SCHED* Unofficial Guide to SXSW 2010 has ended

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SCHED* Unofficial Guide to SXSW 2010

11:00am CST

iPad: New Opportunities for Content Creators

With the launch of the iPad, Apple is creating a third category of mobile devices positioned between smartphones and laptop computers. Utilizing the successful iPhone operating system coupled with a tablet form factor, the iPad has the ability to deliver content in a variety of formats - from native apps to...
http://my.sxsw.com/events/event/7427

Saturday March 13, 2010 11:00am - 12:00pm CST
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

12:30pm CST

Maps 2010: How iPad Impacts the LBS Market

We live in interesting times. The technology around us is constantly evolving, improving, and ever changing. This is especially true in the world of mapping and immersive imagery, where many companies, from big to small, are diving in head first to digitize and record our world ' e.g. Microsoft, Google, NavTeq,...
http://my.sxsw.com/events/event/7430

Saturday March 13, 2010 12:30pm - 1:30pm CST
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

3:30pm CST

Transmedia 2010: Are We There Yet?

The promise and possibilities of transmedia storytelling have been on the horizon for several years. The concept involves immersive storytelling that utilizes multiple media outlets concurrently to enhance and advance the narrative. Some see this as a better way of totally involving an ever more fragmented and distracted audience. So join...
http://my.sxsw.com/events/event/7961

Saturday March 13, 2010 3:30pm - 4:30pm CST
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

5:00pm CST

Reality Check on Augmented Reality

Augmented Reality (AR) seems to be the next big thing for marketers and advertisers. But how does it work and can marketers make it work for them? Through live demonstrations of the technology metaio will showcase the technology's current capabilities and what can be expected of AR in the near future....
http://my.sxsw.com/events/event/7308

Saturday March 13, 2010 5:00pm - 6:00pm CST
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

9:30am CDT

Google Hackathon: Android TTS/Accessibility, Geo APIs, Chrome Accessibility Extensions

The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7587

Sunday March 14, 2010 9:30am - 10:30am CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

11:00am CDT

Google Hackathon: Mobile Maps, App Engine, Chrome Extensions

The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7592

Sunday March 14, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

12:30pm CDT

Google Hackathon: HTML5, Chrome Extensions, Android Accessibility

The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7590

Sunday March 14, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

2:00pm CDT

Google Hackathon: Office Hours

The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the Hackathon will run all day long, we will also be hosting two...
http://my.sxsw.com/events/event/7954

Sunday March 14, 2010 2:00pm - 3:00pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

3:30pm CDT

Google Hackathon: Chrome Accessibility Extensions, App Engine, Android Accessibility

The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7589

Sunday March 14, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

5:00pm CDT

Google Hackathon: Maps API, HTML5, Android TTS

The Google Hackathon hosted by Google will provide a hands-on workshop throughout the day where attendees will be able to build apps using a variety of Google technologies including App Engine, HTML5, Android, Chrome, and Maps/Geo technologies. Although the hackathon will run all day long (from 9:30-7:00pm), we'll be providing short...
http://my.sxsw.com/events/event/7591

Sunday March 14, 2010 5:00pm - 6:00pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

6:30pm CDT

Google Hackathon: Apps Review - Prize Giveaway

In this final session of the hackathon, we'll be reviewing the apps built during the hackathon. Developers will be eligible for prizes including Android phones and other give-aways! This session is sponsored by Google.
http://my.sxsw.com/events/event/7588

Sunday March 14, 2010 6:30pm - 7:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

11:00am CDT

FCC Broadband Plan: Apps, Innovation and Inclusion

Last year, Congress and the President charged the FCC with developing the first ever national strategy to bring high-speed internet, and the benefits it can unleash, to all Americans. The plan drops March 17th. Why should you care? It means more spectrum, more transparency, more unlocked data, more people online with...
http://my.sxsw.com/events/event/7975

Monday March 15, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

12:30pm CDT

How We Built the SXSW Mobile App

This session will walk through lessons learned and some of the technology behind the SXSW mobile app. Speakers will discuss how it all came together and talk about what's next. We will also welcome your welcome your feedback on what you like (and don't like) about the app
http://my.sxsw.com/events/event/7524

Monday March 15, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

3:30pm CDT

Android: What We've Learned About Mobile in the Last Two Months

In January 2010, Google launched the Nexus One, the latest smartphone to be powered by the open source Android platform. This was no ordinary Google product launch however. The Nexus One marked the first time Google had ever started selling its own consumer electronics. Now, two months later, come hear about...
http://my.sxsw.com/events/event/7943

Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

3:30pm CDT

How Can Mobile Games Take Advantage of Social Features?

Social and mobile gaming are changing the traditional gaming industry. But so far, we haven't seen any breakout hits that span across these platforms. New opportunities are coming fast, though. Apple's iPad is about to become available, Facebook is working on location services for mobile developers, companies are building social features...
http://my.sxsw.com/events/event/8600

Monday March 15, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

5:00pm CDT

Can Social Media Help Banks Rebuild Trust?

Why do so few major brands talk about what they are doing in Social Media? Learn the operational challenges, hard lessons, and surprising outcomes of one major brand's experiences in social media. This isn't for the faint at heart, but for those want a real look at life in the trenches...
http://my.sxsw.com/events/event/7944

Monday March 15, 2010 5:00pm - 6:00pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

11:00am CDT

Hulu and Hollywood: Love on the Rocks?

Media news is dominated by Netflix and Hulu, BitTorrent and Boxee. As viewers fall in love with new platforms, many check their $150 cable bill and wonder whether to cancel. Viacom's recent demand that Hulu take down all episodes of The Daily Show and The Colbert Report is the latest battleground,...
http://my.sxsw.com/events/event/8355

Tuesday March 16, 2010 11:00am - 12:00pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

12:30pm CDT

How Telemedicine is Healing Haiti

This one-hour presentation describes what we're doing in Haiti to provide emergency medical services with telemedicine. The presentation includes pictures and info about what the first Haiti 2010 mission accomplished and what the second mission, currently underway, is doing. The session will also include a discussion of what makes telemedicine different...
http://my.sxsw.com/events/event/7425

Tuesday March 16, 2010 12:30pm - 1:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break

3:30pm CDT

Veterans Find Unlikely Reinforcements Online: Nerds

It's the revenge of the nerds in America right now. Self-proclaimed, highly-influential nerds are using the power of online technology to play a huge role in driving public policy, political campaigns and organizing grassroots engagement. But social networking isn't just for electoral battles. It's transforming the way communities organize for the...
http://my.sxsw.com/events/event/7949

Tuesday March 16, 2010 3:30pm - 4:30pm CDT
Radisson Travis Austin Convention Center

Panel, Interactive

Tags Late Break