality to the forefront. AR offers the promise of a breakthrough technology. It possesses the potential to revolutionize cities, education, entertainment, and considerably more. That said, in the early stages of any technological development there's likely to be overeager...
http://my.sxsw.com/events/event/409
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

5:00pm CDT

Can Social Media Help Banks Rebuild Trust?
Why do so few major brands talk about what they are doing in Social Media? Learn the operational challenges, hard lessons, and surprising outcomes of one major brand's experiences in social media. This isn't for the faint at heart, but for those want a real look at life in the trenches...
http://my.sxsw.com/events/event/7944
Monday March 15, 2010 5:00pm - 6:00pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

5:00pm CDT

Coconut Valley - Building a Tech Community on the Beach
Starting from a mere handful of people and growing into the thousands, come learn how we grew our tech community out of the sand in South Florida. Learn tips and tricks for growing your own tech community even in the most unfriendly/untechy areas of the world.
http://my.sxsw.com/events/event/445
Monday March 15, 2010 5:00pm - 6:00pm CDT
Courtyard Brazos 2/3 Austin Convention Center
  Panel, Interactive

5:00pm CDT

Customer Support in a 140 Character World
Gone are the days of traditional customer support. In a world of Twitter, Facebook, and customer complaint sites like GetSatisfaction, customers are now jumping online to vent and publicize their customer support issues. But does it work for everyone and can complex customer service issues really be resolved within a 140...
http://my.sxsw.com/events/event/847
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

5:00pm CDT

Digital Britain: How to Launch into Europe
The UK's digital sector is thriving boosted by the Digital Britain initiative overhauling the country's Internet infrastructure and legislation. And of course, there's the anticipated Olympic dividend. Our (mostly) shared language makes the UK a natural starting point for US firms to tackle Europe. Quiz our panel on how to setup,...
http://my.sxsw.com/events/event/7586
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

5:00pm CDT

Don't Stop Believin: Singing our Way to Changing the World
Karaoke came on like a ninja...stealthily entering North American pubs and Koreatowns. But it wasn't here to enterain, no. Karaoke came to unite us in song. In fact, Karaoke is a core part of our reMix culture and this panel will show you how. This stellar group of speakers (some of...
http://my.sxsw.com/events/event/4520
Monday March 15, 2010 5:00pm - 6:00pm CDT
9ABC Austin Convention Center
  Panel, Interactive

5:00pm CDT

Email: The Next Frontier
Email is at the center of everything we do online. Even the most popular new social communications ride the back that is email. It is in fact the killer app of the Internet, and has been for some 40 years. It is however, a love-hate relationship. But there's good news. Innovcation...
http://my.sxsw.com/events/event/855
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

5:00pm CDT

Future Smut: How To Become An 'Adult Webmaster'
From selecting a hosting solution to acquiring content, legal issues to the basics of search engine optimization, the panel would cover a wide swath of issues and challenges that face entrepreneurs making their first foray into the Internet-based sector of the adult entertainment industry.
http://my.sxsw.com/events/event/513
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

5:00pm CDT

Hold the Cocoa: Building iPhone Apps with HTML, CSS, and JavaScript
Explore an alternative approach to creating iPhone apps. The free PhoneGap framework lets you build first-class native iPhone apps using just HTML, CSS, and JavaScript - a technique that also lets you create Android and Blackberry apps from the very same code base. Explore the pros and cons of this approach...
http://my.sxsw.com/events/event/523
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

5:00pm CDT

How I Lost My Job Through Twitter...Again
It's not a matter of how you'll get fired but WHEN. Learn how the words, pictures and status updates you're using right now are being used against you in the corporate world and discuss how we protect ourselves without "protecting ourselves."
http://my.sxsw.com/events/event/529
Monday March 15, 2010 5:00pm - 6:00pm CDT
8A Austin Convention Center
  Panel, Interactive

5:00pm CDT

Imminent Fusion of Intelligent Mobile Devices & Entertainment Content
The intersection of mobile devices and entertainment goes beyond the ingestion of audio and video, and potential DRM challenges. This panel will explore how mobile devices have the self-awareness, connectivity and horse power to determine where you are, your activity and what content relates to you and how it's presented.
http://my.sxsw.com/events/event/862
Monday March 15, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

Jaron Lanier Presentation
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

5:00pm CDT

Life After Wii Fit: Geeks on Fitness
You've beaten Wii Fit... what's next? This panel will explain how we, a bunch of cyclist/runner/triathlete/fitness-oriented geeks, approach staying active and having fun. Tips on how to track progress, compete with friends/contacts, stay motivated and find like-minded folks. For (m)athletes of all levels!
http://my.sxsw.com/events/event/577
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

5:00pm CDT

Making the Move from California to Austin
Is California a progressive, cultural oasis, or over-rated and full of itself? Is Austin a young, up-and-coming, tech and music mecca, or a little hillbilly backwater? Come and share your experiences as an area "expert", or merely a curious traveler, as we consider the merits of these two geographically disparate regions...
http://my.sxsw.com/events/event/8070
Monday March 15, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Multiplatform Storytelling: A Master Class with Tim Kring
Once upon a time, storytelling was restricted to a single and isolated medium- television, film, a book. Technology has changed all that providing new tools for a story to play out across multiple media and platforms engaging and interacting with audiences across a wide variety of œscreens. Heroes has been held...
http://my.sxsw.com/events/event/7255
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

5:00pm CDT

Nina Hartley: Porn Star, Sex Educator, Social Networker
With a career spanning over 25 years, Adult film star Nina Hartley has seen it all - from the explosion of VHS to the advent of internet porn. In this session, Nina and her social media brain trust, MarKyr Media's Marjorie Kase and Kyra Reed, will be discussing how the web...
http://my.sxsw.com/events/event/612
Monday March 15, 2010 5:00pm - 6:00pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

5:00pm CDT

No Touching! Truly Invisible Interfaces
Our devices know which way we're moving and how dark it is outside. They look us in the face with cameras while we're tweeting away. They sometimes even understand when we talk back to them. Learn about success stories and untapped potential in physical interactivity that doesn't involve touching anything at...
http://my.sxsw.com/events/event/613
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

5:00pm CDT

Pass it Back! Kid Apps on Grown-up Devices
The "pass-back effect" -- when parents hand their mobile device to kids in the backseat or whenever they're on-the-go -- creates unique challenges to optimize kid-friendly mobile apps and educational opportunities within the constraints of devices designed for grown-ups. Kids' media industry pros discuss challenges & solutions for this diverse &...
http://my.sxsw.com/events/event/5080
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

5:00pm CDT

Passionate People: The Key Ingredient to Social Media Success
Regardless of the different avenues an organization takes to inform online audiences about a cause, there is but one vital factor that successfully binds social change and social media - passionate people. This panel's roster blurs the line between personal and professional to achieve unparalleled success on behalf of their cause,...
http://my.sxsw.com/events/event/768
Monday March 15, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

5:00pm CDT

RT: I'm Going to Kill Myself. Preventing Suicide Online
Every year, suicide kills more Americans than HIV/AIDS and homicide combined. It's the second highest killer of young people, who don't call hotlines. Full online crisis counseling doesn't exist yet. What can be done? Find out what works (and what doesn't) and how you can save lives using the Internet.
http://my.sxsw.com/events/event/650
Monday March 15, 2010 5:00pm - 6:00pm CDT
10AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

Social Games Level Up! Beyond Farmville & World of Warcraft
What's next for social games? What does it take to build an MMO that everyone will play? Can you teach Farmville fans how to play an MMO? Or get devoted World of Warcraft players passionate about a social network game? Susan Wu, CEO and co-founder of gaming industry pioneer, ohai!, shares...
http://my.sxsw.com/events/event/5236
Monday March 15, 2010 5:00pm - 6:00pm CDT
6AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

Sound Unbound
Derek Woodgate and DJ Spooky that Subliminal Kid will discuss excerpts from DJ Spooky's book, Sound Unbound, which deals with the role of sound and digital media in an information-based society, talking about the history of the soundsytem and the way networks transform creative processes. As part of the conversation, DJ...
http://my.sxsw.com/events/event/887
Monday March 15, 2010 5:00pm - 6:00pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

5:00pm CDT

Sound Unbound
Derek Woodgate and DJ Spooky that Subliminal Kid will discuss excerpts from DJ Spooky's book, Sound Unbound, which deals with the role of sound and digital media in an information-based society, talking about the history of the soundsytem and the way networks transform creative processes. As part of the conversation, DJ...
http://my.sxsw.com/events/event/7318
Monday March 15, 2010 5:00pm - 6:00pm CDT
18ABCD Austin Convention Center
  Panel, Film

5:00pm CDT

The Cause Lab: WeCanEndThis.com #5
Be part of SXSW's first ever collaborative effort to help solve a major social issue. Designers, web developers, investors, mobile innovators, entrepreneurs, inventors, gamers, programmers, and content producers are invited to partake in either or both sessions. The best ideas submitted will be implemented by Share Our Strength, Feeding America, and...
http://my.sxsw.com/events/event/7960
Monday March 15, 2010 5:00pm - 6:00pm CDT
Austin Suite Austin Convention Center
  Panel, Interactive

5:00pm CDT

Visual Problem Solving: 5 Diagrams in 15 Minutes
Can you solve problems visually? Using 5 diagrams in 15 minutes, you do not need to know how to draw in order to discover and identify tools, resources, ideas methods and processes to figure out how to do everything from making breakfast to examining new ideas to improve business.
http://my.sxsw.com/events/event/804
Monday March 15, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center
  Panel, Interactive

5:00pm CDT

Web Education Rocks: 2010 WaSP InterAct Annual Meeting
Monday March 15, 2010 5:00pm - 6:00pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

5:20pm CDT

Hugh MacLeod
Ignore Everyone
http://my.sxsw.com/events/event/8415
Monday March 15, 2010 5:20pm - 6:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

5:20pm CDT

Transmedia Storytelling - Creating Stories That Work Over all Platforms
Why and how are narrative worlds, be it traditional Film, Television, or New Media stories expanding across different media outlets and platforms? What are the emerging features of 'Transmedia' behavior, consumption and production? What do these new forms of storytelling, product and service design and branding tell us about future convergence...
http://my.sxsw.com/events/event/897
Monday March 15, 2010 5:20pm - 6:20pm CDT
12AB Austin Convention Center
  Panel, Interactive

5:40pm CDT

Convergence 2015 ' A Look Ahead
It's 2015, and the future of convergence is here. But which future? You'll experience how three very different paths play out, from the idealistic to the apocalyptic. Then it will be up to you to make your preferred future happen.
http://my.sxsw.com/events/event/845
Monday March 15, 2010 5:40pm - 6:40pm CDT
12AB Austin Convention Center
  Panel, Interactive

5:50pm CDT

Austin Kleon
Newspaper Blackout
http://my.sxsw.com/events/event/8628
Monday March 15, 2010 5:50pm - 6:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 16, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8571
Monday March 15, 2010 6:00pm - 7:00pm CDT
South Brush Square Park 500 East Cesar Chavez Street
  Panel, Interactive

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 20, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8286
Monday March 15, 2010 6:00pm - 7:00pm CDT
Across Brush Square Park 500 East Cesar Chavez Street
  Panel, Film

6:20pm CDT

Jaron Lanier
You Are Not a Gadget
http://my.sxsw.com/events/event/8416
Monday March 15, 2010 6:20pm - 7:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive
 
Tuesday, March 16
 

9:30am CDT

14,000 Songs in 28 Days: A Case Study
What if you united thousands of indie musicians worldwide, and told them each to write an album's worth of new songs during the shortest month of the year? In this talk, February Album Writing Month (FAWM.ORG) founder Burr Settles discusses both technical and social aspects of building and maintaining an online...
http://my.sxsw.com/events/event/390
Tuesday March 16, 2010 9:30am - 10:30am CDT
12AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Artists, Labels Embrace Virtual Worlds
Music labels (Atlantic Records, EMI, Sony BMG) and musicians (Rob Thomas, Ice-T, New Found Glory) are embracing virtual worlds by creating branded stores and virtual merchandise that engage their fans and promote and sell music and memorabilia. Learn how virtual worlds are changing the music industry and creating new revenue streams...
http://my.sxsw.com/events/event/7282
Tuesday March 16, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center
  Panel, Film

9:30am CDT

Artists, Labels Embrace Virtual Worlds
Music labels (Atlantic Records, EMI, Sony BMG) and musicians (Rob Thomas, Ice-T, New Found Glory) are embracing virtual worlds by creating branded stores and virtual merchandise that engage their fans and promote and sell music and memorabilia. Learn how virtual worlds are changing the music industry and creating new revenue streams...
http://my.sxsw.com/events/event/408
Tuesday March 16, 2010 9:30am - 10:30am CDT
18ABCD Austin Convention Center
  Panel, Interactive

9:30am CDT

Cinematic Software
This session will discuss how digital design firm thirteen23 has learned to borrow ideas from the disciplines of filmmaking and motion graphics to create engaging applications people want to use. Attendees can expect to see a lot of real-world software examples to accompany the theories and ideas expressed in the talk....
http://my.sxsw.com/events/event/7499
Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom E Austin Convention Center
  Panel, Interactive

9:30am CDT

Design for the Dark Side
Design usually focuses on making the world around us better - optimism often rules the roost in our industry. But what might happen if we forced ourselves to design for a catastrophic or dystopian future? Can we learn something by designing for a darker side of human experience?
http://my.sxsw.com/events/event/466
Tuesday March 16, 2010 9:30am - 10:30am CDT
10AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Do Evolutions In Design Thinking Promote Innovation?
This panel highlights the evolution of User Experience as a discipline, and analyzes how different tactics and strategies introduced by experience organizations impact companies' innovation pipelines. Panelists compare global experiences across industries, and debate which factors promote innovation, versus which do not. Some factors widely considered valuable apparently deliver little value....
http://my.sxsw.com/events/event/477
Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom B Austin Convention Center
  Panel, Interactive

9:30am CDT

Is Too Much Math Killing Marketing?
Breakthrough marketing used to come from creative genius, from big ideas, from empathy with customers. But now all the attention goes to rigorous testing and algorithmic approaches to customer insight. So is the science driving out creativity - or are we focused on the wrong kind of maths?
http://my.sxsw.com/events/event/565
Tuesday March 16, 2010 9:30am - 10:30am CDT
Hilton C Hilton Hotel
  Panel, Interactive

9:30am CDT

Kids' Online Video: Challenges and Success
thePlatform's SXSW panelists are professionals in the children's media industry. They will discuss challenges and solutions for this diverse and growing niche audience, and what methods and technologies have brought them success. This panel is sponsored by thePlatform.
http://my.sxsw.com/events/event/868
Tuesday March 16, 2010 9:30am - 10:30am CDT
Hilton H Hilton Hotel
  Panel, Interactive

9:30am CDT

LBS 101: Geolocation On The "Horizon"
Location Based Services [LBS] have finally arrived. Geolocation is proving to be a truly horizontal market; it can be applied to dozens of different types of businesses. Hear from industry experts about the vast array of LBS use cases and what trends are on the horizon in the LBS space.
http://my.sxsw.com/events/event/575
Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom F Austin Convention Center
  Panel, Interactive

9:30am CDT

Playing with 140 Characters: Designing Games for Twitter
Twitter: a strange new platform for games. In this panel, the design collective Local No. 12 discusses how they have learned to work within the tight constraints of Twitter, while exploring new forms of gameplay and social interaction. This session will cover the state of games on Twitter, what has and...
http://my.sxsw.com/events/event/630
Tuesday March 16, 2010 9:30am - 10:30am CDT
6AB Austin Convention Center
  Panel, Interactive

9:30am CDT

Prototyping Web Apps - Nobody Loves a Wireframe
Wireframes and mocks aren't enough on their own. Functional specs are boring. We've found prototypes to be an incredible tool for bringing a design spec or concept to life. Learn how to make and present prototypes to improve all stages of the design and development cycle.
http://my.sxsw.com/events/event/637
Tuesday March 16, 2010 9:30am - 10:30am CDT
Ballroom A Austin Convention Center
  Panel, Interactive

9:30am CDT

The Birth of Eye-Def Acting
Hollywood is breaking boundaries when it comes to creating practically indistinguishable, lifelike human characters in films such as Avatar and games such as Assassin's Creed II. We'll discuss the future of film and video games and how recent innovations in technology are allowing movie makers and game developers to create a...
http://my.sxsw.com/events/event/675
Tuesday March 16, 2010 9:30am - 10:30am CDT
Hilton K Hilton Hotel
  Panel, Interactive

10:00am CDT

The Future of Collective Licensing
Tuesday March 16, 2010 10:00am - 11:00am CDT
Day Stage Austin Convention Center
  Panel, Interactive

10:20am CDT

Steven Masur
The Future of Collective Licensing
http://my.sxsw.com/events/event/8417
Tuesday March 16, 2010 10:20am - 11:20am CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

10:30am CDT

Journalism Next: Thriving in the Digital Age
There's never been a more challenging-yet exciting-time to be a journalist. Journalism Next, a guidebook for digital reporting and publishing, explains how to use the latest software, tools, and concepts, empowering journalists to harness technology and take control of their futures in journalism.
http://my.sxsw.com/events/event/757
Tuesday March 16, 2010 10:30am - 11:30am CDT
Day Stage Austin Convention Center
  Panel, Interactive

10:30am CDT

Microsoft BizSpark Accelerator at SXSW
The second annual Microsoft BizSpark Accelerator at SXSW kicks off on Monday, March 15 this year at the Austin Hilton Downtown and it's sure to be a competition unlike any other. Day 1 of Accelerator will see 32 companies, eight within each category, battle for your taste-making, trend-setting attention and for...
http://my.sxsw.com/events/event/8554
Tuesday March 16, 2010 10:30am - 11:30am CDT
Hilton G Hilton Hotel
  Panel, Interactive

10:50am CDT

Mark Briggs
Journalism Next
http://my.sxsw.com/events/event/8418
Tuesday March 16, 2010 10:50am - 11:50am CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

11:00am CDT

Amy Elliot & Elizabeth Donius (directors, "World's Largest") - interviewed by Jette Kernion (Slackerwood)
Amy Elliot & Elizabeth Donius (directors, "World's Largest") - interviewed by Jette Kernion (Slackerwood)
http://my.sxsw.com/events/event/8549
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center
  Panel, Film

11:00am CDT

Beyond Ring Around The Collar: Reaching Tastemaker Moms
There's buzz around marketing to moms. WOM practitioners: Reach beyond the domestic aspects of women, hit a sweet spot, and engage a whole different niche market- the Tastemaker Moms. The sooner Mad Ave realizes that influence reaches beyond the kitchen, the more effective their efforts will be.
http://my.sxsw.com/events/event/7668
Tuesday March 16, 2010 11:00am - 12:00pm CDT
8A Austin Convention Center
  Panel, Interactive

11:00am CDT

Broadcast to Broadband: Bringing Motion Graphics to Interactive Television
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

11:00am CDT

Can Social Media Save Business So Business Can Save the Planet?
In the era of GM-like businesses, now just past, opaque layers of hierarchy were used to control the flow of information to create an effective coordination of action. But new communications and information technology, including the new social media, now drop the costs of coordination so low business has to adopt...
http://my.sxsw.com/events/event/434
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

11:00am CDT

Can You Run a 'Serverless' Business?
With today's robust on demand computing infrastructure, is it reality for an organization of any size to run a completely Serverless'' business. Yes it is! With cloud computing gaining credibility, SaaS reaching maturity, all combined with traditional hosting services, businesses can now truly run a ''serverless'' business with confidence.
http://my.sxsw.com/events/event/439
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

11:00am CDT

Change the World, Lives, with Bikes
This core conversation will talk about how cycling, the bike, and social media are changing the world and lives. You'll learn about Livestrong's community and Bike Hugger's blog, events like the Mobile Social, and the millions who follow Lance Armstrong on Twitter. It's a discussion of bike and pop culture and...
http://my.sxsw.com/events/event/841
Tuesday March 16, 2010 11:00am - 12:00pm CDT
7 Austin Convention Center
  Panel, Interactive

11:00am CDT

Effective Dashboard Design: Why Your Baby Is Ugly
Effective dashboard design delivers on the promise of targeted, accessible, and actionable information for organizations looking to maximize their profits. Through good, bad, and very ugly examples, you will learn about practical design techniques and challenges that dashboard designers face today.
http://my.sxsw.com/events/event/7314
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

11:00am CDT

Festival Strategies for Independent Film
Creating a festival strategy for your film is arguably the most important set of decisions you will make to ensure the success of launching your hard work onto the world stage. The world premiere of your film is one of the most important leveraging tools you have to negotiate a successful...
http://my.sxsw.com/events/event/20
Tuesday March 16, 2010 11:00am - 12:00pm CDT
15 Austin Convention Center
  Panel, Film

11:00am CDT

How to Access the Chinese Music Market
Everybody already knows that China is the world's largest start up, and will soon be the largest music market in the world, but how does an artist break into the Chinese music scene? Distribution to this market that carries 700m mobile phones, all of whom readily buy ringtones and ringback tones...
http://my.sxsw.com/events/event/7682
Tuesday March 16, 2010 11:00am - 12:00pm CDT
19B Austin Convention Center
  Panel, Interactive

11:00am CDT

How to defuse a bomb and other life lessons from the cast of MACGRUBER
Akiva Schaffer moderates a lively discussion with the director, writer and cast of Rogue's action comedy MACGRUBER.
http://my.sxsw.com/events/event/5920
Tuesday March 16, 2010 11:00am - 12:00pm CDT
16AB Austin Convention Center
  Panel, Film

11:00am CDT

Hulu and Hollywood: Love on the Rocks?
Media news is dominated by Netflix and Hulu, BitTorrent and Boxee. As viewers fall in love with new platforms, many check their $150 cable bill and wonder whether to cancel. Viacom's recent demand that Hulu take down all episodes of The Daily Show and The Colbert Report is the latest battleground,...
http://my.sxsw.com/events/event/8355
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

11:00am CDT

Location Beyond iPhone: Locating 100+M Phones
Mobile Carriers are opening up their location infrastructure via Location Aggregation platforms: what world-changing SMS applications, web services, WAP sites, or Facebook widgets will emerge now that any developer in a garage can access any mobile phone's location from a simple web service? What are the Privacy implications for users?
http://my.sxsw.com/events/event/578
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

11:00am CDT

Marketing Goes Social
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

11:00am CDT

Mentors: Writers
Every film starts as an idea. Getting that idea onto the page can present a range of unanticipated challenges for the uninitiated. Meet with accomplished writers who can offer insight into how to realize a project of your own. Mentor session signup is open to all Film, Gold and Platinum badge...
http://my.sxsw.com/events/event/3505
Tuesday March 16, 2010 11:00am - 12:00pm CDT
11AB Austin Convention Center
  Panel, Film

11:00am CDT

Music Licensing for Emerging Media: Apps, Widgets, Viral Videos
In the era of apps, widgets, streaming sites, viral videos and mashups, developers are constantly pushing the boundaries of music licensing. This panel opens a lively debate between the major labels and publishers who control the songs, the music supervisors who negotiate the rights and fees, and the music and media...
http://my.sxsw.com/events/event/605
Tuesday March 16, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

11:00am CDT

Music Licensing for Emerging Media: Apps, Widgets, Viral Videos
In the era of apps, widgets, streaming sites, viral videos and mashups, developers are constantly pushing the boundaries of music licensing. This panel opens a lively debate between the major labels and publishers who control the songs, the music supervisors who negotiate the rights and fees, and the music and media...
http://my.sxsw.com/events/event/7290
Tuesday March 16, 2010 11:00am - 12:00pm CDT
18ABCD Austin Convention Center
  Panel, Film

11:00am CDT

No Straight Lines: Straight Line Thinking Stops Here
''I needs we, to truly be I,'' wrote Carl Jung, and that is why we as a species are on a quest to rediscover our role in society. Humanity, deconstructed, over the last 50 years, to the point of deconstruction is deploying technologies of cooperation to regain its true identity. The...
http://my.sxsw.com/events/event/5078
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

11:00am CDT

Online Tastemakers: Death or Rebirth of Music Curation?
Free infinite music has fragmented across every digital nook and cranny, making it hard for consumers to keep up with new quality artists online. A new breed of tastemakers are cropping up with innovative twists. Are they helping or hurting? Is online music curation dying or evolving?
http://my.sxsw.com/events/event/618
Tuesday March 16, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Pervasive Games and Playful Experiences: Rendering the Real World
The most photorealistic, networked environment you can play in is real life''. Mobile internet, pervasive gaming and sensor-enriched public spaces enable new possibilities in game-play, distributed story-telling and immersive events. Building on previous SXSW events, leading practitioners will explore the ethics, design challenges and business potential of this new form. This...
http://my.sxsw.com/events/event/629
Tuesday March 16, 2010 11:00am - 12:00pm CDT
6AB Austin Convention Center
  Panel, Interactive

11:00am CDT

Recession 2009-2010: Grab Your Opportunity Now
While it may seem counter intuitive, economic hardship is the crucible from which great businesses emerge. More than half of the world's largest and most successful companies were started during an economic recession or depression. What does that mean for today's would-be entrepreneurs? It means now is the best time to...
http://my.sxsw.com/events/event/7686
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

11:00am CDT

SETI: Building a Better Search Using Your 'Thinkons'
For years you've been leaving your computers turned on in order to process data packets for UC Berkeley's SETI@home - that's great! Please keep it up! Did you ever want to get more involved? Do you think about the 'why', 'how', 'what if?' of SETI and want to offer improvements? Do...
http://my.sxsw.com/events/event/6645
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

11:00am CDT

Snappy Strategies for Selling Art & Craft Online: Part Deux
More people than ever are starting their own art/craft businesses or supplementing their income with passion projects and, as always, technology rises to meet the challenge. Even as the economy worsens, our passions strengthen! Come discuss all the online tools and creative strategies that can help you sell your work online....
http://my.sxsw.com/events/event/782
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

11:00am CDT

Sports Media Distribution: Beyond the TV
Successful sports media has traditionally been about television distribution. Now, new sports leagues as well as members of the old guard are challenging that model and looking to the internet to connect with fans anytime, anywhere. A new generation of fans demands this experience and it means more than just pushing...
http://my.sxsw.com/events/event/665
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

11:00am CDT

Texas Filmmaker Production Fund Workshop
Since 1996, the Austin Film Society's Texas Filmmakers' Production Fund has supported Texas filmmakers with over $1 million in cash, goods and services to 272 projects. At this workshop, the AFS' Director of Artist Services will take you through the application process step-by-step.
http://my.sxsw.com/events/event/5862
Tuesday March 16, 2010 11:00am - 12:00pm CDT
13AB Austin Convention Center
  Panel, Film

11:00am CDT

The Chaos Scenario
Bob Garfield, Ad Age columnist and co-host of NPR's "On the Media," sent shockwaves through the worlds of media and marketing with his apocalyptic vision of a post-mass-media Brave new World. But he also prescribes a new path, called "Listenomics," and he reads about his own, hilarious titanic battle with the...
http://my.sxsw.com/events/event/792
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

11:00am CDT

The City Is A Platform
Cities abound in data generated by their inhabitants (virtual worlds, city websites) and created automatically by systems or monitoring. How does this online manifestation of the city interact in tangible ways with urban design and informal urban constructs? Is there such a thing as "the street as platform"?
http://my.sxsw.com/events/event/2688
Tuesday March 16, 2010 11:00am - 12:00pm CDT
9ABC Austin Convention Center
  Panel, Interactive

11:00am CDT

The Parody Home Companion: DIY Fair Use Determinations
Does your media masterpiece make good use of fair use? We rate, you decide. In public radio talk/game show style, our experts will screen your clips, rate your take based on Center for Social Media fair use codes, and share tips for maximizing how to use other people's media and still...
http://my.sxsw.com/events/event/5086
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

11:00am CDT

The Voice Behind the Gun: Voice Acting In Video Games
Tuesday March 16, 2010 11:00am - 12:00pm CDT
5ABC Austin Convention Center
  Panel, Interactive

11:00am CDT

Web Video Thunderdome: Branded vs Unbranded, You Decide
Does your branded web video pass the "I'd rather be watching porn/kittens" test? Looking at the most viewed branded and unbranded web videos of the past 6 months, and the key metrics behind them, our audience will vote to decide which web videos reign supreme. Trophies included!
http://my.sxsw.com/events/event/574
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

11:00am CDT

When Swine Flew: Embracing Innovation in H1N1 Response
With social media and emerging technology, public health agencies can utilize more tools than ever in a public health emergency. In this panel, social media strategists and researchers, working in the front lines of the pandemic H1N1 response, will discuss strategy, innovations and the changing relationship between citizens and government.
http://my.sxsw.com/events/event/720
Tuesday March 16, 2010 11:00am - 12:00pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

11:00am CDT

Will Kiva Kill Your Nonprofit? Donations 2.0
Connecting donors directly to the beneficiaries of contributions is a game-changing fundraising strategy. Will traditional nonprofits need to adopt new technologies and fundraising models as donors demand greater accountability for their funds? This vibrant, moderated discussion will include representatives from Kiva, OptINnow, and 2 national advocacy organizations.
http://my.sxsw.com/events/event/728
Tuesday March 16, 2010 11:00am - 12:00pm CDT
10AB Austin Convention Center
  Panel, Interactive

11:20am CDT

Alexandra Levit
New Job, New You: A Guide to Reinventing Yourself in a Bright New Career
http://my.sxsw.com/events/event/8408
Tuesday March 16, 2010 11:20am - 12:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

11:20am CDT

Bob Garfield
The Chaos Scenario
http://my.sxsw.com/events/event/8420
Tuesday March 16, 2010 11:20am - 12:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

11:20am CDT

Media Relations Goes Social
Tuesday March 16, 2010 11:20am - 12:20pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

11:30am CDT

Matt Thompson (NPR) & Emily Ramshaw (The Texas Tribune)
Matt Thompson, Editorial Product Manager, NPR - interviewed by Emily Ramshaw, The Texas Tribune
http://my.sxsw.com/events/event/6150
Tuesday March 16, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

11:30am CDT

The Shallows: What the Internet Is Doing to Our Brains
The Net is rerouting our neural pathways, making us adept at skimming information but incapable of concentration and contemplation. The subtle mind of the book reader is being replaced by the distracted mind of the screen watcher.
http://my.sxsw.com/events/event/892
Tuesday March 16, 2010 11:30am - 12:30pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

11:40am CDT

Customer Service Goes Social
Community-focused culture is changing relationships between companies and customers and how they work together. Customers/users are becoming community members, a more active role beneficial to everyone involved. We'll discuss evolving customer service, integration into company culture, adoption curve, different challenges depending on business/community type, and balancing service with selling.
http://my.sxsw.com/events/event/753
Tuesday March 16, 2010 11:40am - 12:40pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

11:50am CDT

Nicholas Carr
Shallows: What the Internet Is Doing to Our Brains
http://my.sxsw.com/events/event/8421
Tuesday March 16, 2010 11:50am - 12:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

12:00pm CDT

Chris Ohlson & Adam Donaghey ("Lovers of Hate")
Chris Ohlson & Adam Donaghey (producers, "Lovers of Hate")
http://my.sxsw.com/events/event/7848
Tuesday March 16, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Film

12:00pm CDT

The Business of Media Distribution - Monetizing Film, TV and Video Content in an Online World
Tuesday March 16, 2010 12:00pm - 1:00pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

12:20pm CDT

Jeff Ulin
Business of Media Distribution
http://my.sxsw.com/events/event/8422
Tuesday March 16, 2010 12:20pm - 1:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

12:30pm CDT

2010: The Year We Broadcast Our Credit Card
Ashvin Kumar, co-founder & CEO of Blippy, will discuss the changing social norms of privacy. From privately sharing photos to publicly sharing credit card statements, he will examine how the internet has changed our notions of privacy and our willingness to share personal information.
http://my.sxsw.com/events/event/7309
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

12:30pm CDT

3DIY
This panel tackles stereoscopic production and post-production from low-to-no budget, featuring conversations on building your own 3D rig, shortfalls and limitations of working in 3D, and the artistic reasons that these stereographers have chosen to embrace the new medium.
http://my.sxsw.com/events/event/3668
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Film

12:30pm CDT

Accountability's Hot, Anonymity's Not: Trumping the Trolls
There's an ocean of untapped value in the 90% of people who don't contribute content online, and merely consume. They'll never participate with snarky trolls intimidating them and degenerating UGC quality. Quality skyrockets when there's more accountability and less anonymity. Explore how online contribution will evolve to balance this dynamic.
http://my.sxsw.com/events/event/7948
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

12:30pm CDT

Balance is Bullshit
Blogging is a constant balancing act of creating new content, networking, marketing, monetizing and keeping up on the latest social media trends. It also leaves little room to have an offline social life. Popular bloggers will share their secrets on why balance is bullshit and how they really get it all...
http://my.sxsw.com/events/event/411
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
8A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Be Creative and Get Paid
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

12:30pm CDT

Conversation and Community: The Social Web for Documentation
A reading by the author of Conversation and Community: The Social Web for Documentation. This book brings together the worlds of technical communication and social media. It shows how technical communicators can effectively use social media, and describes why quality technical content is essential to a successful social media strategy.
http://my.sxsw.com/events/event/5284
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

12:30pm CDT

Dangerous Curves: Hockey Sticks, Swine Flu And More
Those who don't understand history are doomed to repeat it. Control the destiny of your business and technology by mastering the early detection of elusive patterns of growth - and decline. Learn the five dangerous curves so you can understand where you are, what's next, and how to avoid common pitfalls....
http://my.sxsw.com/events/event/463
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

12:30pm CDT

Data Control: Who's Nibbling at Your Cookie
Consumers are concerned with being tracked too much online and with information being collected for advertising purposes. Yet in the same vein, consumers want to be served with relevant information online. Instead of pointing fingers, let's discuss how to balance the benefits of data openness with the need for privacy.
http://my.sxsw.com/events/event/807
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

12:30pm CDT

DMCA & ToS 101
Hear from industry experts who have crafted the terms for sites you use everyday so that the next time you meet with counsel, you'll be a little more prepared and won't accidentally trigger a user insurrection.
http://my.sxsw.com/events/event/475
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
19B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Epic Lulz: Creating Funny Content on the Web
Comedy rules the Web. There's no better way of creating viral buzz and generating traffic than through funny, well-written content. We'll explain how to make your own content funnier, as well as how to "optimize" funny content for the Web so it gets noticed, linked, and passed along.
http://my.sxsw.com/events/event/4709
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
9ABC Austin Convention Center
  Panel, Interactive

12:30pm CDT

Filmmaker War Stories
The life of a working filmmaker is full of ups and downs, pitfalls, and crazy stories. Come listen to a few of them vent for an hour and see if you can learn from their mistakes.
http://my.sxsw.com/events/event/3508
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
16AB Austin Convention Center
  Panel, Film

12:30pm CDT

Games in the Cloud
"Patience" isn't in the DNA of the next generation of Game & Application users. Long page load times, pre-registration friction, downloading... It's got to go. So do we make "simplified" web-based games and applications? Is that the winning solution? Asia (now with more investment than the USA) is our crystal ball,...
http://my.sxsw.com/events/event/6648
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
5ABC Austin Convention Center
  Panel, Interactive

12:30pm CDT

Getting Better: The Designer's Path From Good To Great
The gap between good and great: there are tried and true ways to improve; but the best road isn't someone else's. Forge your own Desire Path: how personal projects will take you where you want to go. Join Thinking For a Living Network's inside discussion on doing what you love.
http://my.sxsw.com/events/event/806
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

12:30pm CDT

Hiring and Recruitment Goes Social
Markets are conversations: something the $8 billion online recruitment industry has forgotten. Learn how KODA.us hurdles the disconnect and monetizes hiring transactions by creating an intelligent and relevant forum for emerging talent and organizations to talk. Online recruitment: meet Web 2.0, in an environment that fosters authentic conversation.
http://my.sxsw.com/events/event/772
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

12:30pm CDT

How Telemedicine is Healing Haiti
This one-hour presentation describes what we're doing in Haiti to provide emergency medical services with telemedicine. The presentation includes pictures and info about what the first Haiti 2010 mission accomplished and what the second mission, currently underway, is doing. The session will also include a discussion of what makes telemedicine different...
http://my.sxsw.com/events/event/7425
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

12:30pm CDT

How The Other Half Lives - Touring The Digital Divide
People who have been online since there was an online have no idea about the day-to-day realities of people just learning about computers. Two librarians, one rural and one urban, will talk about the challenges they face teaching basic technology skills and doing usability testing with brand new technology users.
http://my.sxsw.com/events/event/534
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
10AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

How to Maximize the Value in your Media Assets
Lots of media in various formats sitting on shelves? No clear solution on what to do with it or how? Two crucial challenges facing content owners today are preserving the copyrighted assets they already own and then finding ways to extract profits from them. This workshop will review various hands-on approaches...
http://my.sxsw.com/events/event/2039
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
13AB Austin Convention Center
  Panel, Film

12:30pm CDT

Is Canvas the End of Flash?
Increasingly impressive HTML5 Canvas-based graphics, animation, and interaction have some proponents claiming that Canvas can do everything Flash can do -- but without the plug in. But what about browser support? Performance? Is Canvas really ready to dethrone Flash?
http://my.sxsw.com/events/event/561
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Location-Based Marketing and Advertising: Targeting the Mobile Consumer
Location based advertising is a new, exciting mobile advertising opportunity with huge potential. Powering navigation devices, mapping and social networking applications with advertising enables advertisers to target consumers where they are and when they are looking for information and incentives. Consumers will thus receive enticing offers and promotions in an unobtrusive...
http://my.sxsw.com/events/event/579
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

12:30pm CDT

Love AND Money: Can Fansites Pay the Bills?
Some people build content around things that they love, other people build content to make money. Can't you do both? Let's get together and talk about this issue and see if we can come up with some middle ground.
http://my.sxsw.com/events/event/758
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

12:30pm CDT

Making Sure The World Doesn't Suck: How Independent Content Can Save The Media
Featuring expert from all 3 SXSW content areas, this panel will explore why it's more important than ever for the indie community to use the power of numbers, and how to harness the energy and activity in the independent culture and community to create a competitive advantage in the race for...
http://my.sxsw.com/events/event/2038
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center
  Panel, Film

12:30pm CDT

Making Sure The World Doesn't Suck: How Independent Content Can Save The Media
Featuring expert from all 3 SXSW content areas, this panel will explore why it's more important than ever for the indie community to use the power of numbers, and how to harness the energy and activity in the independent culture and community to create a competitive advantage in the race for...
http://my.sxsw.com/events/event/7428
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

12:30pm CDT

Mentors: Filmmakers
Every filmmaker has a story to tell. Get advice, or share those stories with experienced filmmakers. Mentor session signup is open to all Film, Gold and Platinum badge holders at a first-come, first-served basis. Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your...
http://my.sxsw.com/events/event/5908
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
11AB Austin Convention Center
  Panel, Film

12:30pm CDT

Microsoft Bing: Behind the Scenes of The Decision Engine
One of the most anticipated, high-profile product re-branding and re-launch efforts of this past year, Microsoft's Bing didn't just gain mind- and search-share, it earned it through unique positioning and a holistic social media marketing strategy. An informative, entertaining look into how the right advertising and social media marketing efforts made...
http://my.sxsw.com/events/event/2685
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

12:30pm CDT

Music 2010: Playlists, Networks, Radio & Numbers You Need
Technology has opened floodgates to a sea of music marketing resources and overabundance of data generated by behaviors and transactions. What are the most important numbers & what do they mean? What numbers are missing? Examine complex human interactions with music online: learn to define & synthesize data generated by music...
http://my.sxsw.com/events/event/601
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

Power-Ups & Press: How the Game Media Impacts the Gaming Industry
From Pong to Starcraft II, from BBS to Twitter, from G4 to Ustream, how have media advancements shape the way we talk about video games? A creative crew of game press forerunners from unique backgrounds chat about their craft, history, observations, and predictions.
http://my.sxsw.com/events/event/632
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
6AB Austin Convention Center
  Panel, Interactive

12:30pm CDT

Swarming Plato's Cave: Rethinking Digital Fantasies
Technology has always been packaged with promises of better democracy, media, education, minds, and bodies. An intellectual tradition, from Plato onward, questions whether technology can actually deliver on these promises. Working from--and questioning--this tradition, we will examine how material technology is inextricable from fantasies of an ideal world.
http://my.sxsw.com/events/event/5084
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

12:30pm CDT

The Future of the Digital Living Room
The living room is the hub of home entertainment, but where is it headed? From betamax to VHS, DVD and Blu-ray...what's next? What role will the internet play in the living room, and how interactive will our entertainment become? Will hardware or content innovation ultimately effect the most change?
http://my.sxsw.com/events/event/683
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

12:30pm CDT

The Viral Lift: How Social Advertising Can PWN the Industry
We will be discussing realtime advertising models that leverage the contagious web. Using StumbleUpon and BuzzFeed's ad platforms as examples, we will provide insight into ways this new form of social advertising boosts campaigns and provides clients with bonus ROI aka "the viral lift."
http://my.sxsw.com/events/event/7947
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

12:30pm CDT

Twittering Through Chemo - Survivors Unite
Two to three days a week for months chemo was lonely - twitter was there for me 24/7. No matter how sick I looked my tweets were all smiles. Social networks united me with the outside world! We are the greatest club you dont ask to be in. Twitter united us....
http://my.sxsw.com/events/event/800
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
7 Austin Convention Center
  Panel, Interactive

12:30pm CDT

What We Learned Watching Kids with Homemade Flamethrowers
There lies an often overlooked universe of microcommunities flourishing in the nooks and crannies of the web. We have explored one of these: a vast, underground world of homemade flamethower videos. 1,500 clips later, we've returned with unexpected conclusions about the nature of community and culture online. Fantastically dangerous awesomeness guaranteed!...
http://my.sxsw.com/events/event/718
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

12:30pm CDT

Will Forte, Kristin Wiig, Ryan Phillippe (cast, "MacGruber") - interviewed by Drew McWeeny (HitFix.com)
Will Forte, Kristin Wiig, Ryan Phillippe (cast, "MacGruber") - interviewed by Drew McWeeny (HitFix.com)
http://my.sxsw.com/events/event/8550
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center
  Panel, Film

12:30pm CDT

World Cup 2010: Engaging U.S. Soccer Fans Online
In June, U.S. Soccer will step into the spotlight as the 2010 FIFA World Cup is staged in South Africa. ussoccer.com, online communities and social media tools play an important role in U.S. Soccer's efforts to grow the domestic passion around the world's most popular sport. Hear from U.S. Soccer's online...
http://my.sxsw.com/events/event/732
Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

12:50pm CDT

Anne Gentle
Conversation and Community
http://my.sxsw.com/events/event/8423
Tuesday March 16, 2010 12:50pm - 1:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

12:50pm CDT

Workplace Collaboration Goes Social
It's obvious that "business as usual" isn't working. Managers and leaders are asked to create strategies that will win market share, create lasting value, and drive profits for their organizations. Unfortunately, the tools in creating business solutions that work haven't changed in more than 20 years -- until now. This session...
http://my.sxsw.com/events/event/750
Tuesday March 16, 2010 12:50pm - 1:50pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

1:00pm CDT

Think Outside the Box Office
Think Outside the Box Office is the first nuts-and-bolts guide for filmmakers who want to take control of their own distribution and marketing destiny. Each chapter addresses an essential aspect of a film's release and gives specific techniques to filmmakers to create success with their films in today's marketplace. Covering everything...
http://my.sxsw.com/events/event/7984
Tuesday March 16, 2010 1:00pm - 2:00pm CDT
Day Stage Austin Convention Center
  Panel, Interactive

1:10pm CDT

Outsourcing Goes Social
Tuesday March 16, 2010 1:10pm - 2:10pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

1:50pm CDT

Jen Lancaster
Pretty in Plaid: A Life, a Witch, and a Wardrobe
http://my.sxsw.com/events/event/8424
Tuesday March 16, 2010 1:50pm - 2:50pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

2:00pm CDT

A Conversation with Gustavo Santaolalla
Come and hear Academy Award-winning Argentine soundtrack composer, solo artist and producer Gustavo Santaolalla discuss his film work (Babel, Amores Perros), band (Bajofondo) and more in this unique conversation
http://my.sxsw.com/events/event/10
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
16AB Austin Convention Center
  Panel, Film

2:00pm CDT

Daniel Ek Keynote Interview
SXSW Interactive is excited that Daniel Ek will participate in a keynote interview at 2:00 pm on Tuesday, March 16. The 26-year-old CEO and co-founder of the innovative online music service Spotify, Ek has been characterized as a serial entrepreneur. He started his first company in 1997 at the age of...
http://my.sxsw.com/events/event/848
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Exhibit Hall 1 Austin Convention Center
  Panel, Interactive

2:00pm CDT

Meghan Eckman ("The Parking Lot Movie") & Chris Farina ("World Peace and other 4th-Grade Achievements")
Meghan Eckman (director, "The Parking Lot Movie") & Chris Farina ("The Parking Lot Movie"; director, "World Peace and other 4th-Grade Achievements")
http://my.sxsw.com/events/event/7823
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Film

2:00pm CDT

Mobile Content is Social
This whirlwind tour through various interaction models, content strategies, use cases and interface tweaks will be peppered with anecdotes, secrets and tips to help you create addictive social experiences on mobile. You'll hear from Michael Sharon and Tom Watson of Facebook, and Justin Shaffer of Hot Potato.
http://my.sxsw.com/events/event/876
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

2:00pm CDT

Short Film Secrets: Festivals, Distribution, & Getting More Work
There's more out there for shorts than just YouTube, despite apparently limited sales and distribution avenues. Learn to make the most of festivals, the red flags that might keep you out, how to get away with breaking the rules, and what to do with that opus afterwards.
http://my.sxsw.com/events/event/32
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Film

2:00pm CDT

Welcome to the State of Now
Tuesday March 16, 2010 2:00pm - 3:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

2:20pm CDT

The Twitter Kids of Tanzania
Tuesday March 16, 2010 2:20pm - 3:20pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

2:30pm CDT

Epic Lulz Competition Winner & John Hargrave (Epic Lulz)
Epic Lulz "Funniest Content on the Web" Competition Winner - interviewed by John Hargrave, panelist, Epic Lulz: Secrets of Hilariouser Web Content
http://my.sxsw.com/events/event/6146
Tuesday March 16, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

2:35pm CDT

Love 2.0
Tuesday March 16, 2010 2:35pm - 3:35pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

2:45pm CDT

Digital Producers and Disruptors
Tuesday March 16, 2010 2:45pm - 3:45pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

3:00pm CDT

Ian Albinson & Alex Ulloa (The Art of the Title Sequence) & Austin Kleon
Ian Albinson & Alex Ulloa (panelists, The Art of the Title Sequence) - interviewed by Austin Kleon (panelist)
http://my.sxsw.com/events/event/7822
Tuesday March 16, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Interactive

3:20pm CDT

Rob Denbleyker
Cyanide and Happiness
http://my.sxsw.com/events/event/8425
Tuesday March 16, 2010 3:20pm - 4:20pm CDT
South By Bookstore Austin Convention Center
  Panel, Interactive

3:30pm CDT

3D & Media: The Language of Sight
Using 3D animation we can mold and create stories that could never before be captured, felt, or described. We're often driven and inspired by what we can see, whether that's seeing the bottom line or seeing the benefits of an iPhone. Using 3D animation and video, language is no longer a...
http://my.sxsw.com/events/event/7281
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
9ABC Austin Convention Center
  Panel, Interactive

3:30pm CDT

Airing Your Dirty Laundry Online - Therapy or Revenge?
With sites popping up left and right which deride the people we've dated and hooked up with, are we crossing the line between talking things out to get it off our chest and putting things up for the general public to see in order to humiliate them?
http://my.sxsw.com/events/event/404
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

3:30pm CDT

Artists + Fans = Powerful Change
Music has long been used to drive social change because it connects people on a pure emotional level, leveraging the power of artists' relationships with their fans. As new digital platforms continue to evolve, so do the opportunities for artists and causes to drive awareness, passion and action across vast audiences...
http://my.sxsw.com/events/event/7972
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
19B Austin Convention Center
  Panel, Interactive

3:30pm CDT

Can Web 2.0 Kill the Real Estate Industry?
As web tools become more open sourced and mainstream, is the real estate industry in danger? Hear how the industry has failed as well as succeeded in adapting to the changes in technology. Learn if the industry has a future or if technology can supplant agents as it did in the...
http://my.sxsw.com/events/event/436
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

3:30pm CDT

Could The iPad Have Saved Gourmet? The (New) Future of Magazines
The magazine world is in turmoil. Between 2007 and 2010, 1684 magazines have folded, including bona fide institutions, like Gourmet. Those left standing, however, are finally getting up the innovation curve. But what a curve - in their expensive (and top-heavy!) quest for glossy perfection, magazines have fumbled at creating compelling...
http://my.sxsw.com/events/event/7500
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Radisson Austin Austin Convention Center
  Panel, Interactive

3:30pm CDT

Cracking the Books ' User-Generated Content in Education
"Age considers; youth ventures." This aphorism has never seemed more real than in a typical U.S. public school classroom: the students are operating on several levels simultaneously in media-saturated environments, while classroom teachers and publishers all seem to be standing on the sidelines, trying to catch up.
http://my.sxsw.com/events/event/5069
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

3:30pm CDT

Devo, the Internet and You
Devo, representatives of Warner Brothers Records and Devo's advertising agency, Mother LA, are making a special joint appearance at South By Southwest Interactive. Whether you're a music maker, a music manager, manage programmer, designer, information architect or just an unashamed music lover you're going to want to join us in this...
http://my.sxsw.com/events/event/8463
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center
  Panel, Film

3:30pm CDT

Devo, the Internet and You
Devo, representatives of Warner Brothers Records and Devo's advertising agency, Mother LA, are making a special joint appearance at South By Southwest Interactive. Whether you're a music maker, a music manager, manage programmer, designer, information architect or just an unashamed music lover you're going to want to join us in this...
http://my.sxsw.com/events/event/8464
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

3:30pm CDT

Elijah Drenner (director, "American Grindhouse") - interviewed by Zack Carlson (Alamo Drafthouse)
Elijah Drenner (director, "American Grindhouse") - interviewed by Zack Carlson (Alamo Drafthouse)
http://my.sxsw.com/events/event/8551
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Film

3:30pm CDT

Get What You Want, Whatever It Is
Unleash the power of your mind and emotions. How you think and feel affects what happens. Learn how to - use your thoughts and emotions for good; visualize what you want, feel gratitude and then manifest it; stop paddling against the current and float downstream toward success and happiness.
http://my.sxsw.com/events/event/517
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

3:30pm CDT

Getting Your Company Funded
In this presentation, learn all the basics on how to take your company to the next level. Get the skinny on how to accept angel or VC funding without giving away the farm. There's so much jargon around financing and this session will debunk it all -- including term sheets, liquidation...
http://my.sxsw.com/events/event/7423
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton A/B Hilton Hotel
  Panel, Interactive

3:30pm CDT

How the Internet is Disrupting the Concert Industry
Much has been said about how the internet has disrupted the recorded music industry. The live music industry is starting to be disrupted as fundamentally. This talk will explore how the internet is changing the way a concert is promoted, ticketed, discovered, experienced, shared and remembered.
http://my.sxsw.com/events/event/533
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

How To Save Journalism
Much has been said about the death of journalism, but little has been offered in way of solutions. This panel will focus on solutions instead of problems, consensus viewpoints from both old and new media, and offer new insights into the operational structure of journalism and media for the 21st century....
http://my.sxsw.com/events/event/5234
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

3:30pm CDT

Interactive Infographics
Insights and examples from the frontier of interactive infographics. The smart, interactive presentation of data is emerging as a new form of media. Still in an early stage, this format shows major promise. We'll explore what this is all about and where it's going.
http://my.sxsw.com/events/event/559
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

3:30pm CDT

Judaism 2.0
In a world that has become somewhat hostile, this panel will explore the different avenues Jews have started using New Media to talk about Judaism, Religion and Israel
http://my.sxsw.com/events/event/570
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
7 Austin Convention Center
  Panel, Interactive

3:30pm CDT

Listen and Hear
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

3:30pm CDT

Maps, Books, Spimes, Paper: Post-Digital Media Design
The Internet is situated in the real world, and interesting experiences have to blend physical and digital. Mixing new technology - Arduinos, GPS, RFID, QRcodes - and old (web, paper), we present examples of the recently possible future, and the lessons we've learnt. And we'll make something along the way.
http://my.sxsw.com/events/event/588
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

3:30pm CDT

Marketing Strategies for Social Wait Now I'm Lost
Successful social media marketing campaigns are hard to engineer; harder to implement, except when your users do it for you without you asking... or even knowing. We'll discuss how - and why - exactly that happened when Sandwich Dynamics launched Birdhouse, and what social media marketers can learn about NOT leveraging...
http://my.sxsw.com/events/event/761
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

3:30pm CDT

Mobile Advertising in 2010: How to Pay the Bills
Dennis Crowley runs one of the hottest social networking applications, Foursquare, and Justin Siegel runs the one of the largest mobile social networks. Both of these mobile social veterans have unique ways of incorporating advertising into their platforms. Come and listen to real case studies with local businesses and big brands...
http://my.sxsw.com/events/event/874
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

3:30pm CDT

Negotiating the Parent/Teen Divide Over Social Networking
Parents are often at odds with their teenagers being on social networking sites. Can these sites please parents and appeal to teens simultaneously? This panel brings parents, teens, and experts together to address this digital divide and offer suggestions on how social networking sites can build a workable bridge.
http://my.sxsw.com/events/event/609
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
10AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

Richard Rosenblatt Interview: Content On Demand
As CEO of Demand Media and former Chairman of MySpace, Richard Rosenblatt is no stranger to harnessing the power of the crowd to build industry-changing business models. Having sold Internet companies with a combined value of more than $1.3 billion, the Web visionary's latest hit, Demand Media, is making world-wide waves...
http://my.sxsw.com/events/event/7434
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom D Austin Convention Center
  Panel, Interactive

3:30pm CDT

Screw Brand Equity - Connected Brands Rule
Brand equity has historically been the method to evaluate the performance and worth of a brand. Does the measure need to evolve? Consumers live in a network world, where individuals, tribes, and experts, are all connecting with one another. Brands need to be connected to and intimate with these networks. We...
http://my.sxsw.com/events/event/881
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

3:30pm CDT

Social Health Summit 2010: What We Learned
Prior to SXSW, a diverse group of healthcare leaders representing clinical, pharmaceutical, marketing, benefit/insurance and patient perspectives gathered at a one-day "unconference" style event in Austin. The objective was to share ideas for overcoming knowledge silos in the healthcare segment, especially among emerging healthcare social networks. Specialization, segmentation and silos are...
http://my.sxsw.com/events/event/8368
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

3:30pm CDT

Social Justice and Video Games
This panel would look at racism and sexism in game design from the view of those in the industry and players. It will discuss solutions to create more inclusive games and work/online environments in a fun, interactive style conversation.
http://my.sxsw.com/events/event/660
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
6AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

The Future is Now: Immersive Advertising as Gameplay
Zoic Studios Director Loni Peristere discusses an innovative production process developed during the creation of the first ever "4-D" interactive commercial for the highly anticipated game Killzone 2. Zoic Studos and Guerrilla Games companies, along with clear guidance from Deutsch Advertising, strategized a multi-stage project that would simultaneously address the design...
http://my.sxsw.com/events/event/5085
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
5ABC Austin Convention Center
  Panel, Interactive

3:30pm CDT

The Two Taqwacores
This panel talks to filmmakers and characters from SXSW 2010's TAQWACORE, and The Taqwacores, a documentary and narrative, with shared issues, shared personnel, but very different storytelling methods.
http://my.sxsw.com/events/event/7320
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Film

3:30pm CDT

Veterans Find Unlikely Reinforcements Online: Nerds
It's the revenge of the nerds in America right now. Self-proclaimed, highly-influential nerds are using the power of online technology to play a huge role in driving public policy, political campaigns and organizing grassroots engagement. But social networking isn't just for electoral battles. It's transforming the way communities organize for the...
http://my.sxsw.com/events/event/7949
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center
  Panel, Interactive

3:30pm CDT

Way Cool Maps: Beyond Simple Mashups
Creatively add location to your websites or streamline your mapping process. Make your maps stand out from all the others. Learn how you can write code once and use it with Google Maps, Yahoo, Bing, MapQuest and more.
http://my.sxsw.com/events/event/6125
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

3:30pm CDT

What New Media Has Wrought: Changing Legal Architecture
Today, movies are often available online illegally BEFORE they reach theaters, DVD sales are tanking and Blu Ray hasn't met its promise yet. Many popular primetime TV shows are now distributed to viewers via the internet, and TV sets, PCs, set-top boxes and game consoles can now connect to the internet...
http://my.sxsw.com/events/event/907
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
13AB Austin Convention Center
  Panel, Interactive

3:30pm CDT

What New Media Has Wrought: Changing Legal Architecture - CLE
Today, movies are often available online illegally BEFORE they reach theaters, DVD sales are tanking and Blu Ray hasn't met its promise yet. Many popular primetime TV shows are now distributed to viewers via the internet, and TV sets, PCs, set-top boxes and game consoles can now connect to the internet...
http://my.sxsw.com/events/event/8465
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
13AB Austin Convention Center
  Panel, Film

3:30pm CDT

Your Online Identity After Death and Digital Wills
If you died tomorrow, would someone take care of your internet accounts? How do you tell subscribers the blogger has died? Every day people die and no one can access their email. Let's explore what can be done to manage your online identity after you pass on.
http://my.sxsw.com/events/event/810
Tuesday March 16, 2010 3:30pm - 4:30pm CDT
8A Austin Convention Center
  Panel, Interactive

3:45pm CDT

Time To Change The Way We See Social Media
Tuesday March 16, 2010 3:45pm - 4:45pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

3:50pm CDT

Slashing Through Red-Tape to Revolutionize Corporate Communication
After four years of blood, sweat and tears, sleepless nights, blunders and triumphs, Southwest Airline's social media efforts have emerged as a light-house for the Company's communication. Find out how they knocked traditional PR and Marketing strategy on its ass to revolutionize the company's voice.
http://my.sxsw.com/events/event/884
Tuesday March 16, 2010 3:50pm - 4:50pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

4:00pm CDT

Nick Whitfield (director, "Skeletons") & David Bond (director, "Erasing David") - interviewed by Ingrid Kopp (Shooting People)
Nick Whitfield (director, "Skeletons") & David Bond (director, "Erasing David") - interviewed by Ingrid Kopp (Shooting People)
http://my.sxsw.com/events/event/8552
Tuesday March 16, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center
  Panel, Film

4:00pm CDT

Twitter and Photography
Tuesday March 16, 2010 4:00pm - 5:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

4:10pm CDT

Brand 2.0: Elevating an Icon Using Next-Gen Technologies
How do you convert a classic, iconic brand into an interactive experience using next-generation technologies? Using examples from National Geographic and Barnes & Noble, this session will explore how to celebrate 21st century innovations without compromising historic brands.
http://my.sxsw.com/events/event/838
Tuesday March 16, 2010 4:10pm - 5:10pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

4:10pm CDT

Twitter and An Airline: Our Story
Tuesday March 16, 2010 4:10pm - 5:10pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

4:20pm CDT

Twitter and Integrity
Tuesday March 16, 2010 4:20pm - 5:20pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

5:00pm CDT

Become Immortal: Understanding the Digital After Life
When you leave the mortal world, your identity will ascend into the cloud. But the complications of digital preservation pose serious questions. Join us for an engaging discussion about the control, format and sustainability of the digital beyond.
http://my.sxsw.com/events/event/416
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
8A Austin Convention Center
  Panel, Interactive

5:00pm CDT

Beyond Scifi: Design For Surfaces and Big Screens
New computing is emerging with touch/gestural input and large-format displays. Interacting with big-screen TVs, tables and walls makes us feel like sci-fi visions of the future have finally arrived. But once the novelty wears off, what will be compelling and practical uses of these unique, social, often public platforms?
http://my.sxsw.com/events/event/420
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton K Hilton Hotel
  Panel, Interactive

5:00pm CDT

Brilliant Second Acts You Must Steal Tricks From
Few expect a lifelong job anymore and, in the creative industry, reinvention can be key to career longevity. This presentation curates jaw-dropping second acts of trailblazers who have matched or exceeded the success of their career first acts and presents the common predictors to steal for your own use.
http://my.sxsw.com/events/event/429
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Bruce Sterling Presentation
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Exhibit Hall 1 Austin Convention Center
  Panel, Interactive

5:00pm CDT

David After Dentist: Family Video to Viral Sensation
What motivated our family to post the first "David After Dentist" video. What was our reaction to the video going viral -- and why we decided to embrace the massive popularity. How David has reacted to all the attention and how we have tried to control his exposure. The negative aspects...
http://my.sxsw.com/events/event/8367
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton H Hilton Hotel
  Panel, Interactive

5:00pm CDT

Facebook Status: 'Its Complicated'
''Sally Henderson is no longer in a relationship'' -Facebook We all read that line before about one of our friends. Facebook has penetrated our dating world. When did facebook status determine our relationships? What's the deal with Facebook flirting? How is it I know more about you from Facebook than you...
http://my.sxsw.com/events/event/500
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Courtyard Rio Grande A Austin Convention Center
  Panel, Interactive

5:00pm CDT

Financing Media Productions in the New World of Distribution
New media (internet, mobile, and other wired/wireless technology) presents exciting distribution opportunities for independent works. But we know that 'digital dimes', the revenue from new media, have not yet replaced 'analog dollars', the revenue from (shrinking) DVD sales. This panel explores how independent producers will finance their works in light of...
http://my.sxsw.com/events/event/857
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
13AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

Financing Media Productions in the New World of Distribution (CLE)
This presentation focuses on financing of independent media. Topics covered will include generating revenues in new media, emerging digital revenue sources, strategies for maximizing monetization across platforms, and how to finance new media distribution.
http://my.sxsw.com/events/event/813
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
13AB Austin Convention Center
  Panel, Film

5:00pm CDT

Here Be Dragons ' Open Source Textbooks in K-12
For decades, large publishing companies have œowned the content we were taught, and in so doing structured the way teachers and schools delivered education. As Open Source publishing development expands moves, we are left with many questions about what students should be taught and how.
http://my.sxsw.com/events/event/5074
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Hitting Bombs: Better Social Business Through Sports Metaphors
Teamwork. Preparation. Execution. Sports abounds with lessons for today's socially enabled business. This panel's Murderer's Row of sports fans/social media pros will make you laugh, make you think, and give you fresh perspective on how sports metaphors can elevate social media practice for you and your company.
http://my.sxsw.com/events/event/522
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton J Hilton Hotel
  Panel, Interactive

5:00pm CDT

How to Be an Emergency Response Technician (ERT)
For many small businesses, the need for an IT person (aka "Emergency Response Technician" or "ERT") often falls on one employee who primarily has non-IT responsibilities. This humorous presentation will offer valuable tips and philosophies to improve the productivity, prioritization and sanity of that often-overwhelmed individual.
http://my.sxsw.com/events/event/5233
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
7 Austin Convention Center
  Panel, Interactive

5:00pm CDT

Mapping and Geolocation: Turnkey Approaches You Need to Know
Local and location are all the rage right now, and it's become clear that sooner rather than later every app in the world, big or small, mobile or not, will have mapping and geolocative abilities baked right in. So what about yours? This panel will cover the ins and outs of...
http://my.sxsw.com/events/event/7429
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom C Austin Convention Center
  Panel, Interactive

5:00pm CDT

Mobile Commerce
The Future of Money is Mobile: the wallet you carry in your pocket today will be in the could tomorrow, and you'll use your mobile phone to access it. Join Francesco Rovetta, director of business development for PayPal Mobile, on Tuesday, March 16th at 5pm in Ballroom F for a workshop...
http://my.sxsw.com/events/event/875
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom F Austin Convention Center
  Panel, Interactive

5:00pm CDT

QR Codes and 2D Barcodes: Bridging Physical & Digital
With SXSW launching 2D Barcodes as part of the registration process and as a way of accessing digital content on your mobile there will be a lot of interest in this technology in the coming months. This panel will explore these emerging technologies that create a link between the physical and...
http://my.sxsw.com/events/event/428
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom A Austin Convention Center
  Panel, Interactive

5:00pm CDT

Remixing for the Masses
In this panel we show how automatic music analysis and remix technology is making it easier for anyone to create their own music remixes, from simple alterations like adding more cowbell to your favorite song to complex manipulations that would be worthy of the next 'Grey Album'. Paul Lamere (The Echo...
http://my.sxsw.com/events/event/7317
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
18ABCD Austin Convention Center
  Panel, Film

5:00pm CDT

Remixing For The Masses
In this panel we show how automatic music analysis and remix technology is making it easier for anyone to create their own music remixes, from simple alterations like adding more cowbell to your favorite song to complex manipulations that would be worthy of the next 'Grey Album'.
http://my.sxsw.com/events/event/645
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
18ABCD Austin Convention Center
  Panel, Interactive

5:00pm CDT

Sexting+Nudie Pics = Digital Violence Among Teens
Pressure to send nude photos. Incessant text messages. Invasion of social networking accounts. All qualify as digital dating abuse, a growing problem in teen relationships. Find out how R/GA and the Ad Council have empowered teens to recognize and put an end to the abuse.
http://my.sxsw.com/events/event/655
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
10AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

Sick Clicks: The Evolution of Health Online
Will the Internet be the life support that saves the current U.S. health care system from death? As more people seek health information and alternative care through online mediums, a health care evolution is emerging where we are all the remedy.
http://my.sxsw.com/events/event/657
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
9ABC Austin Convention Center
  Panel, Interactive

5:00pm CDT

Smarter Social Media
Smarter social media at IBM has required an embrace of not only a more open and conversational approach to marketing -- it has required a harmonic integration of the company's revitalized, crowdsourced values with a simultaneous transformation of its business model. This session will explore how social media helped invent and...
http://my.sxsw.com/events/event/7435
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

5:00pm CDT

The Future of Social Gaming: 2012 and Beyond
With the explosive growth of social gaming, the entire gaming industry is moving towards more interactive social gaming experiences. This future-focused presentation by John Pleasants-former President of Publishing/COO of Electronic Arts and current CEO of Playdom-will discuss what this shift means for gaming companies and players.
http://my.sxsw.com/events/event/682
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
6AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

The New Happy Hour - Getting Social With Games
Let's discover the next generation of social networking. What are meaningful ways people and friends can connect in today's world of IM, BBM and DM? Social gaming is the new happy hour as millions of people are connecting with their friends that are separated by time or distance through playing games....
http://my.sxsw.com/events/event/7982
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
5ABC Austin Convention Center
  Panel, Interactive

5:00pm CDT

The State of Music Blogs In 2010
Just how important are music blogs to the industry today, is that prominence growing or fading, and how will new technologies and strategies impact the marketing mix in the coming year? Join prominent music bloggers, record label and PR firm executives to discuss the state of the industry and what's around...
http://my.sxsw.com/events/event/692
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center
  Panel, Interactive

5:00pm CDT

The Sweet, Sweet Sound of Internet Radio Advertising
If you want to make a real connection with consumers, tune into internet radio advertising. This emerging medium takes the emotional impact of radio and combines with the benefits of digital to create a powerhouse environment that attracts an audience you need to reach. Find out why they're so important...
http://my.sxsw.com/events/event/795
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
19B Austin Convention Center
  Panel, Interactive

5:00pm CDT

Twitter and Music
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

5:00pm CDT

User Enhanced Content for Personal Gain
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton E Hilton Hotel
  Panel, Interactive

5:00pm CDT

Web-First Publishing: How Alt Weeklies Can Survive
In late 2008, Creative Loafing (the second largest alt-weekly chain in the U.S.) redefined what it meant to be a newspaper publisher. Using the Tampa market as an experiment, they undertook a massive site redesign, built a production studio in a storage closet and opened their blog up to community journalists....
http://my.sxsw.com/events/event/5239
Tuesday March 16, 2010 5:00pm - 6:00pm CDT
Hilton C Hilton Hotel
  Panel, Interactive

5:20pm CDT

User Generated Advertising
The panel discussion will explore ideas around making advertising a more useful and participatory experience for consumers. What if users had incentives to create advertisements based on their own experiences? Could they engage the right audience with an appropriate message? Today's social web could take this mainstream in a spam free...
http://my.sxsw.com/events/event/903
Tuesday March 16, 2010 5:20pm - 6:20pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

5:30pm CDT

It's All About The People
Tuesday March 16, 2010 5:30pm - 6:30pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

5:40pm CDT

Brands Don't Think Like You Think They Think
One of the hopeful revenue sources for many internet startups is "ad dollars". How come they don't usually show up? Turns out that what you think brands want from the internet is not what they want. We will share some tips and insights learned from working with nearly 100 brands in...
http://my.sxsw.com/events/event/839
Tuesday March 16, 2010 5:40pm - 6:40pm CDT
Hilton D Hilton Hotel
  Panel, Interactive

5:40pm CDT

The Effects of Twitter on News
Tuesday March 16, 2010 5:40pm - 6:40pm CDT
Ballroom E Austin Convention Center
  Panel, Interactive

6:00pm CDT

Catch a Chevy
SXSW just got sweeter. Look for "Catch a Chevy" stops at Brush Square Park across from the Austin Convention Center, Alamo Drafthouse on South Lamar, and The Paramount Theatre. From March 12 - March 20, complimentary shuttles will be running from 6 p.m. - 12 a.m. Look for signs downtown, follow...
http://my.sxsw.com/events/event/8287
Tuesday March 16, 2010 6:00pm - 7:00pm CDT
Across Brush Square Park 500 East Cesar Chavez Street
  Panel, Film
 
Wednesday, March 17
 

11:00am CDT

A Guide to Recording Music Online
Several online music collaboration sites have emerged to enable musicians to record, mix and distribute their music through the internet. What is the best place on the web to record multitrack music? How good is the recording quality? How does copyright law deal with songs created collaboratively online?
http://my.sxsw.com/events/event/395
Wednesday March 17, 2010 11:00am - 12:00pm CDT
17AB Austin Convention Center
  Panel, Music

11:00am CDT

Evolution of Concert Booking and Programming
Get up-to-date information on the best course of action to book venues at various levels. Understanding the process of working and booking venues will be discussed. Where is the concert industry at and where is it going? How can tours, artists, agents, managers and promoters create new business paradigms that will...
http://my.sxsw.com/events/event/495
Wednesday March 17, 2010 11:00am - 12:00pm CDT
19A Austin Convention Center
  Panel, Music

11:00am CDT

Quickies 1: Branding, Marketing & Publicity
Artists seeking to make a splash and make some money often do so through aligning themselves with marketing and advertising campaigns. Publicists can also be instrumental in bringing artists to a larger audience. Chat with and learn from experienced pros from the worlds of branding, marketing and publicity.
http://my.sxsw.com/events/event/2524
Wednesday March 17, 2010 11:00am - 12:00pm CDT
16A Austin Convention Center
  Panel, Music

11:00am CDT

Shoot Your Concert DVD for Free
By taking advantage of recent changes in production, distribution, and financial models, it's possible for bands to get content shot for a home video product without the need to self finance or bring in a third party underwriting partner. Find out how to get your concert shot for free.
http://my.sxsw.com/events/event/5851
Wednesday March 17, 2010 11:00am - 12:00pm CDT
16B Austin Convention Center
  Panel, Music

11:00am CDT

Successful SXSW: The Tao of the Conference
Derek Sivers, founder of CD Baby, will share tips on how to make the most out of SXSW over the next four days. Learn the best strategies from prior success stories, as well as which pitfalls to avoid along the way. Don't miss these life lessons, and have your most rewarding...
http://my.sxsw.com/events/event/7561
Wednesday March 17, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center
  Panel, Music

11:00am CDT

Trends in Taking Your Music to Market
In this digital age more and more artists want to know what part of DIY they should participate in and where they still need domain experts. Find out about the current trends in getting your music out to your fans.
http://my.sxsw.com/events/event/539
Wednesday March 17, 2010 11:00am - 12:00pm CDT
15 Austin Convention Center
  Panel, Music

11:30am CDT

Woven Bones & Austin Powell (Austin Chronicle)
Woven Bones, artist [Austin, TX] - interviewed by Austin Powell, Austin Chronicle
http://my.sxsw.com/events/event/6131
Wednesday March 17, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Bismeaux Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7274
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Bloodshot Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7277
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Chicken Ranch Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7625
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Custard at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7628
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Learning Curve Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7646
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Mint Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7651
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Monofonus Press at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7657
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Nine Mile Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7665
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Ovation Guitars
Ovation Guitars demo. SXSW bands can sign up to play after demo.
http://my.sxsw.com/events/event/8113
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

12:00pm CDT

SALEM & Jaimie Hodgson (NME)
SALEM, artist [Traverse City, MI] - interviewed by Jaimie Hodgson, NME
http://my.sxsw.com/events/event/7406
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Sauspop/Saustex at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7784
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Small Stone Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7787
Wednesday March 17, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:30pm CDT

Case Study: Rock Band - Playing the Soundtrack
Video gaming is now a significant avenue to bring music to mass audiences. The "Rock Band" franchise has millions of families banging heads in their living rooms. How did the game originate? What is the process for selecting songs and bands for inclusion? What are the benefits for the artists who...
http://my.sxsw.com/events/event/7849
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Music

12:30pm CDT

Caution Before Signing
Artists, managers, and industry professionals understand the basic business, but face challenges with the legal wording of contracts. Attorneys go through the ins and outs of recording/publishing/management/distribution agreements, and explain the major deal points and the red flags.
http://my.sxsw.com/events/event/441
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
17AB Austin Convention Center
  Panel, Music

12:30pm CDT

Demo Listening 1
Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from music professionals, those who listen to demos as part of their job.
http://my.sxsw.com/events/event/2513
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
19A Austin Convention Center
  Panel, Music

12:30pm CDT

Lead Belly to Ludacris: From Analog to Digital
Experience a multimedia presentation on the life and music of folk/blues singer Lead Belly. Alvin Singh, Lead Belly's great nephew, will discuss how folk music has influenced, evolved, and impacted popular music today. With a mixture of rare family photos, videos, and digital storytelling, come learn the history and future of...
http://my.sxsw.com/events/event/7850
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
13B Austin Convention Center
  Panel, Music

12:30pm CDT

Nerdcore 101
Who says nerds can't rap? Through harnessing the power of the Internet and rapping from the heart about what's really meaningful to them, these artists have made a name for themselves without following the traditional music business model. Find out about the origins of nerdcore and where artists see themselves going...
http://my.sxsw.com/events/event/4947
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
16B Austin Convention Center
  Panel, Music

12:30pm CDT

Paper Cuts in the Plastic Age
Bands can promote themselves paperless-ly. How does a band release a record, play a gig, and generally let the world know who they are without using a single piece of paper? Being green rocks.
http://my.sxsw.com/events/event/624
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
11A Austin Convention Center
  Panel, Music

12:30pm CDT

Quickies 2: Publishers and Performance Rights Organizations
Income generated from publishing and performance rights is crucial for artists. Chat with people who are committed to getting artists paid fairly and promptly.
http://my.sxsw.com/events/event/2525
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
16A Austin Convention Center
  Panel, Music

12:30pm CDT

TBA
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:30pm CDT

The Cloud vs. the Paradise of Infinite Storage
Two irresistible computer technology trend lines are about to collide. And, as usual, the fate of music, artists and intellectual property will be on the line. Ready or not, we are all about to enter the brave new reality of Asymptopia. Which version will it be? And will either one get...
http://my.sxsw.com/events/event/603
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Music

12:30pm CDT

The Convergence of Music on TV and Online
Television networks use the internet to post full-length episodes, behind-the-scenes interviews, and widgets for social networks. Most importantly, these tools provide increased exposure for new music artists. There is opportunity for greater exposure of an artist when music and tour dates are more accessible. In addition, musical artists can develop their...
http://my.sxsw.com/events/event/6650
Wednesday March 17, 2010 12:30pm - 1:30pm CDT
13A Austin Convention Center
  Panel, Music

1:00pm CDT

Doug Benson
Doug Benson, the visionary comedian behind the documentary Super High Me, will be appearing at the South By Bookstore to interact with registrants and sign autographs.
http://my.sxsw.com/events/event/7970
Wednesday March 17, 2010 1:00pm - 2:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

1:00pm CDT

File Under: Music at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8348
Wednesday March 17, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:00pm CDT

Gretsch Drums
Gretsch Drums demo. SXSW bands can sign up to play after demo.
http://my.sxsw.com/events/event/8114
Wednesday March 17, 2010 1:00pm - 2:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

1:00pm CDT

Prophase at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7778
Wednesday March 17, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:00pm CDT

True Panther Sounds at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8020
Wednesday March 17, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:45pm CDT

MC Frontalot
MC Frontalot, the seminal voice of nerdcore hip-hop, will be making an appearance at the South By Bookstore to meet fans and sign copies of his latest album, Zero Day.
http://my.sxsw.com/events/event/7971
Wednesday March 17, 2010 1:45pm - 2:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

2:00pm CDT

1,000 Digital Tools & Strategies: Which 3 Work?
You are bombarded by new digital opportunities, and it's hard to figure out what works, what integrates with your existing setup, and what is cost effective. How do you figure out which tools and strategies can make a real impact, while keeping yourself from wasting time on everything else?
http://my.sxsw.com/events/event/388
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
17AB Austin Convention Center
  Panel, Music

2:00pm CDT

Green Touring: Stupid, Dumb, or Best Idea Ever?
It's not easy making money as a musician; sometimes just surviving can be a challenge. Being green is often a low priority. But there are some simple strategies for touring which will put money in your pockets and won't cost you a penny to implement. Learn which ideas and tools can...
http://my.sxsw.com/events/event/541
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
11A Austin Convention Center
  Panel, Music

2:00pm CDT

Latin Music on the Global Stage
Meet a new generation of producers and artists impacting the musical landscape. Find out what they've done to introduce Latin American music to international markets and how the industry has responded to their work.
http://my.sxsw.com/events/event/7557
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Music

2:00pm CDT

Make It or Break It with Merch
Merchandise is now more important than ever. Most tours live or die by the merch sales at the end of the night. It's not just about printing t-shirts anymore - it's about displays, specials, and wise investments on the front end. Make it or break it with smart choices from the...
http://my.sxsw.com/events/event/8566
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
13B Austin Convention Center
  Panel, Music

2:00pm CDT

Mastering Tutorial
Almost all of the world's greatest mixers do not master their own projects. Mastering is a different discipline from recording and mixing. After you exit the studio, it is time to make your songs sound as competitive as possible. You can't afford a professional so what do you do? We can't...
http://my.sxsw.com/events/event/590
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
16B Austin Convention Center
  Panel, Music

2:00pm CDT

Mentor Session 1
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2517
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
16A Austin Convention Center
  Panel, Music

2:00pm CDT

Moog with Shout Out Out Out Out
Moog demo with Shout Out Out Out Out. SXSW bands can sign up to play after demo.
http://my.sxsw.com/events/event/8121
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

2:00pm CDT

MYX Music Label at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7660
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

One Little Indian at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7672
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Paper Tiger AV at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7675
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Rough Trade at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7781
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Sgt. Dunbar and the Hobo Banned & Bob Boilen (NPR Music)
Sgt. Dunbar & The Hobo Banned, artist [Albany, NY] - Interviewed by Bob Boilen, NPR Music
http://my.sxsw.com/events/event/7294
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

2:00pm CDT

Social Networks and the Future for Musicians
How can musicians use social networks to improve their careers, reach more fans, connect with those they currently have, and make more money? Thought leaders at the convergence of music and technology share what they are learning, and discuss where they see this all heading in the future.
http://my.sxsw.com/events/event/661
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
12AB Austin Convention Center
  Panel, Music

2:00pm CDT

SXSW Interview: Cheap Trick
Cheap Trick endure with solid tunes, an energetic live show and a rabid fan base that stretches from here to the Budokan. Through the decades, the band maintains their solidarity with steady gigging and a healthy sense of humor. Join journalists Greg Kot and Jim DeRogatis as they sit down with...
http://my.sxsw.com/events/event/7813
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
18ABC Austin Convention Center
  Panel, Music

2:00pm CDT

The Mylene Sheath at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8017
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Vanguard at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8026
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Working the Press: Intellectual Intercourse & Interviews
Some have called the press The Enemy, but where else can you find people who love music and want to listen to you talk about YOU? Through audio and video clips, learn the best interview techniques and ways to use the press attention to your advantage.
http://my.sxsw.com/events/event/731
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
11B Austin Convention Center
  Panel, Music

2:00pm CDT

Your Fans Are Your Livelihood
How can artists and labels use new technologies and services to sell directly to consumers, retain more of the sale price and build relationships with fans? Services are emerging which offer the framework to go direct. Learn what the new intermediaries can and can't do for you and your fans.
http://my.sxsw.com/events/event/4949
Wednesday March 17, 2010 2:00pm - 3:00pm CDT
19A Austin Convention Center
  Panel, Music

2:30pm CDT

Billy Bragg
The iconic Billy Bragg will be stopping in the South By Bookstore to meet fans and sign copies of his book and albums.
http://my.sxsw.com/events/event/8511
Wednesday March 17, 2010 2:30pm - 3:30pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

2:30pm CDT

Martin Atkins & Whitney Francis
Martin Atkins, CEO, Invisible Records [Chicago, IL] Interviewed by Whitney Francis, examiner.com
http://my.sxsw.com/events/event/7295
Wednesday March 17, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:00pm CDT

Andy Miles & Eliot Van Buskirk
Andy Miles, bandize.com [Austin, TX] - Interviewed by Eliot Van Buskirk, wired.com
http://my.sxsw.com/events/event/7296
Wednesday March 17, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:00pm CDT

Bright Antenna at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7619
Wednesday March 17, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Bumstead Productions Ltd at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7622
Wednesday March 17, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Taylor Guitars
Taylor Guitars demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8120
Wednesday March 17, 2010 3:00pm - 4:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

3:00pm CDT

Unfamiliar at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8023
Wednesday March 17, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:30pm CDT

Alan Govenar
Acclaimed folklorist, writer, photographer, and filmmaker, Alan Govenar, will be appearing at the South By Bookstore to meet fans and sign copies of his books. Notable among these will be Texas Blues: The Rise of a Contemporary Sound and Beyond Skin.
http://my.sxsw.com/events/event/8034
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

3:30pm CDT

Crowdfunding Music: Raising Money from Your Fans
DIY has always meant funding it yourself. Not anymore. Crowdfunding allows artists to create their own propositions and interact with audiences directly, giving fans the chance to decide their favorite musicians' futures. How does an artist get this money efficiently? What happens if the fans don't follow through?
http://my.sxsw.com/events/event/815
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
17AB Austin Convention Center
  Panel, Music

3:30pm CDT

From the Stage: An Artist's Perspective
Artists discuss life in the digital age. Has technology helped or hurt us? Samantha Murphy brings her radio show "The Highway Girl" to the stage to emphasize how artists must manage the technology which serves them.
http://my.sxsw.com/events/event/508
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Music

3:30pm CDT

How Will We Listen to Music in 2020?
The way we listen to music has changed significantly over the last ten years and will continue to do so. Look into the future to assess how different sectors of the recording industry are affected. Will we finally be able to listen to the celestial jukebox we've been promised?
http://my.sxsw.com/events/event/544
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
16B Austin Convention Center
  Panel, Music

3:30pm CDT

Japanese Export: Is the World Ready for Japanese Music?
In Japan, rock music has taken influence from the West, incorporated it and now returns from the East. Visual kei, metal, punk and more have become ever popular. Has language been a barrier? Countless fans internationally would give a resounding 'no'. Revisit music that's probably already part of your world.
http://my.sxsw.com/events/event/5852
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
13B Austin Convention Center
  Panel, Music

3:30pm CDT

Mentor Session 2
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2518
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
16A Austin Convention Center
  Panel, Music

3:30pm CDT

Monarchs & Whitney Pastorek (Entertainment Weekly)
Monarchs, artist [Birmingham, Alabama/Austin, Texas] - interviewed by Whitney Pastorek, Entertainment Weekly
http://my.sxsw.com/events/event/6159
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:30pm CDT

Nardwuar's Video Vault Part Deux
Join punk rock journalist Nardwuar the Human Serviette as he digs deep into his crate of new and old video interviews to showcase some of his favorite encounters from Snoop Dogg to Slayer to Dan Quayle. Doot doola doot doo ... doot doo !
http://my.sxsw.com/events/event/608
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
11B Austin Convention Center
  Panel, Music

3:30pm CDT

Performing Arts: New Frontier for Live Acts?
Agencies and artists are looking toward the performing arts industry as a source of new touring revenue, while more performing arts institutions are broadening their programming to include more rock and pop performers. How great is the potential for popular musicians in this traditionally conservative and hard-to-crack world?
http://my.sxsw.com/events/event/627
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
19A Austin Convention Center
  Panel, Music

3:30pm CDT

Primitive and Modern A&R Methods
There are time-tested ways of scouting bands, such as venturing out to dingy nightclubs to catch musicians in their natural habitat. Today, web sites make it easier to get basic information and hear the songs. How are the old and the new integrated in the work of today's A&R reps? Can...
http://my.sxsw.com/events/event/7559
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
18ABC Austin Convention Center
  Panel, Music

3:30pm CDT

Recording Industry vs. The People
How has the RIAA's litigation war against everyday people affected the music business? Why do ISPs and colleges "name names?" Are these cases against individual peer-to-peer users fair, or even legal? Attorney Ray Beckerman will discuss why there are so many false positives, if there's any real evidence, and what lies...
http://my.sxsw.com/events/event/644
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
13A Austin Convention Center
  Panel, Music

3:30pm CDT

The History of Music Recommendations
Mention "music recommendations" and talk of algorithms, genomes, visualizations and widgets ensues. But, the concept of making music recommendations is far older than the tech industry can imagine. Beginning with traveling minstrels of the middle ages who sew songs like seed to legendary freeform DJs of the 60s, we present a...
http://my.sxsw.com/events/event/685
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
11A Austin Convention Center
  Panel, Music

3:30pm CDT

Three Strikes You're Out: The ISP Debate
Proposals for how rights holders can collect fees from users of free online music services have generated much activity and discussion. A number of countries are starting to follow France into the fray of a three strikes and you're out policy, in which infringing users would lose their right to internet...
http://my.sxsw.com/events/event/698
Wednesday March 17, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center
  Panel, Music

4:00pm CDT

Duck Down at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7631
Wednesday March 17, 2010 4:00pm - 5:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

4:00pm CDT

Rich Bengloff & Whitney Francis
Rich Bengloff, President, American Association of Independent Music [New York, NY] Interviewed by Whitney Francis, examiner.com
http://my.sxsw.com/events/event/7297
Wednesday March 17, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

4:00pm CDT

Sugar Hill Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7793
Wednesday March 17, 2010 4:00pm - 5:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

4:00pm CDT

TC Helicon/ TC Electronics
TC Helicon & TC Electronics demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8117
Wednesday March 17, 2010 4:00pm - 5:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

4:30pm CDT

Jeffrey Woods & Whitney Francis
Jeffrey Woods, Studio Manager, Fantasy Studios [San Fransisco, CA] interviewed by Whitney Francis, examiner.com
http://my.sxsw.com/events/event/8159
Wednesday March 17, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

4:45pm CDT

Paul Miller (aka DJ Spooky)
Groundbreaking artist, DJ Spooky, will be appearing at the South By Bookstore to meet fans and sign copies of his vast array of artistic output, from his book Sound Unbound and CDs like Secret Song to his visionary DVD, Rebirth of a Nation.
http://my.sxsw.com/events/event/8035
Wednesday March 17, 2010 4:45pm - 5:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

5:00pm CDT

Budgeted Tour Planning: Free and "Must Have" Resources
The downturn in the economy has put touring performers under pressure. Learn how to plan cost-effective, sell-out tours by using free Internet tools to communicate with core fans, gauge local demand, and spot unprofitable gigs before it's too late.
http://my.sxsw.com/events/event/430
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
15 Austin Convention Center
  Panel, Music

5:00pm CDT

Come as You Are Yoga
Worried about too much stress at the Austin Convention Center in March? Then take a deep breath, gently exhale and let it all go. New this year, SXSW Music Conference attendees will have the chance to take a break in the late afternoon to recharge their batteries before heading out to...
http://my.sxsw.com/events/event/8602
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
10A Austin Convention Center
  Panel, Music

5:00pm CDT

Idol Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7637
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

5:00pm CDT

Minty Fresh Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7654
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

5:00pm CDT

SXSW Interview: Lemmy
Celebrating the world premiere of the film "LEMMY" at SXSW, Motorhead's bass-playing frontman sits down for a chat. The living embodiment of rock and roll, Lemmy played with Hawkwind, spent time in Jimi Hendrix's road crew, and formed Motorhead in 1975. For decades, Motorhead has rocked audiences worldwide with maximum volume...
http://my.sxsw.com/events/event/7684
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
18ABC Austin Convention Center
  Panel, Music

5:00pm CDT

TV Resurrects the Radio Star
These days, with the record industry tanking, a key television placement has become the coveted launching pad for up and coming artists and a vital promotional tool for some of the biggest names in the music industry. Simultaneously, more and more networks and their branded entertainment shows are leveraging music to...
http://my.sxsw.com/events/event/5853
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center
  Panel, Music

5:00pm CDT

What Comes Next in the World of Marketing Music?
Marketing and promotion are sophisticated in today's world of entertainment. What do large acts moving away from record contracts look for when seeking a business partner, marketing service, or distributor? What can service companies do to keep ahead in the industry and provide the support required at a larger scale?
http://my.sxsw.com/events/event/5856
Wednesday March 17, 2010 5:00pm - 6:00pm CDT
16B Austin Convention Center
  Panel, Music
 
Thursday, March 18
 

10:30am CDT

Prelude Music: Kat Edmonson
Thursday March 18, 2010 10:30am - 11:30am CDT
18ABC Austin Convention Center
  Panel, Music

11:00am CDT

Judy Collins
The acclaimed folkstress, Judy Collins, will be appearing at the South By Bookstore before her panel appearance to meet fans and sign copies of her books and CDs.
http://my.sxsw.com/events/event/8036
Thursday March 18, 2010 11:00am - 12:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

11:00am CDT

SXSW Keynote: Smokey Robinson
Smokey Robinson is one of the architects of the "Motown sound" and his voice and songs established the label's profound impact on culture across the globe. Robinson's artistry has been celebrated worldwide, having received Kennedy Center Honors, a membership in the Rock And Roll Hall Of Fame, a Grammy Lifetime Achievement...
http://my.sxsw.com/events/event/670
Thursday March 18, 2010 11:00am - 12:00pm CDT
18ABC Austin Convention Center
  Panel, Music

11:00am CDT

The Hood Internet & Ryan Muir
The Hood Internet, artist [Chicago, IL] - interviewed by Ryan Muir
http://my.sxsw.com/events/event/7301
Thursday March 18, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

11:00am CDT

Will Hodgkinson
British author and journalist, Will Hodgkinson, will be appearing at the South By Bookstore with copies of his latest title, The Ballad of Britain-a humorous and insightful work of scholarship that examines the state of song in Britain.
http://my.sxsw.com/events/event/8037
Thursday March 18, 2010 11:00am - 12:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

11:30am CDT

dd/mm/yyyy & Dave Morris (Eye Weekly)
dd/mm/yyyy, artist [Toronto, Canada] - interviewed by Dave Morris, Eye Weekly
http://my.sxsw.com/events/event/6141
Thursday March 18, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Bismeaux Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7275
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Bloodshot Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7278
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Chicken Ranch Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7626
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Custard at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7629
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Dave Hill & Dan Giove
Dave Hill, Managing Director, Ableton Inc. [New York, NY] - Talking with Dan Giove, CEO, Dubspot [Brooklyn, NY]
http://my.sxsw.com/events/event/7299
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Idol Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7636
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

KORG
KORG demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8119
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

12:00pm CDT

Learning Curve Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7645
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Mint Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7650
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Minty Fresh Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7653
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Monofonus Press at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7656
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

MYX Music Label at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7659
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Nine Mile Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7664
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Oglio at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7666
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Sauspop/Saustex at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7782
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Small Stone Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7786
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

SMC Recordings at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7789
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Sugar Hill Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7792
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Vanguard at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8027
Thursday March 18, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:30pm CDT

Case Study: "New Moon"
"New Moon" is the best-selling soundtrack in recent times. The creative process behind the record was unique, involving the filmmakers, music supervisors, publishers, artists and artist managers throughout production. Take a unique look at how a high-profile soundtrack is assembled, start to finish.
http://my.sxsw.com/events/event/5847
Thursday March 18, 2010 12:30pm - 1:30pm CDT
18ABC Austin Convention Center
  Panel, Music

12:30pm CDT

Daryl Friedman & Sara Hickman
A Lyrical, Harmonic Convergence of the Minds with Daryl Friedman, VP of Advocacy and Government Relations, The Recording Academy AND Sara Hickman, State Musician of Texas
http://my.sxsw.com/events/event/7298
Thursday March 18, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:30pm CDT

Demo Listening 2
Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from music professionals, those who listen to demos as part of their job.
http://my.sxsw.com/events/event/2514
Thursday March 18, 2010 12:30pm - 1:30pm CDT
19A Austin Convention Center
  Panel, Music

12:30pm CDT

Does Rock and Roll Belong in a Museum?
Initially, many thought the idea of the Rock Hall was antithetical to the spirit of rock and roll. Despite its success, the question of whether rock and roll belongs in a museum persists. What efforts are being made to preserve this art form?
http://my.sxsw.com/events/event/480
Thursday March 18, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Music

12:30pm CDT

Friendbase to Fanbase: Why You Must Tour Now!
Tour smarter not harder. Make money and increase your bands profile through relationships built on the road. Turn your friendbase into a fanbase through low-cost touring, community building, and the act of being nice.
http://my.sxsw.com/events/event/505
Thursday March 18, 2010 12:30pm - 1:30pm CDT
13B Austin Convention Center
  Panel, Music

12:30pm CDT

Global Music Marketing: How to Reach Fans Worldwide
The digital age has opened up the world to everyone's music, but new tools cannot ensure success. Like growing a fan base domestically, international reach requires a deliberate strategy. Learn about the most effective global marketing tools, what regions are worth your efforts, how to best use social media in other...
http://my.sxsw.com/events/event/519
Thursday March 18, 2010 12:30pm - 1:30pm CDT
13A Austin Convention Center
  Panel, Music

12:30pm CDT

How to Make Money with Vinyl
Vinyl is back big-time, but it's expensive and requires a lot of work to set up. Folks in the vinyl world from the label, manufacturing and distribution side talk about ways to get your music on vinyl and still make money doing it.
http://my.sxsw.com/events/event/537
Thursday March 18, 2010 12:30pm - 1:30pm CDT
11A Austin Convention Center
  Panel, Music

12:30pm CDT

Music and the Revolution
Between the fantasy of Woodstock and the tragedy of Altamont, the true stories of the 1960s are being glossed over. Noted participants in the social upheaval of this era discuss their art and advocacy. The whole world is watching.
http://my.sxsw.com/events/event/602
Thursday March 18, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Music

12:30pm CDT

Production Music as an Alternative Source of Income
Composing and performing has become a viable source of money for many musicians. It can create a steady income stream over a long period of time. Learn how to approach production music houses and how work is commissioned.
http://my.sxsw.com/events/event/635
Thursday March 18, 2010 12:30pm - 1:30pm CDT
11B Austin Convention Center
  Panel, Music

12:30pm CDT

Quickies 3: Music Supervisors
Placing music in movies and TV shows is exciting and can increase an artist's visibility. However, not all placement deals are equal. Learn what to expect from the people who bring music to screens.
http://my.sxsw.com/events/event/2526
Thursday March 18, 2010 12:30pm - 1:30pm CDT
16A Austin Convention Center
  Panel, Music

12:30pm CDT

Welcome to the Music Business - You're Fucked
Problems you'll face, and simple, immediate, and effective solutions to overcome them. Grow your brand and your band incrementally.
http://my.sxsw.com/events/event/714
Thursday March 18, 2010 12:30pm - 1:30pm CDT
17AB Austin Convention Center
  Panel, Music

12:30pm CDT

Where Goes English Folk Music?
English folk music has been used as a rich source of material for everyone from Bob Dylan to Devendra Banhart, but it has been frequently written off as dowdy and irrelevant. What place do old, anonymous ballads, passed down over the centuries, have in the modern pop pantheon? An exciting panel...
http://my.sxsw.com/events/event/5857
Thursday March 18, 2010 12:30pm - 1:30pm CDT
16B Austin Convention Center
  Panel, Music

1:00pm CDT

Ableton
Ableton demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8118
Thursday March 18, 2010 1:00pm - 2:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

1:00pm CDT

Prophase at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7777
Thursday March 18, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:00pm CDT

True Panther Sounds at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8021
Thursday March 18, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Dubspot
Dubspot demo. Martin Perna v. DJ Kiva. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8116
Thursday March 18, 2010 2:00pm - 3:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

2:00pm CDT

Global Rock Show
Rock & Roll has become the common language for young people across the globe. Explore how touring, festivals, nonprofit organizations, and the internet are used to overcome borders to make rock music the market place of intercultural exchange for students, young professionals, and working class people the world over.
http://my.sxsw.com/events/event/520
Thursday March 18, 2010 2:00pm - 3:00pm CDT
13B Austin Convention Center
  Panel, Music

2:00pm CDT

Image Makers of Rock & Soul
Rock, soul, jazz and hip-hop are as visual as they are musical. The best images capture artists in moments of high style, drama, passion and tragedy. Every picture tells a story.
http://my.sxsw.com/events/event/551
Thursday March 18, 2010 2:00pm - 3:00pm CDT
17AB Austin Convention Center
  Panel, Music

2:00pm CDT

Mentor Session 3
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2519
Thursday March 18, 2010 2:00pm - 3:00pm CDT
16A Austin Convention Center
  Panel, Music

2:00pm CDT

Merge Makes Noise
Merge Records principals share stories from the book "Our Noise" and answer questions from author Michael Azeraad. From modest beginnings documenting the Chapel Hill scene, Merge has evolved into a highly regarded independent label nurturing significant acts such as Spoon and Arcade Fire.
http://my.sxsw.com/events/event/5850
Thursday March 18, 2010 2:00pm - 3:00pm CDT
18ABC Austin Convention Center
  Panel, Music

2:00pm CDT

Miles Davis - Bitches Brew 40th Anniversary Tribute
The landmark album "Bitches Brew" marks one of many times that Miles Davis changed music. It is often heralded as a cornerstone of fusion, but Miles never paid much attention to labels. Obviously intrigued by rock instrumentation, this brooding masterpiece showcases the man with the horn doing what he did best,...
http://my.sxsw.com/events/event/4946
Thursday March 18, 2010 2:00pm - 3:00pm CDT
16B Austin Convention Center
  Panel, Music

2:00pm CDT

One Little Indian at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7671
Thursday March 18, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Paper Tiger AV at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7674
Thursday March 18, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Rough Trade at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7780
Thursday March 18, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Smokey Robinson
The legendary Smokey Robinson will be appearing at the South By Bookstore to meet fans and sign copies of his latest CD, Time Flies When You're Having Fun.
http://my.sxsw.com/events/event/8038
Thursday March 18, 2010 2:00pm - 3:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

2:00pm CDT

Songwriters on Their Craft
Songwriters approach their process in a number of ways. Some songs just flow out fully formed, and some are crafted and labored over for months. The mysteries and pleasures of writing songs for a living will be discussed
http://my.sxsw.com/events/event/8629
Thursday March 18, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Music

2:00pm CDT

SXSW Featured Speaker: Feargal Sharkey
Feargal Sharkey, the former lead singer in The Undertones who, as Chief Executive of UK Music - the umbrella organisation that brings together the collective interests of the UK's commercial music industry ' will argue that tech businesses, ISPs and music companies must urgently establish new partnerships to unlock digital's true...
http://my.sxsw.com/events/event/669
Thursday March 18, 2010 2:00pm - 3:00pm CDT
12AB Austin Convention Center
  Panel, Music

2:00pm CDT

The 88 & Lynn Margolis
The 88, artist [Los Angeles, CA] -- Interviewed By Lynn Margolis, Writer and editor for Texas Music Monthly and Austin Monthly Magazine
http://my.sxsw.com/events/event/8139
Thursday March 18, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

2:00pm CDT

The Mylene Sheath at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8018
Thursday March 18, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

This Note's For You
Decision makers discuss music placement in advertising. What do music producers and creatives look for in the music they place? The speakers will share a look at their recent work.
http://my.sxsw.com/events/event/696
Thursday March 18, 2010 2:00pm - 3:00pm CDT
19A Austin Convention Center
  Panel, Music

2:30pm CDT

Ashley Capps & Josh Baron
Ashley Capps, AC Entertainment [Knoxville, TN] - Interviewed by Josh Baron, Relix Magazine
http://my.sxsw.com/events/event/8140
Thursday March 18, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:00pm CDT

Bright Antenna at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7620
Thursday March 18, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Bumstead Productions Ltd at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7623
Thursday March 18, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Fender
Fender demo with SXSW band Broadway Calls. Other bands can sign up to play after demo.
http://my.sxsw.com/events/event/8138
Thursday March 18, 2010 3:00pm - 4:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

3:00pm CDT

File Under: Music at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8349
Thursday March 18, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

New Granada Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7662
Thursday March 18, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Terry Poison & Arye Dworken (HEEB Magazine)
Terry Poison, artist [Tel Aviv, Israel] - interviewed by Arye Dworken, HEEB Magazine
http://my.sxsw.com/events/event/7303
Thursday March 18, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:15pm CDT

Mac McCaughan & Laura Ballance
Mac & Laura, co-founders of Merge Records, will be on hand at the South By Bookstore to sign copies of their book, Our Noise: The Story of Merge Records, the Indie Label That Got Big and Stayed Small
http://my.sxsw.com/events/event/8039
Thursday March 18, 2010 3:15pm - 4:15pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

3:15pm CDT

Martin Atkins
Martin Atkins will be appearing at the South By Bookstore to talk to fans and sign copies of his essential book, Tour:Smart.
http://my.sxsw.com/events/event/8040
Thursday March 18, 2010 3:15pm - 4:15pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

3:30pm CDT

A Social Media Case Study of L.A.'s Sunset Strip
Using Twitter and Facebook to promote innovative online cooperation and joint events, famed Los Angeles venues The Roxy, the Viper Room, and The Comedy Store along with The Andaz Hotel and Book Soup, have created a relevant and thriving community known as "The Social Strip". Learn how five venues on the...
http://my.sxsw.com/events/event/397
Thursday March 18, 2010 3:30pm - 4:30pm CDT
16B Austin Convention Center
  Panel, Music

3:30pm CDT

Creative Capitol: Music, Culture and Policy under Obama
The 2009 inauguration of Obama - plus Democratic majorities in Congress - meant a shift in the power dynamic in Washington, DC. How are creative industries faring so far in this administration? Top staffers will discuss the key music-technology-policy issues on Capitol Hill and at the FCC, and how musicians are...
http://my.sxsw.com/events/event/454
Thursday March 18, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Music

3:30pm CDT

Demo Listening 3: Hip Hop
Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from music professionals, those who listen to demos as part of their job. This session will focus exclusively on Hip-Hop.
http://my.sxsw.com/events/event/7420
Thursday March 18, 2010 3:30pm - 4:30pm CDT
19A Austin Convention Center
  Panel, Music

3:30pm CDT

Get Your Music Licensed in a Commercial Workshop
Placing your music in a commercial can mean overnight success for a band or an artist. But how do you get your music in the hands of the right people? This workshop will focus on how commercials are made, who the decision makers are, and how to market your music to...
http://my.sxsw.com/events/event/518
Thursday March 18, 2010 3:30pm - 4:30pm CDT
13B Austin Convention Center
  Panel, Music

3:30pm CDT

Glen Johnson & Laura McDonald
Glen Johnson, CEO, Melody Management [Columbus, OH] Interviewed by Laura McDonald, examiner.com
http://my.sxsw.com/events/event/8141
Thursday March 18, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:30pm CDT

Meet Bookers for Top Festivals Worldwide
Top booking agents from marquee music festivals worldwide will share insight into how they choose bands to showcase at their festivals. Find out what these promoters are looking for and how you can make your band stand out.
http://my.sxsw.com/events/event/592
Thursday March 18, 2010 3:30pm - 4:30pm CDT
18ABC Austin Convention Center
  Panel, Music

3:30pm CDT

Mentor Session 4
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2520
Thursday March 18, 2010 3:30pm - 4:30pm CDT
16A Austin Convention Center
  Panel, Music

3:30pm CDT

Music Publishing: Making Money in Your Sleep
Synch, mechanicals, and performance royalties are just a few of the ways that songs you write can make you money. Experts walk you through each of these areas and discuss what you should do to ensure you get your fair share.
http://my.sxsw.com/events/event/606
Thursday March 18, 2010 3:30pm - 4:30pm CDT
17AB Austin Convention Center
  Panel, Music

3:30pm CDT

Promotional Value vs. Licensing Revenue
Historically, physical sales drove revenues for labels that often chose to license music to advertisers, game developers, etc. for promotional value alone. With declining CD sales and a shift from "ownership model" to "pure listening model" of consumer consumption, new revenue streams and deals for monetary compensation are being negotiated. How?...
http://my.sxsw.com/events/event/636
Thursday March 18, 2010 3:30pm - 4:30pm CDT
13A Austin Convention Center
  Panel, Music

3:30pm CDT

The NMPA Late Fee Settlement
In a town-hall setting, Attorneys involved in the negotiation of the NMPA Late Fee Settlement, will present a summary of the Copyright Royalty Board ruling and the NMPA late fee program. What does it mean for the future of label/publishers relations?
http://my.sxsw.com/events/event/8347
Thursday March 18, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center
  Panel, Music

3:45pm CDT

Bob Gruen
Legendary rock photographer Bob Gruen will be appearing at the South By Bookstore to sign copies of his various works and meet fans.
http://my.sxsw.com/events/event/8042
Thursday March 18, 2010 3:45pm - 4:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

3:45pm CDT

Steve Appleford
Writer, photographer, and editor, Steve Appleford will be on hand at the South By Bookstore following his panel to sign copies of American Youth and other works.
http://my.sxsw.com/events/event/8041
Thursday March 18, 2010 3:45pm - 4:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

4:00pm CDT

Duck Down at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7632
Thursday March 18, 2010 4:00pm - 5:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

4:00pm CDT

Pigtronix
Pigtronix demo with Nate Mars of Dreadbass Sound System. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8143
Thursday March 18, 2010 4:00pm - 5:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

4:00pm CDT

The Band of Heathens & Laura McDonald
The Band of Heathens, artist [Austin, TX] interviewed by Laura McDonald, examiner.com
http://my.sxsw.com/events/event/8142
Thursday March 18, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

4:00pm CDT

Unfamiliar at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8024
Thursday March 18, 2010 4:00pm - 5:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

4:30pm CDT

A Sunny Day In Glasgow & Jaan Uhelszki
A Sunny Day in Glasgow, artist [Philadelphia, PA] interviewed by Jaan Uhelszki, Relix Magazine
http://my.sxsw.com/events/event/8144
Thursday March 18, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

4:45pm CDT

Eric Beall
Making Music Make Money: An Insider's Guide to Becoming Your Own Music Publisher
http://my.sxsw.com/events/event/8614
Thursday March 18, 2010 4:45pm - 5:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

5:00pm CDT

Come as You Are Yoga
Worried about too much stress at the Austin Convention Center in March? Then take a deep breath, gently exhale and let it all go. New this year, SXSW Music Conference attendees will have the chance to take a break in the late afternoon to recharge their batteries before heading out to...
http://my.sxsw.com/events/event/8603
Thursday March 18, 2010 5:00pm - 6:00pm CDT
10A Austin Convention Center
  Panel, Music

5:00pm CDT

Keeping It Real: Marketing and Selling Independent Hip-Hop
A lot of attention is given to the few major label rappers who are able to break through into the mainstream, but it's the thriving underground hip-hop subculture that breeds these artists and keeps the genre alive. Acts are generally signed after toiling for years independently, and many choose to remain...
http://my.sxsw.com/events/event/8346
Thursday March 18, 2010 5:00pm - 6:00pm CDT
19A Austin Convention Center
  Panel, Music

5:00pm CDT

Kirtland Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7642
Thursday March 18, 2010 5:00pm - 6:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

5:00pm CDT

Making Money as a Songwriter in a World of Change
In an ever changing world of new music uses and distribution models, it is more important than ever that songwriters and artists know where their money comes from, how deals are structured, and how much money can be made from the use of music in all forms of media, both in...
http://my.sxsw.com/events/event/584
Thursday March 18, 2010 5:00pm - 6:00pm CDT
17AB Austin Convention Center
  Panel, Music

5:00pm CDT

Maui Xaphoon Pocket Sax
Maui Xaphoon Pocket Sax. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8145
Thursday March 18, 2010 5:00pm - 6:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

5:00pm CDT

Publishers - More Than Just Glorified Banks
Publishers are often misunderstood and misrepresented as merely bank-style operations who provide an advance for an artist and then simply collect their income while taking commission on the earnings. Experienced pros "de-mystify" exactly what publishers do for their songwriters on a day-to-day basis and speak about some creative initiatives they are...
http://my.sxsw.com/events/event/638
Thursday March 18, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center
  Panel, Music

5:00pm CDT

Why Hasn't the Record Industry Sued Girl Talk?
Since the 1991 Grand Upright court decision, it has become conventional wisdom that the failure to license a music sample is a sure path to a lawsuit. Yet, last year, Girl Talk famously released an album with more than 300 uncleared samples. Experts consider the changing state of fair use law...
http://my.sxsw.com/events/event/4948
Thursday March 18, 2010 5:00pm - 6:00pm CDT
13A Austin Convention Center
  Panel, Music
 
Friday, March 19
 

11:00am CDT

Adult Rock Music Meeting
Come discover how music decisions are made by some of the most important gatekeepers in commercial and non-commercial Adult Rock radio. They (and you) will listen to ten unreleased songs and score the potential for each on their stations. Host Sean Coakley of Songlines will moderate, and your opinions will be...
http://my.sxsw.com/events/event/4888
Friday March 19, 2010 11:00am - 12:00pm CDT
15 Austin Convention Center
  Panel, Music

11:00am CDT

CLE 1 - Music Policy, Legislation, and Food Fights
Public policy fights never die; they don't even fade away. The panel explores the big Washington debates of the past year affecting music law and business and the expected results. Topics discussed include: Net Neutrality; Public Performance Act; Copyright Royalty Board Developments including the Constitutional Challenges, and the National Music Publishers...
http://my.sxsw.com/events/event/3476
Friday March 19, 2010 11:00am - 12:00pm CDT
17AB Austin Convention Center
  Panel, Music

11:00am CDT

DIY or Sign with a Label
Releasing music doesn't mean it will sell. In recent years, the number of releases has increased, while the number of releases selling more than a thousand copies has decreased. How can a label help an artist cut through the clutter? Are there instances where the DIY approach is preferable?
http://my.sxsw.com/events/event/474
Friday March 19, 2010 11:00am - 12:00pm CDT
19A Austin Convention Center
  Panel, Music

11:00am CDT

Get Your Share of Music Licensing
The global revenues of songwriter and performer licensing royalties surpassed $10 billion last year and are still rising, making them worth almost the same as CDs. Experts explain to performers and songwriters what they need to know to ensure they get their share.
http://my.sxsw.com/events/event/6642
Friday March 19, 2010 11:00am - 12:00pm CDT
13B Austin Convention Center
  Panel, Music

11:00am CDT

Quickies 4: Managers
The caricature of the hard-nosed music manager waging epic, legally dubious battles on behalf of their clients is a far cry from today's reality. Talented managers must negotiate a shifting set of business relationships and income sources to further their artists' careers. Sit down with managers and share their strategies.
http://my.sxsw.com/events/event/2527
Friday March 19, 2010 11:00am - 12:00pm CDT
16A Austin Convention Center
  Panel, Music

11:00am CDT

Roger Shepherd (Flying Nun Records) & Alan Holt (New Zealand Music Commission)
Roger Shepherd, principal, Flying Nun Records [Christchurch, New Zealand] - interviewed by Alan Holt, New Zealand Music Commission
http://my.sxsw.com/events/event/7302
Friday March 19, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

11:00am CDT

Rumors of My Demise: Do Artists Need Labels Anymore?
The assertion that majors have outlived their usefulness is specious; there will always be a place for them. There's an aspect of large scale artist development that only a major can achieve. The idea that the web and inexpensive recording gear eliminate the need for majors is naive. Mass marketing cannot...
http://my.sxsw.com/events/event/651
Friday March 19, 2010 11:00am - 12:00pm CDT
11AB Austin Convention Center
  Panel, Music

11:00am CDT

Socialize Your Network: Tech Tips That Rock
Social networks are fine for promotion, but social technologies have much more to offer independent and small label musicians and bands. Using the tools isn't a short cut to the bank. By attracting new fans and engaging them directly, artists can forge enduring relationships and lengthen their careers.
http://my.sxsw.com/events/event/664
Friday March 19, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center
  Panel, Music

11:00am CDT

Synch or Swim: Keeping Your Head Above Water
Top music professionals discuss the creative end of synchronization licensing, and the current climate of fees associated with these areas. Explore how to connect with both licensing and publishing companies to profit from music.
http://my.sxsw.com/events/event/671
Friday March 19, 2010 11:00am - 12:00pm CDT
13A Austin Convention Center
  Panel, Music

11:00am CDT

The Future of Music PR
As print media shrinks, online explodes, and the industry transitions, what is the new face of music PR? A music publicist is now expected to not only generate lifestyle press and television bookings, but create digital campaigns, maintain social networking presence, align artists with charities and brands, book showcases, and style...
http://my.sxsw.com/events/event/680
Friday March 19, 2010 11:00am - 12:00pm CDT
16B Austin Convention Center
  Panel, Music

11:30am CDT

Mumiy Troll & Whitney Pastorek (Entertainment Weekly)
Mumiy Troll, artist [Vladivostok, Russia] - interviewed by Whitney Pastorek, Entertainment Weekly
http://my.sxsw.com/events/event/6142
Friday March 19, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Amplified Parts/ Jensen
Amplified Parts/ Jensen demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8146
Friday March 19, 2010 12:00pm - 1:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

12:00pm CDT

Bismeaux Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7276
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Custard at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7630
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

File Under: Music at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8350
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Holy Fuck & Quinn Donahue (Quinnstorm.com)
Holy Fuck, artist [Toronto, Canada] - interviewed by Quinn Donahue, Quinnstorm.com
http://my.sxsw.com/events/event/7304
Friday March 19, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Idol Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7635
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Learning Curve Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7644
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Mint Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7649
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Minty Fresh Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7652
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Monofonus Press at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7655
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Oglio at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7667
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Phil Gallo & Gary Calamar
Radio personality and music supervisor, Gary Calamar joined forces with music critic, Phil Gallo to create Record Store Days, a loving look at the record store culture. They will both be at the South By Bookstore signing advance copies of this great book.
http://my.sxsw.com/events/event/8043
Friday March 19, 2010 12:00pm - 1:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

12:00pm CDT

Sauspop/Saustex at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7783
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Small Stone Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7785
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

SMC Recordings at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7790
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

SMC Recordings at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7788
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Sugar Hill Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7791
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:00pm CDT

Vanguard at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8028
Friday March 19, 2010 12:00pm - 1:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

12:30pm CDT

Ann Powers
Rock critic, Ann Powers, will be at the store to interact with fans and sign copies of her book, Weird Like Us: My Bohemian America
http://my.sxsw.com/events/event/8045
Friday March 19, 2010 12:30pm - 1:30pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

12:30pm CDT

Building a High Value Fan List
Most artists collect email addresses at shows without realizing their true value. Learn specific strategies you can utilize to turn your generic email list into gold.
http://my.sxsw.com/events/event/432
Friday March 19, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Music

12:30pm CDT

CBGB Stories
Hilly Kristal's grimy NYC emporium of punk changed the world of music from an unlikely location in the Bowery. In the late '70s, CBGB & OMFUG was the beachhead of American punk. A wide array of artists first gained acclaim at CBGB, including Television, Patti Smith, Talking Heads and Blondie. The...
http://my.sxsw.com/events/event/5848
Friday March 19, 2010 12:30pm - 1:30pm CDT
18ABC Austin Convention Center
  Panel, Music

12:30pm CDT

CLE 2 - Evaluating the New Business Models: Benefit or B.S.?
Are 360, joint venture, split net profit, creative licensing and other new model deals actually working for both, one, or neither party to these agreements? Are there tangible and measurable benefits over the traditional models - or not. Experts will analyze these models from the company and artist position with special...
http://my.sxsw.com/events/event/3477
Friday March 19, 2010 12:30pm - 1:30pm CDT
17AB Austin Convention Center
  Panel, Music

12:30pm CDT

Demo Listening 4
Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from music professionals, those who listen to demos as part of their job.
http://my.sxsw.com/events/event/2515
Friday March 19, 2010 12:30pm - 1:30pm CDT
19A Austin Convention Center
  Panel, Music

12:30pm CDT

James Henke
Chief curator of the Rock and Roll Hall of Fame, James Henke, will be appearing at the South By Bookstore to talk with registrants and sign copies of his various books.
http://my.sxsw.com/events/event/8044
Friday March 19, 2010 12:30pm - 1:30pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

12:30pm CDT

Japan Nite Showcasing Artists- featuring Chatmonchy, Red Bacteria Vacuum, JinnyOops! & Keith Cahoon (Hotwire Japan)
Japan Nite showcasing artists, Chatmonchy, Red Bacteria Vacuum, JinnyOops! [Japan] - interviewed by Keith Cahoon, Hotwire Japan
http://my.sxsw.com/events/event/7305
Friday March 19, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:30pm CDT

Meet the New Soul - Same as the Old Soul?
The rich history of R&B, from Motown, Stax, Philadelphia International, and other pockets of classic soul, has an undeniable influence on today's sound. Classic and contemporary artists and producers cover the evolution and roots of contemporary soul, barriers faced by R&B artists, the rigors of the road, and use of music...
http://my.sxsw.com/events/event/593
Friday March 19, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Music

12:30pm CDT

Quickies 5: Artists
Each artist blazes their own trail creatively, and forms partnerships to bring their music to their audience. There are no easy answers to reconciling creative and commercial concerns that come up. Candid advice helps, and our artists are bringing their experience to the quickies table.
http://my.sxsw.com/events/event/2528
Friday March 19, 2010 12:30pm - 1:30pm CDT
16A Austin Convention Center
  Panel, Music

12:30pm CDT

The Future of Online Music Videos
Music videos are a critical extension of a record label's brand. Until recently, labels have found it difficult to mitigate online video piracy without alienating the user communities built around music. Now, labels are embracing sophisticated online video technology to do just that, while also introducing new revenue opportunities.
http://my.sxsw.com/events/event/681
Friday March 19, 2010 12:30pm - 1:30pm CDT
16B Austin Convention Center
  Panel, Music

12:30pm CDT

The Kids Are Alright
As music becomes more and more DIY, who's taking advantage? The kids, that's who! Teenagers playing music for teens seems like a no-brainer but what happened to teen venues? And how are teenagers managing to form cottage industries in their bedrooms and schools? Teen music once drove rock & roll. Can...
http://my.sxsw.com/events/event/8299
Friday March 19, 2010 12:30pm - 1:30pm CDT
13A Austin Convention Center
  Panel, Music

12:30pm CDT

The Power Pie: Purpose, Passion, Performance and People
Artists have more opportunity than ever to create their œdream team" to achieve their personal goals. But what combination of the right individuals adds up to success? Learn how to build your own Power Pie with the perfect ingredients.
http://my.sxsw.com/events/event/689
Friday March 19, 2010 12:30pm - 1:30pm CDT
13B Austin Convention Center
  Panel, Music

1:00pm CDT

Country Joe McDonald
Country Joe McDonald will be appearing at the South By Bookstore to meet fans and sign autographs.
http://my.sxsw.com/events/event/8047
Friday March 19, 2010 1:00pm - 2:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

1:00pm CDT

Interdependent Media at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7639
Friday March 19, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:00pm CDT

Marshall & VOX
Marshall & Vox demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8148
Friday March 19, 2010 1:00pm - 2:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

1:00pm CDT

Nine Mile Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7663
Friday March 19, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:00pm CDT

Prophase at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7776
Friday March 19, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:00pm CDT

Robby Krieger
Robby Krieger, the influential guitarist behind The Doors, will be appearing at the South By Bookstore to interact with fans and sign copies of The Doors By The Doors.
http://my.sxsw.com/events/event/8046
Friday March 19, 2010 1:00pm - 2:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

1:00pm CDT

True Panther Sounds at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8022
Friday March 19, 2010 1:00pm - 2:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

1:45pm CDT

Al Kooper
The legendary Al Kooper will be appearing at the South By Bookstore to greet fans and sign copies of his book, Backstage Passes and Backstabbing Bastards.
http://my.sxsw.com/events/event/8048
Friday March 19, 2010 1:45pm - 2:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

1:45pm CDT

Holly George-Warren
Holly George-Warren, an award winning music writer, will be on hand at the South By Bookstore to meet fans and sign copies of her various works.
http://my.sxsw.com/events/event/8049
Friday March 19, 2010 1:45pm - 2:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

2:00pm CDT

Andy Bernstein & Laura McDonald
Andy Bernstein, Head Count [New York, NY] interviewed interviewed by Laura McDonald
http://my.sxsw.com/events/event/8147
Friday March 19, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

2:00pm CDT

CLE 3 - Merch: Rights in the Unhummable
For bands, merchandising has long been a dependable source of income. For record labels facing declining music revenue, and for promoters as well, leveraging bands' brands to generate income is becoming ever more attractive. For all concerned, selling merch - products other than music, such as apparel, posters, programs and accessories...
http://my.sxsw.com/events/event/3478
Friday March 19, 2010 2:00pm - 3:00pm CDT
17AB Austin Convention Center
  Panel, Music

2:00pm CDT

DIPLO
Diplo presentation with Ableton, Korg and Audio-Technica gear.
http://my.sxsw.com/events/event/8150
Friday March 19, 2010 2:00pm - 3:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

2:00pm CDT

Effective Online Marketing Platforms
Artists, labels, and managers should be able to centralize their songs, videos, photos, show schedules, blogs, and tweets from a single place. How can they syndicate this content and harvest casual listeners from those social networks? How can they measure the online data so they can make better decisions?
http://my.sxsw.com/events/event/490
Friday March 19, 2010 2:00pm - 3:00pm CDT
12AB Austin Convention Center
  Panel, Music

2:00pm CDT

It's So Big! Packaging Design from CDs to Vinyl to Merchandise
Examine the role of design of album artwork in illustrating the music through visual examples. Discuss the packaging design of value-added items to increase CD sales, as well as merchandise, T-shirts, and silk-screened posters for tours. Are these physical representations assisting in the longevity of the physical formats?
http://my.sxsw.com/events/event/567
Friday March 19, 2010 2:00pm - 3:00pm CDT
11AB Austin Convention Center
  Panel, Music

2:00pm CDT

Jumping into the Kiddie Pool: Diving for Dollars by Playing for Kids
More adult artists are making albums for kids. With a good marketing plan, frequent touring, and merchandise sales, musicians and venues are making money with this new revenue stream. Learn the steps to success in this growing market. Come on in. The water's warm!
http://my.sxsw.com/events/event/571
Friday March 19, 2010 2:00pm - 3:00pm CDT
13A Austin Convention Center
  Panel, Music

2:00pm CDT

Marketing 21st Century African Music
African music isn't just Fela. There is a new cadre of African artists who are mixing their own music and culture with rock and hip hop to form something new. Who are they, and how are they bridging continents and cultures and building audiences stateside?
http://my.sxsw.com/events/event/589
Friday March 19, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Music

2:00pm CDT

Mentor Session 5
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2521
Friday March 19, 2010 2:00pm - 3:00pm CDT
16A Austin Convention Center
  Panel, Music

2:00pm CDT

Music Journalism in the Post-Print Era
Bet you've heard this one before: there's no money in music, and there's no money in journalism. Bad news for music journalists, huh? This panel will explore the parallel nosedives of music and journalism as industries while offering fresh insight into what (if anything) will rise from the ashes. Seasoned veterans...
http://my.sxsw.com/events/event/604
Friday March 19, 2010 2:00pm - 3:00pm CDT
16B Austin Convention Center
  Panel, Music

2:00pm CDT

MYX Music Label at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7658
Friday March 19, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

One Little Indian at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7670
Friday March 19, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Paper Tiger AV at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7673
Friday March 19, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Rough Trade at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7779
Friday March 19, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

The Mylene Sheath at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8019
Friday March 19, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

Unfamiliar at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/8025
Friday March 19, 2010 2:00pm - 3:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

2:00pm CDT

What Becomes a Legend Most?
Explore every aspect of what it takes to be a legend in the music business, both as a performer and as part of the "star-making machinery," featuring an esteemed group that are all legends in their own right. Hear from a legitimate rock god and esteemed musical historian, the founder of one of...
http://my.sxsw.com/events/event/5855
Friday March 19, 2010 2:00pm - 3:00pm CDT
18ABC Austin Convention Center
  Panel, Music

2:00pm CDT

When You're Strange
Tom DiCillo's documentary film "When You're Strange" screens at the SXSW 2010 Film Festival. The core of this film is previously unseen footage of The Doors in their heyday. In this companion panel, the making of the film is discussed along with memories rekindled in the process.
http://my.sxsw.com/events/event/8512
Friday March 19, 2010 2:00pm - 3:00pm CDT
19A Austin Convention Center
  Panel, Music

2:30pm CDT

Bang Bang Eche & Quinn Donahue (Quinnstorm.com)
Bang Bang Eche, artist [New Zealand] - interviewed by Quinn Donahue, Quinnstorm.com
http://my.sxsw.com/events/event/7316
Friday March 19, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:00pm CDT

Audio-Technica Mics
Audio-Technica mic demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8151
Friday March 19, 2010 3:00pm - 4:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

3:00pm CDT

Bright Antenna at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7621
Friday March 19, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Bumstead Productions Ltd at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7624
Friday March 19, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

Kirtland Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7641
Friday March 19, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

New Granada Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7661
Friday March 19, 2010 3:00pm - 4:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

3:00pm CDT

The Chevelles & Paul Cashmere (Undercover)
The Chevelles, artist [Australia] - interviewed by Paul Cashmere, Undercover Australia
http://my.sxsw.com/events/event/6143
Friday March 19, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:30pm CDT

A&R and the Indie Label
The industry's constant state of flux impacts A&R strategy at indie labels. The role of indie labels evolves as financial concerns impact creative decisions. A&R representatives will share their experiences and explore strategies necessary for these labels to not only survive but also flourish.
http://my.sxsw.com/events/event/398
Friday March 19, 2010 3:30pm - 4:30pm CDT
18ABC Austin Convention Center
  Panel, Music

3:30pm CDT

Amaral & Laura Ferreiro
Amaral, artist [Zaragoza, Spain] - interviewed by Laura Ferreiro, journalist
http://my.sxsw.com/events/event/7952
Friday March 19, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:30pm CDT

CLE 4 - Music Publishing Executives: The Hitters and the Hits
While the hits still drive music commerce and catalog value, the music publishing business is evolving quickly to adapt to the reality of the digital music economy. A panel of publishing company presidents, most whom are also lawyer-trained, will discuss their views and visions for their companies and the music publishing...
http://my.sxsw.com/events/event/3479
Friday March 19, 2010 3:30pm - 4:30pm CDT
17AB Austin Convention Center
  Panel, Music

3:30pm CDT

Lenny Kaye
Legendary guitarist, composer and writer, Lenny Kaye, will be visiting the South By Bookstore to greet fans and sign copies of You Call It Madness and his other myriad works.
http://my.sxsw.com/events/event/8115
Friday March 19, 2010 3:30pm - 4:30pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

3:30pm CDT

Making Something Outta Nothing
The current economic situation and state of the music business echoes the environment that the "Punk Rock" aesthetic and means of doing business emerged from. There's a lack of financial resources as well as limited access to channels of distribution and exposure. Taking stock of the resources you already possess and...
http://my.sxsw.com/events/event/585
Friday March 19, 2010 3:30pm - 4:30pm CDT
16B Austin Convention Center
  Panel, Music

3:30pm CDT

Mentor Session 6
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2522
Friday March 19, 2010 3:30pm - 4:30pm CDT
16A Austin Convention Center
  Panel, Music

3:30pm CDT

Record Club
With the loss of many traditional record stores also came the loss of personal face time with people still excited by new and old music. Once a month in LA, Record Club gives people the opportunity to discuss the music they are passionate about and play a song or two. Join...
http://my.sxsw.com/events/event/643
Friday March 19, 2010 3:30pm - 4:30pm CDT
19A Austin Convention Center
  Panel, Music

3:30pm CDT

Spirituality for Nomads
Touring has been described as 23 hours of drudgery for every one hour of on-stage high-energy bliss. Life on the road can be exhausting - physically, emotionally, and spiritually. Find practical ways to recharge your batteries and enjoy better relationships with band members and your industry support team.
http://my.sxsw.com/events/event/3506
Friday March 19, 2010 3:30pm - 4:30pm CDT
11AB Austin Convention Center
  Panel, Music

3:30pm CDT

Tax Tips for Musicans and Songwriters
Musicians and songwriters often forget about taxes and sometimes get into trouble. The IRS does not forget. Avoid peril by paying The Man his due.
http://my.sxsw.com/events/event/4939
Friday March 19, 2010 3:30pm - 4:30pm CDT
13A Austin Convention Center
  Panel, Music

3:30pm CDT

Using Brands to Help Your Career
For the past few years, the conversation has been about getting your songs in commercials, yet only a few of these opportunities are available. There are, however, numerous other ways artists can work with brands to expose their music to a larger audience, grow their songwriting skills and even cut their...
http://my.sxsw.com/events/event/5854
Friday March 19, 2010 3:30pm - 4:30pm CDT
12AB Austin Convention Center
  Panel, Music

3:30pm CDT

Women Write Women's Experiences in Music
Rock living and loving women writers discuss chronicling the experience of women as artists, music lovers, and scholars. Why are there still so few books about the experience of women as participants in rock 'n roll, and what challenges have these writers faced? Female authors who have written about music as...
http://my.sxsw.com/events/event/730
Friday March 19, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Music

4:00pm CDT

DigiTech
DigiTech demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8153
Friday March 19, 2010 4:00pm - 5:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

4:00pm CDT

Duck Down at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7633
Friday March 19, 2010 4:00pm - 5:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

4:00pm CDT

Friendly Fire Recordings at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7634
Friday March 19, 2010 4:00pm - 5:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

4:00pm CDT

Hyperpotamus & Chris Junior (Goldmine)
Hyperpotamus, artist [Madrid, Spain] - interviewed by Chris Junior, Goldmine
http://my.sxsw.com/events/event/7527
Friday March 19, 2010 4:00pm - 5:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

4:30pm CDT

The Crystal Method & Laura McDonald
The Crystal Method, artist [Los Angeles, CA] interviewed by Laura McDonald, examiner.com
http://my.sxsw.com/events/event/8543
Friday March 19, 2010 4:30pm - 5:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

4:45pm CDT

Amanda Petrusich
Music journalist Amanda Petrusich will be appearing at the South By Bookstore to greet fans and sign copies of her latest book, It Still Moves: Lost Songs, Lost Highways, and the Search for the Next American Music.
http://my.sxsw.com/events/event/8050
Friday March 19, 2010 4:45pm - 5:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

4:45pm CDT

Jessica Hopper
Renowned music and culture critic, Jessica Hopper, will be appearing at the South By Bookstore to sign copies of her book, The Girl's Guide to Rocking.
http://my.sxsw.com/events/event/8051
Friday March 19, 2010 4:45pm - 5:45pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

5:00pm CDT

Chicken Ranch Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7627
Friday March 19, 2010 5:00pm - 6:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

5:00pm CDT

Come as You Are Yoga
Worried about too much stress at the Austin Convention Center in March? Then take a deep breath, gently exhale and let it all go. New this year, SXSW Music Conference attendees will have the chance to take a break in the late afternoon to recharge their batteries before heading out to...
http://my.sxsw.com/events/event/8604
Friday March 19, 2010 5:00pm - 6:00pm CDT
10A Austin Convention Center
  Panel, Music

5:00pm CDT

Elvis at 75
Elvis Presley may have died in 1977, but he's still The King. With the new, career spanning 4-CD box set - Elvis 75: Good Rockin' Tonight; the On Stage (Legacy Edition) live concert release, and the Viva Elvis - Cirque du Soleil show commemorating his 75th birthday, Elvis' music and artistry...
http://my.sxsw.com/events/event/7556
Friday March 19, 2010 5:00pm - 6:00pm CDT
12AB Austin Convention Center
  Panel, Music

5:00pm CDT

Five Possible Futures for the Music Industry
As the digital revolution rolls on, there is no shortage of both evangelists and cynics willing to predict the future of the music industry. Outside some of the more conservative forecasts are also scenarios that offer the potential for genuine innovation and a radical shift of established value chains. Experts discuss...
http://my.sxsw.com/events/event/6641
Friday March 19, 2010 5:00pm - 6:00pm CDT
15 Austin Convention Center
  Panel, Music

5:00pm CDT

Kirtland Records at The Indie Village
Meet with the representatives of successful independent labels from throughout the United States and Canada.
http://my.sxsw.com/events/event/7643
Friday March 19, 2010 5:00pm - 6:00pm CDT
Music Trade Show Austin Convention Center
  Panel, Music

5:00pm CDT

Musicianlink
Musicianlink demo. Bands can sign up to play after demo.
http://my.sxsw.com/events/event/8155
Friday March 19, 2010 5:00pm - 6:00pm CDT
Ballroom G Austin Convention Center
  Panel, Music

5:00pm CDT

Reaching America's Fastest Growing Market
Hispanics are the youngest, fastest growing segment of the U.S. population. How can the entertainment industry successfully engage this demographic in order to expand their audience?
http://my.sxsw.com/events/event/7812
Friday March 19, 2010 5:00pm - 6:00pm CDT
16B Austin Convention Center
  Panel, Music

5:00pm CDT

SXSW Interview: GWAR
You think you've got it tough in the music business? Try establishing a career when you are from another planet. This is the unique challenge that GWAR faces. GWAR introduce their own heavy metal cosmology to audiences worldwide through relentless touring and shocking audiences who are hard to shock. GWAR sit...
http://my.sxsw.com/events/event/8627
Friday March 19, 2010 5:00pm - 6:00pm CDT
18ABC Austin Convention Center
  Panel, Music

5:00pm CDT

The Library of Congress: Music for Generations
The Library of Congress holds the largest public collection of sound recordings in the world and is continually working to ensure that your music is accessible for generations. Learn how your property rights are protected and how your digital recordings will be preserved as part of the national collection.
http://my.sxsw.com/events/event/686
Friday March 19, 2010 5:00pm - 6:00pm CDT
19A Austin Convention Center
  Panel, Music
 
Saturday, March 20
 

11:00am CDT

CLE 5 - Music Law Ethics
Entertainment law is a highly competitive practice in which lawyers often assume non-traditional roles and responsibilities akin to agents and managers. However, lawyers in every state are subject to professional conduct codes. The panel reviews how aggressive representation in the music business may lead to the violating these codes and explores...
http://my.sxsw.com/events/event/3480
Saturday March 20, 2010 11:00am - 12:00pm CDT
17AB Austin Convention Center
  Panel, Music

11:00am CDT

Creating a Music Town
What makes a music town? How can your small to mid-sized town maximize its potential as a showcase for performers and music venues? When circumstances align, a scene emerges.
http://my.sxsw.com/events/event/453
Saturday March 20, 2010 11:00am - 12:00pm CDT
15 Austin Convention Center
  Panel, Music

11:00am CDT

Dan Black & Jeff Leeds (Buzzmedia)
Dan Black, artist [Paris, France] - interviewed by Jeff Leeds, Buzzmedia
http://my.sxsw.com/events/event/8615
Saturday March 20, 2010 11:00am - 12:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

11:00am CDT

Hidden Stories Shaking Up American Pop Music
"American" pop has been influenced by the instruments, rhythms, and repertoire of Caribbean, Afro-Caribbean, and Mexican-origin communities. Musicians and scholars inspired by the exhibition "American Sabor: Latinos in U.S. Popular Music" tell their stories. Explore five music scenes influenced by Latin music with emphasis on San Antonio and South Texas.
http://my.sxsw.com/events/event/7858
Saturday March 20, 2010 11:00am - 12:00pm CDT
19A Austin Convention Center
  Panel, Music

11:00am CDT

Producers Adapt and Survive
Advances in technology and the downturn in sales of recorded music present a double whammy to producers. What strategies are employed to keep studios booked? How has the basic relationship between artist and producer changed? Great producers share the view from the control room.
http://my.sxsw.com/events/event/4938
Saturday March 20, 2010 11:00am - 12:00pm CDT
12AB Austin Convention Center
  Panel, Music

11:00am CDT

Quickies 6: In the Studio
Great recordings start and finish with great people. Unravel the mysteries of the studio, and ask questions of producers and engineers who can make an artist sound great.
http://my.sxsw.com/events/event/2529
Saturday March 20, 2010 11:00am - 12:00pm CDT
16A Austin Convention Center
  Panel, Music

11:00am CDT

Sustainable Ad-Funded Music Is Not a Pipe Dream
This case study will show real numbers behind the sales of digital music. Transparency and collaboration between all involved parties is key. And best of all, the numbers can work!
http://my.sxsw.com/events/event/668
Saturday March 20, 2010 11:00am - 12:00pm CDT
16B Austin Convention Center
  Panel, Music

11:30am CDT

Robert Francis & Laura McDonald
Robert Francis, artist [Los Angeles, CA] interviewed by Laura McDOnald, examiner.com
http://my.sxsw.com/events/event/8149
Saturday March 20, 2010 11:30am - 12:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:00pm CDT

Jim Moray & Gary Graff
Jim Moray, artist, Looking for a New England showcase [Bristol, England] - interviewed by Gary Graff, music journalist
http://my.sxsw.com/events/event/7404
Saturday March 20, 2010 12:00pm - 1:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:30pm CDT

CLE 6 - Music Court: Avoiding or Inviting Litigation
There are a number of situations that are repeatedly the source of litigation in band business including: leaving member disputes, band name ownership, ownership and valuation of entity interests, and songwriting rights, among others. If these issues are not properly anticipated with appropriate registrations and agreements, they may become the source...
http://my.sxsw.com/events/event/3481
Saturday March 20, 2010 12:30pm - 1:30pm CDT
17AB Austin Convention Center
  Panel, Music

12:30pm CDT

Demo Listening 5
Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from music professionals, those who listen to demos as part of their job.
http://my.sxsw.com/events/event/2516
Saturday March 20, 2010 12:30pm - 1:30pm CDT
19A Austin Convention Center
  Panel, Music

12:30pm CDT

Effecting Social Change via Music and Technology
The successes and failures of music-based activism campaigns are viewed both historically via case studies and with an eye towards maximizing the potential of future events. Social networking sites and other mass communication technologies will be analyzed as a tool to harness the power of music.
http://my.sxsw.com/events/event/489
Saturday March 20, 2010 12:30pm - 1:30pm CDT
15 Austin Convention Center
  Panel, Music

12:30pm CDT

Ethics in the Music Business
Are there ethics in the music business? Explore the growing need for honesty in a new era. Artists and music professionals weigh the effect that honest or less than honest behavior has on their future and current business dealings. Case studies illustrate how to recognize the warning signs of unscrupulous behavior....
http://my.sxsw.com/events/event/493
Saturday March 20, 2010 12:30pm - 1:30pm CDT
13A Austin Convention Center
  Panel, Music

12:30pm CDT

I Never Travel Far Without a Little Big Star
Celebrating last year's phenomenal box set "Keep Your Eye On The Sky," Big Star band members, friends and admirers gather for discussion and performance.
http://my.sxsw.com/events/event/7886
Saturday March 20, 2010 12:30pm - 1:30pm CDT
18ABC Austin Convention Center
  Panel, Music

12:30pm CDT

Jeff Greenberg & Jamie Berk
Jeff Greenberg, CEO Village Studios [Los Angeles, CA] - Interviewed by Jamie Berk, The Dartmouth Independent
http://my.sxsw.com/events/event/8152
Saturday March 20, 2010 12:30pm - 1:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

12:30pm CDT

Labels of Love
What makes for a great indie label? Curatorial excellence is the key. Regard for art and artists is a given. How are notable catalogs established? What guidance can representatives offer artists seeking to work with a great label?
http://my.sxsw.com/events/event/7683
Saturday March 20, 2010 12:30pm - 1:30pm CDT
16B Austin Convention Center
  Panel, Music

12:30pm CDT

Quickies 7: Live Show
The live music ecosystem is built on experience, talent and alcohol sales. The best way to further your interests is to foster solid relationships with your booking agent and venue buyers. Our experts will help you put on a great show.
http://my.sxsw.com/events/event/2530
Saturday March 20, 2010 12:30pm - 1:30pm CDT
16A Austin Convention Center
  Panel, Music

12:30pm CDT

The Cultural Significance of Direct-to-Fan Marketing
For years, major label artists have been pressured into creating "hits" to satisfy unit sales and revenue objectives. With the emergence of direct-to-fan marketing, artists can now break from adhering to the hit-driven model. What will be the significance of such a change?
http://my.sxsw.com/events/event/677
Saturday March 20, 2010 12:30pm - 1:30pm CDT
12AB Austin Convention Center
  Panel, Music

1:30pm CDT

Melissa Auf der Maur
Melissa Auf der Maur will be at the South By Bookstore to greet fans, sign autographs and sell copies of her comic book.
http://my.sxsw.com/events/event/8544
Saturday March 20, 2010 1:30pm - 2:30pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

2:00pm CDT

Bill Hicks: An American Icon Remembered
Bill Hicks' truth telling style stretched the boundaries of comedy and social commentary. Despite his untimely death in 1994, his work continues to inspire and astound to this day. He remains one of the most influential comedians of the past twenty years. On the occasion of the release of "American: The...
http://my.sxsw.com/events/event/8345
Saturday March 20, 2010 2:00pm - 3:00pm CDT
19A Austin Convention Center
  Panel, Music

2:00pm CDT

Can China Build a Better Music Business?
China has never had sales of recorded music to prop up its music industry, but one is emerging. Can China set a benchmark for the world?
http://my.sxsw.com/events/event/396
Saturday March 20, 2010 2:00pm - 3:00pm CDT
13B Austin Convention Center
  Panel, Music

2:00pm CDT

CLE 7 - Chasing Technology: The Law and Digital Distribution
The Digital Millennium Copyright Act was passed in 1998 and in the nearly 12 years since its passage, the manner in which people can consume music has changed dramatically. Has the law kept up with the ways in which music is or can be distributed? This panel will discuss whether current...
http://my.sxsw.com/events/event/3482
Saturday March 20, 2010 2:00pm - 3:00pm CDT
17AB Austin Convention Center
  Panel, Music

2:00pm CDT

How a Timeless Artist Remains Vital
(Presented by the Ponderosa Stomp and the Rock 'n Roll Hall of Fame and Museum) In the music world, there are highly influential, iconic artists who persevere though times of great mainstream popularity, dark obscurity, and everything in between. They are pure artists who continue to create regardless of personal success....
http://my.sxsw.com/events/event/5849
Saturday March 20, 2010 2:00pm - 3:00pm CDT
15 Austin Convention Center
  Panel, Music

2:00pm CDT

Marc Urselli & Jamie Berk
Marc Urselli, Producer, Marc Urselli LLC [Brooklyn, NY] - Interviewed by Jamie Berk, The Dartmouth Independent
http://my.sxsw.com/events/event/8154
Saturday March 20, 2010 2:00pm - 3:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

2:00pm CDT

Mentor Session 7
Mentor Sessions provide an opportunity to receive more personalized input than a larger panel can offer. Sign-up begins half an hour before the mentor session. Sessions are scheduled in ten-minute increments. You can only sign up for sessions on the day that they are held.
http://my.sxsw.com/events/event/2523
Saturday March 20, 2010 2:00pm - 3:00pm CDT
16A Austin Convention Center
  Panel, Music

2:00pm CDT

Suzanne Vega
The legendary American songwriter, Suzanne Vega, will be appearing at the South By Bookstore to meet fans and sign copies of her albums.
http://my.sxsw.com/events/event/8052
Saturday March 20, 2010 2:00pm - 3:00pm CDT
South By Bookstore Austin Convention Center
  Panel, Music

2:00pm CDT

SXSW Interview: Death
In a most unlikely and interesting turn of events, the largely unheard 1970s-era Detroit band Death has enjoyed a rebirth since the release of "..For The Whole World To See" on the Drag City label in 2009. As African-Americans playing punk rock while the world was in the middle of disco...
http://my.sxsw.com/events/event/6119
Saturday March 20, 2010 2:00pm - 3:00pm CDT
12AB Austin Convention Center
  Panel, Music

2:00pm CDT

Too Much Information! Does Interacting Kill Rockstar Mystique?
Artists use social networking tools to interact with fans. That affects their supposed "rockstar hero" status. Do fans really want to know every daily activity their favorite musicians do, or does sharing remove some of their unattainable magic? Can a balance be found?
http://my.sxsw.com/events/event/699
Saturday March 20, 2010 2:00pm - 3:00pm CDT
11AB Austin Convention Center
  Panel, Music

2:30pm CDT

Melissa Auf der Maur & Selena Fragassi
Melissa Auf der Maur, artist [Quebec] interviewed by Selena Fragassi, Venus Zine
http://my.sxsw.com/events/event/8156
Saturday March 20, 2010 2:30pm - 3:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:00pm CDT

DEATH
Bobby and Dannis Hackney of the proto-punk group, Death, will be signing autographs and selling merchandise following their panel in 12AB on the 4th floor of the ACC
http://my.sxsw.com/events/event/8564
Saturday March 20, 2010 3:00pm - 4:00pm CDT
Panels Room 12AB Austin Convention Center
  Panel, Music

3:00pm CDT

Miz Metro & Selena Fragassi
Miz Metro, artist [Manhattan, NY] interviewed by Selena Fragassi, Vebus Zine
http://my.sxsw.com/events/event/8157
Saturday March 20, 2010 3:00pm - 4:00pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:30pm CDT

Artists: Getting a Digital Ass-Kicking?
Is the web dominating you, or are you dominating the web? Be the master of your domain! All artists must face the daunting task of determining where, when and how to make their home on the web. As the various number of tech tools and social networks increases, so does the...
http://my.sxsw.com/events/event/4937
Saturday March 20, 2010 3:30pm - 4:30pm CDT
15 Austin Convention Center
  Panel, Music

3:30pm CDT

CLE 8 - Breaking and Entering: Working with Developing Artists
The art of developing tomorrow's music stars takes time, hustle and creativity. Many momentary and career artists were assisted early on by pro-active and passionate legal practitioners. Artist lawyers may also grow professionally as their developing client's success opens new doors and relationships in the music business. Grounded in artist advocacy...
http://my.sxsw.com/events/event/3483
Saturday March 20, 2010 3:30pm - 4:30pm CDT
17AB Austin Convention Center
  Panel, Music

3:30pm CDT

Kiss Kiss
Kiss Kiss, artist [New York, NY] interviewed.
http://my.sxsw.com/events/event/8160
Saturday March 20, 2010 3:30pm - 4:30pm CDT
Studio SX Austin Convention Center
  Panel, Music

3:30pm CDT

Reaching Your Audience on Their Terms
Amy Doyle, Executive Vice President of Music & Talent at MTV, will discuss the changing music climate and the more personalized approach the company takes with artists. Unifying every possible screen creates the best music experience for MTV's audience, the artists they love, and the music industry as a whole.
http://my.sxsw.com/events/event/641
Saturday March 20, 2010 3:30pm - 4:30pm CDT
19A Austin Convention Center
  Panel, Music

3:30pm CDT

Texas Nuggets: 1964-1967
Boy heard Beatles. Boy wanted guitar. Boy started band. In 1964, all across Texas teenaged boys grew their hair, started learning Rolling Stones covers with friends from the neighborhood, played local dances and teen centers, "toured" on weekends in their parents' station wagons, and made crude 45s that would one day...
http://my.sxsw.com/events/event/4940
Saturday March 20, 2010 3:30pm - 4:30pm CDT
16B Austin Convention Center
  Panel, Music
 
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Club 115
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corner of E. 6th St. & San Marcos St
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Latitude 30
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Metropolis Apartment Complex
Mexican American Cultural Center
Mi Casa Cantina
Mohawk
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Molotov
Momo's
Moonshine Patio Bar & Grill
Mugshots
Music Trade Show
Oil Can Harry's
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One 2 One Bar
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Opal Divine's Freehouse
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Panels Room 12AB
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Pie Guys Pizza
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Red 7 Patio
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The Parish
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Uncorked Tasting Room and Wine Bar
Uncorked Tasting Room and Wine Bar
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United States Art Authority
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